Constructing Brand‪s‬ Eric Lanel

In the latest episode of Constructing Brands podcast, Eric Lanel speaks with Kyle Bushoven, Marketing Manager of Wayne Tile, New Jersey’s premier tile supplier and retailer. Kyle began his career in sales at Wayne Tile and currently heads up the marketing department. As marketing manager, he is involved with product selection and understands what manufacturers are doing right to get the attention their product needs. Tune in to learn the most effective tips for your product.

In the latest episode of GWP’s Constructing Brands podcast, we speak with Matt Risinger, host of The Build Show and Founder of Risinger Build. Matt offers us insights in how he’s selected certain building materials and the process by which he tests and vets them for use on his project. Matt’s goal is to elevate the standards of the building industry. Learn what he looks for in his relationship with building manufacturers.

In the latest episode of GWP’s Constructing Brands podcast, we speak with Jeffrey Greif, Executive Vice President at First American Title Insurance Company. If you are looking for real estate opportunities to expand your business, you don’t have to bear the risk on your own. Jeffrey shares his experience helping leaders in the building industry with networking, and finding partners with like-minded interests to reach their expansion goals faster, without enduring the risk on their own.

In the latest episode of GWP’s Constructing Brands podcast, we reflect on conversations with previous guests sharing insights and answering an important question for manufacturers: Who is your real target and what are you doing to get in front of your end-end user? In this episode, we provide tips to help assess your business, identify your real target, and develop a digital strategy to educate, engage, and inform your end-end user.

In the latest episode of GWP’s Constructing Brands podcast, we speak with Scott Hoffman, Director of Architecture/Product Development for CSA Group. The world is changing quickly, and in this episode, Scott stresses how important it is for architects to embrace these changes and evolve along with them. COVID-19 has presented the building world with many challenges, and Scott discusses some of the ways both residential and commercial building projects have been impacted, and what changes he has seen.