RevOps Champions

Denamico

Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis. 

  1. 88 | Breaking Franchise Silos with RevOps | Cait Grabowski

    2일 전

    88 | Breaking Franchise Silos with RevOps | Cait Grabowski

    In this episode, Brendon Dennewill speaks with Cait Grabowski, Implementation Manager at Denamico. Her experience as a Fractional CRO and GTM Strategist shapes her unique perspective on franchise operations. Cait explores the unique challenges and opportunities facing franchise brands as they work to scale through better systems and processes. The conversation reveals how franchise organizations juggle multiple complex relationships – from franchise development and real estate teams to individual franchisees and their end customers. Cait shares insights on overcoming common strategic missteps, including the tendency for franchisors to oversell multi-unit deals to unproven franchisees and the critical importance of data transparency and proactive communication throughout the franchise lifecycle. This episode is essential listening for franchise executives, RevOps professionals, and franchise development teams looking to transform their operations through strategic technology implementation and data-driven decision making. What You'll Learn Why transparency and proactivity matter The multi-unit franchise trapTiming as a critical metricThe power of unified data systemsStrategic alignment across verticalsBuilding vs. buying CRM solutionsThe team you need for CRM success Resources Mentioned HubSpot – CRM platform with customization capabilities and multi-account management features for franchise organizationsHubSpot Academy – Free training resources with video content for learning platform fundamentalsEOS (Entrepreneurial Operating System) – Business framework for setting and tracking short-term and long-term organizational goals About Cait Grabowski Title: Implementation Manager   Company: Denamico Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    39분
  2. 87 | The Focus Fix: How Specialization Fuels Growth | Corey Quinn

    9월 10일

    87 | The Focus Fix: How Specialization Fuels Growth | Corey Quinn

    In this power-packed episode, marketing expert and author Corey Quinn reveals the proven strategy that helped scale Scorpion from $20 million to over $150 million in revenue. Quinn shares his deep specialization methodology - a trademarked approach that transforms generalist professional services firms into industry-dominant specialists.  Through compelling stories including a Tesla giveaway that generated 100+ franchise clients, Quinn demonstrates why saying "no" to everyone and "yes" to one vertical market creates the ultimate competitive advantage.  This episode is essential for agency owners, consultants, and professional services leaders stuck in the generalist trap and ready to break through to exponential growth. What You'll Learn: The Generalist Trap: Why serving everyone leads to context switching, operational inefficiency, and commodity pricing that keeps you stuckDeep Specialization Framework: The 5-step methodology to escape founder-led sales and build a vertical market specialist businessThe Tesla Strategy: How a $100K+ marketing gamble at the IFA conference generated 100+ franchise clients and transformed Scorpion's businessLTV vs CAC Mastery: Why lifetime value (LTV) is the most critical metric and how specialization creates 10X+ advantages over generalist competitorsThe Specialization Flywheel: How focusing on one vertical creates operational leverage, authority, premium pricing, and sustainable competitive moatsScaling Through Verticals: The strategic approach to expanding from one specialized vertical to five while maintaining deep expertiseCorporate vs Entrepreneurial Dynamics: How to align with visionary leadership and speak their language to drive big initiativesResources Mentioned: Anyone Not Everyone: A Proven System to Escape Founder-Led Sales is Corey Quinn's bestselling book. Get started with the free audiobook and digital workbook with videos, templates, and worksheets. IFA Conference: International Franchise Association annual conference HubSpot: Early adoption story and evolution from 5-person to 500+ person sales teamsScorpion: Digital marketing agencyAbout Corey Quinn Marketing Expert, Author & Business Growth Strategist at Corey Quinn, Inc. Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    47분
  3. 86 | HubSpot INBOUND: Uniting Data & Teams for Growth | Sophie Schaffran

    9월 3일

    86 | HubSpot INBOUND: Uniting Data & Teams for Growth | Sophie Schaffran

    Get the inside scoop on HubSpot's game-changing INBOUND 2025 releases! Denamico team members, Alise Kostick, RevOps Strategist, and Sophie Schaffran, Marketing Director, break down key updates through the lens of organizational roles. They focus on how HubSpot is unifying data and transforming how teams work together. This episode is for RevOps leaders, marketers, sales professionals, and service teams who want to understand how these updates will impact their daily workflows and strategic initiatives. What You'll Learn: Operations Hub to Data Hub transformation and what it means for RevOps professionals managing complex data workflowsMarketing Studio, the new visual campaign planning tool that combines whiteboarding, project management, and performance trackingSmart CRM updates including Kanban boards, timeline views, and a map view for territory planningAI-powered CPQ in Commerce Hub and who it's for today Breeze AI evolution including Breeze Studio, Assistants and new AgentsSelf-generating CRM data that pulls unstructured data from sources like email signatures, auto-responses, and call transcriptsReleases Mentioned: HubSpot INBOUND 2025 Fall Spotlight Denamico newsletter: 3 big shifts from INBOUND Data Hub: Data Studio, Data QualityCommerce Hub CPQ (in public beta)Smart CRM: Self-Generating CRM Data, Smart Insights, Flexible CRM ViewsBreeze Studio: Customer Agent, Prospecting Agent, Data Agent, Breeze Assistant Marketing Hub: Marketing Studio, AI-Powered Email, Segments and PersonalizationIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    26분
  4. 85 | The Next Era of Sales: Territory Design and AI | Kevin Davis

