Built Different: Build Your Own Business

Mayvrix Media
  • 5.0 (3)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

We help founders, creators, and brands scale through results-driven marketing, compelling content, and storytelling that sells. Whether you’re launching your first campaign or looking to level up your brand presence, we give you the tools, systems, and insights to make your message move.

  1. 3D AGO

    Why Your Business Hits a Plateau (& What To Do When It Happens)

    Growing your business requires more than just strategy; it demands a dedication to mental health and healthy lifestyle habits. Cultivate the right entrepreneur mindset, seek therapy if needed, and learn business tips to guide your path. Strong leadership and personal growth are essential components for long-term success. 📥 Download the FREE Late Start Creator Toolkit: https://stan.store/mayvrix 📩 Apply to Work With Us 1:1 or Join the Built Different Community: https://byobdifferent.com 📧 Join Our Email List for Weekly Tools, Insights, and Offers: https://mailchi.mp/mayvrix/disrupt 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/built-different-build-your-own-business/id1813057464 📲 Follow us for daily strategy & creator advice: https://instagram.com/saralovestyle https://instagram.com/tilmonkeaton https://instagram.com/byobdifferent ⏱️ Episode Timestamps: 0:19 — “If you can’t sell something, you don’t have a business.” — the hard truth 0:43 — Why plateau happens and what stalls founders and creators 0:50 — How to pull yourself out of the hole (first steps) 1:15 — Learning as the lifeblood of content & business growth 1:47 — If you stop learning, you stop having something to teach 2:19 — Content fatigue, burnout, and the danger of trend-chasing 4:34 — Stop waiting for the “how” — act now and learn through doing 6:08 — Story: changing my brakes — why getting thrown to the wolves builds skill 7:50 — Overcoming analysis paralysis: start before you’re ready 9:18 — Real example: mentee charging $7,500/mo after investing in skill-building 10:26 — Fire the version of yourself that can’t scale the company 11:10 — Ego kills growth — when founders can’t let go 12:31 — The power of delegation and replacing yourself in roles that don’t scale you 14:11 — How to replace yourself without losing control (hiring & systems) 16:25 — Fitness, discipline and the correlation to business stamina 18:22 — Mental health, coaching, therapy — non-negotiables for founders 23:24 — Stuck? Collaborate, learn, and network outside your house 28:14 — “Becoming sticky”: bundle complementary services to make clients stay 31:33 — Two high-value skills to build now: sales + storytelling (how to package transformation) 37:00 — Pick complementary skills that expand your offering (marketing, ads, email) 39:52 — The final move: choose one new challenge, implement, and iterate 🔎 What you’ll learn in this episode How to diagnose a business plateau and the first 3 moves to break it. Why “doing more content” isn’t the answer — learning + execution is. Concrete ways to become indispensable (client stickiness playbook). The two non-negotiable skills every founder/creator needs today: selling and storytelling. How personal discipline (health, therapy, mentorship) ties directly to business outcomes.

    40 min

  2. AUG 22

    What's REALLY Happening in Influencer Marketing You Need to Know

    Brands are shifting their approach to content creator partnerships, focusing less on likes and more on long-term strategy. To succeed, every content creator must operate like a media company, understanding the value of content creation and pitching to brands effectively. Focus on business growth and evolving with the current trends. 📥 Download the FREE Late Start Creator Toolkit: https://stan.store/mayvrix 📩 Apply to Work With Us 1:1 or Join the Built Different Community: https://byobdifferent.com 📧 Join Our Email List for Weekly Tools, Insights, and Offers: https://mailchi.mp/mayvrix/disrupt 🎧 Listen to the podcast: 👉 https://podcasts.apple.com/us/podcast/built-different-build-your-own-business/id1813057464 📲 Follow us for daily strategy & creator advice: 👉 https://instagram.com/saralovestyle 👉 https://instagram.com/tilmonkeaton 👉 https://instagram.com/byobdifferent

    45 min

  3. AUG 14

    50+ Years Ago Yoga Saved Her Life | Here's Why You Should Never Stop

    ✨ Learn more & join the journey:  🌿 The Labyrinth Summit: https://thelabyrinthsummit.com 🌿 Join Argie’s Skool Community: https://www.skool.com/the-rg-life-1750 🚀 Apply for Business Mentorship: https://byobdifferent.com 📚 Resources to Build Your Business Different: https://stan.store/mayvrix   At 71, Argie Ligeros isn’t slowing down—she’s redefining what’s possible.   From being the first-ever hot yoga instructor to creating Power Yoga, Yoga for Athletes, and Yoga Sculpt… to teaching over 15,000 classes and training Olympic athletes, Argie has spent more than 50 years mastering not just the practice of yoga, but the art of resilience.   We traveled to Vail, Colorado, to experience her world—flowing through yoga in the mountains, sharing laughter, and diving into real conversations about building strength mentally, physically, and emotionally at any stage of life.   In this episode, you’ll learn:   How daily practice builds resilience you can rely on in every season of life   The mindset shifts that keep you energized, inspired, and strong—no matter your age   Why reconnecting with your body is the key to unlocking untapped potential   The story behind The Labyrinth Summit, her luxury wellness retreat in Vail   Whether you’re stuck in your practice, your career, or your personal life—this is your blueprint for breakthrough.

