Business Unchained

Bobby Mascia

Calling all business warriors who feel chained to their business! Do you run your business or does your business run you? You've poured your blood, sweat and tears into it and it is  time to set yourself free.  I'm Bobby Mascia –  owner of a wealth management firm, family office, manufacturing business, 18 store Dunkin Franchise, and de facto business coach.  My goal? To liberate your business— whether it be operationally, prep for a sale, a legacy handover, or self-management. The roadmap to this freedom is something we will uncover together in Business Unchained."  Join me as I learn about fellow entrepreneurs, dissecting their past, present, and future.

  1. The Ultimate Longevity Hack: Brian Le Gette Explains His Fountain of Youth & Wellbeing (S4:E1)

    12/18/2025

    The Ultimate Longevity Hack: Brian Le Gette Explains His Fountain of Youth & Wellbeing (S4:E1)

    Send us a text About Brian Le Gette Brian Le Gette is an entrepreneur, industrial designer, and the founder and CEO of Ammortal, the company behind the groundbreaking Ammortal Chamber. With a background in electrical engineering and an MBA from Wharton, Brian has founded multiple companies and holds numerous patents. His focus is on integrating science, creativity, and wellness to help individuals achieve peak performance and well-being. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedBrian Le Gette LinkedInAmmortal WebsiteAmmortal InstagramEpisode Highlights In this episode of Business Unchained, host Bobby Mascia is joined by Brian Le Gette, founder and CEO of Ammortal, the company behind the Ammortal Chamber, a revolutionary wellness product designed to enhance human longevity, vitality, and mental clarity. Brian shares his entrepreneurial journey, from his early days as an electrical engineer to founding multiple companies and ultimately focusing on the intersection of science, design, and human health. Brian delves into the powerful integration of mind and body through the Ammortal Chamber, explaining how it creates a healing environment that promotes physical and mental well-being.   [12:39] The mind is upstream from the body. And this is why I say if you only work on the body, working on that cell is great. But if we can engage the mind in the nervous system to be in that process of that perfect homeostatic place to get into that healing state, real magic happens.” - Brian The conversation touches on the importance of not just treating symptoms but addressing the root causes of stress, fatigue, and chronic conditions. With a focus on practical applications, Brian discusses how the chamber can be used to improve performance for high-level athletes, entrepreneurs, and anyone looking to enhance their overall health. [40:08] " I believe we will recognize that the most important thing is to drop the threshold for healing by getting the nervous system into that beautiful, calm state to be in support of whatever it is that you're applying." - Brian This episode is packed with insights on human vibrancy, the science of wellness, and how entrepreneurs can apply cutting-edge innovations to improve their lives and businesses. In This Episode [00:00] Introduction[02:05] The Importance of trust in entrepreneurship and product creation[04:17] Understanding the science behind the Ammortal Chamber[07:32] How Brian’s background led to innovation in longevity and wellness[10:14] The role of mind-body integration in achieving longevity[13:21] Exploring the evolution of the Ammortal Chamber[16:03] Personalization & how the Chamber impacts performance & recovery[18:57] The science behind the Chamber: Red light, PEMF, hydrogen gas, & more[22:17] Overcoming skepticism and the power of human connection in wellness[26:42] Using AI and technology to drive innovation and growth in wellness[30:11] The future of human vibrancy: Collaborations and expanding access[34:05] Finding balance between wellness and human flourishing[37:27] How to achieve peak vitality and avoid o

    50 min
  2. A Model Entrepreneur and Breaker of Barriers: Gretchen S. Wilcox’s Journey to Becoming a Titan in New Jersey Commercial Real Estate (S3:E15)

    12/04/2025

    A Model Entrepreneur and Breaker of Barriers: Gretchen S. Wilcox’s Journey to Becoming a Titan in New Jersey Commercial Real Estate (S3:E15)

