ASQ Podcast

ASQ

The ASQ Podcast is a show about what it actually costs to lead something that matters, and what it takes to do it without losing yourself in the process. It began as a Hero's Journey show: conversations with people who faced a defining challenge, went through the fire of it, and came out the other side having built something for the benefit of others. That origin is still the pulse of everything the show produces. Every guest who sits down with Dr. Jessie and Omar Ferreira is in the middle of an arc, or has completed one, that most leadership content refuses to take seriously: the inner journey that runs underneath every organizational challenge, and the structural transformation that becomes possible when a leader stops trying to fix from the outside what can only be addressed from within. ASQ's governing principle is embedded in every episode: leadership that begins within is the only kind that lasts. The show has evolved from those early Hero's Journey conversations into something more precise. Omar and Jessie now bring their full diagnostic lens to the table: the Fractal Coherence Methodology, the Quarry-to-Orchard framework, the research on why mission-driven organizations break their best people, and the structural path toward something genuinely different. But the show's depth has not changed. It is still about the human being underneath the title. The leader who chose something hard and is learning what that choice requires of them. The ASQ Podcast is not an inspirational show. It does not offer ten habits or a morning routine. It offers what its audience actually needs: precision. The experience of being named. A structural understanding of why the weight they're carrying is as heavy as it is, and what it looks like when leaders build the conditions that make the weight sustainable, or unnecessary. Hosted and co-hosted by Dr. Jessie and Omar Ferreira, the ASQ Podcast publishes weekly and is home to the conversations that the rest of the leadership podcast world is circling without landing. Lead Your Life. Shape Your Culture. Begin Within.

  1. MAR 31

    She Lost Herself Trying to Be Perfect… Then Everything Changed | Candice Lyn

    In this deeply raw and transformative episode of the ASQ Podcast, Dr. Jessie Ferreira sits down with Candice Lyn — author, coach, and creator of Awaken — whose journey from people-pleasing, disconnection, and survival mode to self-trust and inner peace reveals what it truly means to come home to yourself. Born and raised in a small town in Utah, Candice grew up in what she describes as a “normal” family. But beneath the surface… life was already shaping her. After her parents’ divorce at 16 and the devastating loss of her older brother, something within her shifted: A deep, unconscious belief formed — I am not safe. For over a decade, Candice lived disconnected from herself… navigating life, marriage, and motherhood from a place of survival — not presence. Becoming a mother at just 19… Candice built her entire identity around being “the perfect mom.” She did what many women are taught to do: She gave everything to everyone else. And slowly… she lost herself. She opens up about: • Living with hidden emotional wounds despite a “normal” upbringing • The impact of losing her brother and feeling unsafe • Becoming a young mother and losing her identity • The pressure of perfection — and how it affected her children • Being a chronic people-pleaser, always shrinking to keep peace Everything changed with one heartbreaking moment. When her daughter said: “Mom, I’m sorry that all I’ve ever done is disappoint you.” That sentence shattered everything. Because Candice realized — it wasn’t her daughter who needed to change… It was her. This episode explores: • How subconscious “codes” shape your life • The nervous system patterns behind fear and people-pleasing • Why perfectionism is rooted in deeper wounds • What happens when you finally choose yourself • How inner shifts transform your relationships To stop abandoning herself… and start choosing herself — no matter the cost. What followed wasn’t just change… It was transformation. From chaos to peace. From anxiety to alignment. From survival… to self-love. Today, Candice is the author of Awaken — and is helping others break free from subconscious patterns and reclaim their true identity. This episode is for anyone who: • Feels stuck in repeating patterns • Struggles with people-pleasing or identity • Carries unresolved emotional wounds • Feels disconnected from themselves • Is ready to live more authentically Candice’s story is a reminder that: You don’t lose yourself overnight… but you can find yourself in a moment of truth. The most powerful decision you’ll ever make is to choose yourself. Connect with Candice: Website: https://thefrequencylab.to/ Facebook: https://www.facebook.com/candice.shepherd.125 #ASQPodcast #SelfAwareness #HealingJourney #Mindset #PersonalGrowth #InnerWork

    38 min
  2. MAR 27

    He Had Money But Lost Everything That Mattered | Jim Sabellico on Redefining Success & Masculinity

