A regular discussion with industry leaders about agile marketing and how to adapt the principles of agile project management in an increasingly social and real-time marketing world.
Why Organizations Find Change Difficult
The Importance of Making Work Visible
The practical realities of Agile Marketing with Anthony Coppedge of IBM
Giannina Rachetta of 3M Shares Her Agile Marketing Journey
The past, present and future of Agile Marketing with Andrew Burrows of IBM
Melissa Reeve and Jim Ewel share the latest about the Agile Marketing Alliance
Frank and Roland have brought in some great guests, who always have some interesting things to say about how they're adopting agile methods to improve their marketing. Every time I listen I learn something new.
Smart and Useful
When you put aside all the theoretical talking heads on the radio and in podcasts, you come up with precious few people who actually know their topic and make a living performing it. These guys - Frank and John - are two of the real deal. Love the insight, love the dry wit, love the useful information.
Keep up the good work!