Business Unchained

Bobby Mascia

Calling all business warriors who feel chained to their business! Do you run your business or does your business run you? You've poured your blood, sweat and tears into it and it is  time to set yourself free.  I'm Bobby Mascia –  owner of a wealth management firm, family office, manufacturing business, 18 store Dunkin Franchise, and de facto business coach.  My goal? To liberate your business— whether it be operationally, prep for a sale, a legacy handover, or self-management. The roadmap to this freedom is something we will uncover together in Business Unchained."  Join me as I learn about fellow entrepreneurs, dissecting their past, present, and future.

  1. Josh Khan on The Dark Reality of Modern Healthcare (And How It Can Be Fixed) (S4:E4)

    FEB 5

    Josh Khan on The Dark Reality of Modern Healthcare (And How It Can Be Fixed) (S4:E4)

    Send us a text About Josh Khan Josh Khan is a visionary entrepreneur and the founder of Eden, a company dedicated to revolutionizing healthcare. With a background that includes years of experience in startup environments and Fortune 500 companies, Josh is focused on dismantling the outdated healthcare system and building a personalized, consumer-centric approach to health and wellness. His work has touched the lives of hundreds of thousands, providing them with innovative ways to look, feel, and perform at their best. Reference Links:  Grab a copy of Bobby Mascia’s book Unchained: The Raw Truth About Entrepreneurship, Family Business, and Life Balance:  https://a.co/d/dSwUruDLinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedJosh Khan LinkedInEden WebsiteEden InstagramEpisode Highlights In this episode of Business Unchained, Bobby Mascia sits down with Josh Khan, Executive President and Co-Founder of Eden, to discuss the broken state of modern healthcare and what it will take to fix it. Josh's entrepreneurial journey is anything but traditional, and he shares how his personal experiences, combined with a deep understanding of the healthcare system, led him to disrupt one of the most archaic industries in the world. Josh opens up about the moment he realized healthcare was fundamentally broken and how his shift from working in automotive tech to healthcare was driven by the desire to make a meaningful impact during the global pandemic. "I was looking at my kids, and I said, 'I don't want to tell my kids that during a global pandemic, I was shilling car parts on the internet.” - Josh (03:26) The episode dives deep into the concept of Healthcare 3.0, a new framework for healthcare that focuses on improving people's lives through simple, actionable health goals: Looking good, feeling good, and performing at your best. His goal is to improve metabolic health as a foundational element of wellness, removing the barriers that prevent people from accessing the treatments they need to live a healthier life. "You give people incredible outcomes, and they’ll start demanding more," - Josh (19:42) Josh also talks about his vision for the future, which involves creating a parallel healthcare economy where consumers demand better outcomes, vote with their wallets, and ultimately force change. The episode wraps with Josh’s big vision for Healthcare 3.0, which includes open-sourcing the solutions that have worked for Eden, allowing others to replicate the model and transform the industry from the inside out. In This Episode [00:00] Introduction[02:11] Josh's Journey into Healthcare[05:04] Realizing Healthcare is Broken[08:14] The Healthcare 3.0 Framework[12:03] Healthcare and the Insurance Scam[16:03] Democratizing Access to Medications[19:42] Building a Scalable Healthcare Model[21:49] The Future of Healthcare 3.0[25:10] The Role of People in Shaping Healthcare[30:00] Scaling Eden and Managing Growth[33:15] Balancing Work and Family in Entrepreneurship[37:05] Overcoming the Challenges of a Broken System[39:18

    45 min
  2. 10 Years. 5x Growth. One Lesson: Jordan Kaufman on a Powerful Business Partnership (S4:E3)

