109 episodes

How often have you heard marketing referred to as fluffy? If only they knew what was really behind the fluff! We're here to keep marketing connected and power progression. Join us for hot topical discussions in the scholarly and academic communications community. You'll also find it home of our #Donein60Seconds podcast series. Have an idea for what we should cover - get in touch! team@internationalbunch.com

Behind the Fluff internationalbunch

    • Business

How often have you heard marketing referred to as fluffy? If only they knew what was really behind the fluff! We're here to keep marketing connected and power progression. Join us for hot topical discussions in the scholarly and academic communications community. You'll also find it home of our #Donein60Seconds podcast series. Have an idea for what we should cover - get in touch! team@internationalbunch.com

    Understanding and combatting false research – how AI features in the fight against papermills

    Understanding and combatting false research – how AI features in the fight against papermills

    Paper mills create opportunities for falsified and plagiarised research on an industrial scale. Over the past two decades, more than 400,000 research articles have been published with strong textual similarities to known studies produced by paper mills.
    Join us to learn how paper mills are utilizing language models and what is being done to combat this.
    Explore the full transcript and links: https://www.internationalbunch.com/post/understanding-and-combatting-false-research-how-are-language-models-featuring-in-the-fight-against
     

    • 5 min
    Measuring the ROI of events: an ultimate guide

    Measuring the ROI of events: an ultimate guide

    Whether you are a marketer, researcher, or librarian, understanding the ROI of events can help determine the effectiveness of your marketing campaigns and justify event spend.
    Explore the full transcript and links: Measuring the ROI of events: an ultimate guide (internationalbunch.com)

    • 6 min
    Marketing an academic journal – quick top tips for new or small presses

    Marketing an academic journal – quick top tips for new or small presses

    Read on to discover a whirlwind tour of our top tips for building authentic connections and marketing an academic journal in a way that is sustainable.
    Explore the full transcript and links: Marketing an academic journal – quick top tips for new or small presses (internationalbunch.com)
     

    • 4 min
    Busting open access publishing myths for Open Access Week 2023: discover the truth about OA

    Busting open access publishing myths for Open Access Week 2023: discover the truth about OA

    Wider access to trusted, quality research is essential for a more open, inclusive future. Open access publishing, part of the wider open research and open scholarship movements, ensures research can be discovered, read, and acted upon globally.
    Explore the full transcript and links: Busting open access publishing myths for Open Access Week 2023: discover the truth about OA (internationalbunch.com)

    • 5 min
    Peer Review Week 2023: Is scholarly publishing prepared for open peer review?

    Peer Review Week 2023: Is scholarly publishing prepared for open peer review?

    Is the scholarly publishing ecosystem equipped for open peer review? How are publishers embracing open peer review? Discover the basics of open peer review, its evolution and our key insights in this blog for Peer Review Week 2023.
    Explore the full transcript and links: Peer Review Week 2023: Is scholarly publishing prepared for open peer review? (internationalbunch.com)

    • 12 min
    ALPSP 2023 - discover our highlights

    ALPSP 2023 - discover our highlights

    It’s that time of the year again – the ALPSP conference has just finished. What did we learn from the conference?
    Explore the full transcript and links: ALPSP 2023 - discover our highlights (internationalbunch.com)

    • 17 min

Top Podcasts In Business

Ramsey Network
Vena Solutions
DOAC
Money News Network
Dan Fleyshman
NPR