A Bright Idea

Amber Key

Hey Everybody, this is Amber Key and you’re listening to ‘ A Bright Idea’ podcast, a show that sits down with entrepreneurs to hear about the ‘Aha' moment that launched their businesses. In each episode, founders share their story from idea to execution, insights on their industry, and key takeaways for anyone looking to pave their own path. Hear episodes on Wednesdays. You can listen to 'A Bright Idea' anywhere you listen to podcasts. If you are a founder or know someone who has launched a cool business and would like to be featured, email us at jacksonstreetmediaco@gmail.com.

  1. 1D AGO

    Motus Crucis: Bringing Parkour Back to D.C.

    In This week’s episode I chat with Nate Revolus - of Motus Crucis the one and only Parkour academy in Washington, DC Nate’s training program and gym is dedicated to teaching movement, discipline, and community through parkour. His journey began as a teenager after discovering parkour online and quickly becoming obsessed with mastering the craft. What started as hours of daily training evolved into a deep passion not just for the sport itself, but for teaching others how to move with confidence and control. Many may not know this, but Long before Parkour gained mainstream attention in the U.S., D.C. was quietly becoming a central hub for the movement, thanks in large part to organizations like American Parkour, founded by Mark Toorock. The city attracted top athletes from across the country, hosted national and international training events, and offered the perfect urban landscape for the sport to thrive. But when that early infrastructure faded, it left behind a passionate community with nowhere to go—creating a gap that Nate saw not as an ending, but as an opportunity to rebuild something even stronger. In 2025, with the support of his family, Nate opened his own gym, building it in just a few weeks and creating a permanent home for parkour in the city. Today, Motus Cricus Parkour is more than a training facility—it’s a community hub where students of all levels develop physical skill, mental resilience, and a sense of belonging. A Bright Idea Podcast 6:54 AM (0 minutes ago) Add reaction Reply More to me Chapters 00:00 Introduction to Parkour and Its Revival in DC 07:06 The Philosophy and History of Parkour 13:46 Personal Journey and Early Influences in Parkour 19:50 Mental Fortitude and Life Lessons from Parkour 21:41 Choosing Parkour Over Traditional Career Paths 22:29 The Shift from Physical Therapy to Parkour Coaching 24:06 Taking the Leap: Quitting the Day Job 28:23 Revitalizing Parkour Culture in DC 31:03 Overcoming Financial Hurdles to Open a Gym 33:50 The Emotional Journey of Opening the Gym 36:50 Teaching Techniques and Building Confidence in Students 40:49 The Life Lessons Parkour Teaches Children 43:16 Final Thoughts and Community Support  Resources Modus Crucis Parkour - https://www.moduscrucis.com Parkour DC on Instagram - https://www.instagram.com/parkourdc NYPK (New York Parkour) - https://nypk.com Georges Herbert (Founder of parkour philosophy) - https://en.wikipedia.org/wiki/Georges_Herbert Guest Links Instagram - https://www.instagram.com/motus_crucispk/ Website - https://www.instagram.com/motus_crucispk/

    48 min
  2. Missing in Action: She Left a $350K Job to Build Something She Could Not Find

    APR 8

    Missing in Action: She Left a $350K Job to Build Something She Could Not Find

    On this week’s episode, I sat down with Jordan Polk, founder and CEO of M.I.A. also known as missing in action - a Detroit-based hair and scalp care brand on a mission to make the outdoors more accessible. A former investment banker and software private equity investor , Jordan left Wall Street to build the category she couldn't find — protection-first haircare for textured hair experiencing damage and dryness while living actively outdoors. Missing in Action’s hero product, HairBlockTM, is a clean, science-forward daily barrier serum that supports against UV, chlorine, salt water, and cold weather.  Jordan placed 2nd at Beauty Tank LA in 2026 and is backed by 20+ years of haircare industry expertise through her advisor network. In this episode, Jordan and I chat about her experience going from private equity to founding Missing in Action. And through her experience in high-finance, she shares her strategies for fundraising, building a credible brand, and navigating the challenges of entrepreneurship. Chapters 00:00 - Introduction and Jordan’s Journey 02:00 - Inspiration Behind MIA 05:00 - Customer Feedback in Product Development 08:30 - Leveraging Private Equity Skills 12:00 - Focusing on One Product 15:00 - Funding Strategies 20:00 - Strategic Business Growth 24:00 - Navigating Funding Challenges 28:00 - Building an Inclusive Brand 32:00 - Digital Marketing Strategies 36:00 - Networking for Investment 40:00 - Overcoming Product Challenges 44:00 - Establishing Credibility 48:00 - Personalizing Branding 52:00 - Strategic Investor Engagement 56:00 - Leveraging Partnerships 60:00 - Mindset Shifts for Success 64:00 - Building a Scalable Business 68:00 - Social Media Impact 72:00 - Focused Marketing Approach 76:00 - Lessons for New Entrepreneurs 80:00 - Supporting Jordan and MIA resources Jordan's Instagram - https://www.instagram.com/jordanismia/ Missing in Action (MIA) - https://www.missinginaction.com/ First Look Ventures - https://firstlookventures.com/ LinkedIn Profile of Jordan - https://www.linkedin.com/in/jordanapolk/ Missing in Action's Instagram - https://www.instagram.com/thebrandismia/

    1h 16m
4.8
out of 5
18 Ratings

About

Hey Everybody, this is Amber Key and you’re listening to ‘ A Bright Idea’ podcast, a show that sits down with entrepreneurs to hear about the ‘Aha' moment that launched their businesses. In each episode, founders share their story from idea to execution, insights on their industry, and key takeaways for anyone looking to pave their own path. Hear episodes on Wednesdays. You can listen to 'A Bright Idea' anywhere you listen to podcasts. If you are a founder or know someone who has launched a cool business and would like to be featured, email us at jacksonstreetmediaco@gmail.com.

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