    JAN 22

    10 Years. 5x Growth. One Lesson: Jordan Kaufman on a Powerful Business Partnership (S4:E3)

    Send a text About Jordan Kaufman Jordan Kaufman is the Chief Investment Officer, Adviser, and Partner at Green Ridge Wealth Planning, where he works alongside host Bobby Mascia to help entrepreneurs and business owners build wealth, de-risk their personal finances, and become exit-ready long before they want to sell. He grew up around family-run businesses, so he doesn’t just “know the theory” of entrepreneurship; he’s lived the messy parts: delegation, scaling teams, navigating volatility, and staying sane when your company wants to eat your calendar alive. Reference Links:  Grab a copy of Bobby Mascia’s book Unchained: The Raw Truth About Entrepreneurship, Family Business, and Life Balance:  https://a.co/d/dSwUruDLinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedJordan Kaufman LinkedinInstagramEpisode Highlights Green Ridge Wealth Planning just hit 10 years in business, and Bobby Mascia brings Jordan Kaufman on to break down the real story behind their 5x growth: not some secret hack, but the power of delegation, role clarity, and evolving before you’re forced to. If you’re a founder trying to scale without burning out, this episode is basically a field guide for turning “wearing 10 hats” into “owning 1 role and actually winning at it.” “We got to kind of compartmentalize our own things that we focused on, and I think that was incredibly beneficial…” - Jordan (02:29) The conversation then shifts into exit planning for entrepreneurs: why waiting until you’re “ready to sell” is the worst possible time to start, how strategic buyers find value you’re not even seeing, and why selling creates real fatigue (and distractions) that can tank operations if you’re not prepared. “Don’t be afraid to talk to professionals to hear about ways… they might be able to amplify or better your business.” - Jordan (55:07) Jordan also breaks down investment philosophy for business owners, especially around liquidity, risk, and behavior (because “staying invested” is the real boss fight). The thread through it all is simple: stop aiming for survival and start engineering “thriving.” In This Episode 00:00 — Introduction00:57 — 10 years in business: Green Ridge’s story + the 5x growth partnership02:29 — Delegation that actually scales: “give away the hats” and focus harder06:12 — Different kinds of entrepreneurs: age, life season, risk appetite, and bandwidth09:06 — Founder habits at scale: why being “designated hitter everywhere” breaks the team11:26 — Freedom of time vs control of time: building systems to stay in your zone18:33 — Exit-ready vs last-minute exits: runway, blind spots, and mindset diagnostics20:03 — “Your business is sellable”: strategic buyers, hidden assets, and value beyond cash flow28:11 — Be ready early: market timing, stamina, and going for the best price (not just “good enough”)47:24 — Survival vs thrive: building a business that runs “cool as a cucumber”59:42 — AI and productivity: Why 2026 is the year to experiment01:07:46 — Investing for business owners: liquidity, risk, and cash-flow replication after the exit01:22:27 — The 1,000 exit-rea

    1h 25m
  3. How Olivia Abrams Rejected Shark Tank Offers and Took Her Product Mainstream (S4:E2)

    JAN 8

    How Olivia Abrams Rejected Shark Tank Offers and Took Her Product Mainstream (S4:E2)

    Send us a text About Olivia Abrams Olivia Abrams is the co-founder and CEO of TiCK MiTT, the world's first reusable mitt designed to safely remove ticks before they can bite. Olivia’s own battle with Lyme disease as a child inspired her to create a solution to prevent tick-borne illnesses. A Forbes 30 Under 30 honoree, Olivia is passionate about public health, outdoor exploration, and educating consumers on the importance of regular tick checks. Through her innovative product and educational efforts, Olivia aims to reduce the number of cases of tick-borne diseases, including Lyme disease, by providing a safe, easy-to-use tool that empowers individuals to protect themselves and their loved ones. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedOlivia Abrams LinkedInWebsiteInstagramEpisode Highlights In this episode of Business Unchained, Bobby Mascia speaks with Olivia Abrams, co-founder of TiCK MiTT, the world's first reusable mitt designed to safely remove ticks before they can bite. Olivia shares her journey of turning a childhood health scare into a mission to help people and pets enjoy the outdoors without the worry of ticks. "I woke up one day, and my left knee had blown up like a balloon. It wasn't until later that we realized it was Lyme disease," - Olivia (02:44) Her personal experience with Lyme disease, combined with her family's struggles with tick-borne illnesses, led her to create TiCK MiTT, an effective, eco-friendly solution to remove ticks easily. Olivia also discusses how she leveraged the Shark Tank platform and rejected offers from the sharks, opting instead to maintain control of her business and its mission. She opens up about the struggles and triumphs of scaling TiCK MiTT, including managing product development, facing supply chain challenges, and navigating the complexities of pricing and marketing.  "I am proud of being able to build my company in a way that's healthy for the business, for me, and for my employees. That's something incredibly important that I learned, and I stress to everyone who's listening to this podcast is to not let your career get in the way of your personal relationships and your relationship with yourself." - Olivia (45:46) The episode also dives into Olivia’s approach to educating consumers on the importance of regular tick checks and the steps she’s taking to continue growing TiCK MiTT’s impact on public health. In This Episode [00:00] - Introduction[02:50] - Olivia’s Lyme disease story: The seed for TiCK MiTT[06:07] - TiCK MiTT: The genesis of a product designed for ticks[08:14] - Early product development and iteration challenges[15:21] - The power of going viral: TiCK MiTT’s first major exposure[18:07] - Facing early business struggles[21:03] - Shark Tank experience: Rejected offers and strategic growth[25:11] - Overcoming business hurdles: Tariffs, sales, and supply chains[28:47] - The importance of networking and building relationships[31:05] - Building a healthy work culture and avoiding burnout[34:12] - Olivia’s marketing strategy: Targeting the right audience[38:20] - Looking ahead: Future

