Build Your Difference

Pierre Walters
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Build Your Difference

Build Your Difference is a podcast hosted by Pierre Walters with one goal, to help great visionaries like you build impressive brands. Every month we’ll bring you insightful tips, knowledge, and compelling stories from successful entrepreneurs and the Brand Desk team on how to create and market a winning brand that does more than just launch a new product or service, it starts an ongoing conversation. Because you’re not just making a brand, you’re building a difference. Let’s get started!

  1. 30/12/2024

    Digital Marketing Trends That You Should Prepare For in 2025

    Let's talk about Gary, an ambitious entrepreneur who launched his tech startup in 2020. Without much understanding of the importance of digital marketing, he was one step behind his competitors. His lack of insight resulted in slow progress until he decided on a new approach; he studied the digital marketing trends not for today but for tomorrow. Fast forward five years - Gary's business is a leader in its sector.

    5 min

  2. 23/12/2024

    How to Plan For a Successful New Year

    Setting SMART goals--Specific, Measurable, Achievable, Relevant, and Time-bound is important. I once designed a website for an emerging brand. Initially, they weren't setting SMART goals, like 'get lots of viewers'. We switched that vague goal into something SMART like 'achieve 10% more site viewers over the next month.' Lo and behold! Not only did this improve their traffic, but it also helped them target their marketing efforts effectively.

    5 min

  3. 16/12/2024

    How To Leverage Holiday Marketing For Your Business

    Picture this—it's the holiday season. Apple releases an advertisement of an older man creating a heart-warming video for his family on his iPad—a perfect blend of emotion & product placement! Like clockwork, businesses tap into the holiday spirit every year to market their brands creatively.

    5 min

  4. 09/12/2024

    What Does It Mean to Be In The Christmas Spirit?

    What comes to mind about the 'Christmas Spirit?' Is it festive lights or presents under the tree? As we traditionally associate it with giving and sharing joy, 'Christmas Spirit' means more than just gifts.

    4 min

  5. 02/12/2024

    Don’t Be Popular, Be Impactful

    Remember Facebook’s earlier days? It challenged conventions by offering people an online platform to connect globally. Today, it might seem natural, but it was dauntingly innovative back then. Its ambition wasn’t about universal nodding of heads or widespread acceptance; its mission was - and still is - connecting people irrespective of borders.

    5 min

  6. 25/11/2024

    Express Your Gratitude and Grow Your Business

    Gratitude is not just emotional economics; it's good business, too! Empathy builds loyalty, and loyalty builds brand value - creating an upward spiral for any business entity. Don't underestimate the power of 'Thank You'. Express your gratitude freely and watch your business grow. Remember, people may forget what you said or did, but they will never forget how you made them feel.

    5 min

  7. 18/11/2024

    Nurturing a growth mindset

    Did you know Colonel Sanders had been fired from dozens of jobs before he set out selling chicken? Or that Thomas Edison conducted over 1K unsuccessful experiments before inventing the light bulb? They faced countless failures but remained undeterred; their belief in ‘not-yet-successful’ rather than outright failure yielded unbeatable resilience spurred by a growth mindset.

    6 min

  8. 11/11/2024

    How A Good Website Can Grow Your Business

    Visibility is as vital as functionality. SEO (Search Engine Optimization) practices increase your online visibility. Choosing the right keywords related to your business will get you higher rankings on search engines, leading more potential customers your way.

    6 min
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Notes et avis

À propos

Build Your Difference is a podcast hosted by Pierre Walters with one goal, to help great visionaries like you build impressive brands. Every month we’ll bring you insightful tips, knowledge, and compelling stories from successful entrepreneurs and the Brand Desk team on how to create and market a winning brand that does more than just launch a new product or service, it starts an ongoing conversation. Because you’re not just making a brand, you’re building a difference. Let’s get started!

Informations

  • Création
    Pierre Walters
  • Années d’activité
    2018 - 2024
  • Épisodes
    220
  • Classification
    Tous publics
  • Copyright
    © Pierre Walters
  • Site web de l’émission
    Build Your Difference

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