Brett is a unicorn—a based guy who saw the top of the pyramid (he was CCO of Deutsch, one of the biggest ad firms in the world). Ultimately he was cancelled, largely because he refused to shame himself/apologize for doing nothing wrong, only to placate the woke regime, which also makes him a huge rarity. The podcast is wonderful because it takes the 10/10 professionalism and quality of the pinnacle of marketing and advertising…then uses it for the forces of good. This is a great podcast for ANYONE interested in propaganda, the system, politics, or culture in any way, not just the advertising world. Brett does the hard work and is a very charismatic, funny guy to boot.