    14 min

  4. AUG 7

    How To Spend Your First $1000 For Your Creator Business

    It's time to invest in yourself by learning new skills. Using social media as a tool and developing strong communication skills will help you achieve your goals. Focus on personal growth and learning branding to further your knowledge. 📥 Download the FREE Late Start Creator Toolkit: https://stan.store/mayvrix 📩 Apply to Work With Us 1:1 or Join the Built Different Community: https://byobdifferent.com   📧 Join Our Email List for Weekly Tools, Insights, and Offers: https://mailchi.mp/mayvrix/disrupt    📲 Follow us for daily strategy & creator advice: 👉 https://instagram.com/saralovestyle 👉 https://instagram.com/tilmonkeaton 👉 https://instagram.com/byobdifferent

    47 min

  5. JUL 31

    Why MOST Creators Will NEVER Make Money

    📥 Download the FREE Late Start Creator Toolkit: https://stan.store/mayvrix 📩 Apply to Work With Us 1:1 or Join the Built Different Community: https://byobdifferent.com 📧 Join Our Email List for Weekly Tools, Insights, and Offers: https://mailchi.mp/mayvrix/disrupt Going viral doesn’t mean you’re getting paid. In this episode of the Built Different Podcast, Sara Lovestyle and Tilmon M. Keaton break down the biggest trap creators fall into: mistaking visibility for revenue. If you’re a content creator chasing views and wondering why you’re still broke, this conversation is your wake-up call. We dive into the hard truths behind monetization, the broken promises of platform payouts, and how to actually build a business that pays you back. From building the wrong audience to going viral with no offer or system in place—we cover it all. This episode is a must-watch for any creator serious about building a profitable brand that lasts. ⏱️ Timestamps: 01:07 – Viral ≠ Financial Success  04:10 – Why You’re Not Monetizing (Even If You’re Growing) 05:31 – The Danger of Attracting the Wrong Audience 08:04 – YouTube Hours & The Reality of Getting Monetized 11:05 – The Cost of Creating Content You Don’t Love 12:20 – The Shift from Creator to Business Owner 15:26 – The Illusion of the Algorithm (and How to Beat It) 17:15 – Your Viral Video Isn’t Enough—Here’s Why 20:15 – The 3 Things Holding You Back From Real Monetization 23:33 – TikTok Shutdown Warning: What You Need to Do NOW 27:01 – The System: Offer, Funnel, Content (in That Order) 31:09 – No Feedback Loop = No Growth 33:15 – If Your Viral Content Doesn’t Match Your Brand, You Lose 36:00 – Why We Stopped Making Viral Content (and Made More Money) 38:09 – 100 Likes > 30 Million Views (If You Know What to Do With Them) 40:02 – Pick a Problem, Pick a Person, Pick a Platform

    41 min

  6. JUL 29

    Why VCs Really Said No To Your Startup (And How To Fix It)

    Brutal truth: It’s not your deck. It’s your direction. In this episode of the Built Different Podcast, investor and startup advisor Sara Hood breaks down the 7 unfiltered reasons your startup isn’t getting funded — and how to course correct before your next pitch. If you've been getting "No" from VCs, this video is your wake-up call. Sara has helped founders raise millions in venture capital, sits on over 10 advisory boards, and invests in the most underfunded demographic in the country. She doesn’t sugarcoat—and that’s exactly why you need to hear this. 💥 Don’t just build a business. Build DIFFERENT. 👇 Timestamps: 00:00 – Intro: It’s not the market. It’s YOU. 00:25 – Why VCs don’t invest in small ideas 01:10 – If your TAM doesn’t scream “category leader,” you’re already out 01:35 – VC is not a blessing—it’s a bet 02:21 – You’re selling an exit, not your effort 02:50 – Great businesses ≠ VC-backable businesses 03:14 – Why lifestyle brands don’t belong in the VC lane 03:45 – Speed = credibility (how VCs assess momentum) 04:10 – YC’s rule: “Build fast. Launch faster.” 04:32 – Are you pitching a product or a vision? 04:55 – Don’t tell me what it does—show me what changes when you win 05:23 – Timing kills more deals than bad ideas 05:45 – Fundraising is like surfing: catch the wave or miss it completely 06:10 – Founder-Market Fit: The unspoken edge 06:36 – Final thoughts + what to do next ✅ Subscribe for more hard truths, growth strategies, and founder playbooks from the Built Different Podcast.

