Be Everything And More

Kaitlin Anthony
  • 4.9 (64)
  • Entrepreneurship
  • Updated Weekly

Be Everything And More is the sales podcast for women coaches and creatives who refuse to sell like everyone else. Hosted by sales coach Kaitlin Anthony, this show is for women building coaching, service, or creative businesses who are done with the fake guru tactics, bro marketing, and cookie cutter strategies that dominate the online business world. If you want consistent clients, clear messaging, and real revenue without pretending to be someone you are not, you are in the right place. Kaitlin is an ICF certified coach, former celebrity stylist, Ironman finisher, and creator of The BEAM Sales Method, a 4 step approach that blends business strategy, identity work, and embodied sales so women can build businesses that actually work in real life. Inside the podcast you will learn how to - Attract premium clients with messaging that finally clicks - Sell your coaching or creative services with confidence instead of pressure - Build consistent 8K to 10K months without burning out - Create offers that people actually want to buy - Grow a business that supports your life, your creativity, and your nervous system This show is for the woman who knows she is capable of more but is tired of the performative nonsense in the coaching industry. You want real clients. Real money. Real momentum. Not another strategy that makes you feel like you are doing business wrong. If you are a coach, service provider, or creative entrepreneur who wants aligned sales, sustainable growth, and a business that actually feels like you, welcome. New episodes every Wednesday.

  1. Stop Being Afraid to Give It Away: Free Offers Are Your Secret Weapon

    2d ago

    Stop Being Afraid to Give It Away: Free Offers Are Your Secret Weapon

    Join the FREE 4-Week Sales Accelerator! Schedule and "Is Coaching for Me?" Call Here In this episode of Be Everything And More, Kaitlin is making the case for something the business world has been side-eyeing for way too long: free offers. Not the boring "download this PDF and forget it exists" kind of freebie, but the kind of free experience that lets people feel your work, your energy, and your actual ability to help them before they ever pull out a credit card. If you've been taught that giving something away for free makes you look desperate, attracts the wrong people, or competes with your paid offers, this episode is going to lovingly call BS on that. Kaitlin breaks down why free offers can be one of the most powerful trust-building tools in your business, especially if you're newer, pivoting, testing a new idea, or craving more aligned people in your world. This is a must-listen for the coach, creator, service provider, or founder who wants to build real connection instead of screaming louder on the internet. Because in a world where everyone is selling harder, the woman who serves first might just become the one people remember, trust, and eventually pay. Key Highlights: Why free offers are not a sign of desperation The difference between a lead magnet and a real client-building experience How to use free offers to build trust, connection, and community Why "try before you buy" still works in the coaching and service-based business world The role free offers can play in market research, messaging, and offer validation How free offers support long-term clients, not just quick sales The mindset shift from "people need skin in the game" to "people need safety before they buy" Why generosity can become part of your business positioning A fresh perspective for coaches, creatives, VAs, service providers, and online entrepreneurs If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    15 min
  2. Is It Business or Busy? The Weekly Reset Every Coach Needs

    May 27

    Is It Business or Busy? The Weekly Reset Every Coach Needs

    Schedule and "Is Coaching for Me?" Call Here Join the WAITLIST for Embodied Earner  If you ended last week exhausted but still wondering, "Wait… did any of that actually move my business forward?" this episode is your loving little wake-up call. Because being busy is not the same as building momentum, and for so many coaches, the problem is not that they're lazy, inconsistent, or "bad at business." It's that their energy is being spent on the wrong things. In this episode, Kaitlin breaks down the Needle Mover Framework, the weekly planning process she uses with her clients to help them stop drowning in busy work and start identifying the actions that actually create revenue, client satisfaction, and real business growth. This is especially for the coach who has a million tabs open, a half-finished lead magnet, 14 Canva projects, and somehow still feels like nothing is converting. Girl, it's not that you need to do more. You need to know what actually matters. You'll get a behind-the-scenes look at how to plan your week in a way that protects your time, focuses your energy, and helps you stop treating your business like something you'll "fit in" after everyone else's needs are handled. This one is practical, direct, and designed to help you walk away thinking, "Okay, I know exactly what needs my attention now." In this episode, we talk about: The difference between busy work and true needle mover activities Weekly planning for coaches who want more clients without more chaos How to identify the tasks that actually support revenue growth How to choose the right business priorities for the week How to prepare for roadblocks before they derail your momentum The importance of accountability, follow-up, and support How to create a simple weekly rhythm that helps you build real business momentum If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    12 min