    In this powerful and deeply honest episode of the ASQ Podcast, Omar Ferreira sits down with Jim Sabellico — entrepreneur, coach, and speaker whose journey from financial success to personal awakening challenges the traditional definition of what it means to be a man. Born in 1986 into a loving family, Jim grew up as the youngest sibling — often feeling like a “tag along” in a household where life was already in motion. From cutting grass at eight years old to constantly finding new ways to make money, Jim developed a belief early on: Success equals money… and money equals freedom. While this mindset fueled his ambition, it also set the stage for a life built around achievement — but disconnected from presence. As he grew into adulthood, became a husband, and started a family, Jim doubled down on what he believed was his role: To provide. He opens up about: • Growing up feeling separate despite a supportive family • Building his identity around money and success • Hustling relentlessly to provide for his family • Living as a “provider” but not as a present husband or father • The hidden cost of chasing success without balance Everything changed on one defining night. After coming home late from work on his son’s birthday — only to find the celebration already over — Jim was faced with a painful realization: He had built a life that looked successful… but felt completely empty. That moment became the catalyst for transformation. This episode explores: • The difference between success and fulfillment • Why “providing” alone isn’t enough • The internal battle men face with identity and expectations • The power of brotherhood, mentorship, and asking for help • How owning your story unlocks your true purpose Through deep self-reflection and the guidance of mentors, Jim began shedding the identities he once held — rediscovering who he truly was beneath the roles, expectations, and societal pressures. This episode is for anyone who: • Feels trapped in the cycle of hustle and burnout • Struggles with balancing success and presence • Questions their identity beyond work or achievement • Wants deeper connection in their relationships • Is searching for purpose, clarity, and authenticity Jim’s story is a reminder that success isn’t just about what you build — it’s about who you become along the way. And that the life you truly want begins when you stop performing… and start being. Connect with Jim: Website: https://nohalfcakes.com/ Facebook: https://www.facebook.com/jsabellico Instagram: https://www.instagram.com/jimsabellico LinkedIn: https://www.linkedin.com/in/jimsabellico/ Twitter: https://x.com/JimSabellico YouTube: https://www.youtube.com/@JimSabellico #ASQPodcast #MensGrowth #Masculinity #PersonalDevelopment #Purpose #SelfAwareness #Mindset

    46 min
  3. MAR 24

    From Socially Awkward to Confident: How Introverts Master Connection | Nick Shelton on ASQ Podcast

    In this engaging and eye-opening episode of the ASQ Podcast, Omar sits down with Nick Shelton — author, speaker, and connection strategist who helps introverts build powerful relationships without changing who they are. Born in Houston, Texas and later raised in Colorado, Nick’s early years were filled with stability — but also a quiet internal struggle that would shape his path. As a naturally introverted and socially awkward child, Nick found himself observing the world from the sidelines — watching others connect, communicate, and navigate social spaces with ease. But he wanted more. Nick opens up about: • Growing up introverted and struggling to connect with others • Feeling invisible despite being present in everyday spaces • Wanting opportunities — but not knowing how to access them • Developing observation as a personal superpower • Learning to navigate social situations on his own These early challenges became the foundation for transformation. Instead of withdrawing, Nick chose to study human behavior — turning social interaction into a system he could understand, practice, and eventually master. This episode explores: • The difference between introversion and social anxiety • Why connection — not confidence — is the real key to success • How small, intentional actions create powerful relationships • The role of curiosity in expanding your world • How to “gamify” life and turn fear into growth Through years of experimentation, real-world practice, and personal development, Nick created a practical framework that allows introverts to thrive socially — without pretending to be extroverted. Today, he shares these insights through his book An Introvert’s Guide to World Domination and helps others build meaningful connections in both personal and professional life. This episode is for anyone who: • Identifies as introverted, shy, or socially awkward • Struggles with networking or meeting new people • Wants to build confidence without changing their personality • Feels overlooked or unseen in social environments • Is ready to create deeper, more meaningful connections Nick’s story is a reminder that you don’t need to become someone else to succeed — you just need to understand how to use who you already are. His philosophy is simple: Stay curious. Take small steps. And turn connection into a skill you can learn. Linkedin: https://www.linkedin.com/in/nicholasleonshelton/ Facebook: https://www.facebook.com/nick.shelton.140 Website: https://nicksheltonspeaks.com/ #ASQPodcast #IntrovertLife #SocialSkills #Networking #PersonalGrowth #SelfAwareness #Confidence #HumanConnection

