CattleUSA Daily

Lauren Moylan | Cattle USA
  • 4.6 (16)
  • Daily News
  • Updated Daily

CattleUSA Daily delivers fast, factual insight into cattle markets, sale barn results, and beef industry trends across the U.S. Hosted by producers and professionals who live the business, each episode breaks down feeder and fat cattle prices, futures movement, packer demand, weather impacts, and export shifts shaping today’s beef economy. From ranch-level realities to national market drivers, CattleUSA Daily is the trusted source for livestock news, market analysis, and ag insight that helps producers make confident, informed decisions every day.

  1. 22h ago

    403: The Problem With Trump’s Argentina Beef Plan with Andrew Griffith

    On today’s episode of the Cattle USA Daily Podcast, Lauren Moylan sits down with University of Tennessee livestock economist and cattle producer Dr. Andrew Griffith to break down major developments in the cattle market. They discuss Trump’s plan to increase beef imports, Argentina beef, the reopening of the southern border to Mexican cattle, Tyson plant closures, slaughter capacity, cattle prices, and what these changes could mean for herd rebuilding. Andrew also shares his perspective on where cattle prices could go from here.The conversation explores beef packing consolidation, price discovery, ground beef demand, and why producers need to look beyond market headlines when making decisions. Links: University of Tennesee Andrew Griffith: https://utia.tennessee.edu/person/?id=7265 CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Trump’s beef import plan and its impact on cattle producersArgentina beef imports and ground beef demandLower cattle prices and the challenges of herd rebuildingMexican cattle imports and the reopening of the southern borderTyson plant closures and changing slaughter capacityWhy the beef packing industry has consolidatedStrong U.S. demand for ground beefThe importance of price discovery in cattle marketsDrought and market conditions affecting heifer retentionLooking beyond headlines when making cattle marketing decisions Chapters: 00:00 – Meet Dr. Andrew Griffith02:00 – Tyson Closures Hit the Market07:30 – Why Beef Packing Is Consolidated12:00 – Formula Trade & Price Discovery14:50 – The Future of Beef Processing20:13 – Argentina Beef Imports27:38 – Why the Market Reacts to Headlines29:06 – Where Are Cattle Prices Headed?32:00 – Herd Rebuilding & Cattle Supplies34:12 – Keeping the Market in Perspective Andrew Griffith, University of Tennessee, livestock economist, agricultural economist, cattle economist, Trump, President Trump, Trump beef import plan, beef import plan, Argentina beef, Argentine beef imports, Argentina beef imports, Mexican cattle imports, Mexico cattle imports, southern border reopening, beef imports, beef exports, cattle imports, cattle market, cattle market update, cattle market outlook, cattle prices, cattle price forecast, cattle futures, feeder cattle, live cattle, cattle supply, cattle inventory, cattle herd, herd rebuilding, heifer retention, cattle cycle, beef demand, ground beef, ground beef demand, beef supply, beef processing, beef packing, beef packing plants, Tyson, Tyson Foods, Tyson plant closures, Tyson beef plants, slaughter capacity, cattle slaughter, meatpacking industry, beef packers, packer consolidation, packing plant consolidation, price discovery, formula cattle trade, cash cattle trade, cattle marketing, cattle producers, cattle ranchers, cow-calf producers, feedlots, producer profitability, cattle economics, beef industry, cattle industry, U.S. beef industry, cattle market volatility, beef market, cattle market analysis, beef market analysis, cattle industry future, Cattle USA Daily, Lauren Moylan

    403: The Problem With Trump’s Argentina Beef Plan with Andrew Griffith

  2. 1d ago

    402: Mexico Border Reopens: The Cattle Industry’s Latest Market Shift with Samantha Cozza-Wright

