BUILT DIFFERENT with Erin Sykes

Erin Sykes
  • 5.0 (5)
  • BUSINESS

BUILT DIFFERENT with Erin Sykes breaks down the structures that shape how we live, spend, and grow. From real estate and investing to the psychology of sales, shopping habits, and relationships, each episode explores the strategies and stories behind building a life of value. With a lens that’s both sophisticated and candid, Erin moves seamlessly between market insights, money mindset, and deeply personal conversations - because what we build isn’t just financial, it’s human. Listeners can expect thought-provoking conversations that bridge business and behavior, wealth and wellness, and strategy and soul. On BUILT DIFFERENT, you’ll learn how to: Navigate the ever-changing real estate and investment landscapeUnderstand the psychology behind spending, selling, and successShift your money mindset to align with your personal and professional goalsBuild resilience through challenges — in business, relationships, and lifeIntegrate emotional intelligence and practical strategy to create lasting valueFeatured guests include: Industry leaders and economists sharing market trends and wealth strategiesFounders, investors, and entrepreneurs redefining success on their own termsExperts in psychology, health, and relationships exploring the human side of growthReal people with powerful stories about building from the inside outBecause the truth is - what we build tells our story. And when you build differently, you live differently. TO CONNECT: BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida and produced by Hype Boss.

Episodes

  1. Designing the Mind: Hayley Schapiro on Mental Health Strategies for High-Functioning Leaders

    FEB 19

    Designing the Mind: Hayley Schapiro on Mental Health Strategies for High-Functioning Leaders

    In Episode 6 of BUILT DIFFERENT, Erin Sykes sits down with Hayley Schapiro, Licensed Clinical Social Worker and Founder of Curated Therapy Collective, for a nuanced conversation about mental health strategy for high-functioning leaders. Hayley brings a rare perspective shaped by years of clinical practice and patient advocacy, explaining why many people struggle to benefit from therapy even when they are doing “everything right.” The issue is often not readiness or effort, but misalignment. This episode explores how traditional directories, algorithms, and self-diagnosis frameworks fail to capture the complexity of real lives, especially for executives, entrepreneurs, and performers operating at a high level. Erin and Hayley discuss the quiet patterns that tend to surface among high achievers. They also examine the difference between coaching and clinical care along with why proactive support can be far more effective than waiting for a breaking point. Rather than positioning therapy as crisis intervention, this conversation reframes it as a strategic tool for clarity, sustainability, and long-term growth, guided by human judgment rather than checklists. Listen if you’re: A high-performing professional looking to sharpen clarity without burning outFrustrated by impersonal therapy platforms or algorithm-based matchingCurious about how mental health support actually works for leaders and executivesInterested in proactive, human-first approaches to growth and decision-makingConnect: Guest Hayley Schapiro: Curated Therapy Collective: https://curatedtherapycollective.com Curated Therapy Collective Instagram: https://www.instagram.com/curatedtherapycollective BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin’s Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    57 min
  2. Project Management Playbook: Christopher Seville on Efficiency, Coordination, and Streamlining Development

    FEB 12

    Project Management Playbook: Christopher Seville on Efficiency, Coordination, and Streamlining Development

    In episode 6 of BUILT DIFFERENT, Erin Sykes sits down with Christopher Seville, founder of Thatch Construction, to unpack the realities of modern construction, project management, and development in South Florida. A West Palm Beach native and experienced owner’s representative, Chris brings a rare, operator-first perspective on what actually determines whether a project succeeds or stalls. The conversation goes far beyond tools and timelines. Chris unpacks what an owner’s rep actually does, drawing a clear line between building and true coordination. Efficiency, he explains, isn’t about moving faster but about staying aligned. The discussion also touches on how high-rise development has changed over time, the growing influence of branded residences on the condo market, and the ripple effects of rising costs on developers, investors, and the communities they impact. At the center of it all is people. From subcontractors and city officials to developers and residents, Chris explains why integrity, transparency, and accountability are the real drivers of sustainable development, and why building better cities starts long before concrete is poured. This episode is a must-listen for developers, real estate professionals, investors, and anyone curious about how cities grow, and who growth is really for. Listen if you’re: A developer, investor, or owner navigating complex projects and trying to understand where deals actually succeed or break downA real estate or construction professional who wants a clearer picture of what an owner’s rep really does and why that role is criticalInterested in how high-rise development, branded residences, and rising construction costs are reshaping South FloridaThinking about growth not just in terms of buildings, but in terms of community, people, and legacyCONNECT & LINKS: Christopher Seville: Christopher’s LinkedIn: http://linkedin.com/in/misterseville Christopher’s Email: cseville@thatchconstruction.com Thatch Construction: https://www.thatchconstruction.com/ BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    44 min
  3. From Creative Vision to Exit: Krista Watterworth Alterman on Design, Staging, and Selling a Business

    FEB 5

    From Creative Vision to Exit: Krista Watterworth Alterman on Design, Staging, and Selling a Business

