Serve First, Sell Later Marketing

Sylvia Garibaldi

Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal,  financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.  This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.  Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!

  1. HACE 3 DÍAS

    #91 Your September Reset for Client Growth

    Send us a text September isn’t just back-to-school season—it’s the perfect fresh start for your practice. In this episode, you’ll learn how to reconnect with your happiest clients in a way that feels authentic, thoughtfully reignite quiet contacts, and carve out a simple weekly “connection hour” that keeps your relationships strong all year long. If you’ve been waiting for the right time to follow up, build trust, and deepen connections, this is it. Tune in and make September your powerful reset! In this episode, you'll learn:  03:09 How to use September as your business reset04:16 Reconnect with your happiest clients09:37 Reactivate quiet contacts and stalled opportunities15:30 Create your weekly connection hour20:35 Why this works and how to sustain the habit Resources:  Feeling stuck about how to grow your practice, book a free strategy call here.#82 The New Networking (Without the Ick) That Actually Grows Your Practice#62 Attract Clients: The "Serve First" Secret#50 Empathy's Role in Marketing From Client Care to Brand Building#36 How To Turn Leads Into Loyal Clients   Rate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    23 min
  2. 27 AGO

    #90 4 Untold Truths of Running Your Own Practice

    Send us a text Behind every polished courtroom scene or calm mediation table lies a reality few talk about—the messy, unglamorous truths of running your own practice. In this episode, Sylvia Garibaldi reveals four hard-hitting lessons every lawyer, mediator, and divorce professional needs to hear. If you’ve ever felt the weight of wearing every hat in your practice, this conversation will leave you with clarity, relief, and practical ways to reclaim your time, sanity, and growth. In this episode, you'll learn: 01:26 The Hidden Truths of Running a Practice02:29 You Are a Business Owner07:09  The Reality of Solo Practice12:08 Embrace Your Role as a Salesperson17:11 The Power of Strategic Outsourcing19:47 Conclusion and Next StepsResources:  Feeling stuck about how to grow your practice, book a free strategy call here.#24 What Most Professionals Know But Don’t Want To Hear #53 Transforming Law Firms Inside Out with Molly McGrathRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    22 min
  3. 20 AGO

    #89 One Newsletter. Endless Referrals.

    Send us a text If you’ve ever felt like social media is just shouting into the void, this episode is going to change the way you think about staying connected with clients and colleagues. In Episode 89 of the Serve First, Sell Later Marketing Podcast, Sylvia Garibaldi breaks down why newsletters are the most underrated marketing tool for lawyers, mediators, and divorce professionals. You’ll hear how a simple, well-crafted email newsletter can keep you top of mind with past clients, nurture referral partners, and spark conversations that lead to real opportunities. From what to write, how often to send, and how to balance value with promotion, Sylvia gives you the roadmap for turning your newsletter into a referral-building engine. If you’ve been putting off starting a newsletter—or wondering how to make yours actually work—this is the episode you don’t want to miss! Inside this episode, you’ll learn: 01:30 The Power of Newsletters03:23 Crafting Effective Newsletters for Past Clients07:38 Engaging Referral Partners with Newsletters12:52 Building and Personalizing Your Newsletter20:27 Special Considerations for Sensitive Topics26:55 Turning Newsletters into Referrals Resources: Feeling stuck about how to grow your practice, book a free strategy call here.#80 Use AI to Create Smarter, Faster Content#62 Attract Clients: The "Serve First" Secret#50 Empathy's Role in Marketing From Client Care to Brand Building#17 How Successful Professionals Build A Loyal Community#12 How To Create Your Messaging That GetRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    34 min
  4. 14 AGO

    #88 5 Steps to Fast-Track Referral Partnerships

    Send us a text Most professionals think building trust with referral partners takes years. It doesn’t. It takes a few intentional actions — done in the right order — in the first 10 days. In this episode of the Serve First, Sell Later Marketing Podcast, I share my 5-step fast-track for turning “nice to meet you” into “I’d send you my best client” without pushing, pitching, or waiting months for something to happen. You’ll learn how to give a quick-win resource that makes a referral partner look good instantly, the one question that opens the door to deeper partnerships, and my 3-Touch Rule for staying top-of-mind without chasing. People don’t refer to the best person on paper — they refer to the person they trust the most. This framework will help you earn that trust quickly, so you can start building stronger, more profitable referral relationships right now. Inside this episode, you’ll learn: 03:16 Prove Your Worth with Quick Wins07:00 Building Reciprocity by Promoting Others10:35 Creating Micro Moments for Connection14:26 Flipping the Networking Script18:23 Maintaining Momentum with the Three Touch Rule24:49 Turning Potential into Partnerships Resources: Feeling stuck about how to grow your practice, book a free strategy call here.#3 Unleashing the Giant: The Untapped Power of Referral Partnerships#20 What Not To Do When Building Referral Partnerships#27 Why Referrals Don’t Easily Convert Anymore (And What To Do About It)#64 From Referral Plateau to Referral PowerhouseRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    28 min
  5. 9 AGO

