173 episodes

Nathan Anibaba interviews smart and influential marketing agency leaders whose work and ideas have dramatically influenced the market and business of agencies and businesses.

Agency Dealmasters podcast Nathan Anibaba

    • Business
    • 5.0 • 2 Ratings

Nathan Anibaba interviews smart and influential marketing agency leaders whose work and ideas have dramatically influenced the market and business of agencies and businesses.

    Rob Da Costa (trailer)

    Rob Da Costa (trailer)

    Rob Da Costa helps SME agencies increase profits by working with management teams to set strategies and focus on the core activities that will make a difference. As well as face to face and online coaching, he also offers a group coaching program: The Self-Running Agency, he is the author of a book by the same name and the host of the agency accelerator podcast

    • 1 min
    Paul Frampton discusses media, technology & advertising

    Paul Frampton discusses media, technology & advertising

    Paul Frampton is a customer and People-focused tech and marketing leader.
    He is the President of the marketing consultancy and agency Control v Exposed (CvE), which advises brands on Media Operating models, Martech/Data strategy and ‘Right Housing’ alongside providing data-driven activation and execution for all addressable media channels.
    Paul is also the host of the ‘Time for a Reset’ podcast. As well as being the former CEO of Havas Group in the U.K. and Ireland with 950 people and £85m revenue. He became EMEA CEO for disruptive B2B2C travel tech startup hi Inc (formerly Tink Labs) backed by Foxconn and Softbank.
    We discuss:
    🔸How journalism lured him into media and marketing
    🔸How to get the most value from your media budget
    🔸How CvE helps their clients to achieve business goals
    🔸How to engage customers when 'Advertising is a tax paid by the poor.'
    🔸Inclusive leadership and Improving agency culture
    Enjoy the conversation.

    • 1 hr 19 min
    Paul Frampton (trailer)

    Paul Frampton (trailer)

    Paul Frampton is a customer and People-focused tech and marketing leader.
    He is the President of the marketing consultancy and agency: Control v Exposed (CvE), which advises brands on Media Operating models, Martech/Data strategy and ‘Right Housing’ alongside providing data-driven activation and execution for all addressable media channels.
    Paul is also the host of the ‘Time for a Reset’ podcast.
    As well as being the former CEO of Havas Group in the U.K. and Ireland with 950 people and £85m revenue. He became EMEA CEO for disruptive B2B2C travel tech startup hi Inc (formerly Tink Labs) backed by Foxconn and Softbank.

    • 2 min
    Jess Hodgson discusses what clients look for in pitches

    Jess Hodgson discusses what clients look for in pitches

    Jessica Hodgson is the Chief Client Officer at TIPi Group, a network of specialist agencies across Voice, Performance and Digital who are creating exceptional business results for their clients.
    Clients include the likes of Audible, Experian and Go-Compare to name a few.
    We have a deep conversation about the unique mix of agencies they have in the group and how client’s expectations have changed due to the pandemic.
    If you are interested in things such as:
    🔸 What makes a great client services person
    🔸 The role of account management
    🔸 What goes into a world-class pitch for clients
    🔸 Her perspective on Diversity and inclusion
    Then this episode is for you. Enjoy the conversation.

    • 35 min
    Jess Hodgson (trailer)

    Jess Hodgson (trailer)

    Jessica Hodgson is the Chief Client Officer at TIPi Group, a network of specialist agencies across Voice, Performance and Digital who are creating exceptional business results for their clients.
    Clients include the likes of Audible, Experian and Go-Compare to name a few.
    We have a deep conversation about the unique mix of agencies they have in the group and how client’s expectations have changed due to the pandemic.
    If you are interested in things such as:
    🔸 What makes a great client services person
    🔸 The role of account management
    🔸 What goes into a world-class pitch for clients
    🔸 Her perspective on Diversity and inclusion
    Then this episode is for you. Enjoy the conversation.

    • 1 min
    Felix Velarde discusses Scale at Speed

    Felix Velarde discusses Scale at Speed

    Felix Velarde is the author of the new book: https://scaleatspeed.com/ (Scale at Speed). He started one of the world’s first web design agencies, then had a high-profile twenty-year career as a serial entrepreneur CEO.
    In 2014 he retired as CEO of a marketing services group and headed off to Burning Man, he came back and started helping businesses scale fast. Many have gone on to become market leaders and several have sold, making their owners millions.
    Welcoming him back for the 3rd time on the show.
    We talk about:
    🔸 How to scale your business at speed!
    🔸 The importance of net profit
    🔸 How 2Y3X can triple the size of your business
    🔸 Why delegation is vital to growth
    🔸 The significance of core values and how to set them
    Sharing more fascinating insight from Felix Velarde. Enjoy the chat.

    • 41 min

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