SaaS Fuel

Jeff Mains

Want to know why some SaaS companies scale while others stagnate? It's not just code and capital. You've found SaaS Fuel, where every Tuesday and Thursday, we're brewing up the kind of conversations you wish you could have over coffee with successful founders and industry experts. Join five-time entrepreneur and adventure seeker Jeff Mains every Tuesday as he gets real with visionary founders and executives who've built stellar software companies. They share the raw truth about their ups, downs, and 'I can't believe that worked' moments. Looking for practical tips you can use right now? Our Thursday 'SaaS Fuel Expert Series' brings you the smartest minds in the game, dishing out actionable advice on everything from AI and marketing to sales strategies and leadership. No fluff, just real tactics that are working right now. This isn't your typical 'how I built this' show. Whether you're figuring out product-market fit, building your first real team, or pushing past that million-dollar milestone, each episode packs the kind of insights you'd normally have to learn the hard way. Let's face it – running a SaaS company can feel like juggling while riding a unicycle. But you're not alone. Join our growing crew of founders and leaders who are figuring it out together, one episode at a time. New episodes drop every Tuesday and Thursday. Fuel your next big move. Hit subscribe and let's grow something amazing.

  1. Resilience in Action: Lessons to Thrive Through Adversity | Nahed Khairallah | 328

    HÁ 1 DIA

    Resilience in Action: Lessons to Thrive Through Adversity | Nahed Khairallah | 328

    In this episode of SaaS Fuel, host Jeff Mains sits down with Nahed Khairallah, a global startup strategist and HR leader known for transforming seven-figure startups into nine-figure success stories. Nahed shares how he revolutionized HR from an administrative afterthought into the rocket fuel for sustainable, scalable growth. With practical lessons gleaned from scaling teams across four continents, Nahed discusses why 70% of scaling attempts fail due to people issues, the dangers of throwing bodies at problems, and how founders can turn HR into a strategic business enabler. It's a masterclass on people operations for tech founders, with actionable tips whether you're 10 people or 100. Key Takeaways00:00 "Turning Human Capital into Growth" 06:33 From Recruiter to HR Advisor 11:04 Scaling Operations, Not Expanding Markets 14:00 Founder Ego and Company Stagnation 15:59 Hiring Strategy: Capacity vs. Capability 21:30 Proactive Scalability for Startups 23:26 Balanced Optimism vs. Delusion 28:17 "HR's Business Understanding Gap" 29:55 HR's Role in Business Alignment 35:45 Financial Literacy Essential for HR 38:56 Building Trust and Credibility 40:25 External Advisors vs. Internal Trust 44:55 Contractors vs. Full-Time Misclassification 48:27 "Optimize Startup Staffing Strategy" 51:14 Prioritize and Delegate for Growth 54:37 Connect for HR Insights Tweetable Quotes“Throwing people at the problem almost never works. It’s subtraction by addition.” — Nahed Khairallah “70% of scaling attempts fail because of people issues, not product issues.” — Jeff Mains “HR should be the rocket fuel for growth, not just a cost center.” — Nahed Khairallah “Success covers up a lot of problems—until the ceiling hits and the issues become visible.” — Jeff Mains “You want to operate lean, but also be ready to grow—build infrastructure that bolts on seamlessly.” — Nahed Khairallah “You need to be a business person first and apply the HR lens to it.” — Nahed Khairallah SaaS Leadership LessonsDon’t Throw People at Problems: Rapid hiring without process scale is risky—focus first on optimizing operations. Recognize the Hidden Costs: Headcount costs go beyond salary (benefits, equipment, software)—track the full picture. Let Go to Grow: Founders must delegate and trust new hires, especially those brought in for their specialized experience. HR as Rocket Fuel: Move HR from a backend support role to a business-enabling function aligned with vision and results. Scenario Planning is Essential: Always challenge optimistic forecasts; plan for downturns and scenario-test your people ops. Founder Focus: Founders should regularly document and review their own roles—double down on what they do best and delegate the rest. Guest Resourcesnahed@organizedchaos.fyi https://organizedchaos.fyi https://www.linkedin.com/in/khairallahnahed Episode SponsorThe Captain's Keys Small Fish, Big Pond –a href="https://championleadership.com/" rel="noopener...

