Beers With Contractors

Beers with Contractors
  • 5.0 (11)
  • BUSINESS
  • UPDATED WEEKLY

Welcome to Beers with Contractors. We're cracking a cold one and taking a deep dive into the foundations of your construction business, pun intended, to unearth the strategies, techniques, and insider knowledge that can take your contracting business to the next level. So, grab your favorite beer, pull up a seat, and let's have a chat about the nuts and bolts of the construction industry.

  1. 6H AGO

    S2 E58 - Top Contractors Are Using This AI Tool

    In this episode of Beers with Contractors, hosts Will and Terry welcome Mark Winhoffer, head of the customer success team at Rilla, an AI-driven feedback tool for sales teams. The discussion includes the importance of using polite language with AI, Rilla's application in improving sales performance, and how it provides real-time, actionable feedback. The team also dives into humorous anecdotes from sales calls, the importance of emotional intelligence, and the tangible results businesses can achieve using Rilla. The conversation touches on the challenges of implementing AI in sales, legal considerations, and the importance of human involvement in utilizing AI technology effectively. 00:00 Introduction 00:47 AI Etiquette and Humor 03:16 Deep Dive into Rilla's Features 06:46 Sales Techniques and AI Feedback 14:21 Personal Stories and Sales Insights 27:02 AI Integration in Daily Life 28:21 Hilarious Sales Objection Stories 35:03 Privacy and Legal Concerns 38:15 The Human Element in Sales 42:14 Customer Success and Data Utilization 46:24 Future of AI in Sales 51:20 Conclusion Contact Mark Winhoffer on: Website:https://www.rilla.com/ LinkedIn: https://www.linkedin.com/in/mark-winhoffer-%F0%9F%87%B5%F0%9F%87%AD%E2%9A%BD%EF%B8%8F-b36282189/ LinkedIn (Rilla): https://www.linkedin.com/company/rilla-co/ Facebook: https://www.facebook.com/profile.php?id=100092587457445 Youtube: https://www.youtube.com/@RillaMedia Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    55 min

  2. FEB 5

    S2 E57 - What Will Actually Get Contractors Leads in 2026?

    In this episode of Beers with Contractors, host Will discusses the future of digital marketing for contractors with special guest Mike Stiers from Greenbaum Stiers. Mike fills in to provide expert advice on lead generation, AI integration in advertising, optimizing conversion rates, and leveraging local community engagement to combat larger competitors. The conversation delves into strategies for maintaining relevancy amidst rapidly evolving digital landscapes, utilizing AI cautiously, and the benefits of diversified marketing approaches. The episode wraps up with a discussion on building an internal marketing team versus using fractional CMOs, and projections for marketing practices heading into 2026. 00:00 Introduction 00:30 Guest Introduction: Mike Stiers 01:38 Discussion on Digital Marketing Trends 02:55 Changes in Microsoft and Meta Advertising 03:42 Strategies for Reducing Lead Costs 05:46 OTT and Diversified Marketing 09:27 AI in Advertising and Marketing 11:23 Balancing Paid Ads and SEO 15:06 Local Strategies and Case Studies 17:38 Building a New Website 22:46 Fractional CMO and Marketing Teams 27:32 Conversion Rates and Best Practices 28:08 Leveraging AI for Customer Service 28:42 The Importance of Speed in Lead Conversion 29:10 Challenges with Family in Business 29:57 Investing in Expert Teams 30:51 AI's Role in Call Centers 35:01 Text-Based Lead Conversion Tools 39:10 Influencer Marketing in Contracting 42:29 The Power of Personal Branding 46:57 Hard Truths About Marketing in 2026 49:39 Final Thoughts and Farewell Contact Mike Stiers on: Website: https://www.greenbaumstiers.com/ LinkedIn (Mike Stiers): https://www.linkedin.com/in/michaelstiers/ LinkedIn (Company): https://www.linkedin.com/company/greenbaumstiers/ Facebook: https://www.facebook.com/greenbaumstiers/ Instagram: https://www.instagram.com/greenbaumstiers/ Youtube: https://www.youtube.com/@greenbaumstiersstrategicma8933 Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    53 min

  3. JAN 29

    S2 E56 - Q&A Episode: What’s the Real Secret to Motivated Teams?