    On today’s episode of the Cattle USA Daily Podcast, Lauren Moylan welcomes Samantha Cozza-Wright back for a look at another busy week in the cattle market. They discuss the reopening of the southern border to Mexican cattle, proposed increases in beef imports from Argentina, recent cattle price volatility, changing slaughter capacity, beef demand, and what these developments could mean for producers. With uncertainty surrounding cattle supplies, imports, exports, and future herd rebuilding, Lauren and Samantha break down the bigger market picture and the factors producers should be watching moving forward. Connect with Samantha: Email - samantha@cattleusainsurance.com Phone - 785-940-5533 Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Cattle prices have experienced significant volatility in recent monthsThe southern border reopening adds another variable to the cattle supply pictureMexican feeder cattle could influence future cattle suppliesArgentine beef imports add another layer of uncertainty for the domestic marketHeadlines can create significant short-term market reactionsU.S. cattle inventories remain historically tightSlaughter capacity has continued to decline in recent monthsBeef imports and exports both play an important role in balancing supply and demandDomestic beef consumption remains an important factor in future demandHigher input costs continue to pressure producer profitabilityMarket uncertainty can make long-term herd decisions more difficultDiversification can provide producers with additional protection during volatile marketsProducers need to balance optimism with realistic risk managementHerd rebuilding requires confidence in the market several years into the futureResiliency and preparation remain critical for the next generation of producers Chapters: 01:42 – This Week’s Cattle Market Update03:00 – Cattle Prices & Market Volatility06:00 – Mexican Cattle Imports11:05 – The Southern Border Reopens13:00 – Argentine Beef Imports17:00 – Beef Imports & the Consumer20:00 – Cattle Supplies & Herd Rebuilding24:03 – Producer Confidence & Government Policy26:19 – Diversification & Risk Management28:46 – Planning for the Next Generation30:10 – PRF & Protecting Your Operation Samantha Cozza-Wright, Lauren Moylan, Cattle USA Daily, cattle market, cattle market update, cattle market news, cattle prices, cattle price volatility, feeder cattle, feeder cattle prices, live cattle, live cattle prices, cattle futures, cattle futures market, cattle supply, cattle supplies, cattle inventory, U.S. cattle herd, cattle herd rebuilding, herd rebuilding, cattle cycle, cattle demand, beef demand, beef consumption, beef imports, beef exports, Argentine beef imports, Argentina beef, Mexican cattle imports, Mexico cattle imports, southern border reopening, U.S.-Mexico cattle trade, New World screwworm, cattle trade, international beef trade, beef market, beef industry, beef supply, beef supply chain, cattle supply chain, slaughter capacity, cattle slaughter, beef processing, beef packing, packing plants, cattle marketing, cattle marketing decisions

    402: Mexico Border Reopens: The Cattle Industry’s Latest Market Shift with Samantha Cozza-Wright

  3. 2d ago

    401: How Technology, Scale & Efficiency Create More Freedom on the Ranch with Robert Nantz

    On today’s episode of the Cattle USA Daily Podcast, your host Lauren Moylan welcomes Robert Nantz, a North Central Texas rancher. Robert shares the trial and error behind huge growth and how technology, economies of scale, grazing management, and a focus on profitability have helped create more time and financial freedom on the ranch. Robert discusses learning what actually works, evaluating expenses, choosing cattle, and making management decisions based on the how, not just the cow. He also explains how halter collars, GPS monitoring, and electronic tags have helped with large herds, grazing, labor, and landowner relationships. Links: Connect with Robert on LinkedIn: https://www.linkedin.com/in/robert-nantz-389b3111a/ CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Scaling a ranch requires trial and errorEfficiency means more than cutting expensesEconomies of scale can change an operationManagement decisions need to make economic senseIt’s not the cow, it’s the howTechnology should provide a return on investmentLandowner relationships are critical on leased landProfitability is essential to sustainabilityBetter systems can create more time and financial freedom Chapters: 00:59 – From 30 Cows to 3,00004:31 – Learning From Successful Ranchers06:44 – What Does Efficiency Really Mean?08:47 – The Trial & Error of Scaling10:30 – It’s Not the Cow, It’s the How14:18 – Deciding Which Technology Is Worth It17:00 – Halter Collars & Large Herd Management20:00 – Technology, Grazing & Landowner Relationships22:58 – More Efficiency, More Freedom Robert Nantz, cattle ranching, ranch management, cattle operation, cattle efficiency, ranch efficiency, economies of scale, scaling a cattle operation, profitable ranching, cattle profitability, ranch business, ranch economics, cow-calf operation, cow-calf producer, cattle technology, halter collars, GPS cattle collars, virtual fencing, cattle tracking, electronic cattle tags, grazing management, regenerative ranching, adaptive grazing, rotational grazing, cattle handling, ranch labor, ranch productivity, land management, leased land, cattle genetics, cattle breeds, bull management, breeding management, ranch technology, ranching trial and error, cattle industry, beef industry, cattle producers, ranch profitability, sustainable ranching, ranch stewardship, time management, financial freedom, Cattle USA Daily, Lauren Moylan

    401: How Technology, Scale & Efficiency Create More Freedom on the Ranch with Robert Nantz

