7 episodes

Ascent Cloud debuts its brand new podcast in 2021 with host, Marketing Director, Cassie Dodd. Each month we'll be bringing together Ascent Cloud team members and guests to share skills, insights, and, at times, ridiculous stories, meant to educate and inform other sales and customer-facing teams. Learn more about Ascent Cloud at https://www.ascentcloud.io/

Ascent Cloud Table Talks Ascent Cloud

    • Business
    • 5.0 • 3 Ratings

Ascent Cloud debuts its brand new podcast in 2021 with host, Marketing Director, Cassie Dodd. Each month we'll be bringing together Ascent Cloud team members and guests to share skills, insights, and, at times, ridiculous stories, meant to educate and inform other sales and customer-facing teams. Learn more about Ascent Cloud at https://www.ascentcloud.io/

    What Should Drive Product

    What Should Drive Product

    Without Product, there is nothing to sell! Although there are always opportunities in any process, our Product process at Ascent Cloud has been recognized by our customers as a true partnership that fosters collaboration when developing our products. For this reason, we thought we'd have a candid discussion on how we got here and what we value in the Product process. Tune in to learn about what should drive Product.
    This month, Jacqueline Leras, Marketing Coordinator, is joined by her Ascent Cloud colleagues Colton Lewis, Product Manager- LevelEleven, and Ashley Crosby, Product Manager- Geopointe, to discuss how to approach your Product process and what should drive Product. 
    In this episode, they chat about:
    How Colton and Ashley got to where they are today and where they startedOur product process at Ascent CloudWhat excites Colton and Ashley about the products they work with

    • 32 min
    Operating Out of the Ordinary

    Operating Out of the Ordinary

    Whether you're temporarily working remotely, permanently working remotely, or working in limbo in a hybrid environment— chances are you are operating out of the ordinary. For many of us, we're still figuring out what to do moving forward.
    This month, Cassie Dodd, Director of Marketing, is joined by her Ascent Cloud colleagues Craig Bickley, SVP of Sales, and Sandro Viselli, SVP of Operations, to discuss how to approach this everchanging hybrid work environment.
    In this episode, they chat about:
    What does the new abnormal look like today?Challenges sales organizations are facing in this new environmentSolutions to help successfully navigate the balance of managing hybrid teams

    • 25 min
    This is a Sales Pitch

    This is a Sales Pitch

    At Ascent Cloud we believe in transparency, therefore, we must admit this episode is a sales pitch. BUT it's not your typical sales pitch. Ascent Cloud solutions are helping teams prepare to return to the office, the field, or whatever your "new abnormal" looks like.   
    This month, Cassie Dodd, Director of Marketing, is joined by her Ascent Cloud colleagues Craig Bickley, SVP of Sales, and Ben Gibbs, Director of Solution Engineering, to discuss Ascent Cloud's solutions, Geopointe and LevelEleven, and how we're helping teams get back to business. 
    In this episode, they chat about:  
    The future of work- offices, remote locations, or a hybrid model?Recent challenges we've seen throughout many organizationsWhat is Ascent Cloud and how can we help?

    • 30 min
    Creating the Next Step for Your SDRs

    Creating the Next Step for Your SDRs

    At Ascent Cloud, we’ve made it part of our culture to promote internally whenever possible. This begins with our Sales Development Representatives (SDR).
    The SDR role is arguably one of the most challenging within an organization; teaching grit and determination. It’s a true test of how hard you’re willing to work, and for this reason, we value advancing these individuals into new roles.
    Moving into an Account Executive or other sales role is the logical next step for those who have successfully proved their skills because everything they’ve learned up until this point has been a prerequisite to closing deals. However, at Ascent Cloud, the SDR role doesn’t always lead to another sales position.
    This month on Ascent Cloud Table Talks, we’re discussing the importance of creating the next step for your SDR team. 
    Cassie, Director of Marketing, and her Ascent Cloud colleagues, Mark Baird, VP of Sales, Patrick Cormier and Sam Stein, Account Executives, and Jacqueline Leras, Marketing Assistant, will discuss: 
    The history of promoting your SDRs and why it mattersThe benefits and challenges of developing your SDRs in the organizationWhat works and what doesn’t work when you choose to make this part of your culture You can find this interview, and many more like it, by subscribing to the Ascent Cloud Table Talks podcast on Apple Podcasts and Spotify.

    • 44 min
    Tracking Sales Metrics and Performance Measurement

    Tracking Sales Metrics and Performance Measurement

    This month, Cassie Dodd, Ascent Cloud’s Director of Marketing, is joined by Ascent Cloud’s SVP of Sales, Craig Bickley, to discuss tracking sales metrics and performance measurement. 
    Craig shares his experiences with managing sales teams and tracking performance measurement to candidly bring you the things he’s learned, and more importantly, what actually works. 
    Cassie and Craig go over: 
    Why sales performance measurement is importantMetric planning and where to startHow to track sales metrics and performance measurement *In this episode, Craig and Cassie reference our report with Sales Management Association. In this report, we uncover sales organizations’ performance measurement approaches for financial outcomes, activity measurements, as well as adjustments made in response to the global pandemic. Check out the report here.

    • 27 min
    Keeping Customers Engaged in 2021

    Keeping Customers Engaged in 2021

    This month, Cassie Dodd, Director of Marketing, is joined by Erin Bassi, Director of Customer Success, Ashna Patel, Manager of Customer Success, and Brianna Burgess, Customer Success Team Lead at Ascent Cloud to discuss keeping your customers engaged in 2021. 
    Join as they candidly discuss their experiences throughout last year, and how being empathetic and human is the key to staying relevant. They'll go over: 
    Having the courage to embrace conflict, and why it's importantBeing empathetic and human firstStaying relevant by providing value

    • 26 min

Customer Reviews

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