Simplify Podcasting | Christian Coaches + Business Owners Launching and Leveraging Podcasts in Online Marketing

Jen Rogers | Founder of The Virtual Podcast School, Podcast Strategist, Certified Coach | Idea Synthesizer
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Your voice is the most overlooked lead-gen tool in your business.In a market flooded with noise + starved for trust, it’s the asset that builds belief—at scale. If you're a Christian coach, author, brick + mortar business owner, or entrepreneur with a PROVEN OFFER, you don’t need more reels, more content, or more noise. You need leverage. Podcasting builds trust faster than any other platform—and trust is what converts. This show is your playbook for turning your voice into your most powerful asset. You’ll learn how to: ↳ Build aligned partnerships and attract ready-to-buy leads ↳ Use podcasting to establish authority which drives demand ↳ Convert listeners into loyal buyers with intentional messaging ↳ Turn each episode into high-performing, evergreen content ↳ Get featured on stages and in media - faster Podcasting is NOT just about downloads. It’s about positioning, influence, and compounding evergreen, organic growth. If you're ready to move from content creator to industry authority with podcasting, this show is your next best step. I’m Jen Rogers, a Podcast Strategist trusted by Christian entrepreneurs who are done wasting time on content that doesn’t convert. I’ll help you simplify your podcast strategy—so you sound like the thought leader in your industry and sell like one, too.📌Get started here: https://thevirtualpodcastschool.com 

  1. 2D AGO

    Dream One Size Bigger - 6 Ways to Expand What’s Possible for Your Podcast | #310

    What if the only thing standing between your podcast and its next level… is how you’re thinking about it? Not your mic. Not the algorithm. Not your download numbers. Your thinking. In this episode, I’m walking you through six shifts that expand your belief as you step into undeniable authority.  Because when you settle for what feels reasonable, you cap what’s possible. And most podcasters aren’t stuck because they lack skill. They’re stuck because they’ve accepted a smaller vision. So we need to talk about: The subtle way we cap our own expansionWhy having content is not the same as having leverageOne seemingly small moment that can change your approach to growth The difference between expert guidance and creative confinementThe one adjustment that makes dreaming bigger feel doableWhy downloads are only one small piece of the equationThis one is about lifting the ceiling. Not ten feet. Just one size. The Bigger Picture Podcast growth isn’t about chasing downloads. It’s about building memorability. Referability, and Profitability. When you expand belief, authority follows. Next week: Alex Sanfilippo from PodMatch joins the show. Mentions: John Maxwell Book | OIF Stats accessed 2026 Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    17 min

  2. FEB 5

    Why Experts Feel Invisible Online (Even With Podcast Downloads): How One Woman Broadcaster Commands Authority Signals & Visibility | Dr. Trudy Beerman #309

    What if the reason you’re invisible online has nothing to do with more social posts, downloads, or visibility hacks… and everything to do with missing authority signals? I’m interviewing Dr. Trudy Beerman, CEO and host of Profitable Social Influence TV (PSI TV), and unpacking why credible experts feel ghosted online. Even when they crush it offline.  In this conversation, you’ll hear: Why “big fish in small ponds” flop online (how the internet ignores you without digital proof)How podcast downloads build nothing (loyalty and authority signals do)What looks like visibility but kills your authority (spoiler: most social media)Why TV channels are the “private jet” for podcasters ready to scale (and who’s more prepared than they think)Her doctoral research bombshell: Expert confidence sneaks out and sabotages business-buildingYou’ll also hear Trudy share what she can’t unsee now that she’s mastered REACHology®—and why her platform finally commands worldwide influence. If you’ve ever thought: “I’m an expert, why doesn’t the internet know it?” “My podcast gets downloads, but no one’s buying” “Social media reach is trash! How do I stand out?” …this episode is for you. Are You a Big Fish Offline and want to be Authoritative Online? If you’re serious about a podcast that builds trust and attracts the right clients (not vanity metrics), DM me on LI or FB. Or email jen@coachjenrogers.com for 1:1 support to launch professionally. Dr. Trudy Beerman’s REACHology® Score here. She's the CEO, Host of PSI TV. Connect with her to to co-create your cornerstone credibility content & share it worldwide. PSI TV is not just a place to be seen, but where niche authority is engineered. Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    41 min

  3. JAN 29

    The Podcasting Myths Ambushing Your Growth & Delaying Your Launch | #308

    If you already have a podcast that isn’t driving the growth or revenue you expected, there’s a good chance one of these myths is quietly ambushing your strategy. And if you’re still deciding whether launching a podcast is the right move for your business, these same myths may be keeping you stuck in indecision. I’m breaking down podcasting myths I see holding entrepreneurs back. It's not because they lack clarity or discipline, but because the advice sounds responsible… and it’s wrong. These beliefs convince people they need: a bigger audience before they can monetizemore time before they can commitor purely organic growth for podcasting to “work”When you understand the myths, you can make a clear, strategic decision — whether that means refining the podcast you already have or deciding, with confidence, whether podcasting belongs in your business at all. Podcasting can work when: you treat it like a business asset, not a content hobbyyou plan to monetize intentionally (including guesting)you focus on building trust and serving your audienceIf you're starting to resent your podcast and questioning whether podcasting is even worth the effort — this episode will help you identify which belief may be running the show. Want to talk it through? 📞Send me a quick voice note and tell me what’s holding you back. I’d love to help you think it through — honestly and strategically. Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    21 min

