14 episodes

Business NoBS is a show about what it's really like to start a business, only, we're not interviewing the founders of Facebook, Twitter and co. Instead, we're speaking to startup founders just like you, without the BS.

Hosted by Eddie Whittingham, who recently sold his first startup business to a NASDAQ listed company, the series shines a light on what it's really like to be at the helm of a startup company. You'll hear all about the struggles, failures and occasional successes of everyday startup founders, without the Hollywood filter; ranging from topics such as mental health, the transition from being an employee to the CEO of a one man band and all the the way through to selling a business.

Business NoBS GoFounder

    • Business

Business NoBS is a show about what it's really like to start a business, only, we're not interviewing the founders of Facebook, Twitter and co. Instead, we're speaking to startup founders just like you, without the BS.

Hosted by Eddie Whittingham, who recently sold his first startup business to a NASDAQ listed company, the series shines a light on what it's really like to be at the helm of a startup company. You'll hear all about the struggles, failures and occasional successes of everyday startup founders, without the Hollywood filter; ranging from topics such as mental health, the transition from being an employee to the CEO of a one man band and all the the way through to selling a business.

    Scott Millward | Personal branding

    Scott Millward | Personal branding

    Episode Notes
    Welcome to the Business NoBS podcast (business, no bull sh*t - see what I did there?).

    It's a series dedicated to all the normal folk out there wanting to start a business. In this episode, host, Eddie Whittingham (founder of GoFounder.com) is joined by Scott Millward, where they talk about the good, the bad and the ugly sides of personal branding.

    Scott is the founder of Voir Agency - a Manchester-based content marketing agency. He knows first hand what it’s like to build a personal brand, especially as his own personal brand eclipsed the employer he was working for at the time, prompting Scott to set up his agency.

    What do Eddie Whittingham and Scott Millward talk about?


    The pros and cons of taking of personal branding
    How personal branding can help startups
    Some of the mistakes people make with personal branding
    The realities of running a startup
    And much more… Like this show?

    Signup for access to the GoFounder platform - our startup founder community and tools to help you start, grow and scale your business, without the BS - at https://gofounder.com/ - it's free!

    • 48 min
    Martyn Raftery | Chasing Finance

    Martyn Raftery | Chasing Finance

    Episode Notes
    In this episode, host, Eddie Whittingham (founder of GoFounder.com) is joined by Martyn Raftery, where they talk about the good, the bad and the ugly sides of taking on investment as a startup.

    Martyn is the founder of Agency CFO - a Manchester-based accounting practice for marketing and tech businesses.

    As a founder himself, and working within the funding-focused tech scene, Martyn has a great insight into startup funding

    What do Eddie Whittingham and Martyn Raftery talk about?


    The pros and cons of taking on investment
    Why investment isn't all it's cracked up to be
    When is a good time to take on investment (and when isn't)
    Some of the mistakes people make regarding investment
    And much more… Like this show?

    Signup for access to the GoFounder platform - our online tool to help you start, grow and scale your business, without the BS - at https://gofounder.com/early-access/.

    Like this show? Please leave us a review here - even just a quick one liner helps a lot! If you want to leave your Twitter handle, we can thank you personally!

    Alice Lyons | Startup fatigue

    Alice Lyons | Startup fatigue

    In this episode, host, Eddie Whittingham (founder of GoFounder.com) is joined by Alice Lyons, where they talk with brutal honesty about the realities of startup fatigue.

    Alice is the founder of Dark Coffee - a Manchester-based workplace wellbeing company. Having herself experienced poor mental health including burnout, depression and suicidal thoughts throughout her twenties, Alice is in her third year of running her business. And the shine of being a startup is starting to fade.

    What do Eddie Whittingham and Alice Lyons talk about?


    How starting a startup can change from feeling scraps and cool over time
    What it's like when you’ve been running your business for a couple of years and the honeymoon period has well and truly worn off
    How you're linked identity can be linked to your startup and why that can be both good and bad
    And much more… Like this show?