    In this episode of Beers with Contractors, host Will navigates a Q&A session, offering insights based on his entrepreneurial journey. Starting with a personal story of transitioning from a job to a business in home services, he shares lessons learned over 22 years, including the importance of processes, making tough leadership decisions, and maintaining a balance between operations and sales. The episode covers the impact of hiring mistakes, the importance of understanding financial metrics, and how staying focused on the mission and culture can drive business success. Additionally, Will talks about overcoming setbacks and how to keep employees motivated without just offering monetary incentives. 00:00 Introduction 01:17 Turning a Job into a Business 03:42 Expensive Mistakes and Lessons Learned 06:49 Business Surprises and Process Importance 09:04 A Week in the Life of a Contractor 11:44 The Role of Hustle and Processes 14:34 Unique Approaches in the Contracting Business 18:31 Motivating Employees Beyond Money 21:39 The Broken Window Theory 22:43 New York City's Subway Transformation 24:26 Motivating Employees with Purpose 26:14 Hardest Leadership Decisions 29:33 Delegation Challenges for Contractors 31:33 Defining Success in Business 34:47 Advice for Struggling Contractors 37:19 Improving Business Margins 42:58 Conclusion Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    45 min

  4. JAN 22

    S2 E55 - Concrete Coating: What Makes It So Profitable?

    In this engaging episode of Beers with Contractors, hosts Will and Terry sit down with Alosha Pederson, the owner of Endless Poxybilities Concrete Coating, a leading concrete coating company. They discuss the challenges and journeys of starting and scaling a business in the concrete coating industry. Alosha shares insights on the importance of branding, the role of CRMs, and the strategic growth through acquisitions. He highlights the value of setting big goals, understanding finances, and being relentless in the pursuit of excellence. The episode also touches on the dynamics of working with a spouse and the impact of private equity in the industry. This conversation is a treasure trove of actionable advice and motivational anecdotes for anyone looking to build a thriving contracting business. 00:00 Introduction 01:22 Introducing the Guest: Alosha Pederson 02:41 Aloha's Journey into Concrete Coatings 04:56 Scaling the Business: Growth and Challenges 07:44 Building a Strong Team and Company Culture 16:11 The Importance of Branding 26:58 Scaling Through Acquisition 30:39 The Role of an Owner 34:15 Working with Your Spouse 38:45 Industry Insights and Future Plans 46:04 Conclusion Contact at Alosha Pederson: Website: https://endlesspoxybilities.com/ Facebook (Endless Poxybilities): https://www.facebook.com/profile.php?id=100077723058514 Facebook (Alosha): https://www.facebook.com/alosha.pederson.1/ Instagram: https://www.instagram.com/endlesspoxybilitiescc/ Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    49 min

  5. JAN 15

    S2 E54 - The Subscription Model That Could Change Home Services Forever

    In this episode of Beers with Contractors, hosts Terry and Will welcome Hunter Culp, Chief Business Officer of Abundant Home Services. They discuss Hunter's innovative approach to home maintenance, which emphasizes proactive system upkeep over reactive repairs. Hunter shares insights from his extensive background in insurance and outlines the subscription-based model his company uses to provide various home maintenance services, including HVAC tune-ups, water heater flushes, and handyman hours. The conversation also delves into the challenges and successes of integrating multiple trades and the importance of building long-term trust with clients. Tune in to learn how Abundant Home Services is setting a new standard in the home services industry. 00:00 Introduction 00:36 Terry's Adventures and Challenges 02:13 Introducing Hunter Culp and Abundant Home Services 04:44 The Genesis of Abundant Home Services 07:36 Subscription Packages and Services 13:54 Data Collection and Future Plans 17:01 Challenges and Opportunities in Home Services 24:35 Embracing Automation in Home Services 27:24 The Importance of Customer Relationships 29:45 Challenges and Opportunities in Home Services 32:08 Key Performance Indicators for Success 37:21 The Long-Term Value of Customer Trust 39:45 Closing Thoughts and Future Outlook Contact Hunter Culp at: Website: https://abundanthome.services/ LinkedIn: https://www.linkedin.com/in/hunter-culp-67408b84/ Link to Abundant Home Services Subscription: https://abundanthome.services/subscriptions/ Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    46 min

  6. JAN 8

    S2 E53 - 5 Steps to Record Profits in 2026 for Contractors

    In this unique episode of Beers with Contractors, Will delve into the significance of establishing robust business processes, particularly within the home service industry. He introduces the “Five Core Summits” which are essential for scaling any business: Vision, Processes, People, Finance, and Leadership. The discussion spotlights “Working Genius,” a framework by Patrick Lencioni, which categorizes team members into six types - wonder, invention, discernment, galvanizing, enablement, and tenacity. Practical examples and case studies are provided to highlight the importance of these roles in creating sustainable processes. He also touches on the use of DISC personality assessments alongside the Working Genius model to ensure team cohesion and effective implementation of processes. 00:00 Introduction 00:07 The Importance of Processes in Business 00:24 Five Core Summits of a Home Service Business 02:16 Challenges in Establishing Processes 04:21 Introducing the Working Genius Concept 05:28 Exploring the Six Types of Working Genius 17:09 Real-World Applications and Case Studies 34:30 Conclusion and Final Thoughts Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    36 min

