A Brief Coffee With...

Cathy White
  • 0.0 (0)
  • MARKETING
  • UPDATED WEEKLY

A Brief Coffee With… is a podcast from CEW Communications, hosted by Cathy White, featuring honest, unfiltered conversations with journalists and content creators. In a fast-moving media landscape shaped by AI, shifting markets, and constant demand for content, we explore how stories are formed, what makes them stand out, and how to cut through the noise. From pitching and storytelling to media trends and startup coverage, this is your inside track on modern media—one brief coffee at a time.

Episodes

  1. 19H AGO

    A Brief Coffee With Tasmin Lockwood, Freelance and Former Business Insider - Episode 04

    In episode four of A Brief Coffee With…, Cathy is joined by Tasmin Lockwood, a freelance journalist covering tech, climate, and impact across Europe. From her time at CNBC to launching an independent newsletter, Tasmin shares how her perspective on journalism has evolved—and why human, impact-driven storytelling is more important than ever. They also explore the realities of freelancing, the decline of climate coverage, and how AI-generated commentary is changing the media landscape. Key moments 00:00 – Meet Tasmin Lockwood (freelance journalist) 01:30 – Life on the road and recent work at CNBC 03:00 – What she learned from covering global markets 04:30 – Transitioning back to freelancing 05:30 – What stories she’s looking for now 06:30 – Balancing meaningful work vs paid work 07:30 – Expanding into editorial strategy & consulting 08:30 – The shift in tech media (Business Insider & beyond) 10:30 – Why climate coverage is declining 12:00 – Launching the Verdant newsletter 13:30 – The role of independent media & Substack 15:00 – Climate, energy, and global instability 17:00 – Why human impact stories matter most 18:30 – Quick fire: pitching, formats & timing 20:30 – What PRs should stop doing 21:30 – What founders get wrong in interviews 23:00 – AI-generated content & “slop” in journalism 24:30 – How to contact Tasmin

    29 min
  2. A Brief Coffee With David Savage, Tech Talks - Episode 03

    MAY 5

    A Brief Coffee With David Savage, Tech Talks - Episode 03

    In episode three of A Brief Coffee With…, Cathy sits down with David Savage, host of Tech Talks, to explore what it really takes to create engaging conversations in podcasting. From building one of the world’s most popular tech podcasts to producing documentary films, David shares how storytelling opens doors—and why the best interviews feel like conversations, not performances. They also dive into what makes a great guest, how to stand out when pitching, and how to make the most out of the content you create. Key moments 00:00 – Meet David Savage (Tech Talks) 02:00 – The origin story of Tech Talks 04:00 – What makes a great podcast guest 05:30 – Why over-preparation can hurt interviews 07:00 – Creating natural, conversational interviews 08:30 – From podcast to documentary filmmaking 10:30 – Standing out in a crowded content landscape 14:00 – How to pitch podcast guests effectively 16:00 – Quick fire: pitching, formats & timing 18:30 – What PRs should stop doing 19:30 – Why guests need to share content 21:30 – Repurposing content across platforms 23:30 – How to contact David If you're looking for support with your communications, get in touch at cewcomms.com.

    25 min
  3. A Brief Coffee With Jane Wakefield, Freelance and Former BBC - Episode 02

    APR 28

    A Brief Coffee With Jane Wakefield, Freelance and Former BBC - Episode 02

    In episode two of A Brief Coffee With…, Cathy White sits down with Jane Wakefield, former BBC tech journalist and now freelance writer and podcaster, to explore what’s shaping today’s tech media landscape. From the relentless pace of AI to the rise of sophisticated online scams, Jane shares what’s capturing her attention—and why human storytelling still matters more than ever. She also reflects on her shift from newsroom journalism to podcasting, and what founders and comms teams need to know to stand out. Key moments 00:00 – Meet Jane Wakefield (former BBC, freelance journalist & podcaster) 01:10 – What’s on Jane’s radar: AI and scam stories 02:30 – From BBC to freelance: career journey and shift in focus 04:30 – Podcasting vs writing: how her work has evolved 06:00 – What makes a great podcast guest 07:30 – Why human stories and anecdotes cut through 10:30 – How founders can find and tell their story 13:00 – The role of vulnerability and relatability in storytelling 15:00 – What makes a strong media pitch 16:30 – Why simple, searchable emails work best 18:00 – Quick fire: pitching, press releases & timing 20:00 – What PRs should stop doing 21:30 – Advice for founders speaking to journalists 23:00 – How to contact Jane If you're looking for support with your communications, get in touch at cewcomms.com.

    23 min
  4. A Brief Coffee With Cate Lawrence, Tech EU - Episode 01

    APR 21

    A Brief Coffee With Cate Lawrence, Tech EU - Episode 01

    In episode one of A Brief Coffee With…, Cathy White sits down with Cate Lawrence, Senior Journalist at Tech.eu, to unpack what really makes a story stand out in today’s fast-moving media landscape. From AI saturation to health tech, sustainability, and Europe’s push for tech independence, Cate shares what’s catching her attention—and what founders and PRs need to know to cut through. Key moments 00:00 – Meet Cate Lawrence (Tech.eu) 01:20 – Choosing events & avoiding burnout 03:15 – What stories are getting attention now 04:45 – What makes a strong founder story 06:20 – The rise of younger founders 06:45 – Beyond AI: health, materials & impact tech 09:00 – Hype cycles & Europe’s tech momentum 12:20 – Quick fire: how to pitch journalists 13:40 – What PRs should stop doing 14:40 – What founders get wrong 16:30 – Why every pitch needs a clear “why” 17:10 – How to contact Cate   If you're looking for support with your communications, get in touch at cewcomms.com.

    19 min
  5. A Brief Coffee With Teaser - Episode 00

    APR 17

    A Brief Coffee With Teaser - Episode 00

    A Brief Coffee With… is a podcast from CEW Communications, hosted by Cathy White, featuring honest, unfiltered conversations with journalists and content creators. In a fast-moving media landscape shaped by AI, shifting markets, and constant demand for content, we explore how stories are formed, what makes them stand out, and how to cut through the noise. From pitching and storytelling to media trends and startup coverage, this is your inside track on modern media—one brief coffee at a time. Join us for the first episode, live on April 21st.

    1 min
  • 5 Episodes

About

A Brief Coffee With… is a podcast from CEW Communications, hosted by Cathy White, featuring honest, unfiltered conversations with journalists and content creators. In a fast-moving media landscape shaped by AI, shifting markets, and constant demand for content, we explore how stories are formed, what makes them stand out, and how to cut through the noise. From pitching and storytelling to media trends and startup coverage, this is your inside track on modern media—one brief coffee at a time.

Information

  • Creator
    Cathy White
  • Years Active
    2K
  • Episodes
    5
  • Rating
    Clean
  • Copyright
    © Cathy White
  • Show Website
    A Brief Coffee With...