Atomic CEO

Adam Hurd & Tom Marino

Atomic CEO Podcast: Real conversations. Real lessons. No fluff. Each week on the Atomic CEO Podcast, Adam Thomas Hurd and Tom Marino, co-founders of Atomic Business Coaching, sit down with a guest CEO to talk about what’s really going on in their world, their clients’ world, and the world of small business. They’re not teaching preplanned lessons or reading from a script. They’re having open, unfiltered conversations about what it takes to "Be the CEO" of both your life and business. Expect stories, insights, and the occasional tangent. From leadership to mindset, from family to freedom, from mistakes to breakthroughs. Every episode connects back to one question: How do you stop running your business… and start leading it? 🎧 New episodes every week. Subscribe and join the conversation. Learn more about Adam & Tom → https://www.BeThe.CEO

  1. 6D AGO

    Why You DON’T Need a Brand to Start a Business with Ryan Musselman

    In this episode of The Atomic CEO Podcast, Tom and Adam sit down with Ryan Musselman—former Google leader and VP of Content at Cinemark turned entrepreneur—to explore what it really takes to step out of the corporate world and build a business on your own terms. Ryan shares his journey from leading digital content companies and scaling startups to walking away from structured corporate systems and embracing experimentation, iteration, and agency. The conversation dives into unlearning process-heavy thinking, navigating pivots, and building businesses in today’s rapidly evolving AI-driven landscape. If you’ve ever felt stuck between “doing it right” and just getting started—this episode is your permission slip to move. 👤 About Ryan Musselman Ryan Musselman is a content strategist, entrepreneur, and former corporate executive with a background in sales, marketing, and digital media. Former Google employeeLed multiple startup content companies through acquisitionServed as VP of Content at Cinemark, exploring new media models like bringing YouTubers to the big screenBuilt a successful business in LinkedIn content, ghostwriting, and coaching.Now focused on AI-driven marketing and content systems, with a specialty in bottom-of-funnel strategy that drives action—not just attention. Ryan is known for his sharp thinking, simple execution philosophy, and ability to challenge conventional “build a brand first” advice. Connect with Ryan: LinkedIn: https://www.linkedin.com/in/rmuss/ Website: https://www.coacheswhoclose.com/ Atomic CEO. We help owners who build and maintain buildings install a CEO Operating System so they can think differently, lead differently, and grow the business beyond themselves. ➡️ https://www.atomicbusinesscoaching.com/

    38 min
  2. APR 1

    CEO Isn’t a Title – It's a Mindset : Real Talk with TJ Arella

    In this episode of the Atomic CEO Podcast, we sit down with TJ Arella, Co-founder and Coach at 8Well, to talk about what it really means to take ownership of your life and business. TJ isn’t your typical “CEO.” He represents a new wave of leaders—people who aren’t hiding behind titles but instead are actively building, evolving, and leading from the front. As a co-founder of 8Well, TJ is focused on helping individuals elevate their standards, take control of their decisions, and step into a more intentional way of living. His approach blends personal growth, accountability, and real-world experience—making his perspective both relatable and actionable. What stands out about TJ is his ability to simplify what leadership actually looks like: Owning your decisionsTaking responsibility for your outcomesLeading yourself before trying to lead others This conversation goes beyond business—it’s about identity, growth, and what it truly means to become the CEO of your own life. TJ Arella is the Co-founder and Coach at 8Well, where he works with individuals to elevate their mindset, take ownership of their lives, and operate with greater clarity and intention. Through his coaching and leadership, TJ helps people move from passive participation to active leadership in both business and life. Connect with TJ: Instagram: https://www.instagram.com/tjarella/ ; https://www.instagram.com/8well.life/?hl=en Website: https://8welllife.com/ Atomic CEO. We help owners who build and maintain buildings install a CEO Operating System so they can think differently, lead differently, and grow the business beyond themselves. ➡️ https://www.atomicbusinesscoaching.com/