  4. 3d ago

    400: A Look Back at 400 Episodes of Cattle USA Daily

    Welcome to Episode 400 of the Cattle USA Daily Podcast! To celebrate this milestone, your host Lauren Moylan, takes a look back at the journey of Cattle USA Daily and some of the conversations, guests, stories, and moments that have stood out throughout 400 episodes. From cattle markets and ranch management to research, innovation, beef quality, trade, conservation, and the people behind the industry, this episode brings together a collection of memorable clips from across the podcast. There are far too many great conversations to name them all, but here are a few moments we wanted to revisit. Full episodes for each featured conversation are linked below. Thank you for 400 episodes, here is to 400 more. Featured Episodes: 186 with John Campbell: https://www.youtube.com/watch?v=vm-kWiAp3R0&t=3s 234 with Dan Leahy: https://www.youtube.com/watch?v=QbHuHCNDZn4 299 with Dan and Samantha: https://www.youtube.com/watch?v=Snpw9JpibHE&t=1s 310 with Dave Shumpert: https://www.youtube.com/watch?v=ToYl5Vv0CUA&t=2s 321 with Travis Mulliniks: https://www.youtube.com/watch?v=ggqMAsxjDag 340 with Jaclyn Wilson: https://www.youtube.com/watch?v=NbfPezL8N9U 361 with Curtis Vander Heyden: https://www.youtube.com/watch?v=UFW-3Aq2mGM 366 with Bryson Wright: https://www.youtube.com/watch?v=HusbMmx4uBE 372 with Spencer Tindel: https://www.youtube.com/watch?v=3vJiZd0nSgs CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ - A look back at 400 episodes of Cattle USA Daily - Memorable conversations with producers and industry leaders - Lessons from changing cattle markets and industry conditions - Ranch management, grazing and long-term stewardship - Genetics, nutrition and improving cattle efficiency- Beef quality, food safety and processing - Trade and market access across the beef industry - Innovation and new ideas shaping cattle production - The importance of relationships, integrity and community - Stories that highlight the people behind the cattle industry Chapters: 02:08 – John Campbell 07:50 – Dan Leahy 12:25 – Samantha Cozza-Wright 13:45 – Dave Shumpert 20:34 – Travis Mulliniks 30:02 – Jaclyn Wilson 35:22 – Curtis Vander Heyden 43:32 – Bryson Wright 49:07 – Spencer Tindel Cattle USA Daily, Cattle USA Daily Podcast, Episode 400, 400 episodes, Lauren Moylan, Cattle USA Daily 400, cattle industry, beef industry, cattle producers, ranchers, cattle market, cattle prices, cattle marketing, beef demand, cattle supply, cattle economics, ranch management, grazing management, regenerative agriculture, conservation, land stewardship, drought, cattle genetics, genetic selection, cattle efficiency, feed efficiency, cattle nutrition, cow-calf producers, beef quality, beef safety, food safety, beef processing, meat processing, cattle slaughter, packing industry, slaughter capacity, cattle trade, beef exports, international trade, Canadian cattle, Mexican cattle, cattle imports, market access, producer profitability, livestock industry, agriculture, ranching, agricultural leadership, agricultural education, beef production, U.S. beef industry, cattle industry future, cattle podcast, agriculture podcast, livestock podcast

    400: A Look Back at 400 Episodes of Cattle USA Daily

  5. 4d ago

    399: An Era of Smarter Grazing, Better Nutrition & Better Cattle with Dr. Sam Wyffels