  7. JAN 1

    S2 E52 - The Pricing Mistake That’s Quietly Killing Contractor Profits

    In this episode of Beers with Contractors, host Will engages in a detailed discussion with Curt Kempton, the creator of ResponsiBid, to explore how contractors can enhance their bidding process to maximize client value. Curt emphasizes the importance of rapid communication, understanding client needs beyond their immediate requests, and offering multi-tiered solutions. The conversation delves into the psychology behind sales, the evolution of sales processes with technology, and the different challenges faced by companies at various stages of growth. Curt also shares insights from his transition from a window cleaning business to creating a successful software solution tailored for the cleaning industry, highlighting the importance of efficient workflows and modern customer service practices. The episode concludes with practical advice for leveraging technology effectively and overcoming industry resistance to change. 00:00 Introduction 01:02 The Psychology of Selling and Bidding 02:06 Anchoring and Value Proposition 04:19 Customer Behavior and Technology Adoption 07:47 Curt's Journey: From Mountain Biker to Business Owner 11:42 The Birth of a Software Solution 16:28 The Importance of Customer-Centric Sales 23:54 Understanding Emotional Sales 24:47 Sales Audit Quiz: A Tool for Business Assessment 25:25 The Importance of Sales Process Efficiency 28:36 Generational Shifts in Business Mindset 30:06 Embracing Technology in Business 33:30 Balancing Work and Life as an Entrepreneur 36:42 Scaling Business Beyond the Million Dollar Mark 39:44 The Growing Market for Home Services 43:26 Connecting with ResponsiBid 46:34 Conclusion Contact Curt Kempton at: Email: curt@symphosize.com Website: https://responsibid.com/ Link to Sales Audit Quiz for Home Service Pros: https://responsibid.com/2-minute-sales-process-audit-quiz/ Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    48 min

  8. 12/25/2025

    S2 E51 - How Smart Plumbers Are Hitting Seven Figures Fast

    In this episode of Beers with Contractors, hosts Terry and Will sit down with Jim Parker, the owner of Jim's Plumbing Now, about the secrets behind scaling a plumbing business. Jim shares his top three pieces of advice for plumbing contractors looking to expand: utilizing dispatch software, joining networking groups, and establishing an office space. Jim also discusses the transition from working in the business to working on it, the importance of knowing your financials, and the role of faith-based leadership in building company culture. Tune in to hear about Jim's rapid success in Dallas-Fort Worth, his strategic use of technology and marketing, and his efforts to mentor the next generation of plumbers. 00:36 Key Advice for Growing a Plumbing Business 01:02 The Importance of Networking and Office Space 02:28 Transitioning from Worker to Business Owner 04:49 Overcoming Fear and Scaling the Business 06:17 The Role of Mentorship in Business Growth 13:22 Building a Strong Brand and Marketing Strategy 26:40 Faith-Based Leadership and Company Culture 31:03 Leveraging Technology for Business Growth 34:08 Empowering Young Tradespeople 34:59 Overcoming Fear of Mistakes 35:47 The Importance of Branding 37:06 Re-entering the Market 38:10 Building a Strong Team 39:48 Hiring and Training Insights 42:14 Advice for Aspiring Tradespeople 42:41 Preparing the Next Generation 47:03 Concluding Thoughts and Contact Information Contact Jim Parker at: Email: jim@jimsplumbingnow.com Website: https://www.jimsplumbingnow.com/ Facebook: https://www.facebook.com/JimsPlumbingNow Instagram: https://www.instagram.com/jimsplumbingnow_tx/ Youtube: https://www.youtube.com/@JimsPlumbingNow TikTok: https://www.tiktok.com/@jimsplumbingnow_tx Yelp: https://www.yelp.com/biz/jims-plumbing-now-carrollton Foundation Rescue Supply Link: https://www.foundationrescuesupply.com/ Contractors Kick Ass! Podcast Store Link: https://williamwalkerblake.com/store-1 The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

    49 min
See All (114)

5
out of 5
11 Ratings

About

Welcome to Beers with Contractors. We're cracking a cold one and taking a deep dive into the foundations of your construction business, pun intended, to unearth the strategies, techniques, and insider knowledge that can take your contracting business to the next level. So, grab your favorite beer, pull up a seat, and let's have a chat about the nuts and bolts of the construction industry.

Information

  • Creator
    Beers with Contractors
  • Years Active
    2023 - 2026
  • Episodes
    114
  • Rating
    Explicit
  • Copyright
    © Beers with Contractors
  • Show Website
    Beers With Contractors