    38 min
  3. MAR 25

    Stepping into the CEO with Joe Beauchamp

    In this episode, we sit down with Joe Beauchamp—a seasoned leadership development specialist, executive coach, and founder of Beauchamp Team Growth Solutions—for a powerful conversation on what it truly takes to grow as a business owner and leader. With over 30 years of experience in corporate management and education, Joe brings a rare combination of real-world business expertise and academic depth, holding both an MBA and a Master of Science degree. Throughout his career, he has trained and coached hundreds of professionals across multiple industries, helping them improve performance, increase productivity, and drive profitability. Joe’s approach stands out because he doesn’t just teach concepts—he focuses on implementation that sticks. By combining training with coaching, he ensures that business owners and leaders don’t just learn new strategies, but actually apply them consistently to create long-term results. As a Certified Executive Program Leader, Coach, Speaker, and Trainer with the Maxwell Leadership Team, Joe is equipped with world-class leadership frameworks from John Maxwell, widely recognized as one of the most influential leadership experts in the world. Joe is deeply committed to helping individuals become the best version of themselves while building organizations rooted in growth, accountability, and excellence. Connect with Joe: LinkedIn: https://www.linkedin.com/in/joseph-a-beauchamp-mba-ms-42348072/ Website: https://www.beauchampteam.com/ ____________ Atomic CEO. We help owners who build and maintain buildings install a CEO Operating System so they can think differently, lead differently, and grow the business beyond themselves. ➡️ https://www.atomicbusinesscoaching.com/

    40 min
  4. MAR 4

    Why Your Business Feels Frozen

    In this episode of the Be The CEO Podcast, Tom and Adam explore the hidden “deep freeze” that can affect businesses, both seasonally and psychologically. Using real-world examples and client experiences, they unpack how decision-making slows during certain times of the year and how many leaders unknowingly build their plans on unrealistic assumptions about time, energy, and momentum. The conversation shifts into a deeper exploration of belief systems, how outdated beliefs create misalignment, how entrepreneurs get stuck in practitioner mode, and why upgrading your thinking is essential as you evolve from practitioner to owner to CEO. They explain how decisive action, commitment, and alignment between belief and behavior determine whether you build momentum or stall out. This episode is a practical reminder that growth requires regular recalibration. When you upgrade your beliefs, your behaviors shift, and that’s what ultimately drives sustainable success in both life and business. 🎧 In This Episode, You’ll Learn: Why businesses lose more productive weeks than they realize each year How seasonal slowdowns expose weak decision-making habits The difference between practitioner, owner, and CEO thinking Why upgrading your belief system is necessary for growth How misalignment creates burnout and frustration The role of commitment and conviction in real transformation ⏱️ Timestamps 00:00 – Seasonal slowdowns and the business “deep freeze” 05:00 – How many weeks you really have to do business 10:00 – Practitioner vs. Owner vs. CEO mindset 14:00 – Upgrading beliefs and eliminating misalignment 18:00 – Commitment versus interest 22:00 – Simplifying life and business through alignment 🔥 Power Quotes You don’t really have 52 weeks to do business; you have closer to 40. If you don’t upgrade your beliefs, you’ll stay stuck in old behaviors. Misalignment is the first signal that something needs to change. Business and life are simple; they’re just not easy. 📝 Topics Covered Seasonal business cycles Decision-making and momentum Belief system upgrades Practitioner to CEO evolution Alignment and personal growth Commitment and conviction 🧭 Key Takeaway Growth requires intentional recalibration. As markets change and you evolve personally, your belief systems must evolve too. When you regularly evaluate your convictions, upgrade outdated thinking, and align your behaviors with your current vision, you eliminate friction and accelerate progress. 💬 Connect with Us 👉 Visit bethe.ceo 👉 Follow Tom Marino & Adam Hurd on LinkedIn & Instagram

