12 episodes

In a brand new video podcast series, Bert E. Miller connects with leaders across categories to discuss their proudest achievements, greatest challenges, and where they focus their energy each day. Tune in for countless valuable lessons that can be applied to today’s World of Work.
With over 34 years of leadership experience in the talent access arena, Bert currently serves as CEO of Protis Global and ace Talent Curators, Co-Founder of BCC Media, and President and CEO of MRINetwork, a network-centric recruitment organization that offers consulting, training, contract staffing, and community building to over 325 search firms worldwide.
Bert’s expertise in search and recruitment dates back to 1995, when he co-founded Protis Global, an MRINetwork member and award-winning search and recruitment firm specializing in F&B, CPG, cannabis, and hospitality industries. Protis Global has built some of the most iconic brands in the CPG space — including Red Bull North America, Diageo, and Hostess.

Beyond the Bottom Line with Bert Miller Bert Miller

    • Business
    • 5.0 • 2 Ratings

In a brand new video podcast series, Bert E. Miller connects with leaders across categories to discuss their proudest achievements, greatest challenges, and where they focus their energy each day. Tune in for countless valuable lessons that can be applied to today’s World of Work.
With over 34 years of leadership experience in the talent access arena, Bert currently serves as CEO of Protis Global and ace Talent Curators, Co-Founder of BCC Media, and President and CEO of MRINetwork, a network-centric recruitment organization that offers consulting, training, contract staffing, and community building to over 325 search firms worldwide.
Bert’s expertise in search and recruitment dates back to 1995, when he co-founded Protis Global, an MRINetwork member and award-winning search and recruitment firm specializing in F&B, CPG, cannabis, and hospitality industries. Protis Global has built some of the most iconic brands in the CPG space — including Red Bull North America, Diageo, and Hostess.

    Ellis Singer McCue | CEO of Territory Foods

    Ellis Singer McCue | CEO of Territory Foods

    From dreams of becoming a rockstar to being voted one of the Top CEOs from Comparatively & Best Places to Work for Women, Ellis Singer McCue, CEO of Territory Foods, joins us for Season 2 Episode 3 of Beyond the Bottom Line with Bert Miller. 

    Join us as Ellis shares her mission to make the world a better place through healthier food, deep-diving into consumer and brand relationships, and crafting a personal relationship with the brand you lead and work in.


    About Ellis Singer McCue
    Ellis is a passionate executive and inspiring leader with a strong strategic, product, and growth skillset, a background in finance, supply chain, and technology, and 10+ years of experience developing end-to-end growth strategies that evolve global businesses and drive innovation for CPG, food, high tech, and retail companies. She is dedicated to building best-in-class leadership structures, performance measures, and organizations to drive disruptive growth.

    Territory Foods is a venture-backed, innovation-focused, food technology company bringing chef-prepared, healthy meals to intentional eaters across the USA.

    Recently, Ellis has been featured as a top 25 Consumer Health Tech Executive (2021 & 2022) for her foundational work in the Food as Medicine space, and top 15 CEOs of start-ups and small/midsize businesses, with Territory being featured as one of the top places for women to work in the US. Before joining Territory Foods, Ellis led successful, forward-looking business strategies for major global companies such as Deloitte, Gap Inc., and ZX Ventures(AbInBev).

    • 39 min
    Jeff Popkin | CEO, Mast-Jägermeister US

    Jeff Popkin | CEO, Mast-Jägermeister US

    Throughout his tenure at Mast-Jägermeister US, one thing remained consistent: The authentic joy Jeff brought to his team and the brand every single day. 

    Jeff Popkin, Former CEO of Mast-Jägermeister US joins Beyond the Bottom Line with Bert Miller in Episode 2 of Season 2 to walk through the marriage of Jägermeister and Redbull, finding brands you love, and the keys to successfully growing a consumer brand. 

    Prior to joining Mast-Jägermeister U.S. in 2015, Jeff served as President of Vita Coco, CEO of Red Bull Distribution, along with many senior leadership positions with top beer and beverage brands such as Molson Coors Beverage Company.

    • 34 min
    Ishveen Jolly | CEO and Founder, OpenSponsorship

    Ishveen Jolly | CEO and Founder, OpenSponsorship

    In the Season 2 opener of Beyond the Bottom Line with Bert Miller, Ishveen Jolly, CEO and Founder of OpenSponsorship, discusses how she took her love for sports and boosted an analog industry to the digital age by creating a model to accelerate the non-top 5% sponsorship market. 

    Ishveen walks through lessons she's learned as a leader, OpenSponsorship's "secret sauce" in creating the data-driven and intentional platform, what she's found is the major difference between a successful and unsuccessful company, and the categories that are experiencing the greatest opportunities within this digital sponsorship model.

