Booked Solid

Scorpion

The home services industry has never been more competitive. More channels, more tools, and more confusion than ever about what’s actually working. Most contractors are told to chase traffic, rankings, and call volume. But none of those guarantee booked jobs or profitable growth. This show challenges that thinking. Hosted by Jamie Adams, Brian Davis, and Christian Dunwoody, each episode breaks down the content shaping the industry. From Reddit threads and LinkedIn debates to industry reports and operator insights…nothing is off limits. The hosts weigh in on the good and bad of what people are

单集

  1. 5天前

    What Home Services Marketing Looks Like at $1M, $5M, and $10M

    Most home service businesses are spending their marketing budget wrong — and not because they're uninformed, but because the right strategy at $1M is completely wrong at $5M, and the $5M playbook will kill you at $10M. In this episode of Booked Solid, Jamie, Woody, and BQ break down the exact marketing approach for each revenue stage, then take on a viral story about an electrician who says the trades aren't hiring — and make the case that the problem isn't the industry. Then they dig into a Reddit thread where operators get surprisingly honest about which home service businesses are actually worth building. This episode is built for operators who are tired of generic advice. Whether you're trying to hit your first million or figure out why growth stalled at $5M, the conversation gets specific — LSA vs. PPC, when to hire in-house vs. stay with an agency, why outbound calling is the most underrated channel in the industry, and what one landscaper's missed voicemails can teach every operator about revenue leaks hiding inside customer service gaps. What you'll take away: The specific marketing playbook for $1M, $5M, and $10M — and why each stage requires a completely different approachWhy 'hamster-wheeling' to $10M happens when you don't have clear attribution from click to closed jobThe in-house marketing hire that almost always fails — and the one role that actually creates competitive advantageWhy 'the trades aren't hiring' is the wrong story — and what the F-OSHA guy's Reddit thread really reveals about cultureThe Reddit thread framework for choosing a home service business: what's easy for you, high-value to others, and that nobody wants to do Don't build marketing infrastructure before you've fixed the revenue leak — start with the playbook that matches where you actually are. Sponsored by Scorpion Most marketing companies stop at leads. Scorpion goes further by connecting every click, call, and campaign to actual revenue. With integrated data and clear reporting, you can see exactly what drives your best jobs and double down on what works. To learn more about our marketing services, visit: https://www.scorpion.co/ Follow Scorpion on social media: Facebook: http://www.facebook.com/scorpion.co LinkedIn: http://www.linkedin.com/company/scorpion Instagram: http://www.instagram.com/scorpion.co Twitter: http://www.twitter.com/scorpiondotco

    35 分钟

  2. 6月18日

    Welcome To Booked Solid

    The home services industry is competitive and confusing. Most advice tells you to chase traffic and rankings—but those don't guarantee booked jobs. Hosts Jamie Adams, Brian Davis, and Christian Dunwoody challenge that thinking. Each episode of Booked Solid gives sharp, unfiltered takes on the content shaping the industry, exposing the real issues (like slow response times and disconnected operations) that prevent growth. Get the clarity and perspective you need to focus on speed, trust, and visibility to confidently grow your home services business.Follow Scorpion on social media:Facebook: http://www.facebook.com/scorpion.coLinkedIn: http://www.linkedin.com/company/scorpionInstagram: http://www.instagram.com/scorpion.coX: http://www.x.com/scorpiondotco

    1 分钟

  3. 6月17日

    Google Changed Local Search and Nobody Told You

    AI just rewrote the rules of local search — and most home service operators have no idea it happened. In this debut episode of Booked Solid, hosts Jamie, Woody, and BQ break down three stories every growth-minded home service leader needs to understand right now: how AI overviews are bypassing business listings entirely, why Blackstone just dropped $2.5 billion on HVAC and plumbing companies, and the one statistic about Gen Z and homeownership that should reshape every recruiting conversation happening in your market. This is not a show about tactics that worked last year. It's built for operators who want their marketing to drive real revenue — and who understand that the ground has fundamentally shifted. Whether you're trying to show up when an AI recommends a plumber, compete against a PE-backed competitor with unlimited capital, or attract the next generation of skilled technicians, this episode gives you the framework to think differently. What you'll take away: Why 40% of local searches now trigger AI overviews and what that means for your click-through ratesThe 'Harmony, Consistency, Third-Party Confirmation' framework for becoming an AI-recommended brandWhat the $2.5 billion Blackstone/Champions Group deal signals for independent operators in every marketWhy the trades are one of the most AI-proof and recession-proof industries to be building in right nowHow to reframe your recruiting pitch around homeownership before 30 — and why that beats any job postingDon't wait until your rankings look fine but your phones stop ringing — the operators building AI-optimized brands today will own the recommendation slots their competitors don't even know exist yet. Sponsored by ScorpionToday's customers search everywhere — not just Google. Scorpion helps your business show up across search engines, AI tools, and platforms where people actually look, so you stay visible when it matters most.Learn more at scorpion.co

    36 分钟
  • 3 集

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5
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关于

The home services industry has never been more competitive. More channels, more tools, and more confusion than ever about what’s actually working. Most contractors are told to chase traffic, rankings, and call volume. But none of those guarantee booked jobs or profitable growth. This show challenges that thinking. Hosted by Jamie Adams, Brian Davis, and Christian Dunwoody, each episode breaks down the content shaping the industry. From Reddit threads and LinkedIn debates to industry reports and operator insights…nothing is off limits. The hosts weigh in on the good and bad of what people are

信息

  • 创作者
    Scorpion
  • 活跃年份
    2026年
  • 单集
    3
  • 分级
    儿童适宜
  • 版权
    © Scorpion
  • 节目网站
    Booked Solid