Roofing Success

Jim Ahlin
  • 4,9 (57)
  • MARKETING
  • CHAQUE SEMAINE

The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.

  1. -14 H

    How to Scale a Roofing Company Without Losing Control with Josh Swisher

    Scaling a roofing company sounds great… until everything starts slipping. More jobs, more people, more chaos. Suddenly you are stuck trying to hold it all together. In this video, Josh Swisher shares what it really takes to grow without losing control, based on his journey from tarp dragging to building a $10M+ company. Here’s what you’ll learn: - Why fast growth like $5M to $12M can break your business if you are not ready - The real reason throwing bodies at problems kills your margins - The 3 numbers that actually control your profit: revenue, margin, overhead The big takeaway? You cannot do it all. Scaling takes the right people, real systems, and the discipline to make hard calls when it counts. Connect with Josh:  https://northfaceconstruction.com Listen to the episode on Spotify & Apple Podcasts (304) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts PODCAST SPONSORS:  - Coast: https://roofingpod.com/Coast - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review Chapters: 0:00 Why Most Roofing Companies Lose Control When They Scale 0:28 How Josh Swisher Built a $10M Roofing Company From Scratch 1:01 From Tarp Dragging to Business Owner at 15 2:30 The Real Reason He Started His Roofing Company 4:49 How to Grow From $1M to $10M in Roofing 6:36 Is the Roofing Market Slowing Down Right Now? 9:00 The First Big Lesson in Delegation (And Why It Matters) 12:25 Why Knowing Your Numbers Changes Everything 14:11 The $5M to $12M Growth Mistake That Cost Him 17:51 Why You Can’t Scale a Roofing Business Alone 20:07 How to Delegate and Buy Back Your Time 36:45 The Only 3 Numbers That Control Your Profit 53:22 How to Build a Roofing Company You Can Sell 1:01:00 Rebuilding Systems for Scalable Growth 1:07:15 Final Advice to Young Roofing Entrepreneurs

    1 h 9 min

  2. 14 AVR.

    Roofing Is Changing FAST… Most Owners Won’t Survive This Shift

    The roofing industry today doesn’t even look like it did a few years ago. In this conversation, Greta Bajrami Campoverde — COO & Co-Founder of Golden Group Roofing — shares what she’s seen building her company through it all. More talent is coming in. Tech, AI, and private equity are changing the game. And most companies are not ready. She breaks down how to attract (and keep) great people, why old-school leadership is failing, and what “brand” actually means (hint: it’s not your logo). If you’re running your company the same way you always have, this is your wake-up call. The companies that win next aren’t the toughest… they’re the ones who adapt, lead, and build something real. Learn more Greta and Golden Group Roofing:  https://goldengrouproofing.com/ https://www.linkedin.com/in/greta-bajrami-970916140/ Listen to the episode on Spotify & Apple Podcasts (303) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts PODCAST SPONSORS:  - Coast: https://roofingpod.com/Coast - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review Chapters: 00:00 What Is a Brand in Roofing? 03:43 Why Are More People Getting Into Roofing? 08:00 Is Roofing Recession-Proof or AI-Proof? 12:01 Why Do Roofing Companies Fail to Grow? 16:16 How Do New Roofing Companies Beat Established Competitors? 19:18 What Should a Roofing Company Brand Stand For? 25:23 Why Do Roofing Companies Lose Their Standards Over Time? 32:22 What Are the Biggest Problems in Roofing Operations? 40:00 How Do You Improve Customer Experience in Roofing? 49:46 Why Do Roofing Sales Reps Quit or Leave? 55:45 How Do You Make Sure Roofing Jobs Stay Profitable? 1:04:38 How Do You Build a Successful Roofing Company Long-Term?

    1 h 9 min

  3. 7 AVR.

    The Problem With Copying $10M Roofing Companies

    Most roofing companies see what a $10M business is doing and assume they should copy it. The systems, the hires, the structure… it all looks like the path forward. But the truth is, that advice often doesn’t apply yet. In this video, we break down why copying bigger companies can actually slow your growth, create unnecessary complexity, and pull you away from what really matters at your stage. Because running a $10M playbook at $1M doesn’t make you grow faster… it usually creates problems you’re not ready to solve. Instead, you’ll learn how to focus on what actually moves the needle right now, so you can grow the right way. Watch this before you try to model your business after someone else. Listen to the episode on Spotify & Apple Podcasts (302) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts Learn more about Dope Marketing: https://www.dopemarketing.com/ Learn more about Dave:  https://thedavidcarroll.com/ PODCAST SPONSORS:  - Coast: https://roofingpod.com/Coast - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review Chapters: 00:00 Why Copying $10M Companies Backfires 00:26 The “Build to Sell” Trend Explained 01:06 Businesses Are Scaling Faster Than Ever 01:38 Getting Lost Following Big Company Advice 03:11 Build to Sell vs Build for Yourself 04:19 Why You Need to Define Your End Goal 09:32 When Growth Stops Being About Money 10:50 The Truth About Growth and Burnout 15:30 Pullers vs Pushers in Your Business 17:40 Why Big Business Advice Doesn’t Apply 26:32 How to Identify Your Bottlenecks 34:42 How to Actually Use AI in Your Business 57:34 The Best Way to Start Using AI Today

