Candid Care

M3 Insurance

Each episode of Candid Care challenges the way you think about long-term care, offering fresh ideas to strengthen your organization and push the industry forward. From managing executive risk to tackling the labor shortage, we dive into each topic from different angles, inviting top leaders and innovators to bring their insights to the table. The long-term care landscape is evolving fast—and hosts Sara Kekula and Talia Pletcher are here to guide you through it. With years of dedication to senior living and social services, they bring expertise in innovation, disruption, risk management, and, of course, candid conversations. This podcast is about more than just insurance; it’s about progress. By staying open to new perspectives, we can transform the care experience for everyone.

  1. 12/11/2024

    Strong Brands, Smooth Crises

    Discover the vital role PR and communications firms play in shaping strong brands and navigating crises in this episode of Candid Care. Hosts Sara Kekula and Talia Pletcher talk with Lori Richards, CEO of Mueller Communications, who shares actionable strategies for long-term care providers to 'frontload the good'—building proactive plans to define their brand, foster community trust, and highlight the human stories that make their organizations unique. From understanding crisis severity to training employees at all levels, this episode offers invaluable advice to help your organization respond swiftly and empathetically during challenges. Whether you're enhancing your public presence or safeguarding your brand, this conversation is a must-listen.   About Mueller Communications: Mueller Communications is a full-service PR and marketing agency known for its deep local expertise and strong community ties. The team crafts tailored strategies that drive growth, enhance brand presence, and navigate complex challenges, with a focus on thoughtful, results-driven solutions. Lori Richards, CEO of Mueller Communications, is a PR professional with over 20 years of experience and a deep commitment to both her work and the Milwaukee community. Lori thrives on tackling challenges, collaborating with her team to develop creative solutions, and sharing impactful stories. She takes pride in leading a team that values excellence, work-life balance, and strong client relationships, believing that personal connections, client service, and hard work are key to success.

    16 min

Ratings & Reviews

5
out of 5
7 Ratings

About

Each episode of Candid Care challenges the way you think about long-term care, offering fresh ideas to strengthen your organization and push the industry forward. From managing executive risk to tackling the labor shortage, we dive into each topic from different angles, inviting top leaders and innovators to bring their insights to the table. The long-term care landscape is evolving fast—and hosts Sara Kekula and Talia Pletcher are here to guide you through it. With years of dedication to senior living and social services, they bring expertise in innovation, disruption, risk management, and, of course, candid conversations. This podcast is about more than just insurance; it’s about progress. By staying open to new perspectives, we can transform the care experience for everyone.