    In Episode 5 of BUILT DIFFERENT, Erin Sykes sits down with Krista Watterworth Alterman, founder of Krista Home and design partner at Vesta Home, to unpack what it really takes to build, scale, and successfully exit a creative business without losing your identity. Krista shares her journey from television host and creative talent to luxury interior designer, entrepreneur, and business owner whose firm was acquired by national staging and design company Vesta Home. Erin and Krista explore the realities of mergers and acquisitions and unpack the difference between staging and true interior design. They also discuss how collaboration has become a defining advantage in today’s design and real estate markets. The conversation moves into the business side of luxury service. Krista breaks down pricing, process, and what it takes to manage complex construction timelines. She explains why white-glove execution and operational discipline matter just as much as creative vision. Krista also reflects on shedding past identities and building teams with grit. She talks about what actually sustains long-term success and how much of it comes down to mindset and follow-through. Listen if you’re: Curious about acquisitions, partnerships, and scaling beyond boutiqueA homeowner, developer, or agent navigating design vs staging decisionsInterested in luxury branding, operations, and white-glove serviceFocused on building something valuable enough to sellCONNECT & LINKS Krista Home Website: https://kristahome.com Krista Home Instagram: https://www.instagram.com/kristahome/ Krista Alterman Instagram: https://www.instagram.com/krista.alterman Vesta Home: https://vestahome.com/ BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    47 min
  4. The Art of Selling Live: Laurissa Gendel on QVC, Sales, and Real-Time Interaction

    JAN 29

    The Art of Selling Live: Laurissa Gendel on QVC, Sales, and Real-Time Interaction

    In Episode 4 of BUILT DIFFERENT, Erin Sykes sits down with Laurissa Gendel, President and Fashion Lead at Gendel Girls, the family-run brand behind Breezies, QVC’s top-selling lingerie brand for more than three decades. Laurissa shares what it’s really like to grow up inside a live television retail empire, from her parents’ early innovation in moisture-wicking fabric to building a category-defining brand that has sold millions of bras and panties nationwide. Erin and Laurissa unpack the psychology of live selling and dive QVC’s “backyard fence” philosophy - and why authentic connection matters more than perfectly scripted sales. The conversation also touches on entrepreneurship, fashion, motherhood, family business dynamics, and personal reinvention. Laurissa opens up about balancing life on air while raising kids and reflects on navigating divorce and remarriage. She also shares how she stays creatively relevant in a fast-moving retail world and why passion remains essential to building a brand that lasts. Listen if you’re: Curious how brands succeed on QVC and live shopping platformsBuilding a consumer brand rooted in authenticity and storytellingInterested in fashion, retail, and live commerceNavigating family business, motherhood, or reinvention CONNECT Laurissa Gendel Website: https://gendel-girls.com/laurissa/ Breezies on QVC: https://tinyurl.com/4ujdp63h endel Girls Instagram: https://www.instagram.com/gendelgirls/ BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Sykes Instagram: https://www.instagram.com/sykesstyle Email Erin Sykes: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    46 min
  5. The Business of Art: Christine Wexler on Advising, Vision, and Value

    JAN 22

    The Business of Art: Christine Wexler on Advising, Vision, and Value

    In Episode 3 of BUILT DIFFERENT, Erin Sykes sits down with art advisor and creative strategist Christine Wexler, founder of Individual Thread, to explore how art shapes homes, offices, and public spaces - and why it’s far more than decoration. Christine shares her journey from photographer and textile designer to art advisor, and how art influences emotion, identity, and spatial flow. Erin and Christine discuss residential, corporate, and public art, navigating art fairs like Miami Art Week and Art Basel, commissioning work for specific spaces, and understanding art as both a personal and financial investment. They also unpack common misconceptions around collecting, emerging artists, authenticity, framing, resale, and why buying art you love is always the smartest strategy. Listen if you’re: Curious about how art transforms homes, offices, and public spacesIntimidated by art collecting and want a more approachable perspectiveA homeowner, developer, or real estate professional thinking beyond furniture and finishesInterested in art as both an emotional and financial investmentFascinated by community-driven and public art projectsTO CONNECT: Guest: Christine Wexler | Individual Thread: https://www.instagram.com/individualthread?igsh=a3lqOXdkcDZidndq BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    50 min
  6. The Non-Toxic Home Blueprint: Jenna Steffens Mayer on Healthier Living