    51 min
  4. The Ultimate Longevity Hack: Brian Le Gette Explains His Fountain of Youth & Wellbeing (S4:E1)

    12/18/2025

    The Ultimate Longevity Hack: Brian Le Gette Explains His Fountain of Youth & Wellbeing (S4:E1)

    Send us a text About Brian Le Gette Brian Le Gette is an entrepreneur, industrial designer, and the founder and CEO of Ammortal, the company behind the groundbreaking Ammortal Chamber. With a background in electrical engineering and an MBA from Wharton, Brian has founded multiple companies and holds numerous patents. His focus is on integrating science, creativity, and wellness to help individuals achieve peak performance and well-being. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedBrian Le Gette LinkedInAmmortal WebsiteAmmortal InstagramEpisode Highlights In this episode of Business Unchained, host Bobby Mascia is joined by Brian Le Gette, founder and CEO of Ammortal, the company behind the Ammortal Chamber, a revolutionary wellness product designed to enhance human longevity, vitality, and mental clarity. Brian shares his entrepreneurial journey, from his early days as an electrical engineer to founding multiple companies and ultimately focusing on the intersection of science, design, and human health. Brian delves into the powerful integration of mind and body through the Ammortal Chamber, explaining how it creates a healing environment that promotes physical and mental well-being.   [12:39] The mind is upstream from the body. And this is why I say if you only work on the body, working on that cell is great. But if we can engage the mind in the nervous system to be in that process of that perfect homeostatic place to get into that healing state, real magic happens.” - Brian The conversation touches on the importance of not just treating symptoms but addressing the root causes of stress, fatigue, and chronic conditions. With a focus on practical applications, Brian discusses how the chamber can be used to improve performance for high-level athletes, entrepreneurs, and anyone looking to enhance their overall health. [40:08] " I believe we will recognize that the most important thing is to drop the threshold for healing by getting the nervous system into that beautiful, calm state to be in support of whatever it is that you're applying." - Brian This episode is packed with insights on human vibrancy, the science of wellness, and how entrepreneurs can apply cutting-edge innovations to improve their lives and businesses. In This Episode [00:00] Introduction[02:05] The Importance of trust in entrepreneurship and product creation[04:17] Understanding the science behind the Ammortal Chamber[07:32] How Brian’s background led to innovation in longevity and wellness[10:14] The role of mind-body integration in achieving longevity[13:21] Exploring the evolution of the Ammortal Chamber[16:03] Personalization & how the Chamber impacts performance & recovery[18:57] The science behind the Chamber: Red light, PEMF, hydrogen gas, & more[22:17] Overcoming skepticism and the power of human connection in wellness[26:42] Using AI and technology to drive innovation and growth in wellness[30:11] The future of human vibrancy: Collaborations and expanding access[34:05] Finding balance between wellness and human flourishing[37:27] How to achieve peak vitality and avoid o