    57min
  2. The Future of ERP: Transforming Business and Team Dynamics | Harish Chandramowli | 327

    HÁ 3 DIAS

    The Future of ERP: Transforming Business and Team Dynamics | Harish Chandramowli | 327

    In this episode of SaaS Fuel, host Jeff Mains welcomes Harish Chandramowli, CEO of Flare, to unpack the evolution of ERP systems in the age of AI—specifically for fashion brands and SMBs. Harish shares insights from his unique career path, spanning cybersecurity at Johns Hopkins, engineering at Bloomberg and MongoDB, to tackling unstructured data and workflow automation for modern retailers. The conversation dives deep into the intersection of technology, scalable team building, and founder-led sales—along with candid lessons learned while bootstrapping, selling, and leading distributed teams across the globe. Key Takeaways00:00 Tech Innovation and People-First Leadership 06:18 "SMB Market Gap: Custom ERP Needed" 07:29 Flexible ERP Solutions with MongoDB 12:34 AI Streamlines ERP Communication 15:55 Increase Sales with Incomplete Products 18:40 "Benefits of Technical Founders" 23:02 Cultural Sensitivity in Global Teams 25:41 Delegation as a Learning Opportunity 29:43 "Team Growth and Skill Challenges" 32:37 AI-Driven Business Insights 36:22 Optimizing Workflow with AI Automation 39:58 Future Growth: Strategies & Insights 40:49 "SaaS Fuel Podcast Overview" Tweetable QuotesThe Power of Flexible Data: "One of the things that I learned in MongoDB is flexible data has so much power. It's so much easier to help people understand their business without having to pay." — Harish Chandramowli  AI Revolutionizing Supply Chain Communication: "AI can learn. Your emails say that, hey, you got an email from your factory saying that things are getting delivered and AI can parse your attachment, fill in those data, you just need to verify and approve it and the workflow is done." — Harish Chandramowli  Viral Topic: The Importance of Cultural Understanding in Global Teams: "Understanding each other's culture goes a long way in people feeling close to you." — Harish Chandramowli  SaaS Leadership LessonsUnderstand Before You Automate: Deeply map out a customer’s workflow before implementing automation. AI is most powerful when embedded where the real pain is.Founders Must Stay Hands-On: Engaged, founder-led sales and customer interactions are critical in the early stages—don’t retreat into just building.Hire for Culture & Autonomy: Successful distributed teams thrive on self-motivation, global empathy, and transparent communication.Don’t Fear Delegation: Letting your team handle challenges increases their growth and the company’s overall resilience.Sales and Engineering Need Real Collaboration: Break down silos by involving engineers in sales calls and non-technical staff in planning meetings.Contextualize AI’s Role for Customers: When selling AI-driven solutions, focus on the concrete problem solved, not the flashy technology. Realism and transparency build trust. Guest Resourcess.c.harish@gmail.com harish@flairesoftware.com https://www.flairesoftware.com/ https://www.linkedin.com/in/scharish/ Episode SponsorThe Captain's Keys Small Fish, Big Pond – a...

    41min
  3. Sales Techniques for Today’s Market: Mastering the Art of Closing | Christian Jack | 326

    9 DE OUT.

    Sales Techniques for Today’s Market: Mastering the Art of Closing | Christian Jack | 326