    On today’s episode of the Cattle USA Daily Podcast, your host Lauren Moylan welcomes Dr. Sam Wyffels, Extension Beef Specialist at Montana State University, to discuss how technology, grazing management, and nutrition are changing the way producers manage cattle. Sam shares research on virtual fencing, GPS technology, sensors, grazing behavior, pasture utilization, and automated scales, along with practical nutrition strategies for making the most of low-quality forage and comparing protein supplementation costs. Links: Montana State University: https://agresearch.montana.edu/directory/faculty/2246422/samuel-wyffels CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Technology is creating new possibilities for grazing managementVirtual fencing can improve grazing distribution and reduce laborGPS and sensors can provide insight into cattle behaviorAutomated scales can track individual animal performanceProducers should evaluate technology based on their specific needsBetter grazing data can lead to better pasture utilizationProtein supplementation can improve the use of low-quality forageCost per pound of protein can help compare supplementation optionsMaintaining body condition before winter and calving is criticalTechnology is a tool, not a replacement for good managementExtension specialists can help producers evaluate new strategiesEvery ranch has different management needs and opportunities Chapters: 01:15 – Meet Dr. Sam Wyffels02:26 – Research at Montana State04:25 – The Rise of Precision Livestock Technology05:30 – Virtual Fencing & GPS08:11 – Managing Cattle Data10:51 – Using Data to Improve Grazing15:05 – Technology & Conservation16:49 – Putting Technology to Work20:05 – Fall Grazing & Cattle Nutrition22:45 – Making Better Nutrition Decisions23:13 – Advice for Producers Sam Wyffels, Montana State University, virtual fencing, virtual fence cattle, cattle technology, precision livestock technology, precision agriculture, cattle grazing, grazing management, grazing technology, GPS cattle, GPS ear tags, cattle sensors, livestock sensors, automated cattle scales, cattle data, cattle monitoring, cattle tracking, grazing behavior, grazing distribution, pasture management, rotational grazing, intensive grazing, cattle nutrition, beef cattle nutrition, protein supplementation, fall grazing, winter grazing, low quality forage, cow body condition, cattle efficiency, ranch technology, ranch management technology, smart cattle technology, livestock technology, cattle research, Montana cattle, beef cattle research, Extension beef specialist, cattle industry, cattle producers, ranch management, pasture utilization, Cattle USA Daily, Lauren Moylan, Montana State Extension, precision cattle grazing, virtual fencing technology, GPS livestock tracking, regenerative grazing, conservation grazing, livestock management, ranch labor savings

    399: An Era of Smarter Grazing, Better Nutrition & Better Cattle with Dr. Sam Wyffels

  6. Aug 21

    398: Has AGvocacy Become an Echo Chamber?

    On today’s episode of the Cattle USA Daily Podcast, Lauren takes an honest look at agricultural advocacy and asks whether the industry has become too focused on talking to itself. From social media algorithms and agricultural jargon to consumer education, storytelling, and the importance of listening, Lauren explores whether producers are actually reaching people outside of agriculture or simply reinforcing an existing echo chamber. The conversation challenges agriculture to think differently about advocacy, focus on curiosity rather than defensiveness, and remember that every consumer question can be an opportunity to build trust. Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Agriculture may be talking to itselfConsumer education requires reaching consumersSocial media can reinforce agricultural echo chambersCuriosity creates stronger conversationsAgricultural jargon can create unnecessary barriersListening is a critical part of advocacyConsumer questions are opportunities to build trustEffective advocacy requires reaching beyond agriculture Chapters: 01:04 – Who Are We Actually Talking To?03:00 – The Problem With the Agriculture Echo Chamber05:00 – Social Media and Consumer Reach07:00 – Advocacy vs. Consumer Education09:00 – Why Agricultural Jargon Matters11:00 – Are We Actually Listening?13:00 – Reaching People Outside Agriculture15:00 – Building Trust Through Conversation17:00 – What Should Agricultural Advocacy Look Like?18:30 – The Challenge for Agriculture ag advocacy, agricultural advocacy, AGvocacy, agriculture communication, ag communication, agriculture social media, ag social media, consumer trust agriculture, consumer education agriculture, telling agriculture story, agriculture advocacy, beef industry advocacy, cattle industry advocacy, agriculture communication problem, agricultural echo chamber, agriculture consumers, connecting agriculture and consumers, social media agriculture, ag marketing, agriculture storytelling, agricultural education, beef advocacy, cattle advocacy, consumer trust, Cattle USA Daily

    398: Has AGvocacy Become an Echo Chamber?

  7. Aug 20

    397: Tyson Is Closing Plants—What Happens to the Cattle Market Next? with Samantha Cozza-Wright