    Send us a text About Gretchen Wilcox Gretchen S. Wilcox is a pioneering force in the commercial real estate industry. As the Founder and President of G.S. Wilcox & Co., she built the first female-founded commercial real estate mortgage banking firm in the United States. Rising from a rural upbringing in Massachusetts, she broke into the male-dominated world of Wall Street in the early 1980s, a time when women were barred from the front doors of institutions like the Harvard Club. Through relentless drive, strategic networking, and unwavering integrity, she has scaled her firm to become one of the most successful independently owned commercial mortgage banking firms in the country with a loan servicing portfolio over $2 billion. She is one of the most influential women in New Jersey. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedGretchen Wilcox Social Media LinkedInG.S. Wilcox & CompanyEpisode Highlights: In this episode, Bobby Mascia sits down with Gretchen Wilcox, a true trailblazer who overcame incredible odds. Gretchen shares her journey from a small town in Western Massachusetts to the boardrooms of Wall Street, highlighting the barriers she faced as a young woman and the mindset that turned obstacles into opportunities. [02:07] “I just think success breeds success.” Gretchen  She reflects on the confidence instilled by her family and a pivotal decision at age 13 to apply to an elite all-boys boarding school, which set the stage for her career in male-dominated industries. Gretchen’s early experiences gave her the grit and grace that shaped her professional journey, including her first major role monitoring a $300 million hospital construction project. [14:06] “Women were not allowed in the boardroom of the Harvard Club... I'd have to go in the front door, through the service elevator, through the kitchen to get to the boardroom.” Gretchen The catalyst for launching her own firm came during a difficult personal time, balancing caring for young children and a terminally ill husband. Her leadership in a charitable event earned her the trust of a banker, securing a $200,000 loan and birthing her company. Gretchen also shares the challenges of transitioning her thriving business to her children, emphasizing the balance between motherhood and leadership while building a family legacy. In this episode: [00:00] Introduction and Gretchen’s background[01:48] Breaking into male-dominated spaces[12:34] First job managing a $300M construction project[15:00] Imposter syndrome and proving herself[17:26] Moving to Manhattan and entering commercial lending[22:45] Becoming the only woman in mortgage banking nationwide[24:08] Being excluded from events and building alliances[26:01] Starting her firm while raising two toddlers[28:25] The midnight moment that changed everything[32:52] Launching G.S. Wilcox & Co.[34:13] Building her team and keeping employees for 30 years[37:06] Preparing her children to join the business[40:00] Setting boundaries between mom and boss[45:20] Gretchen’s timeless lessons for future generations

    48 min
  3. How One Betrayal Sparked a 7-Figure Comeback with Matt Cifelli (S3:E14)

    11/20/2025

    How One Betrayal Sparked a 7-Figure Comeback with Matt Cifelli (S3:E14)

    Send us a text About Matt Cifelli Matt Cifelli is the founder of Attain Physical Therapy, a rapidly growing healthcare business that has transformed physical therapy into a dynamic, patient-focused service. What started in his parents' basement evolved into a multi-state enterprise with over 95 employees. Matt's journey is marked by a pivotal moment of betrayal that sparked a seven-figure comeback and a new business model centered around patient care and business integrity. Matt has navigated the entrepreneurial landscape by drawing on his roots in the food industry and his personal experience as a Division I athlete, which has led him to innovate and disrupt the healthcare space. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedMatt Cifelli LinkedInAttain WebsiteInstagram - AttainEpisode Highlights In this episode of Business Unchained, Matt Cifelli, founder of Attain Physical Therapy, shares his inspiring journey from treating clients in his parents' basement to building a multi-state business with over 95 employees. Matt discusses the pivotal betrayal that compelled him to rebuild from scratch and how his experience as a Division I athlete influenced his entrepreneurial mindset. He discusses the power of leading with passion, staying true to his values, and taking risks, even when facing adversity. [03:15] “If you're gonna do something, put your stamp on it. Do it from your heart, and if you lead with that, good things will come.” - Matt [15:10] “When I knew it was time to walk away, it wasn’t about the money. It was about doing what was right for me and my future.” - Matt Matt also opens up about the challenges of navigating a business breakup, overcoming legal battles, and launching a new venture amid the COVID-19 pandemic. Attain Physical Therapy’s unique patient-first model emphasizes quality care over volume, and Matt’s story offers valuable lessons on building a business with integrity, scaling strategically, and making tough decisions when necessary. Tune in for a raw and honest look at how one betrayal sparked a seven-figure comeback and how Matt continues to push boundaries in the healthcare industry. [56:11] “Entrepreneurship is about taking risks. If you're not willing to take a risk on your own, you’re not really an entrepreneur.” - Matt In This Episode: [00:00] Introduction to Matt Cifelli and his entrepreneurial journey[02:32] How Matt’s immigrant roots shaped his business mindset[05:15] From Division I athlete to physical therapist and entrepreneur[09:03] Walking away from his first job due to ethical conflicts[13:47] Starting Attain Physical Therapy in his parents' basement[23:11] The betrayal that led to Matt being locked out of his business[29:08] The birth of Attain Physical Therapy amid legal battles and COVID-19[35:17] Pivoting to a patient-first model during the pandemic[40:33] Building a business culture that prioritizes employee expression[46:42] Entrepreneurship and risk-taking: lessons from Matt’s journey[50:28] How Matt defines success in business today[55:17] The importance of having the right support