  3. May 20

    The 4 Things Every New Business Owner Must Do in Year One

    💸 [JOIN THE DEPOSIT] My free weekly series for coaches and creatives who are done guessing their way to $10k months The internet has made the first year of business look way more complicated than it needs to be. Somewhere between the photo shoots, funnels, automations, mini offers, passive income dreams, and endless Canva tweaking, new business owners are skipping the actual foundation. And then wondering why everything feels chaotic, scattered, and harder than it should. In this episode of Be Everything And More, Kaitlin breaks down the four things she would focus on if she were starting over in any service-based business. Not the sexy distractions. Not the things that make you look busy online. The real stuff that turns your idea into an actual business with real clients, real conversations, and real momentum. If you're in your first year of business, restarting after a pivot, or feeling like you're doing a million things but nothing is really clicking, this episode will help you cut through the noise and get brutally clear on what actually matters. Think of this as your permission slip to stop building the skyscraper before you've poured the foundation. Key Highlights What new business owners are getting wrong in year one The difference between building a real business and building a cute online hobby The foundational business pieces most service providers skip Why sales conversations matter more than content consumption How to stop getting distracted by branding, passive income, and shiny objects What to focus on before creating a membership, course, or group program Why your messaging gets stronger when you actually listen to your clients How to create more stability before scaling The simple business foundation that supports future growth If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    13 min

  4. May 13

    What The Devil Wears Prada Taught Me About Selling

    💸 [JOIN THE DEPOSIT] My free weekly series for coaches and creatives who are done guessing their way to $10k months I recently walked out of the new Devil Wears Prada 2 movie feeling like I had cracked open a time capsule. It brought me right back to the version of me living in New York City at 18 years old, chasing a dream that honestly felt bigger than me at the time. Before coaching, before entrepreneurship, before The BEAM Life… there was fashion. In this episode, I'm taking you behind the scenes of my years in the fashion industry and the moments that shaped me in ways I did not fully understand until now. From moving to New York alone at 18, to working with high-profile athletes and wealthy clients, to navigating luxury, pressure, identity, sales, creativity, and ambition… this chapter of my life taught me more about people, confidence, business, and self-trust than I ever realized. This conversation is part nostalgia, part reflection, and part reminder that the younger version of you still matters. The dreams you had back then were not random. They were clues. And sometimes revisiting who you were is exactly what reconnects you to who you are becoming. Key Highlights: Moving to New York City alone at 18 Behind-the-scenes realities of the fashion industry What luxury sales taught me about confidence and identity Working with NBA and NFL clients The hidden pressure behind glamorous careers The surprising connection between styling and coaching Lessons on ambition, reinvention, and self-trust Devil Wears Prada nostalgia and millennial dream culture Why your old dreams still matter Identity-led success and evolving into your next chapter If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    20 min

  5. May 6

    The Playoff Mindset Every CEO Needs Right Now

    💸 [JOIN THE DEPOSIT] My free weekly series for coaches and creatives who are done guessing their way to $10k months This week on Be Everything And More, Kaitlin is diving into the mindset shift that separates the entrepreneurs who burn out from the ones who build something legendary. Inspired by the NBA playoffs and elite athletes, this episode explores why talent alone is never enough and what actually creates consistency, resilience, and long term success in business. Kaitlin shares a deeply personal story about how becoming a runner completely changed the way she approached challenges, discipline, identity, and leadership. From secretly jogging on a treadmill in Los Angeles to crossing finish lines she once thought were impossible, this episode pulls back the curtain on the hidden mentality behind people who actually follow through on their goals. If you've been feeling distracted, inconsistent, discouraged, or caught in the cycle of constantly questioning yourself and your next move, this conversation will hit differently. This is about learning how to think like an athlete in business, trust your training, and stop treating every setback like proof you're failing. Because the women who win are not always the loudest online. They're the ones who know how to stay in the game. ✨ In this episode, we talk about: The "Athlete CEO" mindset for entrepreneurs Identity shifts and becoming the version of yourself who can hold success Why visualization matters more than most people realize Entrepreneurship, discipline, and mental toughness The hidden work behind successful women and thriving businesses Staying focused when emotions, hype, or setbacks try to pull you off course Trusting the process even when results feel delayed Building consistency, resilience, and long term momentum Lessons from professional athletes, playoff culture, and championship mentality If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    15 min
  6. Are You Coachable? What I Expect From Every Coaching Client

    Apr 29

    Are You Coachable? What I Expect From Every Coaching Client

    💸[Grab my free Sales Leak Audit] and find out exactly why your sales feel hard AF right now, and what to do about it today. Most people think the key to getting results from a coaching program is finding the right mentor, the right container, or the perfect strategy. But what if the real factor determining your results has nothing to do with the program at all? In this episode, Kaitlin pulls back the curtain on a conversation the coaching industry rarely has and challenges a belief many entrepreneurs quietly hold. If you have ever invested in a course, mastermind, or certification and walked away wondering why it did not create the transformation you expected, this episode will make you look at that experience in a completely new way. Kaitlin shares a powerful framework for what actually determines whether someone squeezes real value out of the spaces they invest in and why some women seem to thrive in coaching containers while others stay stuck. This is a candid, slightly spicy conversation about ownership, growth, and the often overlooked skill that separates people who get massive results from those who stay frustrated. If you are currently in a program, considering joining one, or simply want to make sure every dollar you invest in yourself actually pays off, you will want to hear this. In this episode we explore: The overlooked skill that determines whether coaching programs actually work for you Why some women get massive results from the same container where others struggle A powerful shift in how to approach coaching, courses, and mentorship The difference between consuming information and creating transformation How personal responsibility plays a role in growth and business success Subtle patterns that quietly sabotage results inside coaching spaces What it really takes to maximize the value of any program you invest in If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    11 min
  7. When You Don't Feel Like It | What Actually Happens