  4. JAN 22

    Podcasting Feels Hard - But Not for the Reason You Think | #307

    Podcasting shouldn’t feel this heavy. And yet there are days when it takes more energy to get started than it should. You sit down to record, and before you even hit record, there’s resistance. Not because you don’t care, but because something feels off. Most podcasters assume that when things feel hard, it’s a motivation problem. Or a consistency problem. Or a discipline problem. I don’t see it that way. (That's why I'm hosting the Podcast Flywheel) In this episode, I’m unpacking what’s happening when podcasting starts to feel like a grind — and why pushing harder almost never fixes it.  This isn’t about strategies or systems or doing more. It’s about understanding the quiet thing that erodes belief long before people ever quit. If podcasting has started to feel like heavy maintenance, this conversation is for you. In this episode, I talk about: Why podcasting feels hard even when you’re showing up consistentlyThe story most podcasters tell themselves when things stop feeling easyWhat changes when your podcast finally feels contained and supportedHow friction quietly drains belief over timeWhy this isn’t a personal failureThis episode isn’t here to hype you up or give you a checklist.  It’s here to help you notice what you’ve been pushing through — and what it’s been costing you.  Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    14 min

  5. JAN 15

    You Don’t Have a Visibility Problem: The Real Reason Podcasts Don’t Convert | #306

    You can have an audience and still feel frustrated (and underpaid with your podcast). That’s the part most podcast hosts don’t know how to explain and it’s why so many assume they need more visibility, more episodes, or better CTAs. In this episode, I’m reframing that assumption. Because when a podcast isn’t converting, it’s almost never a content problem. It’s a belief problem. I’m unpacking why host/listener proximity* by itself is not enough.. And how even “good” podcasts quietly lose momentum when belief isn’t being carried forward on purpose. This episode is not about tactics. It’s not about growth hacks. And it’s definitely not about posting more. Instead, I’m walking you through: why authority breaks down even with loyal listenerswhat’s actually happening when people listen…and do nothingthe subtle leadership gaps that cause podcasts to feel heavy instead of decisiveIf you’ve ever thought, “My audience loves me… so why isn’t this working?” this episode answers that question. By the end of our time together, you’ll have: a clearer way to diagnose why an episode didn’t converta different way to think about your role as the hostlanguage for what’s really stalling momentuma sharper sense of what matters next.You'll also learn about building belief between episodes — and why I treat my podcast as infrastructure, not content. If you want to stay in proximity with that level of thinking, I invite you to join my weekly newsletter, Mic Drop Mastery, where I write to you as the CEO of your podcast, not the content creator. And if you’re ready to see how belief actually moves across episodes, I’ll point you to the Podcast Flywheel inside the episode. *I know Tony Robbins says Proximity is Power".  I've got a slight add on to that. Press Play to find out what it is! podcast monetization, make money podcasting, podcasts that convert, converting episodes, the virtual podcast school, podcast launch, how do I launch a podcast, downloads Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    19 min

  6. JAN 8

    Selling Without Feeling Sleazy: How One Client Turned Her Podcast Into a Client Magnet | Patricia Ortega #305

    What if the reason your podcast isn’t converting has nothing to do with consistency, downloads, or your CTA… and everything to do with belief? In today’s episode, I’m interviewing my client, Patricia Ortega, host of the Uncommon Career Podcast, and sharing a behind-the-scenes look at what changed when her podcast stopped feeling heavy, awkward, and salesy — and started generating consistent sales calls. Patricia didn’t need more tactics. She didn’t need another social media strategy or a new funnel. What she needed was clarity — in her messaging, her structure, and the belief journey she was guiding her listeners through. In this conversation, you'll hear: Why “just get on the mic and talk” is not a strategyHow structure unlocks creativity instead of stifling itThe mindset shift that made selling feel like service instead of sleazeWhy a podcast can become your primary lead generator when social media feels soul-suckingWhat changes when your episodes stop being fluffy and start being intentionalYou’ll also hear Patricia share what she can’t unsee now that she understands how belief-based podcasting works — and why her show finally feels fun, aligned, and effective again. If you’ve ever thought: “I don’t want to sound salesy”“My podcast is good, but it’s not converting”“I don’t want to depend on social media to get clients”…this episode will hit home. Listen not just for what’s said, but for how belief, structure, and authority are modeled throughout the conversation. Patricia is a pro guest! Patricia's LI Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    45 min

