48 episodes

Communicate I/O explores how effective communication can change workplaces and the world. Join communication expert Erica Mills Barnhart and her guests, and learn how to create cultures where people feel included and inspired…one word at a time.

Communicate I/O Erica Mills Barnhart

    • Business
    • 5.0 • 43 Ratings

Communicate I/O explores how effective communication can change workplaces and the world. Join communication expert Erica Mills Barnhart and her guests, and learn how to create cultures where people feel included and inspired…one word at a time.

    #1 Communication Mistake Leaders Make

    #1 Communication Mistake Leaders Make

    On this episode of Communicate I/O Erica shares the most common mistake leaders make when communicating with their staff. This mistake contributes to the average $12,506 lost per person per year to chaotic and confusing communication. Using the Communicate I/O method, she gives concrete examples of how you can fix this mistake and communicate with clarity and confidence. Eric introduces the thought model and gives you easy yet powerful leadership tools that will shift the way you communicate.



    Connect with Erica:

    Website: https://claxon-communication.com/

    Twitter: https://twitter.com/EricaMillsBarn

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

    Email: info@claxon-communication.com 

    • 25 min
    Communicate Like A Leader

    Communicate Like A Leader

    Welcome to the first episode of Communicate I/O! In this episode, Erica talks about the very real cost, cultural and individual impact of ineffective communication from people in leadership roles. She shares easy tips using the I/O method to help you get alignment between what you say (or send) and what is received. Erica reminds listeners about the aggregate impact of words and language as it relates to the culture you’re creating.



    Connect with Erica:

    Website: https://claxon-communication.com/

    Twitter: https://twitter.com/EricaMillsBarn

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

    Email: info@claxon-communication.com 

    • 27 min
    Farewell and Hello

    Farewell and Hello

    • 14 min
    RECHARGE: purpose, mantras & beliefs (3 of 3)

    RECHARGE: purpose, mantras & beliefs (3 of 3)

    This is the third and final episode in the Marketing for Good mini-series on Erica’s (free) ebook Recharge: energizing your employees one word at a time. In the previous episode, Erica expanded on the first C in her book: clearing out negative mental clutter. In this episode, she dives into the last two C’s: connecting with purpose and creating momentum. Visit https://claxonmarketing.com/recharge/ to download your free copy and follow along!



    Resources Referenced:

    Recharge by Erica Mills Barnhart: https://claxonmarketing.com/recharge/

    Ep 44: Words as charging cables: https://podcasts.apple.com/us/podcast/recharge-words-as-charging-cables/id1510085905?i=1000553853733

    Ep 43: Culture eats marketing for breakfast: https://podcasts.apple.com/us/podcast/culture-eats-marketing-for-breakfast/id1510085905?i=1000553156640

    2021 McKinsey Report: https://www.mckinsey.com/featured-insights/2021-year-in-review

    Ep 27: Do your mission, vision, and values have purpose? https://podcasts.apple.com/us/podcast/do-your-mission-vision-and-values-have-purpose/id1510085905?i=1000504986603



    Connect with Erica:

    Website: http://www.claxonmarketing.com/

    Twitter: https://twitter.com/EricaMillsBarn

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

    Email: info@claxonmarketing.com

    • 19 min
    RECHARGE: Words as charging cables (2 of 3)

    RECHARGE: Words as charging cables (2 of 3)

    This is the second episode of the Marketing for Good mini-series on Erica’s new FREE ebook: Recharge: Energizing your employees one word at a time. In this episode, Erica expands on the two beliefs around professional and personal lives, and productivity that are highlighted in the Recharge ebook. She emphasizes that words matter so they matter and are full of energy. She then dives into the first of the three C’s: clearing out negative mental clutter. Erica reminds listeners to pay attention to their thoughts and harness the power of the word “and”.

    Visit https://claxonmarketing.com/recharge/ to download your free copy and follow along!

    Resources Referenced:

    Ep 43: Culture Eats Marketing for Breakfast: https://podcasts.apple.com/us/podcast/culture-eats-marketing-for-breakfast/id1510085905?i=1000553156640
    Recharge ebook: https://claxonmarketing.com/recharge/


    Connect with Erica:

    Website: http://www.claxonmarketing.com/

    Twitter: https://twitter.com/EricaMillsBarn

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

    Email: info@claxonmarketing.com

    • 14 min
    RECHARGE: Culture Eats Marketing for Breakfast (1 of 3)

    RECHARGE: Culture Eats Marketing for Breakfast (1 of 3)

    On this episode of Marketing for Good, Erica begins a new mini-series all about energy, energy, energy! She dissects the importance of culture, both in the organizational sense and the personal sense. Erica ties organizational culture to the great resignation and urges listeners to energize themselves and their employees in order to connect culture with purpose. This mini-series will take a deep dive into Erica’s new FREE ebook: Recharge: energizing your employees one word at a time. Visit https://claxonmarketing.com/recharge/ to download your free copy and follow along!



    Resources Referenced:

    Recharge by Erica Mills Barnhart: https://claxonmarketing.com/recharge/

    Ep 27: Do your mission, vision, and value have purpose?: https://podcasts.apple.com/us/podcast/marketing-for-good/id1510085905

    Culture eats strategy for breakfast by Bernard Ross: https://www.managementcentre.co.uk/downloads/Culture_eats_Strategy_for_Breakfast.pdf

    The Purpose Mindset by Akhtar Badshah: https://purpose-mindset.org/

    McKinsey Report 2021: https://www.mckinsey.com/featured-insights/2021-year-in-review

    Ep 41: Why words matter:  https://podcasts.apple.com/us/podcast/marketing-for-good/id1510085905



    Connect with Erica:

    Website: http://www.claxonmarketing.com/

    Twitter: https://twitter.com/EricaMillsBarn

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

    Email: info@claxonmarketing.com

    • 20 min

Customer Reviews

5.0 out of 5
43 Ratings

43 Ratings

Beth in SEA ,

Where Fundraising & Marketing Align

Marketing can be a scary word for fundraisers. Erika and her guests breakdown topics like messaging and goal setting with relatable, informal and wide-ranging conversations.

Mjross72 ,

What marketing should be

I recently had a chanceto be a guest on Erica's podcast and I am thrilled there is something like this out there for modern marketers. We have to erase this notion that marketing is about lying to people and understand that marketing can empower, communicate, inspire and enable people to find the products, services or causes they need. When we use marketing for good rather than evil, magic happens. Thanks Erica for shining a light on this important topic that companies can do good AND do well.

Dean Newlund ,

Wonderful podcast

Wow. Erica does an amazing job weaving in provocative questions with her own wisdom on the subject of mission, intuition and busienss success. Anyone wanting to add meaning to their life or business should tune in.

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