32 episodes

KJ Media discusses recruiting and retaining the modern trucker.

Attention Retention KJ Media

    • Marketing

KJ Media discusses recruiting and retaining the modern trucker.

    Truckers: Keeping America Moving in a Crisis

    Truckers: Keeping America Moving in a Crisis

    KJ Media is featuring drivers on 5th Wheel Jobs' Facebook Page to celebrate trucking's contribution to keeping America moving.
    Click Here to Be a Featured Driver or Refer a Driver
    One of our most crucial shows yet, Jackie and Tim discuss the importance of truckers in keeping America moving during the COVID-19 crisis. From increasing hours to haul America's food to how DMV closures will affect license renewals, drivers call in to share how the pandemic is affecting their work.
    KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry.
    To learn more about our marketing approach to truck driver recruitment and retention please contact us today!
    Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.
     

    • 22 min
    How Driver Benefits Benefit the Carrier

    How Driver Benefits Benefit the Carrier

    In this month's radio show, Jackie and Tim receive calls about a variety of driver topics. From the Fleet Manager who instituted a driver liaison to increase retention to a driver who shares why he's looking to move on from his current carrier (Hint: Be upfront with your drivers). The first caller also discusses why 18-year-olds should be able to receive their CDL A.
    Take a listen and let us know your thoughts.
    KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry.
    To learn more about our marketing approach to truck driver recruitment and retention please contact us today!
    Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

    • 22 min
    Aiming for Driver Longevity

    Aiming for Driver Longevity

    In the first episode of 2020, Jackie and Tim ask drivers calling in: "What got you into the industry and what keeps you at your company?". Click Play to hear why a driver has stayed with his carrier for 20 years, how a Fleet Manager has only lost 2 drivers over 16 years, and how trucking can provide a home and a living for great drivers.
    KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry.
    To learn more about our marketing approach to truck driver recruitment and retention please contact us today!
    Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

     

    • 21 min
    Retention through Accommodation

    Retention through Accommodation

    In the last episode of 2019, Jackie and Tim discuss how carriers can increase their driver retention by treating their drivers as people and adjusting to family emergencies, work preferences, and other unexpected situations as they arise. Several drivers call-in and share why they've remained with their companies for years, including our first caller, Stardust, who has been with her carrier for almost 30 years. Take a listen and come away with fresh ideas for your driver retention.
    KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry.
    To learn more about our marketing approach to truck driver recruitment and retention please contact us today!
    Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

    • 22 min
    Transparency in Transportation

    Transparency in Transportation

    The hot topic of this episode is transparency through the recruiting and retention process. Jackie and Tim discuss how successful carriers are introducing Expectation Documents to ensure drivers and recruiters are on the same page. Several drivers call in to share their experiences about poor carrier-driver communication.

    • 21 min
    Driver Retention Driven by Company Culture

    Driver Retention Driven by Company Culture

    Join Jackie and Tim in this exciting episode, recorded live from the Women in Trucking Conference, Accelerate! Driver engagement is the name of the game as they disucss how internal culture often correlates to retention rates. Several drivers call-in to share their stories of company hopping to find somewhere they are engaged and treated with respect.
    KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry.
    To learn more about our marketing approach to truck driver recruitment and retention please contact us today!
    Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

    • 22 min

Top Podcasts In Marketing