    1 h 3 min

  4. 31 MARS

    The Biggest Trends Roofing Companies Need to Know in 2026

    Most roofers already feel what’s wrong in their business… This just puts data behind it. In this conversation, we break down what’s actually happening in roofing right now using the Peak Performance Report—and a lot of it confirms what you already know. Speed to lead is too slow. Reviews are driving more business than people think. Automation is becoming a must. And poor communication is still one of the biggest reasons customers leave bad reviews. Nothing here is surprising. But what matters is what you do with it. The companies winning right now are building systems around this and creating a better customer experience from start to finish. If you take one thing from this…  Fix your customer communication. When that improves, everything else follows—your close rate, your reviews, and your referrals. Listen to the episode on Spotify & Apple Podcasts (301) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts Download the 2026 Peak Performance Report: https://roofingpod.com/peak-performance-2026 PODCAST SPONSORS:  - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - AI Roofing Revolution: https://roofingpod.com/airoofingrevolution - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 | What Is the Peak Performance Report and Why It Matters for Roofers 01:00 | What Surprised Roofers Most in the Latest Industry Data 03:00 | Why Homeowner Expectations Are Changing Roofing Businesses 05:30 | Why CRM and Automation Are Now Non-Negotiable in Roofing 08:30 | The Biggest Problem With AI Tools in Roofing Right Now 11:30 | How Fast Should You Respond to Leads to Win More Jobs 14:00 | Why Most Roofing Leads Go Unanswered (And How to Fix It) 16:00 | How Reviews Drive More Roofing Sales Than You Think 20:00 | Creative Ways to Get More 5-Star Reviews for Your Roofing Company 27:00 | How AI Is Actually Being Used in Roofing (What Works vs Hype) 33:00 | How Financing Helps You Close More Roofing Deals Faster 41:00 | Why Most Roofers Stay Stuck at Low Profit Margins 49:30 | How to Price Roofing Jobs for Profit (Not Competition) 52:00 | How to Automate Customer Communication Without Sounding Robotic 57:30 | The #1 Thing Roofers Should Focus on to Grow in 2026

    1 h 5 min

  5. 24 MARS

    The Future of Roofing Marketing: AI, Estimates, and Visibility with Marcus Sheridan

    AI is changing roofing marketing fast… and most contractors don’t see how big this shift is. In this episode, Marcus Sheridan explains what’s happening now and how to stay ahead. Search has already changed. It’s not about ranking #1 on Google anymore. AI is deciding who gets recommended… and who doesn’t. So ask yourself: Is your company showing up when AI is asked who to trust? Inside, you’ll learn: The two sides of AI every roofer must understandWhy online estimates are now being rewardedThe mistake contractors make with AI visibilityWhy pricing transparency is becoming requiredHow estimators can increase your leadsListen to the episode on Spotify & Apple Podcasts (300) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts 📘 Get Marcus’ FREE book for contractors: https://priceguide.ai/priceguide-book-landing/ Learn more about Marcus: https://marcussheridan.com/ PODCAST SPONSORS:  - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - AI Roofing Revolution: https://roofingpod.com/airoofingrevolution - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 | How AI Is Changing Roofing Marketing Right Now 02:15 | What Contractors Must Understand About AI (2 Sides Explained) 06:45 | Why Ranking #1 on Google Doesn’t Matter Anymore 11:30 | How AI Decides Which Roofing Companies to Recommend 16:20 | The Biggest Mistake Roofers Make Checking ChatGPT 22:10 | Why Pricing Transparency Is Now Required to Compete 28:05 | How Online Estimates Are Taking Over Google Search 34:40 | How Adding an Estimator Can 3X Your Leads 41:15 | What Is AI Visibility and How Do You Improve It? 48:30 | The Future of Search: AI Agents Doing the Work for Customers 55:20 | Will Human Sales Still Matter in an AI-Driven World? 01:02:00 | How Roofing Companies Must Adapt to Win in the AI Era

    1 h 5 min

  6. 17 MARS

    The Right Way to Measure AI in Your Roofing Business (AI Master Series – Part 2)

    AI is here whether roofing companies are ready or not. In Part 2 of the AI Master Series, we break down something most contractors miss: how to actually measure AI in your business. Because if you’re not tracking the numbers, you have no idea if AI is helping… or just wasting time. We talk about the metrics that matter, how to set AI goals, and how to make sure your team actually adopts the tools instead of fighting them. If you want your company to run leaner, make better decisions, and stay ahead of competitors using AI, this episode will give you the roadmap. Listen to the episode on Spotify & Apple Podcasts (299) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts You can find Roz on: https://www.airoofingrevolution.com/ PODCAST SPONSORS:  - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - AI Roofing Revolution: https://roofingpod.com/airoofingrevolution - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 What Is the AI Master Series for Roofing Companies? 01:12 How Do You Measure AI Success in a Roofing Business? 03:05 What Metrics Should Roofing Companies Track for AI? 05:20 How to Calculate ROI From AI in Your Roofing Company 08:10 What KPIs Should Owners Put on an AI Dashboard? 12:02 Why Roofing Contractors Must Know Their Numbers Before Using AI 16:30 How AI Reduces Errors and Saves Money in Roofing Operations 20:15 Why Employees Resist AI (And How to Get Team Buy-In) 25:40 What Happens If Your Roofing Company Ignores AI?

