Brolly Marketing

Brolly Marketing

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Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business!

09/25/2020

10.The Art of Podcasting

Welcome to the Brolly Marketing podcast series where we explore anything and everything to do with running your small business. Today, we’re going to look at the art of a successful podcast: how to do it, and how not to do it; how to market it; and how to make sure people listen to it. Hosted by Sharon Shapiro, with Dave Harries (founder of Dave Harries Communications & Associate at Brolly Marketing). Dave is an expert in podcast and video production. He spent many years working for the BBC, and is very experienced in this important area.

26 min
09/04/2020

9.Visual Media - Why is it so important?

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business. In today's episode, we're looking at something which all companies, big and small, start-up or multinational, have to think about: visual media. It’s a term which encompasses a great deal, from branding and brand identity, to letterheads, email signatures, brochures, websites, corporate videos and even your company’s Facebook page or twitter account. Your visual identity – and how it looks, and its consistency – says a great deal about your organisation, and more importantly, how others perceive it. Hosted by Dave Harries, with Doug Benson (associate and branding specialist at Brolly Marketing). Doug is the founder of a design company called Visual Dialogue Ltd. He is a highly experienced visual identity designer and developer, helping hundreds of clients create visual and brand identities over many years.

24 min
08/17/2020

8.Leading from home - how can you do it?

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business. In today's episode, we're looking at an issue affecting millions of companies all over the world as we learn to live with the altered reality of the post-Covid business world. Namely, how to lead your team when you and they are not in the office, but working remotely. Hosted by Dave Harries, with Stephen McAlister (associate at Brolly Marketing), and Tim Johns (Author, Consultant and Coach specialising in leadership, communication and change). Tim’s book, 'Leading from Home', was written and published as a direct response to the crisis facing many business leaders as their staff and teams are forced out of the traditional office environment to work from home. Tim has a background in the large corporate environment too, holding senior communication positions at Sainsbury's, BT and Unilever. He now runs his own company, Orato Consulting.

27 min
08/03/2020

7.The Business Journey - what can you expect?

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business. In today's episode, we're looking at the Business Journey, from the first idea and subsequent start-up, right through to the exit when you sell or pass on your business. In particular, we’re going to discuss the highs and lows of this journey, and what you can expect along the way. Hosted by Dave Harries, with Steven McAlister (Associate at Brolly Marketing). Stephen is an experienced business leader who’s commercial background has developed over three decades in a diverse range of businesses including UniLever and PepsiCo. He started his own brand new business and took it through to a multi-million pound exit in 2010, providing significant returns to all the founding shareholders. As well as working with Brolly Marketing, Stephen now owns and runs Concierg, an online rental platform.

28 min
07/17/2020

6.Business Growth - how can you prosper in a post-Covid world?

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business. In today's episode, we're looking at Business Development and Growth, and in particular, how we bring our businesses out of the Covid19 crisis, and make sure that we are ready for the new world that awaits us. In other words, can we do more than just survive the crisis - can our businesses actually flourish and prosper as we return to some form of normality? Hosted by Dave Harries, with Sharon Shapiro (sales expert at Brolly Marketing), and Chris O'Riordan (MD and Founder of Firestarter Business Solutions). Chris’ company helps organisations drive improved business sales performance through the development of a cogent business strategy and a workable, fully-documented growth plan.

26 min
06/18/2020

5.Recruiting new staff - how can Psychometric Testing help?

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business! In today's episode, we're looking at recruitment and in particular, if and when psychometric testing can be a valuable, or even indispensable, tool in the process of finding new staff. We're also going to look at what such testing can tell us about the suitability of candidates to work from home, as that is now becoming so important for many businesses in the current crisis and generally. Hosted by Dave Harries, with Sharon Shapiro (sales expert at Brolly Marketing) and special guest, Martin Goodwill (Recruitment expert and CEO of Great People Inside UK). Martin's firm specialise in customised, adaptable psychometric testing for HR and recruitment. Martin started out in the logistics business but moved to psychometric testing in the early noughties, and has been developing effective testing of candidates, to provide companies with the right candidates, ever since.

33 min
06/02/2020

4.Business financing - how can you survive and prosper?

Welcome to the Brolly Marketing podcast series where we explore anything and everything to do with running your small business. Today, we're looking at business finances and the practical steps you can take as an SME to survive and even prosper in the current Covid19 lockdown, and how you might prepare for a return to some sort of normality in the coming months. Hosted by Dave Harries of Dave Harries Communications, with Sharon Shapiro (sales expert at Brolly Marketing) and Andrew Robinson (Chartered Accountant and business adviser). Andrew runs his own accountancy firm, A P Robinson & Co. He has worked in finance since he qualified in 1991. Although he takes an active role with his clients' accounting and tax requirements, it is business development and profit improvement planning that gets him out of bed in the morning.

29 min
05/22/2020

3.New marketing tools - is now the time to invest?

Welcome to the Brolly Marketing podcast, where we explore anything and everything to do with running your small business. In today's episode, we're looking at how various marketing communication tools and platforms - including LinkedIn, Podcasting, Video and Media - can help to grow your business. This is discussed with particular emphasis on the current Covid19 lockdown, and how that might affect our plans. Indeed, is now the time to be investing in new forms of brand communications, given the current circumstances? Hosted by Verity Blake, with Sharon Shapiro (sales expert at Brolly Marketing) and Dave Harries (experienced broadcaster and producer, and associate at Brolly Marketing).

27 min
05/14/2020

2.Business Development & Growth- is it still possible?

Welcome to the Brolly Marketing podcast, where we explore anything and everything to do with running your small business. In today's episode, we're looking at business development and growth, with particular emphasis on the current Covid19 lockdown, and how that might affect our plans. Indeed, is development and growth even possible in the current climate? Hosted by Dave Harries, with Sharon Shapiro (sales expert at Brolly Marketing) and Stephen McAlister (business leadership and development consultant at Brolly Marketing).

23 min
04/29/2020

1.Supporting Businesses Through Change

Nicola Ryall, founder of Brolly Marketing and Ryall Marketing and Managing Director of the KAI Distribution Centre, and Doug Benson, founder of Visual Dialogue, talk about how businesses can plan to survive these turbulent times, and come out even stronger on the other side. They are interviewed by Verity Blake, Founder of HeadOn PR. Nicola, Verity and Doug are all associates at Brolly Marketing. In this podcast, they each share their own experience of managing through change, and how lockdown could be, for some, a time to tackle that ‘wish list’ of ways to enhance and strength your organisation. Both give tips to help businesses through this difficult period as well as tools to strengthen your sales and marketing pipeline.

27 min

10 Episodes

Welcome to the Brolly Marketing podcast series, where we explore anything and everything to do with running your small business!

Creator

Brolly Marketing
Years Active

2K
Episodes

10
Rating

Clean
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