    50 min
  5. A Model Entrepreneur and Breaker of Barriers: Gretchen S. Wilcox’s Journey to Becoming a Titan in New Jersey Commercial Real Estate (S3:E15)

    12/04/2025

    A Model Entrepreneur and Breaker of Barriers: Gretchen S. Wilcox’s Journey to Becoming a Titan in New Jersey Commercial Real Estate (S3:E15)

    Send us a text About Gretchen Wilcox Gretchen S. Wilcox is a pioneering force in the commercial real estate industry. As the Founder and President of G.S. Wilcox & Co., she built the first female-founded commercial real estate mortgage banking firm in the United States. Rising from a rural upbringing in Massachusetts, she broke into the male-dominated world of Wall Street in the early 1980s, a time when women were barred from the front doors of institutions like the Harvard Club. Through relentless drive, strategic networking, and unwavering integrity, she has scaled her firm to become one of the most successful independently owned commercial mortgage banking firms in the country with a loan servicing portfolio over $2 billion. She is one of the most influential women in New Jersey. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedGretchen Wilcox Social Media LinkedInG.S. Wilcox & CompanyEpisode Highlights: In this episode, Bobby Mascia sits down with Gretchen Wilcox, a true trailblazer who overcame incredible odds. Gretchen shares her journey from a small town in Western Massachusetts to the boardrooms of Wall Street, highlighting the barriers she faced as a young woman and the mindset that turned obstacles into opportunities. [02:07] “I just think success breeds success.” Gretchen  She reflects on the confidence instilled by her family and a pivotal decision at age 13 to apply to an elite all-boys boarding school, which set the stage for her career in male-dominated industries. Gretchen’s early experiences gave her the grit and grace that shaped her professional journey, including her first major role monitoring a $300 million hospital construction project. [14:06] “Women were not allowed in the boardroom of the Harvard Club... I'd have to go in the front door, through the service elevator, through the kitchen to get to the boardroom.” Gretchen The catalyst for launching her own firm came during a difficult personal time, balancing caring for young children and a terminally ill husband. Her leadership in a charitable event earned her the trust of a banker, securing a $200,000 loan and birthing her company. Gretchen also shares the challenges of transitioning her thriving business to her children, emphasizing the balance between motherhood and leadership while building a family legacy. In this episode: [00:00] Introduction and Gretchen’s background[01:48] Breaking into male-dominated spaces[12:34] First job managing a $300M construction project[15:00] Imposter syndrome and proving herself[17:26] Moving to Manhattan and entering commercial lending[22:45] Becoming the only woman in mortgage banking nationwide[24:08] Being excluded from events and building alliances[26:01] Starting her firm while raising two toddlers[28:25] The midnight moment that changed everything[32:52] Launching G.S. Wilcox & Co.[34:13] Building her team and keeping employees for 30 years[37:06] Preparing her children to join the business[40:00] Setting boundaries between mom and boss[45:20] Gretchen’s timeless lessons for future generations

    48 min
  6. How One Betrayal Sparked a 7-Figure Comeback with Matt Cifelli (S3:E14)

    11/20/2025

    How One Betrayal Sparked a 7-Figure Comeback with Matt Cifelli (S3:E14)

