54&4

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A journey across Africa through the lens of the evergreen Four P's of Marketing - Product, Price, Place and Promotion. In this series we travel the African continent, talking to marketing professionals about their individual experiences across brands and platforms. We explore the many successes, occasional disappointments and of course a few surprises - No Passport or Visa required.

에피소드

  1. 2025. 08. 15.

    54&4 - Brand Stock, traffic and metaphorical sailing

    From Lagos traffic and metaphorical sailing, to the power of consistent brand building efforts and marketing cheat codes- we cover it all in this chat with Tamara Ojeaga

    36분

  2. 2025. 07. 20.

    54&4 - marketing, cooking and a vanishing brand

    We touch down in Accra, Ghana - from surfing to ice-cream and brands - we cover it all.

    33분

  3. 2025. 05. 21.

    54&4

    Welcome to 54&4, a journey across 54 countries through the lens of the evergreen 4Ps of Marketing - Product, Price, Place and Promotion. We travel the African continent and talk to marketing professionals about their individual experiences across brands and platforms. We explore the many successes, occasional disappointments and even a few surprises. No Passport or Visa required.

    37분
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A journey across Africa through the lens of the evergreen Four P's of Marketing - Product, Price, Place and Promotion. In this series we travel the African continent, talking to marketing professionals about their individual experiences across brands and platforms. We explore the many successes, occasional disappointments and of course a few surprises - No Passport or Visa required.

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    2025년
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    54&4