    The Story of Ishveen and OpenSponsorship:
    My love for playing sports started as a child from playing catch with my father in our backyard, which led me to captain the Keble College, Netball, and Cricket teams at Oxford University. It also gave me the courage to leave my career in management consultancy in London and move to New Delhi, India to become a sports agent. Working with premier leagues, teams, clubs, and athletes – brokering sponsorship deals gave me an insider perspective on how fragmented and unanalytical the sports sponsorship industry is. Realizing the industry lacked transparency, information, access, tracking, and tech innovation meant there was a huge untapped potential in the annual $60 Billion sports sponsorship market. 

    Why wasn’t there an Airbnb for sponsorship? Well, now there is, OpenSponsorship.com. 

    Today OpenSponsorship is the largest and smartest marketplace connecting brands and smart marketers to over 5,700 professional athletes. We are democratizing sponsorship by making it accessible, efficient, and data-driven. Using analytical insights, AI-based matching, and proprietary ROI information tracking we are leveraging technology and data to create meaningful partnerships and revolutionizing the way you search, secure, and track sports sponsorship.

    The network effort - with 3,500 deals completed through the platform, covering over 160 sports, in 120 countries – the marketplace only gets smarter. We plan on applying the analytics and learning beyond athletes to teams, leagues, events, and other entertainment verticals. 

    Bringing sponsorship into the digital age!



    About Beyond the Bottom Line:
    In the Beyond the Bottom Line podcast series, Bert E. Miller connects with leaders across categories to discuss their proudest achievements, greatest challenges, and where they focus their energy each day. Tune in for countless valuable lessons that can be applied to today’s World of Work.

    • 29 min
    Navigating Difficult Conversations | Chris Voss, The Black Swan Group

    Navigating Difficult Conversations | Chris Voss, The Black Swan Group

    Find out what it takes to win high-stakes negotiations and uncover tactics to help you get more of what you want in business and your career.

    In hostage situations, successful negotiations often mean the difference between life and death. Similarly, in business and in our careers, thoughtful discussions can make or break favorable outcomes. When the stakes are high or emotions boil over, it can be difficult to know what to say, or how to bring others together with you down a shared path.

    Chris Voss knows how to diffuse high-pressure situations, and come out ahead. After growing up in the Midwest, Chris became a Kansas City police officer and went on to join the FBI as a lead crisis negotiator. His best-selling book, Never Split The Difference: Negotiating As If Your Life Depended On It, is largely considered the industry handbook for successful business negotiations. Today, as Founder and CEO of The Black Swan Group Ltd., Chris helps others to master the art of negotiation.

    Chris joins Bert to discuss what makes someone a great negotiator, and how human beings are all driven by the same decision-making systems. Discover the one tactic that anyone can leverage to gain an advantage, and how to rally others to your side. Chris talks about what goes into getting a little better each day, and how leaders can inspire their teams and others to realize mutual gains.

    • 37 min
    Part 2: Reaching Gen Z | Sean Koffel, Watchfire Ventures

    Part 2: Reaching Gen Z | Sean Koffel, Watchfire Ventures

    Sean Koffel returns to Beyond the Bottom Line to talk about building brands for tomorrow's buyer. He predicts the demise of craft culture ("I think it's sort of lost the plot"), and contrasts the "cool factor" of generations past with Gen Z’s desire for great products that tell the truth..

    Sean credits this shift to Gen Z being raised with social media. He describes how the cohort isn't using their Instagram or TikTok channels to perfectly curated version of themselves — and they expect the same of today's brands. In tandem, they're really the first generation to connect their external appearance with what they put in their bodies. They're curious about what's in their food, their alcohol, their makeup in a way that past generations weren't. They're looking for transparency at every level.

    Add in the fact that people of all ages have spent the last year thinking about what it is they really want — from products, from brands, and from their lives in general. Sean warns against trying to force a pre-COVID brand strategy into a post-COVID world. 

    In the second of a two-part series, Sean and Bert dissect what this means for consumer-facing brands, what unique opportunities the pandemic has presented, and how Watchfire is helping emerging brands from "zero to one". 

    • 33 min
    Part 1: Shifting Consumer Behaviors & Finding the New Cool | Sean Koffel, Watchfire Ventures

    Part 1: Shifting Consumer Behaviors & Finding the New Cool | Sean Koffel, Watchfire Ventures

    In the first of a two-part series, Sean talks about the business lessons learned from his time with the Marine Corps, and how new consumer behaviors resulting from the pandemic will shape our economy for generations to come. 

    A mainstay in the adult beverage industry, Sean first met Bert while he and his business partner were launching American Born Moonshine in Nashville a decade ago. The duo have since turned their success into launching a Venture Capital Firm call Watchfire Ventures that invests in early stage consumer product and consumer technology businesses.

    Sean shares his perspectives on the bifurcated consumer segments that are developing before our eyes: those more hesitant and risk-averse who will place increasing trust on word-of-mouth and micro influencers, and those craving consumerism, travel, and in-person brand exposure at a scale never before seen. His prediction? A whole new type of "cool" factor as people look to reconnect and share new meaningful experiences with friends. 

    Tune in to hear all of Sean's predictions and advice on designing true omni-channel businesses and strategies that are built to last. 

    • 33 min

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