    Send us a text About Matt Cifelli Matt Cifelli is the founder of Attain Physical Therapy, a rapidly growing healthcare business that has transformed physical therapy into a dynamic, patient-focused service. What started in his parents' basement evolved into a multi-state enterprise with over 95 employees. Matt's journey is marked by a pivotal moment of betrayal that sparked a seven-figure comeback and a new business model centered around patient care and business integrity. Matt has navigated the entrepreneurial landscape by drawing on his roots in the food industry and his personal experience as a Division I athlete, which has led him to innovate and disrupt the healthcare space. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedMatt Cifelli LinkedInAttain WebsiteInstagram - AttainEpisode Highlights In this episode of Business Unchained, Matt Cifelli, founder of Attain Physical Therapy, shares his inspiring journey from treating clients in his parents' basement to building a multi-state business with over 95 employees. Matt discusses the pivotal betrayal that compelled him to rebuild from scratch and how his experience as a Division I athlete influenced his entrepreneurial mindset. He discusses the power of leading with passion, staying true to his values, and taking risks, even when facing adversity. [03:15] “If you're gonna do something, put your stamp on it. Do it from your heart, and if you lead with that, good things will come.” - Matt [15:10] “When I knew it was time to walk away, it wasn’t about the money. It was about doing what was right for me and my future.” - Matt Matt also opens up about the challenges of navigating a business breakup, overcoming legal battles, and launching a new venture amid the COVID-19 pandemic. Attain Physical Therapy’s unique patient-first model emphasizes quality care over volume, and Matt’s story offers valuable lessons on building a business with integrity, scaling strategically, and making tough decisions when necessary. Tune in for a raw and honest look at how one betrayal sparked a seven-figure comeback and how Matt continues to push boundaries in the healthcare industry. [56:11] “Entrepreneurship is about taking risks. If you're not willing to take a risk on your own, you’re not really an entrepreneur.” - Matt In This Episode: [00:00] Introduction to Matt Cifelli and his entrepreneurial journey[02:32] How Matt’s immigrant roots shaped his business mindset[05:15] From Division I athlete to physical therapist and entrepreneur[09:03] Walking away from his first job due to ethical conflicts[13:47] Starting Attain Physical Therapy in his parents' basement[23:11] The betrayal that led to Matt being locked out of his business[29:08] The birth of Attain Physical Therapy amid legal battles and COVID-19[35:17] Pivoting to a patient-first model during the pandemic[40:33] Building a business culture that prioritizes employee expression[46:42] Entrepreneurship and risk-taking: lessons from Matt’s journey[50:28] How Matt defines success in business today[55:17] The importance of having the right support

    1h 4m
  7. Why Patrick E. Murphy Believes AI Will Change Everything in Construction (S3:E13)

    11/06/2025

    Why Patrick E. Murphy Believes AI Will Change Everything in Construction (S3:E13)

    Send us a text About Patrick Murphy Patrick Murphy is a former U.S. Congressman turned serial entrepreneur and innovator in construction technology. As a key leader in Florida’s largest general contracting family business, Coastal Construction, Patrick now leads multiple ventures, including two AI companies, Togal AI and Code Comply AI, that are reimagining how homes and buildings are designed, estimated, and built. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedPatrick Murphy Social Media LinkedInTogal AICode Comply AICoastal ConstructionRenco USAEpisode Highlights: In this episode, Bobby Mascia sits down with Patrick Murphy, a former U.S. Congressman turned entrepreneur and innovator. Patrick is the driving force behind two AI-driven companies, Togal AI and Code Comply AI, which are revolutionizing the way homes are estimated, designed, and built. He shares how his journey from politics to leading Florida’s largest construction company led him to tackle the housing crisis using technology. [02:21] “It goes back to my dad.  That if you wanna be a garbage man, if you wanna be an astronaut, a doctor, just be the best at it. Just f*****g work your ass off.” — Patrick Murphy Patrick reflects on his upbringing in a family of builders and how his father’s work ethic shaped his entrepreneurial spirit. He discusses his time in Congress, where he learned valuable lessons about leadership and the challenges of constantly campaigning. After leaving politics, Patrick returned to his family’s construction business, with a new focus on building smarter and more sustainably through innovation. [16:40] “I believe one of the most important things we need to address as a society is where and how we live and we have a workforce housing crisis in our country.” — Patrick Murphy He shares his belief that technology can bridge the housing affordability gap and make homeownership more accessible for younger generations. Patrick also reflects on the challenges of running a multi-generational family business and how innovation, bold vision, and trust in his team are key to his success. Whether you’re an entrepreneur, a leader, or someone curious about the future of AI and housing, this episode will leave you inspired by Patrick’s blend of vision, humility, and relentless drive to build a better world. In this episode: [00:00] Introduction and Patrick’s background[01:45] How Patrick Murphy’s dad inspired his mindset to disrupt[02:09] Patrick Murphy’s journey: from Congress to construction[04:15] How politics reshaped Patrick Murphy’s view on business and leadership[07:32] Patrick Murphy’s most impactful achievements in Congress[12:34] How the BP oil spill and Haiti earthquake sparked new opportunities[14:13] Founding Togal AI and Code Comply AI[19:34] The future of construction: AI, estimating, and global expansion[24:49] AI in real estate and construction[27:38] Family dynamics in business[31:10] Balancing multiple businesses and personal life[40:21] Future vision for const