    Apr 22

    When You Don't Feel Like It | What Actually Happens

    💸[Grab my free Sales Leak Audit] and find out exactly why your sales feel hard AF right now, and what to do about it today. What do you do when motivation disappears right when you need it most? In this episode, Kaitlin gets honest about what it actually looks like to keep going when life gets messy, momentum starts slipping, and your nervous system is begging for a break. Instead of pretending discipline always wins, she pulls back the curtain on a week where motherhood, business pressure, and exhaustion collided and forced her to find a different way forward. This conversation dives into the quiet moment many entrepreneurs face but rarely talk about. The moment where you are building something meaningful, yet you feel overwhelmed, tired, or tempted to check out completely. Kaitlin shares how she navigates that thin line between honoring her limits and not letting outside circumstances completely derail the progress she has worked so hard to build. Inside this episode, she walks through several tools she personally relies on when everything feels like a lot. These are not hustle tactics or productivity hacks. They are grounded practices that help you steady yourself, regain focus, and move forward in a way that actually supports your life and your nervous system. In This Episode What to do when motivation drops in the middle of building momentum The hidden pressure entrepreneurs feel when life collides with business goals Why pushing harder is not always the answer when everything feels overwhelming A simple weekly focus method that prevents burnout and decision fatigue The surprising habits that make overwhelm worse without us realizing it How isolation quietly sabotages resilience and clarity The role nervous system regulation plays in entrepreneurship A powerful journaling practice for interrupting spiraling thoughts Why learning to ride the wave matters more than perfect consistency If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    15 min

  8. Apr 15

    BE DO HAVE: The Order Most Coaches Get Backwards

    💸Ready to stop guessing and get a clear revenue plan? Grab one of the limited Revenue RX Intensive spots here: [BOOK YOUR SPOT] What if the reason your business is not growing has nothing to do with your audience size, your email list, or your marketing strategy? In this episode, Kaitlin pulls back the curtain on a framework that quietly shapes every result in your business. It is the difference between waiting for success to show up and becoming the version of you who naturally creates it. After finishing the biggest launch of her coaching business, Kaitlin shares the surprising shift that changed everything. Just weeks earlier, the same offer could not even get people onto a waitlist. No new followers. No ads. No sudden spike in visibility. Yet the outcome completely flipped. In this episode, she breaks down the identity shift that made it happen and why most entrepreneurs unknowingly do this in the wrong order. If you have ever caught yourself thinking you will show up more once you have more proof, more followers, or more momentum, this conversation will hit home. Kaitlin walks through the BE DO HAVE framework and why embodying the version of you who already has the results might be the missing piece in your business right now. Key Highlights: The BE DO HAVE framework and why most entrepreneurs accidentally operate in reverse The identity shift that turned a failed waitlist launch into a 36K result Why waiting for proof, followers, or testimonials keeps business owners stuck The connection between visibility, confidence, and embodied leadership How entrepreneurs unknowingly shrink their marketing and messaging The role of subconscious rewiring in creating consistent results A powerful mindset shift around social media, email lists, and audience size Why the version of you who already has the results might not be as far away as you think If you enjoyed this episode, share it with a business bestie and subscribe so more women building bold businesses can find the show: Please subscribe to the podcast on Apple Podcasts, Youtube, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts.  Tag me @thebeamlife on your IG stories with a story of you listening to the podcast and I'll make sure to share your post!

    17 min
See All (236)

4.9
out of 5
64 Ratings

About

Be Everything And More is the sales podcast for women coaches and creatives who refuse to sell like everyone else. Hosted by sales coach Kaitlin Anthony, this show is for women building coaching, service, or creative businesses who are done with the fake guru tactics, bro marketing, and cookie cutter strategies that dominate the online business world. If you want consistent clients, clear messaging, and real revenue without pretending to be someone you are not, you are in the right place. Kaitlin is an ICF certified coach, former celebrity stylist, Ironman finisher, and creator of The BEAM Sales Method, a 4 step approach that blends business strategy, identity work, and embodied sales so women can build businesses that actually work in real life. Inside the podcast you will learn how to - Attract premium clients with messaging that finally clicks - Sell your coaching or creative services with confidence instead of pressure - Build consistent 8K to 10K months without burning out - Create offers that people actually want to buy - Grow a business that supports your life, your creativity, and your nervous system This show is for the woman who knows she is capable of more but is tired of the performative nonsense in the coaching industry. You want real clients. Real money. Real momentum. Not another strategy that makes you feel like you are doing business wrong. If you are a coach, service provider, or creative entrepreneur who wants aligned sales, sustainable growth, and a business that actually feels like you, welcome. New episodes every Wednesday.

Information

  • Creator
    Kaitlin Anthony
  • Years Active
    2019 - 2026
  • Episodes
    236
  • Rating
    Explicit
  • Copyright
    © The BEAM Life LLC ®
  • Show Website
    Be Everything And More

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