30 episodes

For owners of (very) small businesses who are struggling with the online marketing and back end processes of building a brand that supports the communities you care about. Formerly "The Self-Employed Nerd." How to infuse more compassion into your business, whether it's having more compassion for you as the CEO or for the journey your intended customers are going through.

Compassionate Side Hustle Strategy Rochelle Sanchez

    • Business
    • 5.0 • 1 Rating

For owners of (very) small businesses who are struggling with the online marketing and back end processes of building a brand that supports the communities you care about. Formerly "The Self-Employed Nerd." How to infuse more compassion into your business, whether it's having more compassion for you as the CEO or for the journey your intended customers are going through.

    Raising Your Prices with Compassion

    Raising Your Prices with Compassion

    Comforting advice for if you know (or you've been told) that you should raise your prices but you don't want to • What to do if you don't want to only work with super rich, privileged people • What kind of CEO you should NOT strive to be • Should you lower your prices to become more accessible? Visit https://rochellesanchez.com/freaked-out-about-raising-prices/ for more!

    • 25 min
    Working with Purpose vs. Passion & How to Tell The Difference with Taina M Brown

    Working with Purpose vs. Passion & How to Tell The Difference with Taina M Brown

    Are you staying in your 9 to 5 because you believe you have no other choice? Also, what's the difference between working hard because you love what you're doing and working hard because capitalism has taught us that our value depends on our level of productivity? Taina M Brown offers career and leadership coaching to new and emerging leaders and equity and inclusion consulting to organizations that are mission-driven. Learn more at https://www.rochellesanchez.com/tainambrown

    • 41 min
    Skincare for Queer and Trans People of Color with Althea Branton

    Skincare for Queer and Trans People of Color with Althea Branton

    Althea Branton (she/her) is a skincare designer. Her product line is for QTBIPOC who are tired of staring the current beauty industry in the face and not seeing a reflection that looks like their own. Listen in to hear more of her story and the big radical act that you can do take up space and reclaim our true selves. We rant a bit about euro-centric norms, modern bro-marketing strategies, and coaching certifications, among many topics. Learn more https://www.rochellesanchez.com/altheabranton

    • 39 min
    Expressing Indigenous Love and Intersectional Creativity Through Your Business with Pearl Walker-Swaney

    Expressing Indigenous Love and Intersectional Creativity Through Your Business with Pearl Walker-Swaney

    Pearl's yoga origin story at the 612 Jungle studio in Minneapolis and her work as a birth worker. Advice for people who don't feel an instant, deep connection in breathwork and yoga (when they first start); How yoga is so much more than just position on a mat and breathing. Sharing your intersectionality and full identity in what you do and what you create in your business. Includes a special guest appearance from her tiny human! Read more at https://www.rochellesanchez.com/constantmotion

    • 40 min
    Self Care for Solopreneurs

    Self Care for Solopreneurs

    Self-care for my fellow solopreneur helper friends who are burned out, being told to rest more, and don't quite know how to do that. I cover the noticeable symptoms of burnout, 10 actionable ways to take a break so you don't fizzle out later, and four tips for avoiding burnout in the future. Visit https://www.rochellesanchez.com 

    • 23 min
    Values-Based Marketing for Solopreneurs

    Values-Based Marketing for Solopreneurs

    If it feels like you're being slimy and salesy in your marketing, you're probably not in alignment with your values. Does your product or service accurately reflect what you stand for? How to show up as the human being behind the brand you've invested all your hard earned money, energy, and time into.

    Rochelle is a business and mindset coach. Learn more at https://www.rochellesanchez.com/

    • 31 min

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