    In this jam-packed episode of SaaS Fuel, sales expert Christian Jack joins host Jeff Mains to break down everything SaaS founders and sales leaders need to know about effective sales demos, discovery processes, psychological safety in sales, team culture, and the evolving landscape of SaaS sales. Christian shares his journey from music teaching to sales mastery, the critical lessons he learned about sales psychology, and the costly mistakes most SaaS teams make when it comes to demos and team management. You'll also get hard-hitting tactics to boost conversions, examples of SaaS companies that transformed their sales processes, and powerful leadership insights to help you build an unstoppable sales culture. Key Takeaways00:00 Understanding Cost Perception Objections 04:59 "Entrepreneurial Aspirations Amid Uncertainty" 09:33 Trust Over Features in Sales 12:40 Safety Influences Communication Openness 15:26 Tactics for Positive Engagement 20:21 Sales: A Cyclical Journey 23:15 Highlighting Simple Solutions Over Features 25:59 Syntax and Engagement Strategy 29:43 Demo Dilemma: Pros and Cons 31:26 Marketing's Role: Engagement Initiation 35:44 Enhancing Sales with Pre-Call Videos 39:22 Transformational Vocabulary Strategies 42:13 Empowering Message from an Astronaut 47:06 Sales Success Hinges on Culture 48:55 Find Christian Jack Online Tweetable Quotes"Sales has now become even more of a game of building trust, I think, and building connection with people rather than just, you know, we have the best features, we have the best." — Christian Jack "We live it through the words that we attribute to the experience. And so if you are talking to somebody about your product, about your service, about your software, et cetera, the words that you use to describe it are very, very important."— Christian Jack The Secret to Driving Engagement in Software: "How do we actually set up the software in a way where people will actually use it? And what is the specific vehicle that we've used in order to achieve that?" — Christian Jack "Marketing gets people to the point where they start to lean in as soon as they start leaning in that sales job.” — Christian Jack  "You want to use words like the door is closing or the window is open because that will start to help people envision in their mind, like they can see a door closing." — Christian Jack Deeper Connections Through Nonverbal Communication: "And you can focus on other parts of the interaction, how they're reacting, what the response is, facial expressions, those kinds of things." — Jeff Mains "The dividing line between those two, marketing, sales and then where are they separate and then how do they work together best?" — Jeff Mains Biggest Competitor in SaaS Sales: "the biggest competitor that I think we all have in the marketplace is no action, no decision." — Jeff Mains SaaS Leadership LessonsCulture Over Numbers Your sales team’s culture is the foundation of consistent performance and retention—it’s critical for growth and survival. Sales and Marketing Must Work in Harmony Marketing makes people “lean in”; sales takes over when a prospect is engaged. Align these efforts for maximum ROI. Prioritize Discovery, Not Just Demos You can’t sell a prospect unless you deeply understand their context. Tailor every demo and sales conversation. Empower with Psych-Safety Prospects buy when they feel safe. Your job isn’t just handling objections, but creating an environment of trust and...

    50min
  4. Creative Storytelling: Vibrant Visions That Inspire | Mac Chherawalla | 325

