585 episodes

Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.

Ask Frank Kern Frank Kern

    • Business
    • 4.8 • 159 Ratings

Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.

    What is the best way to create a segmentation/target on Facebook for web design services? - Frank Kern Greatest Hit

    What is the best way to create a segmentation/target on Facebook for web design services? - Frank Kern Greatest Hit

    My question is...I am doing web design, you know, landing page on websites, so I was wondering what is the best way to create a segmentation on Facebook for that?
    To create a segmentation? By segmentation, do you mean target?

    • 4 min
    As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad? - Frank Kern Greatest Hit

    As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad? - Frank Kern Greatest Hit

    So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this. 
    Oh, "read this if you..."

    • 4 min
    What do you think about building a lead generation ad that is actually a conversion ad on Facebook? - Frank Kern Greatest Hit

    What do you think about building a lead generation ad that is actually a conversion ad on Facebook? - Frank Kern Greatest Hit

    What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell. 
    It's fine. You just have to be prepared for them to a. not click to the next page...
    CLAIM=b38ab85ff756ab314ce7b36f3b4be9f342c6fdfb=CLAIM

    • 2 min
    HOLD FAST – The Cure For Distraction - Frank Kern Greatest Hit

    HOLD FAST – The Cure For Distraction - Frank Kern Greatest Hit

    Today, I have 10 words for you that can polarize or they can unify. My hope is that they unify.
    Here they are. The words are...

    • 10 min
    Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign? - Frank Kern Greatest Hit

    Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign? - Frank Kern Greatest Hit

    Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed the 30 days in May where you spent about $3.50 and generated $600,000 in sales. So I guess really, I'd love to have a walkthrough of the 30,000 foot view of, you start day one at a $1.88, you get three days worth of data. Day three to six, day six to nine.
    What's that high level thinking that you use from the beginning all the way to the end result of that campaign? That was unbelievable...

    • 5 min
    Frank Got Really Lucky - Frank Kern Greatest Hit

    Frank Got Really Lucky - Frank Kern Greatest Hit

    It's not like it happens every day. It's not like the whole campaign was a 100X return on ad spend and it's not like that is happening at scale.
    It still looked cool though! So that's pretty good and I've never had that happen before. No kidding, it was really pretty freakin' crazy!

    • 14 min

Customer Reviews

4.8 out of 5
159 Ratings

159 Ratings

megan@podcastingyou ,

Amazing Content!

Frank does such a good job covering a variety of topics. The guests offer valuable insight as well. I would recommend this podcast to anyone looking to be inspired and informed!

Kate's Irish Hunter ,

Frank will help you if you listen to this podcast

Frank is AWESOME! He’s funny, friendly and helpful. I get insights front this podcast I can use in my business and it compliments the trainings I have bought from him that I’m using to market my business. Thanks Frank for being so helpful!

Sky633 ,

Frank. Thank you!

Love your stuff! You lead with so much value and goodwill. I appreciate you living the things you teach. It’s powerful.

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