Built To Brand

Branding isn’t just a strategy—it’s a lifestyle! Welcome to Built To Brand, the podcast that explores the power of self-expression, content creation, and the hustle behind building a brand that actually matters. Brought to you by Our Bodega, this live-format show is where culture, creativity, and business collide. Each episode, we break down what it takes to craft a personal and professional brand that stands out in a crowded digital world. From mastering social media to landing brand partnerships, from storytelling to scaling, we’re here to help you create with purpose and confidence. Whether you're an entrepreneur, a creator, or a visionary looking to level up, Built To Brand gives you the tools, insights, and real talk you need to make an impact. Meet Your Host – Deja Sanders Deja Sanders is a powerhouse marketer, brand/content strategist, and the founder & CEO of Our Bodega. With years of experience leading social media marketing for major brands like Pizza Hut and the Home Depot, she left the corporate world to build a platform that connects creators and brands in meaningful ways. As a full-time business owner, educator, and creative visionary, Deja knows firsthand the importance of staying consistent, staying seen, and staying true to your brand. Join her as she drops gems, shares real-world experiences, and talks to industry pros about what it truly means to be Built To Brand. 🎙 New episodes dropping soon—tune in, take notes, and start building!