    50 min
  8. ADHD in the Workplace: Transforming Challenges into Opportunities with Nancy Armstrong (S3:E12)

    10/23/2025

    ADHD in the Workplace: Transforming Challenges into Opportunities with Nancy Armstrong (S3:E12)

    Send us a text About Nancy Armstrong Nancy Armstrong is an award-winning filmmaker, producer, certified parent coach, and the creative force behind The Disruptors, a groundbreaking documentary that’s changing the way the world sees ADHD. From her early days in Hollywood to her mission as a parent and advocate, Nancy has made it her life’s work to replace stigma with understanding. Her film, featuring Howie Mandel, will.i.am, and Paris Hilton, doesn’t just explore ADHD, it flips the narrative, showing how what’s often seen as a “deficit” can actually be a driver of creativity, innovation, and success. Reference Links:  LinkedinGreen Ridge Wealth PlanningBobbyMascia.comInstagram - Bobby MasciaInstagram - Business UnchainedNancy Armstrong  InstagramLinkedInNancy Armstrong - Happy Warrior MediaThe DisruptorsEpisode Highlights: In this episode, Bobby Mascia sits down with award-winning filmmaker, producer, and certified parent coach Nancy Armstrong, the powerhouse behind The Disruptors, a groundbreaking documentary that’s changing how the world sees ADHD. [02:58] "We were kicked out of Mommy and Me class when he was 2 years old because he couldn't sit still like the other kids." — Nancy Armstrong Nancy opens up about how her journey began when her son was kicked out of Mommy and Me class at just two years old for not being able to sit still. What followed was eight long years of confusion, frustration, and discovery that ultimately inspired her to create a film reframing ADHD not as a disorder but as a different kind of brilliance. Nancy also shares how understanding your “right kind of difficult” can unlock incredible potential, and why society needs to move away from labeling ADHD as a deficit and start recognizing it as a strength. This episode is both deeply personal and empowering, a reminder that success looks different for everyone and that different isn’t broken. [17:38] “It's not a mental illness, it's not a disease. It's not even a disorder. I would say it's a brain type.” — Nancy Armstrong Whether you’re a parent, a leader, or someone who’s always felt wired a little differently, this conversation will leave you inspired to see ADHD in a whole new light. In this episode: [00:00] Introduction[01:44] Opening discussion: ADHD and curiosity[02:46] Nancy’s family story and diagnosis journey[04:07] Challenges of parenting and school systems[06:41] High-functioning adults and finding the right fit[11:34] Parent coaching and support strategies[13:18] Medication: controversy and realities[16:24] Accommodations and reframing ADHD[17:59] ADHD as a brain type, not a disorder[19:00] Environmental impact and misdiagnosis[21:09] Stigma, early intervention, and confidence[24:01] ADHD strengths in careers and entrepreneurship[32:10] Signs of adult ADHD: recognition and substance abuse[34:02] Nancy’s upcoming book and parent guidance[38:51] Societal reframing of ADHD: teachers and employers[46:00] Career transitions and self-understanding[48:45] Parental perspective and the journey to success

    53 min

Ratings & Reviews

5
out of 5
8 Ratings

About

Calling all business warriors who feel chained to their business! Do you run your business or does your business run you? You've poured your blood, sweat and tears into it and it is  time to set yourself free.  I'm Bobby Mascia –  owner of a wealth management firm, family office, manufacturing business, 18 store Dunkin Franchise, and de facto business coach.  My goal? To liberate your business— whether it be operationally, prep for a sale, a legacy handover, or self-management. The roadmap to this freedom is something we will uncover together in Business Unchained."  Join me as I learn about fellow entrepreneurs, dissecting their past, present, and future.