    On today’s episode of the Cattle USA Daily Podcast, Lauren welcomes Samantha Cozza-Wright back for a cattle market update and a closer look at Tyson plant closures and reopenings, slaughter capacity, cattle prices, beef demand, Mexican cattle imports, and what these changes could mean for cattle producers. Samantha breaks down the latest market movement, packer leverage, beef demand, and export markets while explaining how changes in processing capacity can affect cattle flows, transportation costs, and marketing opportunities. Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533 Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: - Tyson plant closures are reshaping regional slaughter capacity - Processing capacity is becoming an increasingly important market factor - Packer leverage continues to influence cattle prices - Beef demand remains a key driver of the cattle market - Mexican cattle imports add another variable to domestic cattle supplies - Export markets remain critical to U.S. beef demand - Historically tight cattle inventories continue to shape market conditions - Herd rebuilding will influence future cattle supplies and prices - Plant locations can significantly affect transportation and marketing costs Chapters: 05:18 – Cattle Market Update07:38 – Beef Demand09:30 – Exports & Mexican Cattle14:32 – Tyson Plant Closures18:30 – Slaughter Capacity21:42 – What It Means for Producers27:08 – The Beef Processing Industry32:21 – What Producers Should Watch Samantha Cozza-Wright, Tyson, Tyson Foods, Tyson plant closures, Tyson plant reopenings, Tyson beef plants, Tyson beef processing, Tyson slaughter plants, beef plant closures, beef plant reopenings, beef processing, beef packing, beef packing plants, meatpacking industry, meat processing industry, slaughter capacity, beef slaughter capacity, cattle slaughter, cattle processing, cattle market, cattle market update, cattle market outlook, cattle prices, cattle price forecast, live cattle prices, feeder cattle prices, cattle futures, cattle market volatility, cattle supply, cattle inventory, cattle supplies, cattle herd, cattle herd rebuilding, beef supply, beef demand, consumer beef demand, beef consumption, beef exports, U.S. beef exports, export markets

    397: Tyson Is Closing Plants—What Happens to the Cattle Market Next? with Samantha Cozza-Wright

  8. Aug 19

    396: The Fight to Keep Beef on America’s Dinner Table with Greg Hanes

    On today’s episode of the Cattle USA Daily Podcast, Lauren Moylan welcomes Greg Hanes, CEO of the Cattlemen’s Beef Board, to discuss the beef checkoff, beef demand, and how producer dollars are being used to support the beef industry. Greg explains how the beef checkoff works, how programs are selected and funded, and how producer committees help determine where dollars are invested. He also discusses how the Beef Board measures program performance and return on investment.The conversation also explores beef demand, consumer research, beef promotion, international marketing, and why collaboration across the beef supply chain is critical to keeping consumers choosing beef.Links:BEEF: https://www.beefitswhatsfordinner.com/Beef Board: https://www.beefboard.org/CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/Key Takeaways: - The Beef Board's primary goal is driving demand for beef- Producer checkoff dollars fund research, promotion, education, and other programs- Producers play a direct role in deciding which programs receive funding- Programs are evaluated using performance measures and ROI- Beef demand remains critical to the entire cattle industry- Consumer research helps shape beef promotion strategies- International marketing is an important part of growing beef demand- Checkoff programs and contracts are publicly available- Producers can attend meetings and ask questions about their dollars- Getting involved is one of the best ways to understand the beef checkoffChapters:01:14 – Meet Greg Hanes02:05 – The Mission of the Beef Board04:50 – Planning the Next Fiscal Year07:17 – Where Checkoff Dollars Can Be Used10:07 – How Programs Work Together11:05 – Where Do Your Checkoff Dollars Go?14:10 – Measuring Performance & ROI16:30 – Why Producers Should Get Involved19:10 – How to Get Involvedbeef checkoff, beef checkoff dollars, beef checkoff explained, where do beef checkoff dollars go, Cattlemen's Beef Board, Greg Hanes, beef demand, beef promotion, beef marketing, cattle industry, beef industry, cattle producers, beef producers, beef checkoff ROI, checkoff investment, consumer demand, beef consumer research, beef advertising, beef promotion programs, cattle marketing, beef exports, international beef marketing, Beef Quality Assurance, BQA, producer involvement, state beef councils, cattle producer organizations, beef research, agricultural marketing, cattle USA Daily, Lauren Moylan

    396: The Fight to Keep Beef on America’s Dinner Table with Greg Hanes
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4.6
out of 5
16 Ratings

About

CattleUSA Daily delivers fast, factual insight into cattle markets, sale barn results, and beef industry trends across the U.S. Hosted by producers and professionals who live the business, each episode breaks down feeder and fat cattle prices, futures movement, packer demand, weather impacts, and export shifts shaping today’s beef economy. From ranch-level realities to national market drivers, CattleUSA Daily is the trusted source for livestock news, market analysis, and ag insight that helps producers make confident, informed decisions every day.

Information

  • Creator
    Lauren Moylan | Cattle USA
  • Years Active
    2025 - 2026
  • Episodes
    405
  • Rating
    Clean
  • Copyright
    © Lauren Moylan | Cattle USA
  • Show Website
    CattleUSA Daily

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