Bin Juice with John Lyons

John Lyons
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  • MARKETING

Welcome to Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things business, marketing and marketing adjacent. Whilst wearing a hat and sat in front of some bins.

Episodes

  1. JAN 15

    Bin Juice episode 24, My Marketing Predictions for 2026

    Episode 24 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins.This time, my top three marketing predictions for 2026.

    11 min

  2. 11/14/2025

    Bin Juice episode 23, If Your Brand is for Everybody, Your Brand is for Nobody

    Episode 22 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time, This time, how diagnosis and strategy are essential to developing an effective brand position.

    11 min

  3. 10/03/2025

    Bin Juice episode 22, The Metrics That Matter for SMEs

    Episode 22 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent.Wearing a hat and sat in front of the bins. This time, the metrics that matter for SMEs and how to track them.

    7 min

  4. 08/12/2025

    Bin Juice episode 21, Why Businesses That Don't Do Marketing Definitely Do Marketing

    Episode 21 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time I will mostly be talking about being distinctive and distinctive brand assets whilst shouting at a fox.

    11 min

  5. 07/18/2025

    Bin Juice episode 20, Stop Being Of Your Category & Stand Out From It.

    Episode 20 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time I will mostly be talking about distinctive brand assets whilst having a pop at another wannabe binfluencer. The nerve, eh?

    10 min

  6. 05/14/2025

    Bin Juice episode 16, AI AI AI bloody AI more bloody AI

    Episode 16 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time, it's here, it's there, it's every bloody where, AI AI AI bloody AI more bloody AI

    11 min

  7. 05/14/2025

    Bin Juice episode 19, Why GenZ Values Making A Bald Man So Rich That He Can Send Katy Perry Into Space.

    Episode 19 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time I will mostly be talking about the fallacy of brand purpose whilst showing off about having done a Tough Mudder. Did I tell you I did a Tough Mudder?

    11 min

  8. 04/10/2025

    Bin Juice episode 17, The Loyalty Secret Nobody Wants to Talk About

    Episode 17 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. With 10 years running a promotions and loyalty agency working on some of the biggest programmes globally, and a stint at The LEGO Group leading on the loyalty proposition for their award winning programme, I know a thing or two about loyalty. But the secret I'm going to share isn't the one usually talked about. Strap in.

    9 min
  • 8 Episodes

About

Welcome to Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things business, marketing and marketing adjacent. Whilst wearing a hat and sat in front of some bins.

Information

  • Creator
    John Lyons
  • Years Active
    2025 - 2026
  • Episodes
    8
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    Bin Juice with John Lyons