    7 DE OUT.

    Creative Storytelling: Vibrant Visions That Inspire | Mac Chherawalla | 325

    What happens when you challenge the status quo of Agile, throw out bloated teams, and supercharge small pods with AI? In this episode, Jeff Mains sits down with Mac, founder of Wednesday Solutions, to explore the evolution of product development teams. Mac shares why he believes traditional Agile is obsolete and how his company’s “product pods” are delivering massive impact with lean teams. Dive into real-world strategies on using AI to automate grunt work, focus on real customer value, and deliver faster than ever. Mac and Jeff also discuss over-engineering pitfalls, the essential Sprint Zero, and what’s next for tech leadership in the age of AI. Key Takeaways00:00 "Impactful Small Teams" 06:03 AI-Powered Engineering and Vibe Sprints 07:15 "AI-First vs. Human-First Mindset" 10:33 Rural Loan Tech Success 15:28 "Sprint Zero: Focusing on One Problem" 16:50 User-Centric Product Roadmap Creation 20:00 AI: The New Industrial Revolution 25:09 From Doing to Empowering Others 27:18 Embrace Incremental Change 30:47 Thoughtful Hiring in App Development 35:53 "Utilize Managed Services First" 37:15 "CTO: Bridge Across Tech, Product, Business" Tweetable QuotesAI-First Mindset: "Are you AI first or are you human first? Do you typically think of how I can do this myself, or do you think about what tools I can use to leverage, what tools I can leverage to actually get this done?" — Mac  Viral Topic: The Dangers of Over-Engineering Early   "don't try to build for scale before you even get your first user. Sort of like not over engineering over there is very important." — Mac  The Power of Interdisciplinary Collaboration: "So when I think about it, having a product manager with tech experience or engineering experience and sort of bringing the intersection of these two disciplines together is first and foremost, most important." — Mac The Art of Delegation: "The question that I keep asking myself at the end of every week is how well would things have gone if I wasn't there for this week? And how well will things go if I'm not there next week, right?" — Mac Viral Topic: AI and Interview Strategies: "What was possible to build in weeks or months earlier is now possible within a few minutes with a few prompts."— Mac  The Dangers of Confirmation Bias in Product Development: "And so we build a product and then get to the end. And it's not really what the market was looking for or it was close, but it's off a little bit." — Jeff Mains  Viral Leadership Secret: "The most successful leaders aren't lone heroes. They're the center of four specific relationships that multiply their impact while preserving their sanity." — Jeff Mains  SaaS Leadership LessonsTrue Velocity Comes from Focus, Not Headcount: Small teams with well-defined roles and clear ownership far outpace large, fragmented ones. Delegate Relentlessly: Great leaders empower others to own outcomes, not just tasks—Mac constantly asks how his absence would impact the team. Start with the Problem, Not the Solution: Sprint Zero ensures the product addresses a real, validated user pain—don’t let assumption drive your build. Embrace Incremental Change: Don’t fall for the “big-bang” launch myth when modernizing systems; ship value early and often. Hire for Specialization, Not Generalization: Early mistakes in hiring generalists slowed quality—now, experts who excel at their craft yield superior results. Leverage AI as a Force-Multiplier: The best...

    39min
  5. From Sales Hunters to Market Leaders: Building Your First Go-To-Market Team | William Spengler | 324

    2 DE OUT.

    From Sales Hunters to Market Leaders: Building Your First Go-To-Market Team | William Spengler | 324

    Are you hiring your first go-to-market team, or looking to scale your B2B SaaS sales organization? In this episode of SaaS Fuel, Jeff Mains sits down with William Spengler, founder of Frederick Fox, to discuss the realities—and pitfalls—of building a high-performing sales team for SaaS startups. Will reveals why most early sales hires fail, how the staffing industry is undergoing disruption, and his blueprint for assembling a scrappy, effective team in a marketplace crowded with resumes and inflated claims. The conversation ranges from the challenges of hiring senior versus raw talent, the tactical necessity of reference checks, the evolving role of AI in recruiting, how to avoid cash crunches even when revenues are up, and why clarity in your hiring process is the foundation of success. If you’re ready for a brutally honest, actionable guide to hiring and scaling (without the fluff), this episode is for you. Key Takeaways00:00 Effective Sales Strategy & Hiring 04:56 Real Estate-Style Recruiter Model 08:51 "Reality Check: Starting a Firm" 11:47 Competitor Research for Business Growth 15:04 Defining Critical Hiring Needs 20:49 Experience Over Elbow Grease 22:14 Streamlining Interview Processes 28:25 Incentivizing Sales with High Commissions 29:57 "Finding High-Performing Sales Talent" 36:37 AI Tools in Recruiting: Limitations 40:02 The Limits of AI Interviews 42:33 Building an Effective GovTech Sales Team 45:24 Verifying Sales Candidate References 50:14 "AI Systems & Sales Strategies" Tweetable QuotesQuote: "I would say start to target their top salespeople. That's really what recruiters do. We do the research, we cold call, we email them and we sell your value proposition." — William Spengler  How to Attract Top Talent: “A player is going to pick up on that confidence and is going to want to join you. If you're going to go, if you're going to talk to Lebron James and you're not confident, they're not going to take you seriously." — William Spengler  Viral Topic: The Traits of Top Sales Talent: "I always think that's a red flag when a really good salesperson is paycheck to paycheck, that it's sort of a red flag." — William Spengler  "It's not just about hiring someone with a shiny resume or a smooth pitch because they all seem to have that." — Jeff Mains The Secret to Unstoppable Leadership: "It's not strategy, not charisma. It's not even luck. It's relationships. — Jeff Mains SaaS Leadership LessonsBuild for Clarity, Not Convenience: Ensure all stakeholders align on what the business truly needs from a hire before you start searching for "unicorns." Check the Hype at the Door: Don’t just trust claims and shiny resumes. Take the time to verify past performance, especially for sales roles. Know Your Numbers—And Theirs: Ask candidates detailed questions about past targets and results, and verify them. Top performers are always eager to share real numbers. Prioritize Process Discipline: A clear, concise hiring process beats endless rounds every time. Do more work upfront—it pays off with better hires. Scale Operations Before Sales Explode: Investing in back office, accounting, and compliance early prevents massive headaches and cash crunches when you scale rapidly. Bet on Talent That Bets on Themselves: Seek out salespeople willing to trade high base salaries for high upside. These are often the true A-players. Guest...