    #87 How to Win Clients From Other People’s Audiences

    Send us a text You’ve probably heard that the only way to grow your practice is to start building your own audience from scratch—great news: that’s not your only path. In this episode of the Serve First, Sell Later Marketing Podcast, we explore smarter, more efficient ways to stretch your reach without starting at zero.  You’ll learn how to step onto existing stages where your ideal clients are already paying attention, approach hosts with pitches that feel helpful—not salesy—and turn that single appearance into weeks of content, inspiration, and new connections working behind the scenes. By the end, you’ll see how one authentic moment of service can open doors, expand your credibility, and create marketing momentum that lasts long after the mic goes silent! Inside this episode, you’ll learn: 01:24 The Audience-Building Challenge01:42 Why Leveraging Other People’s Platforms Works03:34 How to Find the Right Shows07:42 Crafting a Pitch That Gets a Yes11:26 Making Your Guest Spot Memorable15:12 Repurposing for Maximum Impact19:32 Final Takeaways Resources: Feeling stuck about how to grow your practice, book a free strategy call here.#85 Turn One Webinar Into Clients#70 How To Use LinkedIn To Get Booked As A Speaker#8 How to Use Virtual Stages To Bring In New Clients#7 Beyond Webinars: Secrets To Take Your Online Events from Ordinary to ExtraordinaryRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    23 min
  6. 31 JUL

    #86 Rebranding from Litigation to Out-of-Court—What Actually Works

    Send us a text Thinking about leaving litigation behind and stepping into mediation, arbitration, or collaborative law? In this episode, Sylvia Garibaldi shares exactly how to make that shift with clarity and confidence. You’ll hear how to reframe your identity, communicate your new direction, and build a brand that resonates. From social media strategies to referral relationship tips, this episode is packed with practical advice to help legal professionals grow a values-aligned, visible, and thriving practice! Inside this episode, you’ll learn: 01:31 Shifting from Litigation to Alternative Dispute Resolution03:06 Reinventing Your Brand06:17 Defining Your Niche09:56 Announcing Your Transition14:04 Updating Your Online Presence20:14 Building Referral Networks24:43 Consistency and MetricsResources: Feeling stuck about how to grow your practice, book a free strategy call here.#6 Pivoting with Purpose: Your Toolkit for Successfully Transitioning Your Practice#3 Unleashing the Giant: The Untapped Power of Referral Partnerships  #1 Online Visibility Made Easy #70 How To Use LinkedIn To Get Booked As A Speaker #57 Rebranding Made SimpleRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    33 min
  7. 23 JUL

    #85 Turn One Webinar Into Clients

    Send us a text Tired of feeling invisible online or stuck in a referral drought? In this episode, you'll learn why one well-executed webinar can change everything—even during the summer. Discover how to attract high-quality leads, build trust fast, and finally take control of your calendar. Whether you hate being on camera or think no one will show up—this is the episode you need to hear. No big list required. No fancy tech needed. Just a clear message and the courage to lead. Tune in and learn the exact five-step framework professionals are using right now to land clients after just one webinar. Inside this episode, you’ll learn: 00:00 – Why One Webinar Can Change Everything05:53 – The 5-Step Framework That Drives Results20:00 – Summer Visibility and Actionable Next StepsResources: Feeling stuck about how to grow your practice, book a free strategy call here.#7 Beyond Webinars: Secrets To Take Your Online Events from Ordinary to Extraordinary#8 How to Use Virtual Stages To Bring In New Clients   #70 How To Use LinkedIn To Get Booked As A SpeakerRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    21 min
  8. 16 JUL

    #84 Busting 6 Mindset Myths Blocking Your Growth

    Send us a text Think you’re not the “marketing type”? In this episode, Sylvia Garibaldi calls out six common mindset myths that keep smart professionals stuck. She shows why success in business development is more about how you think than what you do—and how small shifts in mindset, habits, and perspective can lead to big results. Whether you’re introverted, short on time, or just tired of feeling salesy, this episode will help you reframe growth in a way that feels authentic and doable. Inside this episode, you’ll learn: 00:23 – The power of mindset in business development02:40 – Growth mindset vs. fixed mindset in real-world BD04:01 – Clear “next step” to take07:37 – One action you can do today09:56 – How to reframe serving vs selling14:41 – Simple habits under 20 minutes17:00 – Crafting a plan that fits you21:05 – Team up for accountability25:33 – Your 3-step challengeResources: Feeling stuck about how to grow your practice, book a free strategy call here.#82 The New Networking (Without the Ick) That Actually Grows Your Practice#74 How Top Professionals Market Their Practices Without Lifting A Finger    #62 Attract Clients: The "Serve First" Secret#45 Outdated Marketing Myths Costing You Clients and RevenueRate, Review, & Follow on Apple Podcasts "Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

    27 min
5
de 5
13 calificaciones

Acerca de

Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal,  financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.  This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.  Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!