Capture and Connect - For Creatives

Janice Sullivan
  • 5.0 (3)
  • VISUAL ARTS
  • UPDATED WEEKLY

🎙️ Welcome to the Capture and Connect Podcast! I'm Janice Sullivan, a landscape and nature photographer who built a global business licensing my work and selling fine art. Tuesday at 11:30 AM Eastern, I'm on YouTube to share what's really happening behind the scenes: wins, mistakes, and the strategies helping me grow. This is for photographers ready to turn passion into profit—without fluff. Raw, real, and here to help you build your dream photography biz. If you’re ready to capture more than just beautiful images—and actually build a business, hit play.

  1. OCT 22

    Branding for Photographers: Stand Out in a Crowded Market | Ep 65

    🌿 Build Your Photo Biz With Me 👉 https://www.photobizmethod.com/client...🔴 Did you know you already have a brand — even if you’ve never picked a font or designed a logo? Every caption, every photo, even the silence when you don’t post is shaping how people see you. The question is: what is your brand saying?If you're growing your photography business, this is your next step 👉 https://www.photobizmethod.com/client... 👈🎙️ Capture & Connect Branding for Photographers: Stand Out in a Crowded Market👉 “Your Photography Deserves More: Let’s Talk Branding”😎😎 J A N I C E 😎😎👉 "My mission is to help photographers connect with people through their art—so they can make a living doing what they love." Learn more about me and my coaching work at: https://www.photobizmethod.comIn this episode of the Capture & Connect Podcast, I’ll walk you through:✅ What branding really means for photographers (it’s not just logos & colors)✅ How to use your story and style to build trust with your audience✅ The emotional thread that makes your photography unforgettable✅ 5 simple steps you can take right now to shape your brand with intention📌 It’s time to achieve success in your photography business by putting the right value on your photography work.I’ll also share my own journey — from shaky first YouTube uploads to discovering that my brand wasn’t about perfection, but about connection.👉 Watch until the end for a practical challenge you can put into action this week!🔗 Want to go deeper? Check out my Branding 101 for Photographers video here:    • How to BRAND Yourself as a Photography Bus...  Cheers,Janice Sullivan | Capture and Connect Host🎥 Watch Next▶️ Binge Capture and Connect playlist next:    • 01- The Capture and Connect Podcast with J...  ▶️ Just Starting a Photography Business? START HERE:    • How To Start a Photography Business - Buil...  🎧 Listen to Capture & Connect on:🎙️ APPLE: https://podcasts.apple.com/us/podcast...🎙️ SPOTIFY: https://open.spotify.com/show/2MapzvS...🎙️ AMAZON MUSIC: https://music.amazon.com/podcasts/e8c...⏱️ CHAPTERS00:00 – Intro - coming soon⚡ Resources 📸 How to Pick Images to Sell – https://www.photobizmethod.com/find-c...📸 Marketing Check-Off LIst - https://www.photobizmethod.com/photog...📸 Smart Sharing Strategies - https://www.photobizmethod.com/find-c...🔴 Take Your Passion To Profit Free Masterclass - https://www.photobizmethod.com/replay...🙋‍♀️ Join the Photography Business Builders group:  / photobizbuilder  🚀 Work With Janice✨ CCBiz Method® – https://www.photobizmethod.com/waitli...✨ The Connection Kit – https://www.photobizmethod.com/client...✨ Mission To Market - https://www.photobizmethod.com/missio...🖥️ Tools I Love🖼️ Photoshelter https://shorturl.at/5CRRS🖼️ On1: https://bit.ly/4aMn2Dj🖼️ Luminar: https://bit.ly/3SdaUng🖼️ DXO: https://bit.ly/3tLvP7L🧰 ClickFunnels: https://bit.ly/3Bi2rcS🧠 CoSchedule Headline Studio: https://coschedule.com/headline-studio📅 CoSchedule Marketing Calendar: https://coschedule.com/marketing-cale...🖥️ IONOS Website address and Pro Email: https://aklam.io/liyzmN📲 Come Hang with Me📸 Instagram:   / photobizmethod  💼 LinkedIn:   / janicesullivan  🐦 Twitter:   / photobizmethod  📘 Facebook:   / photocreativebusinesscoach  🖼️ Portfolio: https://bit.ly/3HbT7Xw

    13 min
  2. Photography Business Tips: How to Plan Creative Shoots That Sell | Ep 64