    Signup for access to the GoFounder platform - our online tool to help you start, grow and scale your business, without the BS - at https://gofounder.com/early-access/.

    Like this show? Please leave us a review here - even just a quick one liner helps a lot! If you want to leave your Twitter handle, we can thank you personally!

    • 57 min
    Jordan Wilson | Business & Bipolar

    Jordan Wilson | Business & Bipolar

    Jordan Wilson s the founder of Stigma Clothing, a startup fashion brand.
    There’s no denying that starting and growing a business is tough. It’s something a lot of people are driven to for a variety of reasons – sometimes that’s because you want a new challenge, a change of lifestyle, to regain control of your future or perhaps just to prove you can do it.
    But, starting and running a business whilst managing your own mental health is a tricky balance.  There’s self-doubt, imposter syndrome and stress to deal with – and that’s just the start.  
    That said, being your own boss can have a positive impact on your mental health too.
     
    What do Eddie Whittingham and Jordan Wilson talk about?


    What mental health challenges you face when starting up a business
    How you can manage your mental health
    The pressures that come with running a small business
    And much more…

    Full show notes and resources can be found here: https://gofounder.com/podcasts/business-nobs/bipolar/

    Signup for access to the GoFounder platform - our online tool to help you start, grow and scale your business, without the BS - at https://gofounder.com/early-access/.

    Like this show? Please leave us a review here - even just a quick one liner helps a lot! If you want to leave your Twitter handle, we can thank you personally!

    • 55 min
    Vic Edwards | Standing out

    Vic Edwards | Standing out

    Episode Notes
    Vic Edwards is the founder of VLAN, an IT services provider.
    Standing out in a busy market place is tough. But, there are ways to do it. Even if when you first start out, you’re inevitably drawn to the safety of doing what everyone else is doing.
    And, just how much attention should you pay to your competitors?
     
    What do Eddie Whittingham and Vid Edwards talk about?


    What mistakes Eddie and Vic made when they were starting out
    How can you stand out from your competitors
    Whether paying attention to your competitors is a good thing or not
    What other challenges a founder might face when standing out
    And much more…

    Full show notes and resources can be found here: https://gofounder.com/podcasts/business-nobs/standing-out

    Signup for access to the GoFounder platform – our online tool to help you start, grow and scale your business, without the BS – at https://gofounder.com/early-access/
     
    Like this show? Please leave us a review here – even just a quick one liner helps a lot! If you want to leave your Twitter handle, we can thank you personally!

    • 48 min
    Elena Manukyan | Expectation vs reality

    Elena Manukyan | Expectation vs reality

    Episode Notes
    Elena Manukyan is the founder of The Injury Solicitor – a boutique firm that she started in 2020 during the pandemic.

    We’ve all seen those entrepreneurs working from the beach, sipping a Pina Colada as they tap away on their laptops as they build their 7-figure-empire…. But, surprise surprise…the reality of starting a business couldn’t be further from the truth.

    Sure, people start out with aspirations of being their own boss, working hours that suit them and working towards their dreams, yet there’s often so much more blood, sweat and tears involved in getting up and running in the first place. Sometimes naivety is a blessing…
     
    What do Eddie Whittingham and Elena Manukyan talk about?


    What their perceptions of starting their respective businesses was vs the reality
    What sort of wage a new business owner can expect to take
    Problems that might occur by fast growth
    What challenges a founder might face
    And much more…

    Full show notes and resources can be found here: https://gofounder.com/podcasts/business-nobs/expectation/.

    Signup for access to the GoFounder platform - our online tool to help you start, grow and scale your business, without the BS - at https://gofounder.com/early-access/.

    Like this show? Please leave us a review here - even just a quick one liner helps a lot! If you want to leave your Twitter handle, we can thank you personally!

    • 58 min

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