139 episodes

“In My Walks, every man I meet is my superior in some way, and in that, I learn from him.” - Ralph Waldo Emerson. If you believe in this quote, you understand that the collective value of a community is greater than any one person. Welcome to the B2B Community Builder Show where we focus on creating valuable communities that drive the sales, marketing, and customer success motions of the world's greatest companies. We'll be talking with experts about Go To Market themes such as Category Design, ABM, Demand Generation, Networking, Thought Leadership, and Content Strategy and how they all fit into getting clients to believe in your mission and forming a community that drives business growth like a giant Relationship Flywheel. I am your host and Chief Executive Connector, Pablo Gonzalez, this is the B2B Community Builder Podcast, and YOU are about to learn how to become a king and queen maker.

B2B Community Builder Show (formerly Chief Executive Connector‪)‬ Pablo Gonzalez

    • Business
    • 5.0 • 69 Ratings

“In My Walks, every man I meet is my superior in some way, and in that, I learn from him.” - Ralph Waldo Emerson. If you believe in this quote, you understand that the collective value of a community is greater than any one person. Welcome to the B2B Community Builder Show where we focus on creating valuable communities that drive the sales, marketing, and customer success motions of the world's greatest companies. We'll be talking with experts about Go To Market themes such as Category Design, ABM, Demand Generation, Networking, Thought Leadership, and Content Strategy and how they all fit into getting clients to believe in your mission and forming a community that drives business growth like a giant Relationship Flywheel. I am your host and Chief Executive Connector, Pablo Gonzalez, this is the B2B Community Builder Podcast, and YOU are about to learn how to become a king and queen maker.

    138 | Creating Sustainable Growth Through Relationship Out Content w/ Marketing Philosopher, Kalim Aul

    138 | Creating Sustainable Growth Through Relationship Out Content w/ Marketing Philosopher, Kalim Aul

    Kalim Aull is back! (previously on episode 118 & 119)

    This call finds us having just wrapped up a speaking event that he referred me to, and we hopped on to catch each other up on how we're designing our respective, complementary categories.  His- Sustainable Growth.  Mine- Relationship-Driven Growth.

    This is an epic jam session on building momentum, expanding your category, and marketing nerdery!

    Connect with Kalim!

    On his LinkedIn

    We mention the PEAK community we are both a member of.  If you want to join a super valuable community of CMOs, future CMOs, and Top 1% Marketers, go to PEAK and let them know you came because of this conversation between Kalim and I.

    Connect with ME!

      Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's's Justin" in subject.

    This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

    If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.




    OH! and subscribe to Category Pirates.  It's the smartest thing ever. If you email them and tell them I sent you, you'll get a free month.


    Support the show (https://connectwithpablo.com)

    • 1 hr 7 min
    137 | Content So Good He Met Gary Vee w/ Justin Brown

    137 | Content So Good He Met Gary Vee w/ Justin Brown

    Justin Brown's LinkedIn microcontent from his podcasts immediately caught my attention.

    Turns out he is a super talented content creator and savvy entrepreneur, but he had a take on community I don't normally hear.   So I had him on to share.

    In this episode, we talk about:

    - why micro communities are sometimes more valuable than bigger ones
    - how niching down allowed him to really service his community
    - how he thinks about repurposing his podcast that is different than everyone else
    - his study on LinkedIn engagement for text vs video
    AND OF COURSE
    - the epic story of how he got GaryVee to come on his show

    Connect with Justin!

    On LinkedIn: Justin Brown
    His company: Motion Agency

    Connect with ME!
     
      Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's's Justin" in subject.

    This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

    If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.




    OH! and subscribe to Category Pirates.  It's the smartest thing ever. If you email them and tell them I sent you, you'll get a free month.


    Support the show (https://connectwithpablo.com)

    • 1 hr 5 min
    136 | New Goal: Become A Moment Maker w/ Andrew Smallwood

    136 | New Goal: Become A Moment Maker w/ Andrew Smallwood

    The ability to communicate, build relationships, and build business through community are all skill sets that build upon each other, but I had never thought to ask "what's the building block?"

    That's why Andrew Smallwood's take on the importance of "moment making" felt so profound to me.

    Having a conversation with Andrew feels like you're watching the sunrise with your longtime friend with a cup of warm coffee in your hand- a special moment where you feel like going into deep, meaningful topics you wish you spoke about more often.

    In this episode, we discuss:


    GENIUS event marketing strategies that his team has pulled offHow Andrew has applied his moment making philosophy to lead Second Nature to the top of a category How to nurture a corporate culture that emphasizes personal characterHow to think about and execute on category design for your businessAnd a ton more!
    Andrew is the VP of Revenue at Second Nature, which by all accounts is the most beloved service provider in the single-family rental property management industry. He’s also the board chair at Front Row Foundation.
    Connect with Andrew!

    On LinkedIn: Andrew Smallwood
     The Triple Win Podcast
    Connect with ME!
     
     Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2B's's Andrew" in subject.

    This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

    If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.
    OH! and subscribe to Category Pirates.  It's the smartest thing ever. If you email them and tell them I sent you, you'll get a free month.





    Support the show (https://connectwithpablo.com)

    • 1 hr 14 min
    135 | Lesson From 10 Years In The Field Of Community w/ Jenny Weigle

    135 | Lesson From 10 Years In The Field Of Community w/ Jenny Weigle

    Here's something I'm a little embarrassed to admit: I had no idea there was a whole field of COMMUNITY until recently!

    That's until my old college buddy, Jenny Weigle, recognized me on a CMX Summit promo, reached out, and told me she'd be working in the community with over 100 brands for over 10 years!

    While I've cracked one code about community (how to make it work in your Go To Market), Jenny knows all there is to know about how it has evolved, who the major players are, and what their pain points are when pursuing community strategies.

    This is an eye-opening conversation that will expand your mind about everything you thought you knew about communities and business.

    Connect with Jenny!

    Website: https://www.jenny.community/
    Instagram: @jenny.community
    Twitter: @jenny_community
    LinkedIn: http://www.linkedin.com/in/jennyweigle

    Connect with ME! (copy this piece with hyperlinks from the past episode)

    Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2BCB's Jenny" in the subject.

    This that's a genius email address? 

    Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff. If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.

    Last but not least, PSA: go subscribe to Category Pirates.  It's the smartest thing you'll read weekly.  Those guys told me that if you shoot them an email telling them I sent you, they'll give you a free month.  Trust me, it's worth it.




    Support the show (https://connectwithpablo.com)

    • 1 hr 1 min
    134 | Goodbye Salespeople! - Why Sales Is Toxic & How To Play The New Game Of Business Development w/ Scott Marker

    134 | Goodbye Salespeople! - Why Sales Is Toxic & How To Play The New Game Of Business Development w/ Scott Marker

    Scott wrote his first book in 2009 trying to change the way traditional B2B sales were done and how companies treated their salespeople. Well, it has just gotten worse over the last decade!

    After speaking to countless executives from large, household name companies to small businesses, it's become clear to Scott that the old game of sales, no longer fits the new world of business.

    In this fireside chat with Scott, you'll get to ask him questions about:

    - How the silent killer for companies are customer and employee churn caused by sales
    - Why traditional sales has trained companies to treat people (especially salespeople) like crap
    - How are businesses supposed to succeed without salespeople?
    - Plus anything else you want to ask Scott about!

    Scott is an author and consultant with a sales and marketing leadership track record of over 20 years.
    He's and evangelist for the quality of life for salespeople, and the franchise owner of Network In Action International.


    Connect with Scott!

    On LinkedIn - Scott Marker

    Connect with ME!

    Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard Scott Marker's Episode" in subject.

    This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

    If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.
    Go Subscribe to Category Pirates!  It's worth every penny. (That's not a referal link, but if you  comment on one of Christopher Lochhead's posts on LinkedIn and tell him I sent you, he'll give you a month for free.)


    Support the show (https://connectwithpablo.com)

    • 1 hr 22 min
    133 | Rebuilding The Ultimate Sales Machine w/ Amanda Holmes, CEO of Chet Holmes International

    133 | Rebuilding The Ultimate Sales Machine w/ Amanda Holmes, CEO of Chet Holmes International

    Amanda Holmes is the CEO of Chet Holmes International. 

    Her dad, Chet Holmes, wrote The Ultimate Sales Machine, built an empire off it, passed away, and left her a company she didn't originally want... until she felt there was a special community that was being served by this work.

    Since then, all she's done is double the profits of the company multiple years in a row... by following her dad's formula for success!

    We had an incredibly deep, intimate, and practical conversation about the value of community, growing up with a successful dad, and how to find fulfillment.

    All in a penthouse suite in Vegas as we prepared for an experiential marketing event

    I'll never forget this conversation.

    Connect with Amanda!

    UltimateSalesMachine.com
    Twitter: @amandaholmes
    LinkedIn: Amanda Holmes
    Instagram: @AmanditaHolmes


    Connect with ME!

    Also, I'd love it if you connected with me on LinkedIn or Instagram.

    Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2BCB Amanda" in subject.

    This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

    If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.


    Support the show (https://connectwithpablo.com)

    • 1 hr 8 min

Customer Reviews

5.0 out of 5
69 Ratings

69 Ratings

Suzanne Taylor Life Coach ,

Connect!

Connected with Pablo on LinkedIn and became a fan of this podcast give it a listen it will move your business forward! The people the conversations he has are top notch in the cloud of noise on social media!

PA Consulting Firm ,

Chris Ross 🤯

I've been following this guy for about a year, and just listening to his show has changed my life. Now that I know he knows you, I'm hooked to your show as well.

PaulJn316 ,

Practical. Positive. Pablo!

This podcast is a 1 in a Million. Practical. Positive. Focused. Fun. Pablo!

Top Podcasts In Business

Listeners Also Subscribed To