    7 min

  7. JUL 23

    How To Beat Impostor Syndrome As An Entrepreneur

    🎯 Stop trying to prove yourself. Start building with purpose. 📬 Grab your Late Start Toolkit:  👉 https://stan.store/mayvrix   Imposter syndrome kills more dreams than failure ever will—but what if it’s not about confidence or competence at all?   In this episode, Tilmon shares how getting fired from a six-figure job led to building a six-figure business in under a year—not by pretending to be perfect, but by getting brutally clear on what mattered. This is the mindset shift that will free you from burnout, self-doubt, and the belief that you’re “not ready yet.”   You’ll walk away with: A simple way to overcome imposter syndrome starting today Tilmon’s exact daily structure to avoid burnout and stay productive The only 3 skills you need to master as a new entrepreneur   🎙 Listen to The Built Different Podcast:  👉 https://podcasts.apple.com/us/podcast/built-different-build-your-own-business/id1813057464  👉 Instagram: https://instagram.com/tilmonkeaton  👉 YouTube: @tilmonkeaton   ⏱ TIMESTAMPS  00:00 – Why imposter syndrome kills more dreams than lack of talent  00:28 – The truth: It’s not confidence, it’s clarity  00:49 – Getting fired → building a six-figure business  01:06 – Being “new” ≠ being “unworthy”  01:23 – How Tilmon turned experience into credibility  01:36 – Documenting your journey builds trust  01:55 – The danger of isolation while building  02:12 – Tilmon’s real productivity schedule (7AM–6PM)  02:44 – Rest isn't optional—it’s strategic  02:58 – Build your schedule around your energy, not your ego  03:10 – The 3 skills you actually need to grow a business  03:16 – Storytelling: Explain what you do and why it matters  03:29 – Sales: Solving real problems for real people  03:40 – Systems: If you can’t repeat it, you can’t grow it  03:54 – Small steps silenced self-doubt  04:07 – Start messy. Start anyway. Just don’t quit.  04:25 – Subscribe + get the Late Start Toolkit   Imposter syndrome can be crippling, but the key to overcoming challenges isn't just skill or confidence. Instead, focus on personal growth and gaining clarity to silence that self doubt.

    5 min

  8. JUL 16

    If You Started 2 Years Ago, You’d Be Rich… But You Didn’t. So Now What?

    Download your L.A.T.E. Start Toolkit: https://stan.store/mayvrix/p/download-your-late-start-toolkit 📬 Join our FREE community for creators & entrepreneurs ready to scale: 👉 https://mailchi.mp/mayvrix/disrupt   💼 Want to work with our marketing agency? 👉 https://www.mayvrix.com/contact   🎧 Listen to the podcast: 👉 https://podcasts.apple.com/us/podcast/built-different-build-your-own-business/id1813057464   📲 Follow us for daily strategy & creator advice: 👉 https://instagram.com/saralovestyle 👉 https://instagram.com/tilmonkeaton 👉 https://instagram.com/byobdifferent   You're not behind. You're just uninitiated.   If you’ve been wondering whether you’re too late to start a business, launch your podcast, or get serious about YouTube—this video is the wake-up call you didn’t know you needed. We’re walking through the exact mindset shift, method, and real-life proof that it’s *never* too late to build something real.   This one is for the dreamers who refuse to die with the dream still inside of them.   ⏱ TIMESTAMPS 00:00 – The two types of entrepreneurs in 2026 00:21 – You didn’t miss the wave—you just haven’t started 00:43 – The real reason people feel “too late” 01:01 – Comparing your Day 1 to someone’s Year 5 01:23 – My first company went viral, but it wasn’t a real business 01:47 – I had no contracts, no systems—just chaos 02:06 – What a 35-year-old does with a dream 02:25 – Late bloomers who built billion-dollar brands 02:47 – The LATE Start Method:    L = Leverage what you already have    A = Acknowledge what’s holding you back    T = Test the market without overbuilding    E = Execute to build momentum 03:09 – Daily posting, daily commitment—here’s why it matters 03:33 – It’s not about when you start. It’s how long you stay in the game 03:48 – Grab the Late Start Toolkit (linked below) 04:00 – Final advice to build with what you already have   🧠 COMMENT: Drop “LATE” below if this gave you the permission you needed to begin 🔥 LIKE & SUBSCRIBE if you're committed to building your business, not just watching others do it 📥 SHARE this with someone who still thinks they missed their shot

    4 min
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Ratings & Reviews

5
out of 5
3 Ratings

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We help founders, creators, and brands scale through results-driven marketing, compelling content, and storytelling that sells. Whether you’re launching your first campaign or looking to level up your brand presence, we give you the tools, systems, and insights to make your message move.

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