52. The 5 Steps of a High Converting Funnel

This week's guest is a friend of mine who also happens to manage my ads. Melissa Litchfield is a wife, mother and the owner of Litchfield Media. She creates targeted sales funnels and has a wealth of experience doing this in a corporate setting as well as for her own business. She is here this week to break down how to build effective sales funnels in five easy steps that create a successful client experience. If you struggle with sales, you won't want to miss this! 

Here's a closer look at what we talked about:

• The 5 Steps of a High Converting Funnel (3:35)
• Why you need to do your market research (4:24)
• Creating an aligned and irresistible freebie (6:13)
• Nurturing leads to improve conversion (8:18)
• Having a low-ticket offer or tripwire (10:22)
• Creating strategic FOMO (11:45)

Resources:

https://anchor.fm/thecorporatematchmaker

https://www.instagram.com/thecorporatesidehustler/

https://www.litchfieldmedia.org/checklist

https://www.instagram.com/litchfieldmedia