Trends & Innovation expert Robyn Carter, & Influencer Marketing powerhouse Brooke Stewart have partnered to launch the new podcast “Ask an Influencer.” In each episode, they’ll dig into insights and perspectives alongside notable Influencers and content creators to shed light on trends in food, personal care, fitness, travel, fashion, and even entrepreneur life. “Ask an Influencer” is a show for anyone who wants a crystal ball to help them understand how trends are evolving and why. It’s a place where marketers and aspiring entrepreneurs can discover how they can harness those trends to bring something exciting and relevant to the marketplace. With 15+ years of experience inspiring successful innovation for some of the world’s most beloved brands, from ice cream to snacks to beauty, skin care, toys and beyond, Robyn & Brooke are leading forces in helping brands to become category game-changers.
Ask An Influencer: Aging - Is Everyone doing It?
In this episode, Brooke & Robyn dive into a hot topic: Aging! We surveyed 100 influencers about what their followers are thinking (and doing) to navigate the aging process. From Gen Zers to Boomers, we learn about what’s up and coming in efforts to stay young and fabulous. If you want a look at how different cohorts are approaching aging and how your brand can help, this episode is for you!
Ask an Influencer: What's Hot & What's Not in Travel
Annnnd we’re back, with a super fun episode all about travel! Just in time for spring break and summer planning, this episode is Jam-packed with learnings and insights from our 2023 What’s Hot & What’s Not survey of Travel Influencers.
Join us as we discuss what family travel looks like these days, who is flying solo, and the types of experiences Influencers see their followers looking for when they get where they’re going. If you want a look at up-and-coming travel trends and ideas for how your brand can rise to the challenge–or pivot to meet changing needs–this episode is for you!
Ask an Influencer: Who Are Tomorrow's Gamers?
Wondering what's going on with gaming, gamers, and the Metaverse? We are, too! Or at least we were, until Influencer Rebecca Dixon, Co-Founder and CEO of the *gameHERS laid it down for us.
In this episode, Rebecca reveals some surprising intel about gamers and gaming--including the fact that almost 50% of today's gamers are female/femme identifying. She goes on to describe a future where gaming will not be just for "gamers"--it will just be a thing we all do. And a beneficial thing, at that.
This episode gave us a whole new perspective on gaming, the role gaming will play in our own lives, and the important role gaming will have as a touchpoint for brands. Listen along and let us know what you think!
Ask an Influencer: How Are Millennials Changing Parenting?
In this episode, Brooke and Robyn explore modern parenting. From "Gentle Parenting" to babies without borders, we've got a whole new perspective thanks to our Parenting Influencers. Join us to learn about what today's parents are looking for and how brands can better meet their needs in the years to come.
Ask an Influencer: What are People Doing for Fun?
In this episode, Brooke & Robyn chat about what people are doing for fun these days. They dive into the trends around summer travel, creating experiences, and the important role nostalgia is playing in our lives. From Dirty Shirleys to Adult Toys (not that kind) and beyond, if you want a look at what’s trending and how your brand can get out ahead of it, this episode is for you.
Ask an Influencer: What Does Wellness Mean Today?
In this episode of "Ask an Influencer," Brooke & Robyn chat with Influencer Jessica Boscarini aka @healthyfitfabmoms about how people are managing their wellness, and how that’s evolving in real time. From 20-minute workouts, to making room for martinis, to seeking more instructions and fewer restrictions, we’ll explore it all. If you want a look at emerging needs in wellness and how your brand can come to the table with breakthrough solutions, join us!
Other influencers we mention in this episode:
For awesome 15-25 min workouts, follow Katie Austin on Instagram here:
And check out the Katie Austin app and other content on social: https://hoo.be/katieaustin
For NSFW but highly entertaining commentary on the real lives of moms, follow Cat & Nat on Instagram: https://www.instagram.com/catandnat/
And check out their podcast @https://linktr.ee/catandnatunfiltered