Vision Voices

Lara

B2B Topics through Human Stories. Entrepreneurship | Leadership | Mental health | Media brand | Marketing | Technology | Personal Development | Life Journey  

  1. 4D AGO

    Can AI Replace Marketers? The Reality in 2025

    AI isn’t just changing marketing — it’s rewriting the rules of how teams create, plan, and grow. In this episode of Vision Voices, host Lara talks with Lillian Pierson, P.E., a Fractional CMO and AI Marketing Instructor at LinkedIn Learning, about what happens when businesses start replacing human workflows with AI systems. In this episode we explore: • How AI is transforming marketing strategy, content, and automation • What to automate — and what should stay human • The hidden risks of AI-generated “slop content” • Building AI workflows that scale creativity, not kill it • Why understanding AI tools now defines tomorrow’s marketers Whether you’re a founder, CMO, or digital strategist, this conversation breaks down how to integrate AI into real business processes — and what “AI replacing marketing” actually looks like behind the buzzwords. 🎧 Tune in to learn how to use AI as a growth system, not just a shortcut. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #AI #marketing  #aimarketing  #artificialintelligence  #marketingautomation  #digitalmarketing  #marketingstrategy   #entrepreneurship  #techstartups  #businessai  #futureofwork  #aitrends  #smallbusiness  #brandstrategy  #creativemarketing  #aimarketingtools  #b2bmarketing  #growthstrategy  #aiforbusiness  #machinelearning  #automationtools  #aiinmarketing  #aicontentcreation #digitaltransformation Visit website: www.visionvoices.me

    55 min
  2. OCT 28

    Dubai reality: 2,000 Applicants, One Job: How AI Filters You | David van Lochem

    Dubai and Abu Dhabi’s job market is evolving fast.  In this Vision Voices episode, former big-tech HR executive  David van Lochem explains how AI and the augmented workforce are reshaping careers in the Gulf.  We unpack what universities should really teach in an AI master’s (leaders with transformation skills, not just coders), the rise of DIY AI ($20 tools, agentic workflows), and why human + AI beats human vs AI. You’ll learn practical plays for SMBs and enterprises: where to start with AI in HR/talent acquisition (ATS, structured interviews, bias risks), how to build T-shaped skills with two verticals, and why network + personal brand matter more than ever in the UAE.  We also get real about robo-bosses, where human empathy still wins, and why graduates should combine work + study and learn by doing. If you’re job-hunting, hiring, or upskilling in the Gulf, this is your field guide to an augmented career.🔔  Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #ai  #futureofwork  #uae  #dubailife  #abudhabi  #careersuccess  #hrtechnology  #augmentedworkforce #jobsearch  #genai  #aiinhr  #networking  #startups  #gulfjobs Visit website: www.visionvoices.me

    1h 1m
  3. OCT 21

    Watch Time Is the New Pipeline: Why Brands Need YouTube | Valeria Korotina

    Most brands still treat YouTube like an archive — webinars, clips, and press videos. But the companies winning attention today treat it like strategy. In this episode of Vision Voices, Lara and Valeria Korotina (former YouTube lead and media strategist) unpack what makes channels like Alex Hormozi and Ali Abdaal work — and how their lessons apply to B2B marketing. We explore: • Why YouTube is the most trusted platform for long-form attention • What B2B can learn from kids’ content — authenticity, consistency, storytelling • How to build credibility and community before the pitch • Why short form sparks reach and long form builds trust • How discoverability and clear positioning define growth 🎧 Whether you’re a marketer, founder, or creator, this episode breaks down how to turn your YouTube presence into a real brand asset. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia  #dubailife #VisionVoicesPodcast #youtubemarketing  #b2bmarketing  #digitalstrategy  #contentmarketing  #videostrategy  #brandgrowth  #creatoreconomy  #marketingpodcasts  #businessmarketing  #mediastrategy  #storytelling  #b2bcontentmarketing  #youtubegrowth   #marketinginsights  #brandbuilding  #socialmediastrategy Visit website: www.visionvoices.me

    39 min
  4. OCT 6

    Why Multitasking Is a Lie | Stefania Brunori | STEP 2025

    In this STEP 2025 special, Lara sits down with Stefania Brunori — Personal Branding & Social Media strategist, 2x TEDx Speaker, Wellbeing Entrepreneur, Consultant, Coach, and Trainer — to explore the rising importance of mindfulness in business, leadership, and daily life. In this insightful conversation, Lara and Stefania dive into: - Why multitasking is a myth (and how it hurts productivity) - How mindfulness helps leaders, founders, and teams reduce stress & stay focused - The role of mental health and wellbeing in fast-paced startup environments - Practical ways to integrate mindfulness into your work and personal life - How business culture and leadership shape wellbeing in organizations - Why mindfulness is not just a “perk” — but a strategic advantage in today’s digital world Stefania shares her unique perspective at the intersection of branding, leadership, and wellbeing, offering actionable advice for entrepreneurs, professionals, and anyone navigating the challenges of our always-connected world. 🌍 Whether you’re a startup founder, a corporate leader, or simply someone looking to live with more focus and intention, this episode will help you rethink productivity, stress, and success in 2025. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #mindfulness #multitasking #mentalhealth #startuplife #leadership #focus #wellbeing #productivity #entrepreneurship #selfcare #businessmindset #mindfulbusiness #stressmanagement #workplacewellness Visit website: www.visionvoices.me