    1h 4m
  4. Why Patrick E. Murphy Believes AI Will Change Everything in Construction (S3:E13)

    11/06/2025

    Why Patrick E. Murphy Believes AI Will Change Everything in Construction (S3:E13)

    Send us a text About Patrick Murphy Patrick Murphy is a former U.S. Congressman turned serial entrepreneur and innovator in construction technology. As a key leader in Florida’s largest general contracting family business, Coastal Construction, Patrick now leads multiple ventures, including two AI companies, Togal AI and Code Comply AI, that are reimagining how homes and buildings are designed, estimated, and built. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedPatrick Murphy Social Media LinkedInTogal AICode Comply AICoastal ConstructionRenco USAEpisode Highlights: In this episode, Bobby Mascia sits down with Patrick Murphy, a former U.S. Congressman turned entrepreneur and innovator. Patrick is the driving force behind two AI-driven companies, Togal AI and Code Comply AI, which are revolutionizing the way homes are estimated, designed, and built. He shares how his journey from politics to leading Florida’s largest construction company led him to tackle the housing crisis using technology. [02:21] “It goes back to my dad.  That if you wanna be a garbage man, if you wanna be an astronaut, a doctor, just be the best at it. Just fucking work your ass off.” — Patrick Murphy Patrick reflects on his upbringing in a family of builders and how his father’s work ethic shaped his entrepreneurial spirit. He discusses his time in Congress, where he learned valuable lessons about leadership and the challenges of constantly campaigning. After leaving politics, Patrick returned to his family’s construction business, with a new focus on building smarter and more sustainably through innovation. [16:40] “I believe one of the most important things we need to address as a society is where and how we live and we have a workforce housing crisis in our country.” — Patrick Murphy He shares his belief that technology can bridge the housing affordability gap and make homeownership more accessible for younger generations. Patrick also reflects on the challenges of running a multi-generational family business and how innovation, bold vision, and trust in his team are key to his success. Whether you’re an entrepreneur, a leader, or someone curious about the future of AI and housing, this episode will leave you inspired by Patrick’s blend of vision, humility, and relentless drive to build a better world. In this episode: [00:00] Introduction and Patrick’s background[01:45] How Patrick Murphy’s dad inspired his mindset to disrupt[02:09] Patrick Murphy’s journey: from Congress to construction[04:15] How politics reshaped Patrick Murphy’s view on business and leadership[07:32] Patrick Murphy’s most impactful achievements in Congress[12:34] How the BP oil spill and Haiti earthquake sparked new opportunities[14:13] Founding Togal AI and Code Comply AI[19:34] The future of construction: AI, estimating, and global expansion[24:49] AI in real estate and construction[27:38] Family dynamics in business[31:10] Balancing multiple businesses and personal life[40:21] Future vision for const

    50 min
  5. ADHD in the Workplace: Transforming Challenges into Opportunities with Nancy Armstrong (S3:E12)

    10/23/2025

    ADHD in the Workplace: Transforming Challenges into Opportunities with Nancy Armstrong (S3:E12)

    Send us a text About Nancy Armstrong Nancy Armstrong is an award-winning filmmaker, producer, certified parent coach, and the creative force behind The Disruptors, a groundbreaking documentary that’s changing the way the world sees ADHD. From her early days in Hollywood to her mission as a parent and advocate, Nancy has made it her life’s work to replace stigma with understanding. Her film, featuring Howie Mandel, will.i.am, and Paris Hilton, doesn’t just explore ADHD, it flips the narrative, showing how what’s often seen as a “deficit” can actually be a driver of creativity, innovation, and success. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedNancy Armstrong  InstagramLinkedInNancy Armstrong - Happy Warrior MediaThe DisruptorsEpisode Highlights: In this episode, Bobby Mascia sits down with award-winning filmmaker, producer, and certified parent coach Nancy Armstrong, the powerhouse behind The Disruptors, a groundbreaking documentary that’s changing how the world sees ADHD. [02:58] "We were kicked out of Mommy and Me class when he was 2 years old because he couldn't sit still like the other kids." — Nancy Armstrong Nancy opens up about how her journey began when her son was kicked out of Mommy and Me class at just two years old for not being able to sit still. What followed was eight long years of confusion, frustration, and discovery that ultimately inspired her to create a film reframing ADHD not as a disorder but as a different kind of brilliance. Nancy also shares how understanding your “right kind of difficult” can unlock incredible potential, and why society needs to move away from labeling ADHD as a deficit and start recognizing it as a strength. This episode is both deeply personal and empowering, a reminder that success looks different for everyone and that different isn’t broken. [17:38] “It's not a mental illness, it's not a disease. It's not even a disorder. I would say it's a brain type.” — Nancy Armstrong Whether you’re a parent, a leader, or someone who’s always felt wired a little differently, this conversation will leave you inspired to see ADHD in a whole new light. In this episode: [00:00] Introduction[01:44] Opening discussion: ADHD and curiosity[02:46] Nancy’s family story and diagnosis journey[04:07] Challenges of parenting and school systems[06:41] High-functioning adults and finding the right fit[11:34] Parent coaching and support strategies[13:18] Medication: controversy and realities[16:24] Accommodations and reframing ADHD[17:59] ADHD as a brain type, not a disorder[19:00] Environmental impact and misdiagnosis[21:09] Stigma, early intervention, and confidence[24:01] ADHD strengths in careers and entrepreneurship[32:10] Signs of adult ADHD: recognition and substance abuse[34:02] Nancy’s upcoming book and parent guidance[38:51] Societal reframing of ADHD: teachers and employers[46:00] Career transitions and self-understanding[48:45] Parental perspective and the journey to success

