Be Real Show

Travis "2TALLIN' Huff
Be Real Show

We're focused on the helping Advertising Agencies, PR Firms, Digital Agencies, and Marketing Consultants with strategies for Social Media & Business

  1. AUG 23

    #451 - Cari Jacobs-Crovetto gets REAL about becoming a Highly Effective Uniquely HUMAN

    I occupy a wide spectrum of expertise - creating "from scratch" brands based in applied customer insights to growth hacking and supercharged customer relationship marketing programs that create loyalty beyond reason; from going deep and wide in growth and acquisition marketing, brand strategy, customer cross selling to building loyalty programs / CRM, and events, experiential, comms and PR; and from assembling, coaching and leading high performance teams to coaching c-suites and executives on creating business strategies that are as impactful as they are "felt in the bones" to easing anxiety and improving communications for a CEO. You might ask yourself, “what’s the Venn diagram between business strategy, stellar marketing and executive coaching?” It all starts with a core governing belief: When we understand the core practice of empathy for another person – for the customer, for others and for ourselves, it all becomes a cake walk from there; ) I love understanding people. What makes them feel, or act, or think. That comes alive as much in customer journey mapping, customer personas and segmentation as it does in a deeply grounded coaching session. But it is not enough just to understand the customer, or the client. It is how that understanding comes to life in application. And how it is then transformed into action. I have applied years of on-the-job operations to now help leaders and organizations surface their best strategic thinking, deepen customer understanding and self-awareness, build better brands, create breakthrough stories and live from an emotionally intelligent and wide space.

    39 min
  2. APR 30

    #449 - Jason Friedman gets REAL about Scaling Your Business by Obsessing over your Customers’ Success

    Imagine a captivating performance where the audience is completely transfixed. Not a peep. Total focus, until, suddenly, rising as one, they leap to their feet, furiously applauding and demanding more. https://www.linkedin.com/in/jasondfriedman/ cxformula.com  Why? The audience was taken on a journey. Their needs were anticipated and then met. Their attention was earned and then held. Their entire experience was meticulously crafted and delivered. And then the audience demanded more. That's the power your organization can command to scale your business with the support of our team at CXFormula, LLC. Together my long-time business partner, Drew and I have taken all the experience we’ve gained over the past 25 years and distilled it into a powerful, proprietary formula that helps businesses grow and, more importantly, scale! We call this the Kinetic Customer Formula. Our approach is at the intersection of psychology, theatre, business and marketing. With decades of theatre experience between us, we combine the art of storytelling with the science of human behavior to create reliable and consistent customer momentum, generate massive engagement, and achieve incredible business growth. Part art and part science, our Kinetic Customer Formula delivers actively engaged customers to your business, customers who become your most effective marketing asset and your very own salesforce, driving even more ideal customers in your direction. Over the past 25 years, we’ve sold over $200 million in products and services through our various companies. We’ve consulted with hundreds of entrepreneurs, helping them to grow and scale their businesses. We’ve also worked with celebrated Fortune 100 companies, top universities and healthcare institutions, and major entertainment companies to create tremendous success in their businesses! Our secret? Obsessing over customer success. At CXFormula, LLC, through our programs, courses, workshops, and coaching, we teach our clients THE BEST FORMULA to create customer success. When our clients transform the customer journey into a Kinetic Pathway, an incredible customer experience becomes our clients’ key differentiator that can’t be copied by the competition. By putting this unbelievable asset to work, our clients achieve exponential organic growth, greater customer loyalty, and a legion of superfans. If you want to learn how the Kinetic Customer Formula can transform your customers’ experiences into the primary product of your business and scale your company, then we’d like to invite you to join us in our Kinetic Customer Formula Online Program or our 3-Day Live Intensive Workshops.

    56 min
  3. MAR 28

    #447 - Arsh Sanwarwala gets REAL about Data-Driven And High-Converting Websites

    Investing in a website that is not optimized for conversions is like pouring water into a leaky bucket with a hole in it. You are likely spending thousands of dollars on your digital marketing efforts, all to have your website not properly optimized to convert that traffic into buyers. Acquiring traffic is becoming increasingly expensive and competitive every single day. With the increased cost of customer acquisition, it’s crucial that your brand converts as many visitors into buyers as possible. That’s where ThrillX comes in. We are a Canadian-based UX/UI Design and Conversion Rate Optimization agency helping eCommerce and B2B brands improve conversion rates without even touching your ads. We put you in a position to scale your marketing efforts so that when you receive more traffic, the revenue you generate is amplified. How do we do it? We have a unique data-driven and repeatable conversion optimization process that we use to increase your conversion rates and all your KPIs (AOV, RPV, etc) sustainably over time. Our process combines our expertise in human psychology and behavioral science with analytics tools such as heatmaps, scroll maps, user-testing, surveys, A/B testing, custom landing pages, and customer interviews to identify pain points and motivations. Every decision we make is based on real data and statistics, eliminating the guesswork and maximizing results. Here are some past client results: → Increased Influence Hunter’s form inquiries by 385% → Increased Wild Man Drinking’s e-commerce purchases by 97%, AOV by 13.5%, and delivered 5X ROI in just a few months → Increased apparel conversions for Optimal Sports Management by 115% → Increased Fiddler’s Green CBD’s product sales by 67% in just 1 month To schedule a free website audit and strategy session, use the link below: https://calendly.com/arshsanwarwala/30min

    42 min
4.9
out of 5
119 Ratings

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We're focused on the helping Advertising Agencies, PR Firms, Digital Agencies, and Marketing Consultants with strategies for Social Media & Business

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