    52min
  6. Parent-Led Autism Therapy: Innovative Techniques Empower Families | Sean Schroeder | 323

    30 DE SET.

    Parent-Led Autism Therapy: Innovative Techniques Empower Families | Sean Schroeder | 323

    This week on SaaS Fuel, Jeff Mains dives into radical innovation at the intersection of technology, storytelling, and human impact. Guest Sean Schroeder, exited founder and product strategist, unpacks his journey from digital content platforms to autism therapy and AI-powered brand storytelling. The episode covers Happy Ladders’ parent-led autism therapy model, the philosophy behind Reventure Labs' unorthodox venture studio, and the technical artistry fueling Story Cycle Genie—a collective intelligence platform powering authentic brand narratives. If you’ve ever wondered how SaaS can drive real transformation or how founders can operationalize their own unique “vibe” into assets that scale, this episode delivers actionable insight with heart. Key Takeaways00:00 "Parent-Led Autism Therapy Revolution" 04:51 From Content to Autism App 09:40 Origin of Our Venture Studio 10:31 Audience-Centric Investment Partnerships 13:21 Balancing SaaS and Services Tensions 19:14 "Off Standards, Off Results" 20:24 Streamlined Founder Insight Extraction 23:33 Deep Dive into Audience Archetypes 27:40 Prioritize Planning Over Execution 32:36 Extracting Founder Knowledge 33:46 Pre-Investment Business Idea Testing 38:24 "Governance for Consistent Conditions" 40:08 Seamless Brand Story Coordination 43:58 Data Utilization: Next Steps 47:25 "Integrating Technical Specs and White Papers" 51:18 Recruitment and Innovation Insights Tweetable Quotes“When you’re working with AI, you’re working at a more atomic level, validating what the genie is giving back—something you’ll rarely get in a room just tossing ideas.” — Sean Schroeder “The therapist may only be there for hours, but parents are with their children 24/7. Empowering them turns everyday moments into therapy.” — Sean Schroeder “Founders move quick. Our job is to extract their embedded business intelligence—their real story—without months of ‘brand exercises.’” — Sean Schroeder “StoryCycle Genie lets you build your brand narrative with authentic inputs, not by borrowing someone else’s metaphor but by owning your vibe.” — Sean Schroeder “If you’re off just 2 degrees at the start, by the time your marketing or messaging hits the world, you’ll be a foot away from where you want to be.” — Jeff Mains “Sometimes starting without a rigid plan is freeing—some of the best frameworks are discovered through building, intuition, and iteration.” — Sean Schroeder SaaS Leadership LessonsEmpower the Stakeholders Closest to the Problem: Happy Ladders proves that empowering parents—rather than outside experts—can yield faster and more sustainable developmental progress in children. Lead with User-Centric Simplicity: Transform complex frameworks (therapy or branding) into practical, actionable routines that non-experts can implement. Technical Capital is as Valuable as Financial: In the modern venture landscape, providing technical expertise and capabilities can catalyze new ventures more effectively than just cash. Operationalize Authenticity: Authentic storytelling isn’t found in vague abstraction but in pulling out and refining the founder's real-world beliefs and experiences. Build Ecosystems, Not Just Assets: A truly scalable brand is underpinned by systems, connected content, and iterative learning, not just standalone artifacts. Adopt a Test-and-Learn Mindset: Start with one asset, test hypotheses quickly (even monetization), and be unafraid to adjust based on feedback and new insights Guest...