    SEP 25

    Photography Business Tips: How to Plan Creative Shoots That Sell | Ep 64

    In this episode, Janice Sullivan discusses the importance of creativity in photography as a business. She emphasizes that photography should not only be about capturing beautiful images but also about connecting with clients and having a purposeful approach. Janice shares her five-step process for planning photography shoots that resonate with clients and enhance portfolios. She also highlights the significance of documenting the creative process to build a stronger connection with the audience. 🌿 Build Your Photo Biz With Me 👉 https://www.photobizmethod.com/pick-i... 🔴 Want to grow your photography business? In this episode of Capture and Connect, I’ll show you how to plan creative shoots that don’t just fill your hard drive — they actually connect with clients and sell. Too many photographers chase the same “tripod hole” shots. If you want to stand out and build a successful photography business, you need a game plan that blends creativity + business strategy.Here’s what you’ll discover in this episode:The biggest mistake photographers make when planning shoots (and how to avoid it) How to recognize “tripod hole” shots — and shift toward unique perspectives A simple mindset switch that turns your creativity into client-focused art Why one intentional plan can change your portfolio and your profitsBy the end, you’ll see how to transform your next shoot into work that stands out and supports your business goals.

    17 min

  3. SEP 23

    How to Grow Your Photography Business with Creative Sharing Ideas & Some (RAW Behind the Scenes) |Ep 63

    Summary In this episode, Janice Sullivan discusses innovative strategies for photographers to enhance their business. She shares creative ideas for engaging audiences, particularly through unique photography techniques and marketing strategies like calendars. Janice emphasizes the importance of goal setting and overcoming distractions in the pursuit of a successful photography business. Takeaways RAW episodes provide insider information for photographers. Innovative ideas can help stop the scroll on social media. Macro photography techniques can be creatively adapted. Engaging audiences with QR codes in calendars is smart marketing. Setting goals is crucial for success in photography. Overcoming noise and distractions is essential for focus. Building a photography business requires dedication and passion. Connecting with your audience is key to growth. Creative entrepreneurship can lead to financial success. Continuous learning and adaptation are vital in photography. Takeaways RAW episodes provide insider information for photographers. Innovative ideas can help stop the scroll on social media. Macro photography techniques can be creatively adapted. Engaging audiences with QR codes in calendars is smart marketing. Setting goals is crucial for success in photography. Overcoming noise and distractions is essential for focus. Building a photography business requires dedication and passion. Connecting with your audience is key to growth. Creative entrepreneurship can lead to financial success. Continuous learning and adaptation are vital in photography. Keywords photography, business, macro photography, creative ideas, goal setting, engagement, photography techniques, entrepreneurial spirit, nature photography, photography calendars

    16 min
  4. How To Start a Photography Business - Your Photo Professonal Presence 5 | Ep 62

    SEP 12

    How To Start a Photography Business - Your Photo Professonal Presence 5 | Ep 62

    🌿 Build Your Photo Biz With Me 👉 https://www.photobizmethod.com/pick-i...🔴 Ever feel like people see your photography as a hobby instead of a business? Let’s change that—your professional presence is the key.In this episode, Janice Sullivan (that's me) discusses the importance of professional presence for photographers. She outlines steps to build clarity, create a cohesive visual brand, establish an online presence, engage with audiences, and pay attention to small details that enhance professionalism. The conversation emphasizes the foundational elements necessary for a successful photography business and encourages listeners to celebrate their progress.If you're growing your photography business, this is your next step 👉 https://www.photobizmethod.com/pick-i... 👈🎙️ Capture & Connect [Insert Bold Episode Title. Example:]👉 “Your Photography Deserves More: Let’s Talk Real about real pro status!”😎😎 J A N I C E 😎😎👉 "My mission is to help photographers connect with people through their art—so they can make a living doing what they love." Learn more about me and my coaching work at: https://www.photobizmethod.comWhat We’ll Cover In This Video:✅ Professional presence is crucial for photographers✅ Clarity in what you offer builds confidence✅ Small details can significantly impact professionalism✅ First impressions are formed in seconds✅ Your foundation is essential for long-term success📌 It’s time to achieve success in your photography business by putting the right value on your photography work.