    50 min
  4. MAR 20

    The Hidden Cost of Success: Dorota Kosiorek on Overthinking, Burnout & Alignment

    In this insightful and empowering episode of the ASQ Podcast, Dr. Jessie sits down with Dorota Kosiorek — neuroscience-based coach, former high achiever, and mindset expert helping ambitious leaders build calm authority, strong boundaries, and sustainable success. Born and raised in a seaside town in Poland, Dorota grew up in a loving, structured household where discipline, organization, and high standards were part of everyday life. As a naturally driven student, she excelled academically from a very young age — always at the top of her class, always prepared, and always striving for excellence. But beneath that success was a pattern forming. Dorota opens up about: • Growing up as a high achiever with strong internal standards • Being labeled as “the smart one” from an early age • Developing a constant need to perform and maintain expectations • Living with a busy mind that never truly rested • Struggling to slow down despite outward success These patterns followed her into adulthood. After building a successful career in consulting, Dorota reached a turning point — realizing that external success didn’t align with the life she truly wanted. This episode explores: • The hidden cost of high performance and overachievement • Why burnout isn’t always obvious — and how it builds silently • The importance of autonomy, alignment, and meaningful work • How neuroscience helps rewire limiting thought patterns • The power of awareness in creating lasting change Dorota shares how shifting her environment — and more importantly, her mindset — led her to a more intentional and fulfilling path. Today, she combines neuroscience and identity work to help high performers break free from autopilot thinking and create success that feels sustainable and aligned. This episode is for anyone who: • Feels stuck in a high-pressure or fast-paced career • Struggles with overthinking, burnout, or constant busyness • Finds it hard to set boundaries or slow down • Wants to understand their thought patterns and behaviors • Is ready to redefine success on their own terms Dorota’s story is a reminder that true transformation doesn’t come from doing more — it comes from thinking differently. Her philosophy is simple: Get curious about your thoughts. Challenge your patterns. And create a life that works with your mind — not against it. #ASQPodcast #MindsetShift #HighPerformance #Neuroscience #SelfAwareness #PersonalGrowth #Leadership #OvercomingBurnout

    45 min
  5. MAR 17

    From Chronic Pain to Purpose: Amy Lenius on Healing, Hormones & Self-Advocacy

    In this powerful and insightful episode of the ASQ Podcast, Dr. Jessie sits down with Amy Lenius — speaker, coach, and women’s health advocate whose journey from chronic illness to holistic healing has transformed her life and the lives of many women she now supports. Born in a small mountain town in British Columbia, Amy grew up in a loving, humble family rooted in practicality, discipline, and resilience. While her upbringing was stable and supportive, it also instilled a mindset of playing small — something life would later challenge in unexpected ways. Her story took a turn during adolescence. Amy began experiencing severe health challenges that were dismissed for years, leading to a long and painful journey before finally being diagnosed with endometriosis. She opens up about: • Growing up in a grounded, values-driven household • Being taught to stay practical rather than think big • Experiencing chronic pain and medical gaslighting • Being diagnosed after years of being unheard • Facing the possibility of infertility at a young age These challenges became the catalyst for transformation. Amy eventually made a bold decision — to step away from conventional treatments and begin understanding her body from a holistic perspective. This episode explores: • The impact of hormonal health on women’s lives • The difference between “common” and “normal” • How self-education leads to empowerment • The role of stress and environment in healing • Why self-advocacy is essential Through years of learning and experimentation, Amy not only healed — she built a purpose-driven life helping others do the same. Today, she works with Next Level University, helping individuals grow in self-awareness, mindset, and personal development. This episode is for anyone who: • Has struggled with chronic or unexplained health issues • Has felt dismissed by the medical system • Wants to better understand their body and hormones • Is on a journey of healing and personal growth Amy’s story is a reminder that healing takes time — and that real change begins when you choose to take ownership of your journey. Connect with Amy: Facebook: https://www.facebook.com/amy.lenius  Instagram: https://www.instagram.com/amylenius  Website: https://www.nextleveluniverse.com/group-coaching/ #ASQPodcast #WomensHealth #HormoneHealth #HolisticHealing #SelfAwareness #HealingJourney

    51 min
  6. MAR 13

    From the Bronx to Community Advocate | Kelly Santos on Family, Resilience, and Fighting for Children