    53min
  7. Why Founders Should Stop Pitching and Start Storytelling | David Ebner | 322

    25 DE SET.

    Why Founders Should Stop Pitching and Start Storytelling | David Ebner | 322

    In this episode of SaaS Fuel, host Jeff Mains sits down with David Ebner, founder of Content Workshop and author of "A Content Marketing Story." Together, they dive deep into the power of storytelling for brands, especially in a world increasingly dominated by AI-generated content. David shares his journey from an MFA in creative writing to agency founder, highlighting how classic storytelling techniques breathe life into business content—even for "boring" brands. The conversation covers why emotion trumps logic in B2B sales, aligning brand stories with real customer pain points, and how AI is changing (but not replacing) creative content. They also explore building trust, the need for strong brand values, and practical frameworks for developing compelling narratives that make both customers and investors take notice. Key Takeaways00:00 Evolving Content Strategies and Trust 04:50 Founding Content Workshop: Storytelling Essentials 09:00 Evolving Beyond Early Success 11:55 "Post-COVID Digital Shift" 12:57 Emotional Connection in Marketing 16:21 "Helping, Not Selling" 20:53 "AI Refines Quality Content Production" 22:57 Glossary's Impact on Content Traffic 28:51 Hybrid Content Creation Process 31:54 "Prioritizing Quality Over AI Automation" 35:28 "Customer-Centric Corporate Values" 36:14 "Opinionate Only on Relevant Issues" 40:39 "Value Through Personal Engagement" 44:31 "Building Trust for Long-Term Value" 47:10 Faceless Case Studies Boost Relatability 51:22 Story-Driven Business Strategies Tweetable QuotesRethinking Corporate Values: "And your values really should be derived from again, the people you're helping. That's really where your value should come from." — David Ebner  "giving away value is the best way that you can kind of build that trust with the audience, influence having your brand influence the relationship with your target audience." — David Ebner  Viral Topic: Why "Sticky" Audiences Matter "Sticky is just a business term for trust. Having a sticky audience. Sticky client base is valuable, extremely valuable." — David Ebner  The Power of Storytelling in SaaS: "Telling great stories builds more trust than a security badge and closes faster than a limited time offer pop up." — Jeff Mains  The Real Competitive Advantage in the Age of AI: "The difference maker isn't volume. I mean, there's plenty of that slop out there. It's voice."— Jeff Mains  Digital Accessibility is Profitable: "digital accessibility isn't just ethical, it's profitable." — Jeff Mains  SaaS Leadership LessonsStorytelling is Strategy Weave classic narrative elements into your brand to forge stronger connections and lasting differentiation. Know Your Audience Deeply Build and update personas regularly, because markets and customer priorities change. Emotion Precedes Logic in Every Sale No matter the industry, purchase motivation starts with emotion—lead with empathy. Stay Human in the Age of AI Use AI to enhance productivity, but protect and amplify your unique voice. Brand Trust Is a Long Game Invest in evergreen content and consistent value, even if ROI isn’t immediate—it pays dividends in loyalty. Tested Values Define Your Brand Values are...