    17 min

  5. SEP 4

    How To Start a Photography Business - How To Price Your Photography (#4) | Ep 61

    🌿 Build Your Photo Biz With Me 👉 https://www.photobizmethod.com 🔴 Struggling to figure out what to charge for your photography? On this episode, called, How To Start a Photography Business - How To Price Your Photography (#4) it can help you if you're starting a photography business or if you’ve sold work but felt like you underpriced it? You’re not alone—and this is where everything starts to change.In this episode, we dive into the heart of pricing your photography with confidence, clarity, and a simple game plan that helps you stop second-guessing yourself. This is about more than numbers—it’s about creating freedom in your business and finally feeling valued for your art.If you’re growing your photography business, this is your next step 👉 https://www.photobizmethod.com 👈🎙️ Capture & Connect 👉 “Your Photography Deserves More: Let’s Talk Real Pricing Strategy”😎😎 J A N I C E 😎😎👉 "My mission is to help photographers connect with people through their art—so they can make a living doing what they love." Learn more about me and my coaching work at: https://www.photobizmethod.comWhat We’ll Cover In This Video:✅ How to move past the fear of setting prices✅ The shift that makes your work feel truly valuable✅ Simple steps to stop undercharging✅ Why clarity in pricing is the foundation of growth✅ A powerful way to start building long-term confidence📌 It’s time to achieve success in your photography business by putting the right value on your photography work.Cheers,Janice Sullivan | Capture and Connect Host

    21 min
  6. How To Start a Photography Business - Your PERFECT Photography Niche (#3) | 60

    AUG 30

    How To Start a Photography Business - Your PERFECT Photography Niche (#3) | 60

    Summary In this episode, Janice Sullivan dives into the importance of defining your photography niche and understanding your ideal customer avatar (ICA). She emphasizes that a niche is not just about the subject of photography but about the specific audience you are targeting. By creating a clear ICA, photographers can tailor their messaging and offerings to connect with their ideal clients, leading to greater success in their photography business. Janice shares practical exercises and insights to help photographers identify their ICA and find where these potential clients are located, ultimately transforming their approach to marketing and sales. When you know your ICA, everything changes:✔️ Your marketing becomes crystal clear.✔️ Your portfolio speaks directly to your dream client.✔️ You create offers that sell instead of getting crickets.I’ll share real stories of photographers who transformed their businesses just by identifying their ICA, plus practical steps to write your own client avatar and even start discovering where they spend time—online and offline.🎧 This is Part 3 of my How To Start a Photography Business foundation series. If you missed Part 1 (your mission) or Part 2 (building your portfolio), catch up here:👉 [YouTube Playlist Link]    • How To Start a Photography Business - Buil...  📌 What You’ll Learn in This Episode:What an Ideal Customer Avatar (ICA) is and why it mattersHow knowing your niche gives you clarity, confidence, and connectionSimple questions to create your ICA story todayWhere to start looking for your perfect clientsReal-world transformations from photographers just like you

    14 min

  7. AUG 22

    How To Start a Photography Business - Build Your Premium Offer (#2) | Ep 59

    Summary In this conversation, Janice Sullivan discusses how photographers can differentiate themselves in a competitive market by building premium offers that reflect their unique values and brand. She emphasizes the importance of understanding one's mission, creating a strong portfolio, and identifying what sets them apart from others. The discussion also covers strategies for attracting clients and the significance of passion in sustaining a photography business. Takeaways Most photographers compete by lowering prices and adding extras. Building a premium offer is essential for standing out. Understanding your values is crucial in photography. You need a strong portfolio to attract clients. Selling feelings is more important than selling photographs. Identifying unique value propositions can set you apart. Learning from premium brands can inspire your own offerings. Creating your own space in the market is vital. Passion drives success in creative entrepreneurship. Your work and you are valuable, and people pay for value.

    22 min
  8. How To Start a Photography Business - Build an Authentic Mission & Portfolio (#1) | Ep 58

    AUG 14

    How To Start a Photography Business - Build an Authentic Mission & Portfolio (#1) | Ep 58

    🌿 Build Your Photo Biz With Me 👉 https://www.photobizmethod.com/🔴 In this episode called How To Start a Photography Business - Build an Authentic Mission & Portfolio (#1), Janice Sullivan, that's me, discusses the essential steps to building a successful photography business. She emphasizes the importance of establishing a solid foundation, understanding personal values, and creating a compelling portfolio. Janice shares insights on how to showcase work effectively and the significance of having a clear theme and style in photography. The conversation wraps up with a recap of key points and encouragement for photographers to embrace their unique vision and values.This is step 1 on How To Start A Photography Business Playlist for Creatives in the Nature and Fine Art field.

    20 min
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Ratings & Reviews

5
out of 5
3 Ratings

About

🎙️ Welcome to the Capture and Connect Podcast! I'm Janice Sullivan, a landscape and nature photographer who built a global business licensing my work and selling fine art. Tuesday at 11:30 AM Eastern, I'm on YouTube to share what's really happening behind the scenes: wins, mistakes, and the strategies helping me grow. This is for photographers ready to turn passion into profit—without fluff. Raw, real, and here to help you build your dream photography biz. If you’re ready to capture more than just beautiful images—and actually build a business, hit play.

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