63 episodes

Brand Groupies is a full-service social media, public relations, and personal branding agency. As an entrepreneur and award-winning business owner, Founder and Chief Groupie Carey Balogh brings 20+ years of experience in brand development, public relations, social media, marketing, and special events. On her Brand Groupies Podcast, she interviews inspiring entrepreneurs and brand founders about building and rockin' their brands. Tune in for stimulating brand banter with the brand leaders we love and respect.

Brand Groupies Carey Balogh

    • Business
    • 5.0 • 14 Ratings

Brand Groupies is a full-service social media, public relations, and personal branding agency. As an entrepreneur and award-winning business owner, Founder and Chief Groupie Carey Balogh brings 20+ years of experience in brand development, public relations, social media, marketing, and special events. On her Brand Groupies Podcast, she interviews inspiring entrepreneurs and brand founders about building and rockin' their brands. Tune in for stimulating brand banter with the brand leaders we love and respect.

    #63: Amanda Walter of Walter Communications

    #63: Amanda Walter of Walter Communications

    Amanda Walter is a communications strategist and founder of Walter Communications. She started her practice to help architecture firms build specific reputations supporting their business goals. Informed by her earlier experience leading global communications programs at large design firms, Amanda tells her clients' stories across a variety of communications channels to reach the intended audience more effectively. In addition to her client work, Amanda has served as a board member of various architecture- and sustainability-focused organizations. She co-authored Social Media in Action, the first book of its kind focused on built environment consulting firms, and she has contributed articles to The Architect's Newspaper, Metropolis POV, Design Intelligence, Landscape Urbanism, The Zweig Letter, and a variety of industry blogs.
    http://waltercomms.com/
    https://brandgroupies.com/

    • 28 min
    #62: The Value of Podcasting and Social Media to Elevate Your Executive Visibility

    #62: The Value of Podcasting and Social Media to Elevate Your Executive Visibility

    Brand Groupies’ Carey Balogh, Lauren Genest, and Ming Chen presented to AEC and CRE leaders at the Real Estate Networking & Transactions Group (R.E.N.T.) event in New York City. Carey, Lauren, and Ming share insights about the benefits of Podcasting, 2024 Podcast trends, and how you can leverage Podcasting to fuel your brand’s growth. The Groupies explain how to establish your company’s Brand Pillars to stand out and how to incorporate Podcasting into your Social Media strategy. 
     
    R.E.N.T. is a unique network of real estate firms and professionals created to emphasize multidisciplinary teamwork. Members deliver an exceptional level of coordinated professional knowledge and experience. 
    https://realestatenetworkny.com
    https://brandgroupies.com/

    • 22 min
    #61: Gina Rivera of Professional Women in Construction, New York

    #61: Gina Rivera of Professional Women in Construction, New York

    Gina Rivera is the executive director of Professional Women in Construction’s New York Chapter, a leading professional member association supporting women in the architecture, engineering, construction, and design fields. Gina has a passion for women stepping into their deserved space to lead. She joined the organization in 2021 with 18 years of experience in the nonprofit sector. Her background in nonprofit management and event producing stems from her ten years of working at Lincoln Center for the Performing Arts. Today, she is guiding the organization, with the support of PWC-NY's Board of Directors, to grow the membership and expand within the AEC community.
    https://pwc-ny.org/
    https://brandgroupies.com

    • 19 min
    #60: Alexandra Pony of PONY Communications

    #60: Alexandra Pony of PONY Communications

    Alexandra Pony is an award-winning PR strategist and founder of PONY Communications. In 2023, the PR firm won Inc.’s Power Partner Award. With 15 years of extensive industry experience, Alexandra has worked with organizations ranging from startups to global entities known for cutting-edge technology and innovative solutions and leading AEC brands, including NASA, Perkins&Will San Francisco, Lundberg Designs, Climeworks, OhmConnect, Prado Group, the Foundation for Climate Restoration, CMG Landscape Architects, and Bright Machines. Alexandra’s team consistently secures top-tier coverage in media outlets like The New York Times and Architectural Record and the firm has earned PR industry awards for their work.
    https://www.ponycommunications.com
    https://brandgroupies.com

    • 21 min
    #59: Lurdes Borges of dancker

    #59: Lurdes Borges of dancker

    Lurdes Borges is Vice President of Marketing & Communication at dancker. She joined the interiors solutions provider following nearly 14 years of working with leading architects and designers in New Jersey. Today, she contributes to the success of the organization, its clients, and partners with strategic planning, compelling storytelling, and thoughtful solutions that deliver exceptional client experiences.

    Lurdes is also an advisor on dancker’s Employee Advisory Council and their Workplace Strategy Team to help co-create destinations that inspire employees and clients alike.

    https://www.dancker.com/
    https://brandgroupies.com/

    • 16 min
    #58: Eva Hagberg of Loebach Designs

    #58: Eva Hagberg of Loebach Designs

    Eva Hagberg is an author, historian, educator, and Studio Director of Loebach Designs. Eva is the author of When Eero Met His Match: Aline Louchheim Saarninen and The Making of An Architect, and the critically acclaimed memoir How To Be Loved.

    https://www.evahagberg.com/
    https://brandgroupies.com/

    • 24 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

Shelly Tinney ,

Amazing Podcast!!!

I LOVE this podcast!! So many incredibly talented people they are showcasing!! Its so good!!!

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