    53min
  8. Harness AI to Beat Overwhelm & Create Business Opportunities | Jonathan Mast | 321

    23 DE SET.

    Harness AI to Beat Overwhelm & Create Business Opportunities | Jonathan Mast | 321

    In this episode of SaaS Fuel, host Jeff Mains welcomes Jonathan Mast, a pioneering AI educator, digital strategist, and founder of one of the fastest-growing AI-focused online communities. Together, they unpack how artificial intelligence is revolutionizing productivity, streamlining operations, and empowering both leaders and teams across SaaS and B2B businesses. The conversation focuses on AI as an amplification tool—making experienced people even more valuable—and delivers practical, no-hype insights for founders seeking scalable efficiency. Jonathan delves into the real-world ways AI can give companies a competitive edge, from customer support and sales enablement to operations and hiring. Key Takeaways[00:00:00] AI as The Ultimate Assistant: Good salespeople are now augmented by AI tools, making information and CRM capabilities accessible anywhere—speeding response, shortening sales cycles, and enabling closing deals faster. [00:11:17] AI Amplifies Experience: AI doesn’t replace people; it increases their productivity and ability to deliver value, allowing businesses to do more with the same (or fewer) staff while opening new growth opportunities. [00:17:08] Tool-Agnostic Approach: Success with AI isn’t about picking the perfect tool—ChatGPT, Gemini, Copilot, or others all provide value. It’s about using what you have to get reliable results right now. [00:18:52] Quick Wins > Transformation: Start by identifying monotonous, “red light” tasks for AI to tackle. Small time savings (e.g., drafting SOPs, professional emails) quickly add up, freeing leaders to work ON the business. [00:35:15] Personalization in Sales and Marketing: AI empowers personalized targeting and messaging at scale, making sales reps more effective and enabling much faster sales cycles. [00:38:01] Sentiment Analysis for Better Support: AI-driven sentiment analysis delivers consistent, objective insights into customer emotions—improving CSAT, retention, and allowing automation of key support processes. Tweetable Quotes"AI doesn't replace experience—it amplifies it. The more seasoned your team, the more powerful the results." — Jonathan Mast "Stop looking for the perfect AI tool. Use what you have—what matters is the value it delivers today."  — Jonathan Mastt "Start by giving AI your most dreaded, repetitive tasks. Those 5-10 minute wins stack up faster than you think."  — Jonathan Mast "AI empowers us to deliver more value, make more money, and save time—all at once."  — Jonathan Mast "Personalization at scale is now possible. AI lets sales and marketing speak to one, not thousands."  — Jonathan Mast "To scale efficiently, don't try to plan every step. Let quick wins with AI reveal new opportunities and excitement."  — Jonathan Mast SaaS Leadership LessonsAdopt AI as a Collaborative Partner: View AI as an “amplifier” that helps you and your team excel, rather than as a replacement. Start Simple—Avoid Overwhelm: Focus AI integration on repetitive, low-value “red tasks” before tackling complex automation. Prioritize Speed of Implementation: Rapid execution using AI enables compounding results—don’t wait for perfection to start. Empower Teams Over Replace Them: AI frees people from busywork, unlocking time for strategic, high-impact initiatives. Stay Practical, Not Hype-Driven: Ignore the constant flood of AI news and focus on proven tools and tactics for your business...

    51min
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Sobre

Want to know why some SaaS companies scale while others stagnate? It's not just code and capital. You've found SaaS Fuel, where every Tuesday and Thursday, we're brewing up the kind of conversations you wish you could have over coffee with successful founders and industry experts. Join five-time entrepreneur and adventure seeker Jeff Mains every Tuesday as he gets real with visionary founders and executives who've built stellar software companies. They share the raw truth about their ups, downs, and 'I can't believe that worked' moments. Looking for practical tips you can use right now? Our Thursday 'SaaS Fuel Expert Series' brings you the smartest minds in the game, dishing out actionable advice on everything from AI and marketing to sales strategies and leadership. No fluff, just real tactics that are working right now. This isn't your typical 'how I built this' show. Whether you're figuring out product-market fit, building your first real team, or pushing past that million-dollar milestone, each episode packs the kind of insights you'd normally have to learn the hard way. Let's face it – running a SaaS company can feel like juggling while riding a unicycle. But you're not alone. Join our growing crew of founders and leaders who are figuring it out together, one episode at a time. New episodes drop every Tuesday and Thursday. Fuel your next big move. Hit subscribe and let's grow something amazing.