    53 min
  6. Control, Chaos & Continuity: Len Garza on Future-Proofing Your Business (S3:E11)

    10/09/2025

    Control, Chaos & Continuity: Len Garza on Future-Proofing Your Business (S3:E11)

    Send us a text About Len Garza Len Garza is a seasoned business and estate law expert with 15 years of corporate legal experience. After transitioning to entrepreneurship, he founded Garza Business and Estate Law to serve business owners and entrepreneurs, helping them manage legal complexities, mitigate risks, and prepare for the future of their businesses. Len is committed to guiding entrepreneurs through the processes of succession planning and ensuring a legacy that thrives beyond the owner's involvement. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedLen Garza LinkedInGarza Law WebsiteEpisode Highlights In this episode, Bobby Mascia sits down with Len Garza to discuss the essential mindset shifts business owners need as they grow, as well as the critical importance of an exit strategy. As Len shares his personal journey from the corporate world to entrepreneurship, he opens up about how understanding business law and planning for succession can be the key to both wealth preservation and successful business exits. [12:34] "Your exit strategy is actually your best growth strategy." - Len Garza The episode explores why it’s essential to plan ahead for estate taxes, asset transfer, and unexpected transitions, and Len offers valuable advice on how to keep your business on track for future success, even when life throws you a curveball. [29:40] "Being a business owner isn’t just about growing the business; it's about planning for the day when you're no longer at the helm and making sure your legacy is secured." - Len Garza This conversation serves as a reminder that a well-planned exit strategy can be the foundation for long-term success and peace of mind. In This Episode [00:00] Introduction[03:07] Shifting Mindset as a Business Owner[07:51] Transitioning to Recurring Revenue[12:34] Planning for Estate Taxes & Asset Transfer[16:29] The Wealth Transfer and Preparing for the Future[23:05] Managing the Ego of Business Ownership[29:40] The Importance of Proper Estate Planning[36:07] The Impact of Generational Planning[42:30] Overcoming Barriers to Action for Business Owners[50:14] Len Garza’s Best Advice for Entrepreneurs

    59 min
  7. Why Every Entrepreneur Needs a Personal Brand (And How to Start Yours) with Bryan Wish (S3:E10)

    09/25/2025

    Why Every Entrepreneur Needs a Personal Brand (And How to Start Yours) with Bryan Wish (S3:E10)