    In this thoughtful and deeply personal episode of the ASQ Podcast, Dr. Jessie sits down with Kelly Santos — nonprofit leader, community advocate, and proud daughter of Dominican immigrants whose life has been shaped by resilience, family, and a deep commitment to helping others. Born in Manhattan’s Lower East Side and raised in the Bronx, Kelly reflects on growing up in a close-knit Dominican household where discipline, community, and family responsibility were part of everyday life. Her parents immigrated to the United States with big dreams and limited resources, working tirelessly to build stability for their family. From an early age, Kelly witnessed the power of sacrifice, determination, and resourcefulness — lessons that would shape the path she chose later in life. But Kelly’s childhood also included an experience that would profoundly influence her future. She opens up about: • Growing up in a working-class Dominican family in the Bronx • Being raised by protective and deeply involved immigrant parents • Translating for her parents in schools and medical systems as a child • Watching her parents advocate for children with complex needs • Learning resilience, empathy, and resourcefulness early in life These early experiences planted the seeds for Kelly’s lifelong passion for service. She went on to study sociology, Latin American and Caribbean studies, and women’s and gender studies — exploring identity, migration, and the often overlooked roles women play in shaping communities. This episode explores: • How immigrant families pass down resilience across generations • The power of curiosity and lifelong learning • The role of community programs in supporting youth and families • Why advocacy is critical within complex systems • How personal experiences shape a life of service After graduate school, Kelly began working in nonprofit youth programs across New York City, supporting students, mentoring families, and helping bring vital resources into schools. Today, she continues her work connecting families and communities with the resources and support they need to thrive. This episode is for anyone who: • Grew up in an immigrant or multicultural household • Has had to advocate for a child or family member • Is navigating parenting challenges or developmental diagnoses • Believes in the power of community support • Wants to create meaningful impact through service Kelly’s story is a reminder that advocacy often begins at home — and that even in difficult moments, there is always an opportunity to grow, learn, and support others. Her philosophy is simple: Ask questions. Find your people. And never be afraid to ask for help. #ASQPodcast #CommunityLeadership #ImmigrantStories #Advocacy #AutismAwareness #NonprofitLeadership #Resilience #FamilySupport

    1h 3m
  7. MAR 10

    From Trauma to Spiritual Awakening | Laura's Journey of Healing, Resilience & Finding Your True Self

    In this raw and deeply reflective episode of the ASQ Podcast, Dr. Jessie sits down with Laura Hoorweg — spiritual counselor, intuitive coach, and survivor of a life shaped by trauma, resilience, and profound spiritual awakening. From a challenging childhood in Northern Ontario to decades in the high-pressure world of advertising and marketing, Laura shares the powerful journey that ultimately led her toward a life devoted to healing and helping others reconnect with their authentic selves. Raised in a fractured family and navigating early emotional wounds, Laura spent years searching for balance while quietly carrying experiences that would later shape her spiritual calling. She opens up about: • Growing up as the middle child in a turbulent household • Being raised by a single mother and navigating a childhood filled with instability • Living with deep, suppressed rage while still being known as the “smiley” one • Self-medicating through partying and alcohol during her teens and twenties • Discovering her deep connection with nature through wilderness trips and outdoor work • Having a powerful out-of-body spiritual experience at just 15 years old For Laura, life was never just one story. It was the best of times — and the worst of times. But through every difficult chapter, something deeper was unfolding. This episode explores: • How trauma can shape resilience rather than define identity • The difference between living from pain vs. living from purpose • Why many people suppress their authentic selves to meet expectations • The role of spiritual experiences in personal transformation • Healing from childhood trauma and long-held emotional wounds After decades in corporate life, Laura reached a turning point. She realized she no longer wanted to spend her life helping companies sell things people didn’t need. Today, Laura works as a spiritual counselor and intuitive coach, helping people uncover the root causes of their struggles and reconnect with their authentic selves through spiritual guidance, intuitive insight, and lived wisdom. This episode is for anyone who: • Feels like their past still holds power over their present • Is searching for deeper meaning after hardship or loss • Has experienced spiritual moments they can’t explain • Wants to move beyond trauma and reclaim their authentic life • Feels called to healing, self-discovery, or spiritual growth Connect with Laura Hoorweg: 🔹 Website: https://www.spiritspeaks2.me/ 🔹 Facebook: https://www.facebook.com/groups/SpiritSpeaksToMe 🔹 Instagram: https://www.instagram.com/hoorweglaura/?hl=en 🔹 Twitter: https://x.com/HoorwegLaura 🔹 LinkedIn: https://www.linkedin.com/in/laurahoorweg/ #ASQPodcast #SpiritualHealing #PersonalTransformation #TraumaHealing #AuthenticSelf #SpiritualAwakening #HealingJourney