    JAN 15

    The Non-Toxic Home Blueprint: Jenna Steffens Mayer on Healthier Living

    In Episode 2 of BUILT DIFFERENT, Erin Sykes sits down with Jenna Steffens Mayer to talk about the connection between health, home, and the environments we live in. Jenna is a real estate professional and co-founder of MayerWorks Construction, where she and her husband build non-toxic homes designed with long-term wellness in mind. After becoming severely ill from black mold exposure, Jenna was forced to confront how deeply our living spaces can impact our health, leading to the decision to build a home that prioritized clean air, safe materials, and prevention rather than remediation. Erin and Jenna unpack why mold often goes undetected, why testing can be misleading, and what people should be paying attention to. TO CONNECT: Guest: Jenna Instagram: https://www.instagram.com/jennasteffens MayerWorks Construction Instagram: https://www.instagram.com/mayerworksconstruction Jenna Website: https://www.findmypalmbeachhome.com Mentions: George Swanson: https://geoswan.com/ Anderson Kool Air: https://andersonkoolair.com/ Ornare: https://www.ornare.com/ Dr. Anne Silva https://myhealthfrominsideout.com/index.php/about-us/ Sam Miller, The Great Allowing: https://www.youtube.com/watch?v=_RxAloni0Uw BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: https://www.podplusstudios.com

    40 min
  7. Beyond Real Estate: Holly Meyer Lucas on Building a Brand Portfolio That Scales

    JAN 8

    Beyond Real Estate: Holly Meyer Lucas on Building a Brand Portfolio That Scales

    In the debut episode of BUILT DIFFERENT, Erin Sykes sits down with Holly Meyer Lucas for a wide-ranging conversation that goes far beyond real estate. Holly is a nationally recognized real estate leader, founder of HypeBoss, and the force behind one of South Florida’s most influential brand ecosystems. Together, they unpack what it really takes to evolve from a single professional identity into a scalable brand portfolio. The conversation explores the shift from transactional success to long-term brand equity, including why personal branding matters more than ever, how founders can build systems that support growth, and the difference between performative visibility and authentic storytelling. Holly shares candid insights on stepping back from active selling, building teams with intention, and creating businesses that align with both personal values and professional ambition. Erin and Holly also dive into the realities of media exposure, leadership fatigue, and the pressures of high-performance careers. From recruiting and accountability to the psychology of client trust and communication in luxury markets, this episode offers a grounded look at what sustainable success actually looks like behind the scenes. This conversation sets the tone for BUILT DIFFERENT - a podcast for people who want to understand not just how to build wealth, but how to build a life, a brand, and a body of work that lasts. Listen if you’re: A real estate professional or founder building a brand beyond a single roleReaching the limits of hustle and looking to scale with intentionNavigating delegation, leadership, and long-term growthInterested in branding, media, and building systems that support freedomTO CONNECT: Holly Instagram: https://www.instagram.com/holly.meyer.lucas Holly Website: https://www.hollymeyerlucas.com BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida. Learn more: podplusstudios.com

    58 min
  8. Introducing BUILT DIFFERENT with Erin Sykes

    SEASON 1 TRAILER

    Introducing BUILT DIFFERENT with Erin Sykes

    Erin Sykes announces the launch of BUILT DIFFERENT in the show’s trailer debut. As a business analyst and real estate professional, Erin introduces a podcast for people who want to understand not just how to build wealth, but how to build a life, a brand, and a body of work that lasts. Each week, BUILT DIFFERENT explores the forces that shape our lives - markets, mindset, and the moments that influence how we grow and build. From real estate and wealth to psychology and relationships, the conversations are grounded in the idea that what we create goes beyond money. It’s human. Follow BUILT DIFFERENT to catch the debut episode when it launches January 8th. TO CONNECT: BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida and produced by Hype Boss.

    1 min

Trailer

Ratings & Reviews

5
out of 5
5 Ratings

About

BUILT DIFFERENT with Erin Sykes breaks down the structures that shape how we live, spend, and grow. From real estate and investing to the psychology of sales, shopping habits, and relationships, each episode explores the strategies and stories behind building a life of value. With a lens that’s both sophisticated and candid, Erin moves seamlessly between market insights, money mindset, and deeply personal conversations - because what we build isn’t just financial, it’s human. Listeners can expect thought-provoking conversations that bridge business and behavior, wealth and wellness, and strategy and soul. On BUILT DIFFERENT, you’ll learn how to: Navigate the ever-changing real estate and investment landscapeUnderstand the psychology behind spending, selling, and successShift your money mindset to align with your personal and professional goalsBuild resilience through challenges — in business, relationships, and lifeIntegrate emotional intelligence and practical strategy to create lasting valueFeatured guests include: Industry leaders and economists sharing market trends and wealth strategiesFounders, investors, and entrepreneurs redefining success on their own termsExperts in psychology, health, and relationships exploring the human side of growthReal people with powerful stories about building from the inside outBecause the truth is - what we build tells our story. And when you build differently, you live differently. TO CONNECT: BUILT DIFFERENT Instagram: https://www.instagram.com/built.different.pod Erin Instagram: https://www.instagram.com/sykesstyle Email: erin@sykesproperties.com BUILT DIFFERENT YouTube: https://www.youtube.com/@built_different_pod BUILT DIFFERENT Website: https://www.builtdifferentpod.com BUILT DIFFERENT Community: https://connect.builtdifferentpod.com BUILT DIFFERENT is recorded at PodPlus Studios in Jupiter, Florida and produced by Hype Boss.

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