32 min
AlphaGraphics on Decoding Marketing Strategies The Multi-Location Marketing Leader
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- Marketing
In this episode, we sit down with Stephanie Wood, the marketing dynamo behind AlphaGraphics. She dives into the transformative power of storytelling in shaping a brand's image and creating emotional resonance with consumers. Stephanie shares her insights about the company's consumer-facing campaigns and their journey to nail down their brand identity, which is rooted in understanding and responding to their customers' needs.She also sheds light on the role of digital channels in spreading the...
In this episode, we sit down with Stephanie Wood, the marketing dynamo behind AlphaGraphics. She dives into the transformative power of storytelling in shaping a brand's image and creating emotional resonance with consumers. Stephanie shares her insights about the company's consumer-facing campaigns and their journey to nail down their brand identity, which is rooted in understanding and responding to their customers' needs.She also sheds light on the role of digital channels in spreading the...
32 min