    53 min
  8. MAR 7

    She Lost Herself Trying to Be Perfect… Then Everything Changed | Candice Lyn

    In this powerful and honest episode of the ASQ Podcast, Dr. Jessie sits down with Dr. Sue McCreadie — pediatrician, entrepreneur, and coach whose journey from conventional medicine to intuitive healing redefines what it truly means to live in alignment. Born into a close-knit family of seven, Sue grew up as the youngest of five — in a home rooted in faith, structure, and unconditional love. From an early age, she carried a quiet belief: Do more. Achieve more. Prove you’re enough. That belief pushed her into medicine… But also into a constant battle with self-doubt. She opens up about: • The pivotal role her mother played in shaping her path • Failing the MCAT and finding the strength to try again • Navigating a system that rewarded doing over being • Learning to survive by putting on a mask Everything shifted when she realized: She no longer belonged in the system she fought so hard to enter. So she made a different choice. To stop performing… And start listening. Sue stepped away from the traditional path and built her own pediatric practice — focusing on root-cause healing, nutrition, and a more holistic approach to care long before it became widely accepted. But her evolution didn’t stop there. This episode explores: • The tension between logic and intuition • Why success without alignment feels empty • The cost of living behind a mask • What it really takes to come back to yourself Over time, her work expanded beyond medicine — guiding women through midlife transitions, identity shifts, and deeper self-discovery. Today, she blends personal development, intuition, and tools like tarot numerology to help women find what she calls: Sustainable happiness. This episode is for anyone who: • Feels disconnected from who they truly are • Has achieved success but still feels something missing • Is navigating a transition or identity shift • Is ready to trust themselves on a deeper level Sue’s story is a reminder that your life doesn’t change when you do more… It changes when you become more of who you already are. Connect with Sue: Website: https://www.drsuemccreadie.com/ Facebook: https://www.facebook.com/drsuemccreadie Instagram: https://www.instagram.com/drsuemccreadie Substack: https://drsuemccreadie.substack.com/ Pinterest: https://www.pinterest.com/drsuemccreadie/ Take the quiz to discover your “Midlife Mama” type and uncover your natural strengths. #ASQPodcast #Authenticity #PersonalGrowth #WomensDevelopment #Mindset #SelfAwareness #HealingJourney

    53 min
5
out of 5
9 Ratings

About

The ASQ Podcast is a show about what it actually costs to lead something that matters, and what it takes to do it without losing yourself in the process. It began as a Hero's Journey show: conversations with people who faced a defining challenge, went through the fire of it, and came out the other side having built something for the benefit of others. That origin is still the pulse of everything the show produces. Every guest who sits down with Dr. Jessie and Omar Ferreira is in the middle of an arc, or has completed one, that most leadership content refuses to take seriously: the inner journey that runs underneath every organizational challenge, and the structural transformation that becomes possible when a leader stops trying to fix from the outside what can only be addressed from within. ASQ's governing principle is embedded in every episode: leadership that begins within is the only kind that lasts. The show has evolved from those early Hero's Journey conversations into something more precise. Omar and Jessie now bring their full diagnostic lens to the table: the Fractal Coherence Methodology, the Quarry-to-Orchard framework, the research on why mission-driven organizations break their best people, and the structural path toward something genuinely different. But the show's depth has not changed. It is still about the human being underneath the title. The leader who chose something hard and is learning what that choice requires of them. The ASQ Podcast is not an inspirational show. It does not offer ten habits or a morning routine. It offers what its audience actually needs: precision. The experience of being named. A structural understanding of why the weight they're carrying is as heavy as it is, and what it looks like when leaders build the conditions that make the weight sustainable, or unnecessary. Hosted and co-hosted by Dr. Jessie and Omar Ferreira, the ASQ Podcast publishes weekly and is home to the conversations that the rest of the leadership podcast world is circling without landing. Lead Your Life. Shape Your Culture. Begin Within.