    25 min
  5. FEB 25

    The Moment You Actually Become a CEO

    In this episode of the BeThe CEO Podcast, Tom and Adam share real-world stories that bring their philosophy of Believe, Behave, and Become to life. Rather than speaking in theory, they unpack moments where belief systems shifted, behaviors changed, and true transformation occurred. They explore the identity shift that happens in fatherhood, the power of certainty in decision-making, and the behavioral standards that separate leaders from followers. Through practical examples, they demonstrate how belief fuels certainty, certainty drives decisive behavior, and consistent execution is what ultimately defines who you become. This episode is a behind-the-scenes look at what transformation actually looks like in business and life, and how you can intentionally create it for yourself. 🎧 In This Episode, You’ll Learn: How belief shifts during major life transitions like fatherhoodWhy certainty eliminates hesitation and fuels decisive actionThe role of meaningful goals and standards in behaving like a CEOHow fear disappears when belief becomes clearThe difference between grinding alone and leading through delegationWhat execution really means in the journey to becoming a CEO ⏱️ Timestamps 00:00 – Introducing Believe, Behave, Become through real stories 03:00 – Fatherhood and the instant shift in belief 08:00 – Thinking five steps ahead as a leader 12:00 – Certainty, meaningful goals, and standards 15:00 – Decisive action and overcoming fear 19:00 – Execution versus doing everything yourself 21:30 – Delegation as the turning point of becoming a CEO 🔥 Power Quotes When belief becomes certain, decisions become simple. People follow decisive action. Fear disappears when you truly believe you’re ready. You haven’t become the CEO until execution happens without hesitation. 📝 Topics Covered Believe, Behave, Become philosophyIdentity shifts and leadership growthMeaningful goals and standardsCertainty and decisive actionDelegation and executionPersonal evolution in business 🧭 Key Takeaway Real transformation requires intentional belief, disciplined behavior, and decisive execution. When you strengthen your beliefs, align them with meaningful goals, and act without hesitation, you don’t just behave like a CEO—you become one. 💬 Connect with Us 👉 Visit bethe.ceo 👉 Follow Tom Marino & Adam Hurd on LinkedIn & Instagram

    23 min
  6. FEB 18

    Why You Feel Stuck (And The Power You’re Missing)

    In this powerful episode of the BeThe CEO Podcast, Tom and Adam explore the real reason many founders and leaders feel stuck, despite knowing what decisions they should make. The conversation uncovers a critical distinction between certainty and agency, revealing that while people often gain clarity about why they should act, they frequently lack the internal permission, confidence, or power to execute. Through reflections on identity, vulnerability, control, and personal evolution, they explain how true progress requires more than strategy. It demands the courage to step into a new version of yourself, release the illusion of controlling outcomes, and focus instead on what is genuinely within your power. This episode reframes personal development as a journey toward agency, fulfillment, and intentional action, challenging listeners to confront the beliefs and fears that quietly hold them back from becoming who they know they could be. 🎧 In This Episode, You’ll Learn: Why certainty in results is impossible, but certainty in decisions is essentialThe true meaning of agency and why many people never activate itHow identity evolution creates fear, hesitation, and resistance to actionWhy vulnerability is not weakness but a pathway to clarity and certaintyThe importance of focusing only on what you can controlHow commitment, effort, and obsession shape meaningful success ⏱️ Timestamps 00:00 – Revelations about certainty and agency 01:20 – Why results can never be guaranteed 02:30 – The difference between knowing and executing 04:00 – Identity change and the fear of stepping forward 07:30 – Personal development as transformation 10:30 – Growth, fulfillment, and challenging beliefs 13:30 – Feeling stuck, amateur versus professional thinking 15:00 – Control, responsibility, and personal power 18:30 – Vulnerability as the path to certainty 21:00 – Commitment, effort, and obsession (CEO mindset) 🔥 Power Quotes You can’t get certainty in results, but you can get certainty in why you act. Agency is the freedom and power to actually take the action you know you should take. Vulnerability isn’t losing control, it’s how you find truth and certainty. If you focus on what you can control, progress becomes possible. 📝 Topics Covered Certainty versus agencyIdentity evolution and personal growthControl, responsibility, and executionVulnerability and emotional safetyFulfillment beyond moneyCommitment, effort, and obsession 🧭 Key Takeaway Feeling stuck rarely comes from a lack of knowledge or strategy. More often, it comes from missing agency, the internal permission and power to act. When you shift your focus toward what you can control, embrace vulnerability, and commit fully to growth, forward motion becomes inevitable and fulfillment becomes possible. 💬 Connect with Us 👉 Visit bethe.ceo 👉 Follow Tom Marino & Adam Hurd on LinkedIn & Instagram

    24 min

Ratings & Reviews

5
out of 5
3 Ratings

About

Atomic CEO Podcast: Real conversations. Real lessons. No fluff. Each week on the Atomic CEO Podcast, Adam Thomas Hurd and Tom Marino, co-founders of Atomic Business Coaching, sit down with a guest CEO to talk about what’s really going on in their world, their clients’ world, and the world of small business. They’re not teaching preplanned lessons or reading from a script. They’re having open, unfiltered conversations about what it takes to "Be the CEO" of both your life and business. Expect stories, insights, and the occasional tangent. From leadership to mindset, from family to freedom, from mistakes to breakthroughs. Every episode connects back to one question: How do you stop running your business… and start leading it? 🎧 New episodes every week. Subscribe and join the conversation. Learn more about Adam & Tom → https://www.BeThe.CEO