Building A Brand Building A Brand

Discover the power of top-of-funnel strategies in digital marketing with the world's #1 Google Ads Agency. Learn how to build your brand effectively without paying for traffic, focusing on value provision and awareness through platforms like YouTube. Join us for insights into cost-effective brand building and standing out in the competitive digital space.





Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business. 

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

Join us as we delve into the topic of increasing prices and the factors that influence this decision. Sharing our own experiences and feedback from customers, and highlighting the positive impact of effective communication on customer support for price increases.



Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business. 

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

Join us in this episode with our guest Mike from SJC Drums as he shares his experiences in the drum industry and the unique custom drum kits his company creates. He talks about his favorite drum kit, and the wildest request he's received. Mike also shares his journey from a young drummer to founding his own drum company and the passion he has for expressing himself through drumming.


Below are links to all Mike's channels.
Instagram: https://www.instagram.com/mike.sjc/?hl=en
SJC Drums: https://www.instagram.com/sjcdrums/?hl=en
Website: https://www.sjcdrums.com/



Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business. 

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

In this episode, Matt discusses the concept of "more cheese, less whiskers" and how this can be applied to marketing. He shares his experience attending a workshop where he learned about this approach, which focuses on providing value to customers and addressing their needs instead of immediately pushing sales.

Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business. 

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

Marketing is crucial for e-commerce businesses because it allows brands to communicate directly with their customers. In this episode, Matthew, Josh and David discuss the power of this Marketing Channel.



Get to know our Hosts

Matthew Stafford

In the digital arena where competition is ruthless, Matthew Stafford stands out with his ingenious marketing strategies and his uncanny ability to transform start-ups into thriving enterprises. Picture an industrial-grade magnet for success - that's Matthew Stafford for you! With an entrepreneurial spirit wrapped in a skin of persisting determination, he's living proof that not all superheroes wear capes, some lead successful e-commerce companies. Stafford's journey is no less exhilarating than a roller coaster ride - fast-paced, full of twists and turns.

Josh Robinson

The mastermind behind TRIWORKS, a media marketing agency that's taking over the world one ad campaign at a time. With a decade of experience and a passion for helping businesses succeed, Josh is always coming up with new and innovative ways to bring value to his clients. With a full in-house creative team TRIWORKS continues to create brand pieces that help clients convert customers and grow their business. 

David Ferree

With a passion for creating innovative and stylish solutions, David has revolutionized the world of belt-wearing. As the co-founder of Anson Belt, he's breaking all the fashion rules and bringing some serious buckle game! David's infectious energy and impeccable taste have propelled Anson Belt to become the go-to brand for belt enthusiasts around the world. With his innovative designs and passion for quality, he's not just saving your pants from falling, but also saving your wardrobe from being bland.

This episode of "The Basics of Ecommerce" dives into the art of brand building and sales strategies. Our discussion focuses on the importance of understanding and catering to your customer base, leveraging traditional marketing tactics in innovative ways, and the unexpected revelations about target audiences.


Explore these websites:

David's innovative belt solutions at ansonbelt.com

Matthew's expertise in business growth at buildgrowscale.com

Josh's media marketing prowess at triworkstudios.com