47 episodes

AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.

AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors Matt Gartland

    • Business
    • 5.0, 19 Ratings

AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.

Customer Reviews

5.0 out of 5
19 Ratings

19 Ratings

Lightboxr ,

Professional

I’ve been trying to find another new book publishing podcast that rarely has curse words— if at all. It amazes me how smart people who know the art of words choose flying beepity-beeps that turns a respectable conversation into a seat on a high school bus.

Finally, I can listen to a decent and professional conversation. Thank you!

RyanBattles ,

Insight into Today’s Publishing Industry

Matt does a great job diving into today’s publishing industry, covering publishing from both the traditional sense and self-publishing as well. The interviews are insightful and focused. I look forward to each new episode in my playlist!

samspurlin ,

Great show for writers of all kinds

Matt is an incredibly intelligent dude with great questions and even better insights. The guests on this podcast are top notch and Matt does a great job asking them the questions that matter. Definitely worth your time if you write (or want to write) for a living.

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