  7. JAN 1

    The Death of the "Consistent" Podcaster: What Really Sells in 2026 | #304

    Are you currently your industry’s best-kept secret? If you’re looking at your bank account and it doesn't match the amount of heart (and hours) you’re pouring into your podcast, you need this episode. It’s January 1st, 2026, and I'm officially retiring the "just be consistent" advice. You with me?  Because consistency is a lie if it’s leading you straight to burnout with nothing to show for it but a few "great episode!" comments and a flat P&L. Today, we are doing the work. We’re using a part of my Mic Drop Mastery Method to bridge the gap between where you are and where your dream clients are waiting for you. What’s on the Workbench Today: The TLC Audit: We’re moving past "likability." I’m challenging you to find your Leverage. What is that expertise that only you can deliver? If you can’t articulate it, they can’t buy it.The 90-Day Offer Map: Stop "winging it." We'll identify your top 3 revenue drivers for the first quarter. If it’s not on the map, it’s not in the bank.The Belief Gap: Your listeners are skeptical—not of you, but of themselves. I’ll show you how to stand in that gap and lead them toward the transformation they need right now.The Review from the Future: Do not skip the visualization exercise in this one. You've got to listen in to find out what it is!The status quo is officially over. Let’s make 2026 the best podcasting year yet! Let’s Get To It: The January Flywheel: Spend 5 hours with me on January 27th and walk away with 90 days of content strategy mapped out. 13 episodes. Zero guesswork. Just revenue-driving momentum. [Grab your Seat!] 🎤Grab your free, no opt-in workbook for this powerful episode! #288 here Evergreen Episodes That Work (The TLC Formula Explained) Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    20 min

  8. 12/25/2025

    The Christmas Gift: How to Gain Momentum and Build Your 1,000 Loyal Listeners | #303

    You know that feeling when you’re trying to build something beautiful, but the "chaos" of life and tech just seems to swoop in and crunch your hard work? Maybe it’s a 404 error at 2 AM, or maybe it's just the mental exhaustion of having a brain that never turns off.  I call this the Chaos Tax—it’s the price you pay in time and peace when your ideas don't have a framework to live in. If you’re listening to this on Christmas Day, I want you to know: This is not a homework assignment.  I’m not here to give you more "to-dos." Instead, I am inviting you into a "What Could Be" list. I want you to hear these 12 Gifts of Mic Drop Mastery as a vision for your 2026—a way to harness your beautiful swirl of ideas into a movement that changes lives, one episode at a time. Inside this episode, we’re unwrapping a vision for: 📌Your Strategic Flywheel: How to create 90 days of content that feels fresh, aligned with your values + goals, and most importantly - CONVERTS.  📌The Power of Connection: Why personally connecting is how real movements are built. Leave the sales pitch at the office. 📌The 10 Commandments of Podcasting: Find the clarity to monetize every single episode with speed.  📌The Gift of Ingenuity: Why your unique quirks, faith, and "X-Factor" are the most important parts of the framework.  You don’t have to fix your funnels today. You don’t have to plan your next quarter right now.  You do need to give yourself permission to let these ideas marinate in the back of your mind until you're ready to kick it into full gear. If that time is now, that you’re ready to trade chaos for the mastery, the doors to VPS Pro are open. When you're 1 of the first 5 new members, you'll get a sweet flywheel bonus—a $697 value gifted to you to map your 2026 with precision. Do You Have 1,000 Loyal Listeners — or Just Downloads? If you’re serious about growing a podcast that actually supports your business, start with clarity. Take the Podcast Health Checkup to see what’s working, what’s missing, and what’s holding your growth back. ⬇️ Resources to Support Your Next Step ⬇️ Join the Virtual Podcast School Community Connect with podcasters who are building trust, loyalty, and momentum, not chasing numbers. 📌 https://www.thevirtualpodcastschool.com/community Not Sure Why Your Podcast Isn’t Growing? Grab the free guide to identify the most common blockers to listener loyalty and conversion. 📌 https://free.thevirtualpodcastschool.com/guide Ready for Strategic Support? Book a pre-coaching call (for serious investors only). 📌 https://call.thevirtualpodcastschool.com/scheduling-call 📞Ask me your Question or Get Featured! Ask Jen Anything 📌Recommends (affiliate) 🎯buzzsprout 🎯...

    23 min
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153 Ratings

About

Your voice is the most overlooked lead-gen tool in your business.In a market flooded with noise + starved for trust, it’s the asset that builds belief—at scale. If you're a Christian coach, author, brick + mortar business owner, or entrepreneur with a PROVEN OFFER, you don’t need more reels, more content, or more noise. You need leverage. Podcasting builds trust faster than any other platform—and trust is what converts. This show is your playbook for turning your voice into your most powerful asset. You’ll learn how to: ↳ Build aligned partnerships and attract ready-to-buy leads ↳ Use podcasting to establish authority which drives demand ↳ Convert listeners into loyal buyers with intentional messaging ↳ Turn each episode into high-performing, evergreen content ↳ Get featured on stages and in media - faster Podcasting is NOT just about downloads. It’s about positioning, influence, and compounding evergreen, organic growth. If you're ready to move from content creator to industry authority with podcasting, this show is your next best step. I’m Jen Rogers, a Podcast Strategist trusted by Christian entrepreneurs who are done wasting time on content that doesn’t convert. I’ll help you simplify your podcast strategy—so you sound like the thought leader in your industry and sell like one, too.📌Get started here: https://thevirtualpodcastschool.com 

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