    8월 27일

    85 | The Next Era of Sales: Territory Design and AI | Kevin Davis

    In this episode, Brendon Dennewill sits down with Kevin Davis, Founder of BoogieBoard, to explore how territory design can make—or break—sales performance. From his experiences at NetSuite and Google to launching BoogieBoard, Kevin shares how poor territory planning costs companies time, money, and morale. The conversation dives into sales strategy, AI's role in market intelligence, CRM integration, and how to overcome the hidden opportunity costs that stall growth. Whether you're a RevOps leader, sales strategist, or part of a seller-doer team, this episode is packed with insights on designing smarter systems that drive real revenue outcomes. What You'll Learn Why territory design is a strategic lever, not just an operational taskHow poor territory planning erodes trust and increases sales rep turnoverThe role of AI in transforming market data into actionable territory insightsWhy RevOps leaders often identify problems but lack empowerment to solve themHow seller-doer models in professional services can benefit from territory optimizationThe importance of establishing a "North Star" for territory design processes Resources & Mentions BoogieBoard: Territory design and planning platformRoger Federer's Commencement Speech: Referenced for the "53% winning" mindsetSalesforce & HubSpot: Primary CRM integrations mentionedSnowflake: Customer data platform integrationAI and Data Substacks: Kevin promises to share recommendations for data-driven sales strategiesEOS (Entrepreneurial Operating System): Business planning framework mentioned About Kevin Davis Title: Co-Founder and CEO  Company: BoogieBoard Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    39분
  5. 84 |  Scaling Smarter: A People-First Approach to Growth | Kate Donovan

    8월 20일

    84 | Scaling Smarter: A People-First Approach to Growth | Kate Donovan

    In this compelling conversation, Kate Donovan, founder and CEO of CAMP Digital, shares how she transformed from a dyslexic social worker into a tech-savvy entrepreneur who revolutionized marketing for the home services industry. After being told by Google to "get out of auto" and enter the home services space - which was a "technological desert" in 2018 - Kate built a capacity-aligned marketing platform that has scaled to serve trades businesses across multiple verticals. The episode explores Kate's unique approach to scaling businesses through her four-pillar philosophy: people, process, data, and technology. She discusses the critical balance of leveraging AI without creating liability, the importance of slowing down to go faster, and why understanding your team's capacity is essential for sustainable growth. Kate's social work background shines through in her people-first leadership style and commitment to hiring diverse talent, including LGBTQIA+ individuals, veterans, and second-chance employees. This conversation is perfect for service business owners, marketing leaders, and entrepreneurs looking to understand how technology can solve real business problems while maintaining a human-centered approach to growth. What You'll Learn: The CAMP Framework: How Capacity Aligned Marketing Platform revolutionizes service business marketing by connecting capacity management with ad spendThe "Three Times Rule": Kate's philosophy that if you do something three times, you should automate it with technologyAI Implementation Strategy: How to leverage AI tools while avoiding data privacy pitfalls and regulatory compliance issuesPeople-First Scaling: Why hiring for diversity and creating inclusive culture drives business differentiationThe Spinning Plates Analogy: How to balance people, process, data, and technology for sustainable growthEOS Integration: How the Entrepreneurial Operating System supports scaling from startup to established business Resources Mentioned: Camp Digital: Home services marketing platform (capacity-aligned marketing)Capacity Pro: Dashboard that manages marketing spend based on technician capacityEOS (Entrepreneurial Operating System): Business framework both hosts implementHubSpot: CRM and marketing platform discussedGoogle My Business & Google Ads: Platforms referenced for home services marketingChatGPT: AI tool discussed with privacy considerationsIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    41분
  6. 83 | The Key to CRM Adoption: Understanding User Needs | Kristen McGarr

    8월 13일

    83 | The Key to CRM Adoption: Understanding User Needs | Kristen McGarr

    In this eye-opening conversation, Brendon Dennewill sits down with Kristen McGarr, Founder and Fractional CRO from Adroit Insights, to discuss why most CRM implementations fail and what businesses can do differently. They dive deep into the critical importance of prioritizing people and processes before technology, sharing real-world examples of how this approach transformed a 6-person company into a 21-person team in just six months. Kristen brings her unique perspective as both a CRO and CRM expert, explaining why adoption is the #1 metric for CRM success and how to think about your CRM as a valued team member rather than just another software expense. This episode is perfect for business leaders considering a CRM implementation, struggling with current adoption issues, or planning for growth. What You'll Learn: Why the "people, process, technology" framework is critical for CRM successThe real reasons CRM implementations fail (and how to avoid them)How to calculate the true cost of CRM ownership beyond software subscriptionsStrategies for maintaining data integrity as your business growsThe importance of having an internal CRM champion Resources Mentioned: HubSpot: Comprehensive CRM and marketing platformZoho: Business software suite and CRM platformUpwork: Platform for finding CRM support resourcesIDC Research: Total value of ecosystem studiesGoogle Sheets integrations: For bridging spreadsheet users to CRM adoptionIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    43분

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Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis.