399 episodes

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.

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Banking on Digital Growth James Robert Lay

    • Business
    • 5.0 • 28 Ratings

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

    396) Banking on Change: The Leader’s Guide to Exponential Growth

    396) Banking on Change: The Leader’s Guide to Exponential Growth

    This episode of the Banking on Change series explores the concept of courage and the importance of mindset in facing exponential change. Drawing from personal experiences and historical examples, James Robert Lay discusses the challenges of adapting to rapid transformation, especially in the context of emerging technologies like AI.

    The need for individuals to cultivate a growth-oriented mindset, emphasizes the role of perspective, beliefs, emotions, and habits in navigating change. By understanding the philosophical foundations and practical tools for achieving exponential growth, listeners gain insights into how to thrive in an ever-evolving landscape.

    Tune in to explore how courage, mindset, and continuous learning can empower individuals to embrace change and seize new opportunities for growth in the digital age.
    Join us as we discuss:

    -The Impact of AI on Future Growth and Transformation (09:13)

    -Historical Moments of Exponential Change (12:58)

    -The Evolution of Technology and Its Impact on Society (20:45)


    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 

    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 39 min
    395) Banking on Change: Behind the Scenes

    395) Banking on Change: Behind the Scenes

    The rapid advancement of AI and digital technologies has ushered in significant changes, challenging individuals and organizations to adapt swiftly. Because of this, many people find themselves trapped in the Cave of Complacency,  resisting the change necessary to keep pace with technological advancements.

    In this inaugural episode of the Banking on Change series, James Robert Lay gives us a behind the scenes look at the making of his latest book, Banking on Change: The Leader’s Guide to Achieving Exponential Growth in the Age of AI, which provides insights and strategies to help individuals and organizations navigate the complexities of change in the age of AI. The book encourages leading oneself through personal growth and transformation to effectively manage and benefit from the changes AI brings.
    Join us as we discuss:

    -The Journey of Publishing 'Banking on Change' (04:16)

    -The Power of Perspective and Exponential Growth (24:29)

    -Mastering Technology and the Mind in the Age of AI (36:44)

    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 41 min
    394) The Evolution of the CMO: Engineering Experiences in the Digital Age

    394) The Evolution of the CMO: Engineering Experiences in the Digital Age

    Despite recognizing the importance of communication, there's a growing disconnect between the traditional role of the CMO and the demands of the modern marketing landscape. Many marketing teams are losing sight of the deeper rationale driving their actions. While communication remains central to marketing, there's a danger of overlooking the underlying "why" behind it. CMOs and marketing teams are getting caught up in the technicalities and channels of marketing without fully understanding the purpose behind their efforts.

    To address this issue, CMOs and marketing teams must re-evaluate their approach and reconnect with the fundamental purpose of their work. By understanding the "why" behind their communication efforts, they can effectively navigate the complexities of modern marketing and drive meaningful results for their organizations.
    Join us as we discuss:
    -Understanding Marketing Beyond Ads (03:02)

    -Marketing in the Age of AI: Challenges and Opportunities (09:49)

    -The Essential Skills for Tomorrow's CMOs (33:13)


    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 

    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 45 min
    393) Inspiration, Innovation, & Impact: Remarkable Leadership in the Digital World

    393) Inspiration, Innovation, & Impact: Remarkable Leadership in the Digital World

    In the present day where rapid evolution is the norm, individuals seek guidance and inspiration to fuel their growth, especially in financial brand leadership. The importance of tapping into the wisdom of remarkable individuals to enhance personal and professional growth journeys is now more significant than ever before.

    Guy Kawasaki, chief evangelist of Canva and former Apple evangelist, shares insights from his 16th book, "Think Remarkable." Drawing from the experiences of over 200 extraordinary individuals, including Jane Goodall and Steve Wozniak, Kawasaki's book offers a roadmap for remarkable thinking and actions within the financial industry.

    In today's episode of the Exponential Insights series, we uncover the power of remarkable individuals in shaping our journey toward exponential growth as financial brand leaders.

    Join us as we discuss:

    -Guy Kawasaki's Personal Journey and Influential Figures (13:04)

    -The Inevitability of Technological Adoption (23:24)

    -Practical Steps to Thinking Remarkably (37:18)


    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 42 min
    392) Navigating Digital Disruptions: Balancing AI and Human Capital

    392) Navigating Digital Disruptions: Balancing AI and Human Capital

    What are you paying attention to? And are you aware of its subconscious influence in shaping your experiences, decisions, and overall quality of life? 
    In this continuation of the Digital Leadership series around TEAM (Time, Energy, Attention, Money) James Robert Lay and Audrey Cannata share practical strategies for individuals and teams to become more aware of their attention patterns and their effects, advocating for a reflective practice to evaluate daily inputs and their alignment with desired outcomes.
    They’ll also unpack the cultivation of critical thinking skills, the impact of positivity and optimism on financial health, and the strategic allocation of attention to foster personal and professional growthJoin us as we discuss:
    -The Importance of Mindfulness in the Age of AI (04:14)

    -The Evolution of Work from the 1800s to AI Era (10:49)

    -Cultivating a Positive Mindset in the Workplace (28:59)

    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 

    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 42 min
    391) From Distraction to Action: Energy Management for Digital Leaders

    391) From Distraction to Action: Energy Management for Digital Leaders

    Drawing parallels between personal and professional metamorphosis and an iOS software upgrade, James Robert Lay and Audrey Cannata discuss the significant energy investment required for change, whether on a biological or cognitive level. Their attention shifts to the recognition of routine energy drains and the necessity of pinpointing their origins. Finally, they’ll evaluate the controllable aspects contributing to energy depletion and how to take proactive measures to thrive in the Age of AI.

    This episode of the Digital Leadership series sets the groundwork for an exploration of approaches to energy management, emphasizing the interplay between self-awareness, behavioral tendencies, and effective energy conservation strategies.
    Join us as we discuss:

    -The Science of Energy and Change (13:50)

    -Practical Tools for Managing Energy: The Kolbe A Index (19:11)

    -Creating a Culture of Deep Work and No Meeting Fridays (32:42)

    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    • 39 min

Customer Reviews

5.0 out of 5
28 Ratings

28 Ratings

Shep Hyken ,

Great Show

Enjoyed being a guest on Beanking on Digital Growth. Very good host who asks great questions to encoupge good conversation.

@cyncampbell ,

Down to Earth

What I love about this podcast is that James Robert Lay is so down to earth. That trait fosters great conversations!

chuckhome ,

A bright, clear voice in what can be a busy, frenetic space

James Robert has a gift for storytelling, and for illuminating useful, meaningful ideas from his podcast guests. In a space that can often range from busy to dry to overwhelming, he is able to distill useful, clear ideas in a way that is easily understandable and compelling. Looking forward to listening to many more episodes!

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