    34 min
  5. SEP 8

    From ‘Habibi’ to ‘Influencer’: How Arabic Language Is Evolving

    Ever wondered how English words slip into everyday Arabic? In this episode of Vision Voices, we dive into the fascinating mix of language and culture — from words like “influencer,” “fashion,” “podcast,” and “video game” to timeless expressions like “habibi”. Language isn’t just about words — it’s about identity, tradition, and how cultures evolve. Join us as we explore how Arabic embraces modern terms while staying rooted in history and values. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #arabiclanguage #learnarabic #middleeastculture #arabicwords #habibi #yani #influencer #fashion #languagelearning #culturalexchange #podcast #dubaiculture #arabicenglish #socialmediatrends #languageandculture Visit website: www.visionvoices.me

    18 min
  6. AUG 25

    How to Win at Content Creation in 2025 | Dean Seddon

    In this special last-minute episode, Lara spoke with Dean Seddon, CEO of Maverick, right after the Epic Content Workshop in Dubai. In this very honest and straight-to-the-point conversation about content strategy, AI, and the future of long-form vs short-form media, they cover: ✅ Is podcasting still relevant in 2025—or is video taking over? ✅ How to grow a YouTube channel in a crowded space ✅ Business vs. Creator model: Which makes money faster? ✅ The rise of AI-generated content and the future of human connection ✅ Why short-form content needs long-form strategy ✅ Tips for businesses & founders to build a content ecosystem that converts If you're a business owner, content creator, or simply curious about the future of media, social platforms, and monetization, this episode is packed with insights you can’t miss! 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #podcasting  #contentstrategy  #contentcreation  #videopodcast  #aicontent  #digitalmarketing  #contentmarketingtips  #longformcontent  #shortformvideoediting  #creatoreconomy  #socialmediastrategy  #podcasttipsandtricks  #growonyoutube #marketingpodcasts Visit website: www.visionvoices.me

    44 min
  7. AUG 11

    Closing the Funding Gap for Female Founders with Lucy Chow

    In this episode of Vision Voices, Lara speaks with Lucy Chow, investor, futurist, board director, and advocate for women in leadership. The conversation covers Lucy’s professional journey in the UAE, her work in supporting entrepreneurs and female investors, and her involvement in initiatives such as the Women of the Future UAE project. Topics discussed include: - The funding gap for female founders and factors that contribute to it - Unconscious bias in early-stage investments - The importance of networking for women investors and founders - Diversity and its role in innovation and business growth - The UAE as an ecosystem for entrepreneurship and change - Lucy’s work on gaming, education, and technology boards - The value of mentorship, visibility, and skill development The discussion also touches on Lucy’s views on career paths, resilience, and emerging opportunities in sectors such as AI, gaming, and education. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife  #VisionVoicesPodcast #femalefounders  #womeninvestors #angelinvesting  #womeninleadership  #uaeinnovation  #diversityinbusiness  #entrepreneurship #futureofwork  #networkingtips  #womenintech  #innovationecosystem #leadership  Visit website: www.visionvoices.me

    46 min
  8. JUL 14

    Gen Z Arabic: How Yalla, Khalas & Inshallah Went Global | Radwa Hassan

    In the new Vision Voices podcast serial, we dive into the heart of Arabic culture, language, and identity. In this episode, join Lara and Radwa Hassan as they explore the powerful meanings behind some of the most commonly used Arabic expressions, such as Yalla, Khalas, and Inshallah. These aren’t just words — they carry generations of tradition, faith, and lived experience. 🎙️ What you’ll hear in this episode: - Why “Yalla” isn’t just “let’s go” – it’s a call to action rooted in spirituality - How “Khalas” evolved from a simple “enough” to an everyday power word - What “Inshallah” really means — and why it sometimes sounds like a maybe - How Gen Z and social media are reshaping Arabic in surprising ways - The beautiful fusion of Arabic and English in modern dialects Whether you’re fluent in Arabic, learning, or just curious — this podcast is your invitation to listen deeply to the language of a region where identity and expression are inseparable. 🔔 Don't forget to like, comment, and subscribe for more inspiring content! Hit the bell icon to stay updated with our latest episodes Lara Varlamova ***************************************************** Connect with us 👇🏻  🌐 Website: https://www.visionvoices.me/ 🔗 LinkedIn: https://www.linkedin.com/in/laravarlamova 📸 Instagram:  https://www.instagram.com/visionvoicespodcast/ 🎵 TikTok: https://www.tiktok.com/@visionvoicespodcast 🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/vision-voices/id1606730600 🎧 Spotify:  https://open.spotify.com/show/0A5UJzAORQtD9ib3q410ZL Thank you for tuning in! #laravarlamova #larisavarlamova #b2bpodcast #arabpodcast #dubaipodcast #dubaimedia #dubailife #VisionVoicesPodcast #arabiclanguage  #middleeasternculture  #yalla #inshallah  #learnarabic  #arabpodcast #dubai #visionvoicespodcast  #modernarabic #arabicpodcast  #culturalidentity  #languageandculture Visit website: www.visionvoices.me

    20 min

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B2B Topics through Human Stories. Entrepreneurship | Leadership | Mental health | Media brand | Marketing | Technology | Personal Development | Life Journey