    Send us a text About Bryan Wish Bryan Wish is the founder and CEO of Arcbound, a personal branding and community-building agency that helps thought leaders, executives, and entrepreneurs turn their ideas into movements. From his early days building sports communities in college to launching book campaigns and scaling brands for CEOs, Bryan has built his career on one core belief: personal brands should be rooted in substance, not vanity. He has guided bestselling authors, post-exit founders, and high-growth consultants through his “Arc Launch Process,” helping them distill their rallying cry and amplify it across platforms. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedBryan Wish  Social Media LinkedIn - Bryan WishArcbound WebsiteEpisode Highlights: What does it really take to build a personal brand that cuts through the noise? In this episode, Bobby Mascia sits down with Bryan Wish, founder of Arcbound, to talk about the art and science of personal branding. Bryan shares how he went from launching a bestselling author’s platform in Washington, D.C., to scaling a business that now helps entire organizations elevate their people as brand ambassadors. Bryan reveals why branding isn’t about ego or flashy content, but about uncovering a deeply authentic message, what he calls the “honorable message”, and then scaling it with the right mix of storytelling, systems, and smart use of AI. He and Bobby dive into everything from the future of personal branding at scale to embracing ADHD as a leadership superpower, to why consistency and community-building matter more than ever in a crowded digital landscape. [13:01] “If you don’t integrate AI tools into your branding, you will get left behind.” — Bryan Wish [14:02] “We peel back the layers until we get to an honorable message, a rallying cry people can rally around.” — Bryan Wish [30:35] "I don't think about personal branding as this transactional service company. I can come out or pull in the heart and soul out of somebody and their expertise and what makes them meaningful in the world." — Bryan Wish Whether you’re a CEO, a consultant, or a post-exit founder wondering what’s next, this episode offers a blueprint for building a brand with impact, substance, and staying power. In this episode: [00:00] Introduction [01:46] Types of personal branding clients[03:48] People connect with people, not brands[05:16] Scaling personal branding within organizations[09:46] Economies of scale in content creation[10:50] AI’s role in personal branding[12:06] Blending AI and human touch[15:22] Defining the audience and content strategy[17:21] Leveraging inflection points for growth[18:00] Strategic narrative and book launch playbook[22:26] Personal branding as the next marketing wave[23:54] Enterprise scaling of personal branding[25:53] Exit strategy and business structure[26:47] Bryan’s path into branding[28:11] Case study: Launching a personal brand post-exit[30:01] Bryan’s own personal branding efforts[30:28] Substance over ego in personal branding[32:18] Embracing ADHD and team strengths[35:19] How to connect with Bryan

    38 min
  8. The Art of Leadership: Gregg Majewski on Building Millionaire Franchisees and Winning Big (S3:E9)

    09/11/2025

    The Art of Leadership: Gregg Majewski on Building Millionaire Franchisees and Winning Big (S3:E9)

    Send us a text About Gregg Majewski Gregg Majewski is a seasoned entrepreneur and business leader who played a pivotal role in growing Jimmy John's from 30 to 300 locations. As a visionary behind multiple successful brands, he is now focused on helping emerging brands scale and thrive. Gregg is the founder of Craveworthy Brands, a company that provides infrastructure and expertise to emerging restaurant brands. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedGregg Majewski LinkedInWebsite - Craveworthy BrandsEpisode Highlights In this episode of Business Unchained, host Bobby Mascia sits down with Gregg Majewski to explore his journey in transforming Jimmy John's into a national powerhouse and his current work with Shaquille O'Neal to build lucrative restaurant brands. Gregg shares his invaluable insights on leadership, franchising, and building winning teams. He dives deep into the importance of culture, systems, and empowering others to succeed, key elements that have shaped his business success. He also explains how he helped franchisees achieve millionaire status and revolutionized the restaurant industry. [10:25] "We wanted our franchisees to make money. If we allowed them to make as much money as possible, they would open up another store faster." - Gregg  Majewski [37:50] "If you want to succeed in franchising, the leadership team is the most important thing. Make sure they believe in you and are willing to invest in your success." - Gregg Majewski Gregg’s story is one of resilience, vision, and the power of believing in people. If you're looking for actionable insights on how to build, scale, and lead a franchise, this episode is packed with wisdom from someone who has walked the walk and achieved extraordinary success. Tune in for a behind-the-scenes look at what it really takes to win big in the fast-paced world of franchising. In this episode: [00:00] Introduction[02:03] The turning point: From college dropout to entrepreneur[06:21] The birth of Jimmy John's[10:17] The secret sauce of franchise success[16:52] Building a winning team and culture[23:28] The power of investing in people[30:09] Enter Craveworthy: Empowering emerging brands[34:42] Craveworthy’s massive growth[39:13] Lessons learned from franchise expansion[43:56] How to identify the right franchise partners[48:05] The future of Craveworthy and leadership in franchising

    49 min

Ratings & Reviews

5
out of 5
8 Ratings

About

Calling all business warriors who feel chained to their business! Do you run your business or does your business run you? You've poured your blood, sweat and tears into it and it is  time to set yourself free.  I'm Bobby Mascia –  owner of a wealth management firm, family office, manufacturing business, 18 store Dunkin Franchise, and de facto business coach.  My goal? To liberate your business— whether it be operationally, prep for a sale, a legacy handover, or self-management. The roadmap to this freedom is something we will uncover together in Business Unchained."  Join me as I learn about fellow entrepreneurs, dissecting their past, present, and future.