340 episodes

“A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.

A Shark's Perspective Kenneth Kinney

    • Business
    • 5.0 • 162 Ratings

“A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.

    #337 - Behavioral Science in Marketing

    #337 - Behavioral Science in Marketing

    Conversation with Nancy Harhut, who was previously on episodes 85 and 171, and she is a creative marketer, a behavioral scientist, a speaker, and the author of “Using Behavioral Science in Marketing:  Drive Customer Action and Loyalty by Prompting Instinctive Responses.”  Let's take a look at three key takeaways from my conversation with her.
    Episode on Website

    • 32 min
    #336 - The Currency of TV Measurement

    #336 - The Currency of TV Measurement

    Conversation with Andre Roux, a data sales executive at Experian with an extensive background in the TV industry working in data, operations, analytics, and sales for companies like Experian, NBCU, DIRECTV, Turner, and ABC/Disney.
    Episode on Website

    • 30 min
    #335 - Does Your Recipe for Success Have Fresh Ingredients?

    #335 - Does Your Recipe for Success Have Fresh Ingredients?

    Conversation with Frank Kitchen, a professional speaker who has earned the Certified Speaking Professional designation by the National Speakers Association and he’s known as the mindset master chef who works with organizations who want their people to break through the mental barriers they have to cook up the professional dreams they hunger for in business and life.
    Episode on Website

    • 30 min
    #334 - What Is Your Big Sexy Idea?

    #334 - What Is Your Big Sexy Idea?

    Conversation with Mark Levy, a differentiation expert who has worked with some of the most recognized brands in the world; a speaker; a podcaster; a magician; and a noted author of five books including “Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content.”

    Episode on Website

    • 37 min
    #333 - How to Build a Million Dollar Website without Spending Too Much

    #333 - How to Build a Million Dollar Website without Spending Too Much

    Conversation with Rebecca Grace, a Squarespace Expert and Website Designer who helps hundreds of Squarespace Designers push past the limitations of the Squarespace Editor to design beautiful, custom websites that are Mobile Friendly and Search Engine Optimized.
    Episode on Website
     

    • 35 min
    #332 - How to Tell 2,500 Zoo Stories

    #332 - How to Tell 2,500 Zoo Stories

    Conversation with Nick Harmeier, the Chief Marketing Officer of the Memphis Zoo, one of the most highly-rated zoos in the U.S.
    Episode on Website

    • 32 min

Customer Reviews

5.0 out of 5
162 Ratings

162 Ratings

NHarhut ,

Smart, Savvy, and Super Useful

Shark gets all the best guests, and asks them the questions you want answers to. He stays on top of all aspects of marketing, and brings you the the latest info. His style is engaging and fun, and you feel like you’re listening to a friend - who also happens to be extremely smart!

RDiaz11 ,

Great insights every episode!

Fun podcast on the evolving world and the future of marketing. Great listen!

Arlie K ,

Better than Shark Week! 🦈

Great content, delivered in an easy to consume format! Kenneth and his guests always deliver top-tier insights and actionable takeaways. No matter the topic, I gain something from every episode! Highly recommend.

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