
37 episodes

Broad Matters Broad College of Business - Michigan State University
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- Business
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4.7 • 13 Ratings
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Thought leadership, innovative perspectives and real-world impact from Michigan State University’s Eli Broad College of Business. Faculty and staff weigh in on relevant issues and discuss how their work makes an impact – illuminating how and why, Broad matters.
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Expanding Inclusive Leadership
The Broad Matters podcast talks with two Broad College staff members helping to involve diverse perspectives, promote inclusion and ensure equity across the college. Ken sits down with William Horton-Anderson, assistant director of the college's Full-Time MBA Program, and Scot Wright, DEI Program Manager for the Broad College, to discuss their unique roles that are making an impact for students, faculty and staff.
Follow William Horton-Anderson and Scot Wright on LinkedIn, and visit the Full-Time MBA website to find out more about the program and their students bringing inclusivity to the college.
Download the “Expanding Inclusive Leadership” Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com -
A Look at DEI in the Workplace
Quinetta Roberson, John A. Hannah Professor of Organizational Behavior in the Broad College's Department of Managment, returns to the Broad Matters podcast to discuss her research leadership within Diversity, Equity and Inclusion. Looking at media reactions and new technology, Quinetta's work delves into the many ways that companies and business leaders can strengthen their approach to DEI.
Follow Quinetta Roberson on Twitter and on LinkedIn.
Download the “A Look At DEI in the workplace” Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com -
How To Achieve Brand Love
Through truly memorable experiences, products and services, brands can create long-term relationships with their customers. Hang Nguyen, Associate Professor in the Department of Marketing at the Broad College of Business, joins Broad Matters to explain her research exploring the concept of brand love. Through brand love, customers can fall head over heels for a brand and form lasting, emotional bonds with their products, services, and experiences.
Download the “How To Achieve Brand Love” Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com -
Teaching the Financial Planning Process
Starting off the new year, Broad Matters discusses the Financial Planning and Wealth Management programs at the Broad College of Business. Fredrick S. Addy Professor of Practice in the Department of Finance, Steve Schiestel, gives an overview of both the minor and master's programs teaching the financial advisors of the future.
Visit the Financial Planning and Wealth Management minor, Master's in Financial Planning and Wealth Management, and the MSU Wealth Management Association websites to find out more about the programs.
Download the “Teaching the Financial Planning Process” Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com -
Growing an Entrepreneurial Mindset
Research at the Broad College is bringing excellence to the entrepreneurial mindset at Michigan State University. The Broad Matters podcast welcomes the new faculty director for the Burgess Institute for Entrepreneurship and Innovation, Laurel Ofstein. Through her research focusing on social entrepreneurship and women entrepreneurs, Laurel is informing the future of entrepreneurship and enhancing the student entrepreneurial experience at MSU.
Dive deeper into Laurel Ofstein's research around women entrepreneurs in her white paper, Beyond The Bucks: Growth Strategies of Successful Women Entrepreneurs.
Visit The Burgess Institute for Entrepreneurship and Innovation website to learn more about entrepreneurship and innovation programs at Michigan State University.
Download the “Growing an Entrepreneurial Mindset” Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com -
Cybersecurity in the Supply Chain
The Broad Matters podcast returns for our sixth season to talk about supply chain cybersecurity. Steven A. Melnyk, professor in the department of supply chain management in the Broad College of Business, talks with Ken and Amy about his recent research pointing at cybersecurity as a major challenge for supply chains. While digital transformation creates many benefits for companies and customers, cybersecurity is not just an IT issue, but a business and supply chain issue as well.
Read more about Steven A. Melnyk's work at:
The Emergence of the Strategic Leader - Supply Chain Management Review Understanding Supply Chain Resilience - Supply Chain Management Review Blockchain is Vastly Overrated; Supply Chain Cyber Security is Vastly Underrated - Supply Chain Management Review Visit the Broad College's Department of Supply Chain Management website (broad.msu.edu/supply-chain-management) to learn more about how their work is making an impact on supply chains.
Download the "Cybersecurity in the Supply Chain" Episode Transcript
For more episodes of Broad Matters, subscribe to our podcast on Apple Podcasts, Spotify, and Google Podcasts.
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Music: “Tidal Wave" performed/produced by BRASKO via Soundstripe.com
“Nature of Things” performed/produced by Sounds Like Sander via Soundstripe.com