Circularity Catalyst Podcast

Ken Alston
  • 5.0 (2)
  • ENTREPRENEURSHIP

🎙️ Circularity Catalyst with Ken Alston Where regenerative thinking meets real-world business strategy. What if sustainability wasn’t an add-on, but a core driver of innovation, integrity, and profit? Circularity Catalyst is the podcast for leaders, founders, and changemakers who are ready to move beyond greenwashing and buzzwords — and design businesses that truly sustain the conditions for life on Earth. Hosted by Ken Alston — sustainability pioneer, systems thinker, and creator of the Tactical Tetrahedron™ and Design Like Nature™ frameworks — each episode brings deep insight into what it takes to rewire your business for the circular economy, not just compliance. You’ll hear: 🧠 Candid conversations with regenerative thinkers and real-world practitioners 📐 Frameworks and strategies for 21st-century business design 🌍 Clarity on what sustainability actually means — and how to apply it 🔁 Real examples of circular transformation from multiple industries 💬 Solo episodes that connect big-picture thinking with practical tools Whether you're a CEO, a team lead, or an entrepreneur building what's next, this podcast will challenge, guide, and catalyze you. → Weekly episodes → Real frameworks, not fluff → Rooted in nature, designed for business

  1. 12/10/2025

    "Circular Cocoa: Transforming Waste into Wealth" - Joseph Bandanaa

    Join Ken Alston on the Circularity Catalyst podcast as he explores the innovative world of sustainable cocoa production with Joseph Bandanaa and Joël Frei. Discover how the Swiss platform for sustainable cocoa is turning waste into value, promoting circular business models, and enhancing livelihoods in Ghana. Discover groundbreaking initiatives such as cocoa pulp juice and biochar, and learn how these efforts contribute to a more sustainable future. Don't miss this insightful conversation on the power of circularity in the cocoa industry!

    26 min

  2. 11/19/2025

    Revolutionizing Sustainability: The Insect Industry's Role in the Future of Food with Jason Elate

    Join Ken Alston as he sits down with Jason Elate from the new startup Insect Flux to explore the groundbreaking potential of the insect industry in addressing global food waste. Discover how this innovative marketplace is connecting insect farming with the agri-food industry, creating a sustainable solution to a $1.1 trillion problem. Learn about the challenges and triumphs of building a new market, and how you can be part of this transformative journey towards a more sustainable future.

    41 min

  3. 10/31/2025

    Sustainability’s Original Sin: A Wake-Up Call for Business Leaders

    In this powerful episode of The Circularity Catalyst, Ken Alston revisits the roots of corporate sustainability and reveals a critical flaw he calls the “original sin” — a decades-old misquote that set business sustainability on the wrong path. Drawing from his firsthand experience at the 1992 Earth Summit, Ken explains how sustainability lost its true meaning, how AI is now amplifying those mistakes, and why understanding Vitacide Risk™ is essential for the future of life and business.

    11 min

  4. 10/31/2025

    Vitacide Risk™: How Companies Accidentally Undermine Their Own Survival

    In this episode of The Circularity Catalyst, Ken Alston introduces the concept of Vitacide Risk™ — the hidden business threat that comes from damaging the very systems your company depends on. Drawing from decades of experience in corporate sustainability and circular design, Ken explains how traditional business models are unsustainable and shares two proven frameworks — the Tactical Tetrahedron and Design-Like-Nature — that help companies shift from harmful practices to regenerative growth.

    7 min

  5. 10/31/2025

    Beyond the Loop: Ken Alston on Real Circularity and Vitacide Risk™

    In this reboot episode of The Circularity Catalyst, Ken Alston redefines what real circularity means and why “circularity alone isn’t enough.” He explains how sustainability has been diluted and introduces key ideas like Vitacide Risk™—the danger businesses face when they unknowingly harm the very systems that sustain life. Ken shares how real circularity, inspired by nature’s living cycles, can help companies move beyond loops and into true regeneration.

    8 min

  6. 10/31/2025

    The Leadership Crisis: Why Managing Isn’t Leading

    In this episode of The Circularity Catalyst, Ken Alston delivers a powerful message on the urgent need for real leadership in business and sustainability. He challenges executives to move beyond managing profits and start taking responsibility for life on Earth. Drawing from history and his own corporate experience, Ken calls for a new generation of leaders—those willing to rethink the system, embrace stewardship, and build a truly regenerative future.

    6 min

  7. 10/31/2025

    How Astronauts Inspire a New Era of Sustainable Business

    In this episode of the Circularity Catalyst Podcast, Ken Alston explores what business leaders can learn from astronauts and the “overview effect” — the life-changing perspective gained from seeing Earth from space. He explains how this shift in viewpoint can inspire companies to move from linear, extractive thinking to regenerative, life-supporting design. Drawing insights from NASA missions and systems thinking, Ken shows how leaders can redesign their businesses to operate like living systems — sustainable, circular, and deeply connected to the planet.

    13 min

  8. 10/31/2025

    The Design Like Nature Framework: Turning Sustainability Into Strategy

    In this episode of The Circularity Catalyst, Ken Alston introduces his seven-step Design Like Nature process — a framework for breaking free from stale thinking and creating regenerative, life-centered innovations. Discover how to move from compliance to creativity, align your business with nature’s logic, and lead the future of sustainable design.

    5 min
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Ratings & Reviews

5
out of 5
2 Ratings

About

🎙️ Circularity Catalyst with Ken Alston Where regenerative thinking meets real-world business strategy. What if sustainability wasn’t an add-on, but a core driver of innovation, integrity, and profit? Circularity Catalyst is the podcast for leaders, founders, and changemakers who are ready to move beyond greenwashing and buzzwords — and design businesses that truly sustain the conditions for life on Earth. Hosted by Ken Alston — sustainability pioneer, systems thinker, and creator of the Tactical Tetrahedron™ and Design Like Nature™ frameworks — each episode brings deep insight into what it takes to rewire your business for the circular economy, not just compliance. You’ll hear: 🧠 Candid conversations with regenerative thinkers and real-world practitioners 📐 Frameworks and strategies for 21st-century business design 🌍 Clarity on what sustainability actually means — and how to apply it 🔁 Real examples of circular transformation from multiple industries 💬 Solo episodes that connect big-picture thinking with practical tools Whether you're a CEO, a team lead, or an entrepreneur building what's next, this podcast will challenge, guide, and catalyze you. → Weekly episodes → Real frameworks, not fluff → Rooted in nature, designed for business

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