    59 min

  7. 10 MARS

    AI Is Already Inside Your Roofing Business (AI Master Series – Part 1)

    Artificial intelligence is already being used inside your business, whether you planned for it or not. Employees are experimenting with tools like ChatGPT, competitors are adopting AI, and the companies that figure it out first will gain a major advantage. In this episode, Jim sits down with Rosalynn Verges from AI Roofing Revolution to break down what AI really means for roofing and home service companies. They discuss why AI is not just a technology problem but a leadership and strategy decision. You’ll learn how to think about AI in your business, how to identify the best opportunities using a SWOT analysis, and how to reimagine your organization as humans and AI begin working together. The conversation also covers how leaders can involve their teams in the process and avoid the common mistakes companies make when adopting AI. If you’re trying to understand where AI fits into your roofing company and how to start implementing it the right way, this episode will give you a clear starting point. Listen to the episode on Spotify & Apple Podcasts (298) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts You can find Roz on: https://www.airoofingrevolution.com/ PODCAST SPONSORS:  - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - AI Roofing Revolution: https://roofingpod.com/airoofingrevolution - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 Introduction: AI Is Already Inside Your Business 02:45 How AI Is Already Being Used by Employees 07:05 Practical Ways Roofing Companies Are Using AI 12:15 Time Savings and Productivity Gains with AI 21:05 Why AI Needs a Business Strategy First 26:45 Using SWOT Analysis to Identify AI Opportunities 36:20 Reimagining Your Org Chart with AI 45:10 AI + Humans: Finding the Right Balance 54:30 The Role of an AI Champion in Your Company

    1 h 13 min

  8. 3 MARS

    Adapting to the New Insurance Reality in Roofing with Nick Royer

    What does it take to build a roofing company that lasts more than a decade in today’s market? In this episode, I sit down with Nick Royer, co-owner of a $24 million roofing company in Dallas. Thirteen years in business. Twenty-six project managers. No reckless growth. Just high standards, disciplined hiring, and leadership from the front. We talk about how roofing has changed. Claim denials are more common. Deductibles are higher. Appraisals are now part of the normal process. The contractors who are not adapting are getting left behind. Nick shares how he sets clear expectations with homeowners, trains his team to handle denials with confidence, and why he still knocks doors alongside his reps every week. We also break down hiring slow, protecting culture, and building a strong team instead of just a big one. The easy years are over. The companies that raise their standards and stay disciplined will win the next five. Listen to the episode on Spotify & Apple Podcasts (297) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts You can find Nick on: https://newviewroofing.com/ https://www.instagram.com/newviewroofing/ https://www.facebook.com/newviewroof/ https://www.youtube.com/@newviewroofing PODCAST SPONSORS:  - JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started - Day 41 Thrive: https://roofingpod.com/day-41-thrive - AI Roofing Revolution: https://roofingpod.com/airoofingrevolution - The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: https://www.instagram.com/roofingsuccess/ FB: https://www.facebook.com/groups/roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 How to Build a $24M Roofing Company the Slow and Smart Way 01:26 Why Growing Too Fast Can Destroy a Roofing Company 03:20 How Insurance Deductibles and Appraisals Changed Roofing Sales 05:41 How to Win Roof Claim Denials Using the Appraisal Process 07:52 How to Educate Homeowners on Their Insurance Policy Before You Sell 10:28 How to Set Expectations and Avoid Angry Roofing Customers 12:08 How to Train Sales Reps to Handle Tough Conversations 16:56 How to Build a High-Performance Roofing Sales Culture 18:33 Should Roofing Company Owners Still Knock Doors? 23:59 How to Hire the Right Roofing Sales Reps (And Avoid Bad Hires) 26:59 Why Friends and Family Are Your First Roofing Leads 31:22 How High Standards and Professionalism Win More Roof Sales 35:02 How to Stay Competitive in Roofing for the Next 5 Years 38:52 The Mindset Shift That Keeps You Winning in Roofing Long Term

    45 min
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À propos

The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.

Informations

  • Création
    Jim Ahlin
  • Années d’activité
    2019 - 2026
  • Épisodes
    302
  • Classification
    Contenu explicite
  • Copyright
    © 2026 Roofing Success LLC
  • Site web de l’émission
    Roofing Success

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