Construction Disruption

Isaiah Industries

Construction constantly evolves with new technologies, design trends, and best practices. Join us weekly for inspirational conversations with forward thinkers at the forefront of this $1.6 trillion industry. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

  1. How Instant Estimates are Changing Home Improvement Marketing with Austin Rosenbaum

    2D AGO

    How Instant Estimates are Changing Home Improvement Marketing with Austin Rosenbaum

    Todd Miller and co-host Ryan Bell welcome Austin Rosenbaum of Demand IQ to discuss rapid changes in home improvement marketing and lead generation, focusing on pricing transparency and instant online estimates. Austin explains how Demand IQ evolved from a data-driven marketing agency into a software platform that helps contractors provide online budget estimates to qualify leads, reduce friction, and improve conversion. He describes contractor adoption challenges since 2019, noting increased interest in the past year, and outlines how COVID accelerated digital shopping behavior, especially among millennials and Gen Z. The episode highlights Google’s new “online estimates” search filter and the risks of ignoring deep-funnel channels like Google and Meta. Austin shares results from a contractor case study, explains onboarding steps to rank for online estimates, and predicts AI agents will increasingly shop and gather quotes on homeowners’ behalf. Timestamps 00:00 Welcome and Intro 00:47 Challenge Words Explained 01:21 Marketing Is Changing Fast 02:02 Meet Austin Rosenbaum 02:32 Origin Story and Analytics 04:23 Demand IQ and Instant Estimates 07:22 Contractor Pushback on Pricing 09:43 COVID and New Buyer Behavior 12:18 Google Online Estimates Filter 14:40 Risks of Old School Marketing 16:21 What Homeowners Want First 18:31 Case Studies and Use Cases 20:58 Onboarding and Ranking Steps 24:06 AI Agents and The Future 26:29 Calculator vs Pricing Table 30:32 Final Thoughts and Rapid Fire 36:07 How to Connect With Austin 37:40 Challenge Words and Wrap Up 38:22 Closing Thanks and Sign Off Connect with Austin Online LinkedIn: https://www.linkedin.com/in/austinrosenbaum/ Website: https://www.demand-iq.com/ For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    40 min
  2. The Future of Metal Roofing with Todd Miller

    12/10/2025

    The Future of Metal Roofing with Todd Miller

    In this episode of Construction Disruption, we delve into the incredible journey of Todd Miller, President of Isaiah Industries, as we turn the tables and put him in the guest seat. With over 40 years in the metal roofing industry, Todd shares his vast experience, industry challenges, and the exciting growth of metal roofing in residential spaces. We also explore the significant shifts in consumer behavior, the importance of knowing your numbers, and the strategies for contractors to thrive in today’s changing market. Tune in to gain valuable insights from an industry legend! Timestamps 00:00 Introduction 01:57 Todd Miller's Career Journey 07:22 Evolution of the Metal Roofing Industry 14:54 Challenges and Opportunities in Metal Roofing 22:10 Current Market Dynamics Post-COVID 25:00 Understanding the Modern Homeowner's Buying Journey 26:00 The Importance of Customer Experience 26:43 Adapting to the New Consumer Behavior 28:38 Advice for Contractors in the Coming Years 30:29 Aligning with Good Suppliers 32:06 The Role of Industry Leadership 33:25 Challenges and Opportunities in Metal Roofing 34:46 The American Dream and Affordable Housing 36:36 Personal Reflections and Rapid Fire Questions 38:25 Final Thoughts and Contact Information Connect with Todd Online LinkedIn: https://www.linkedin.com/in/todd-miller-31b2661/ Website:https://isaiahindustries.com/ Email: todd.miller@isaiahindustries.com For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    46 min
  3. Taking A Design-Build Approach to Roofing with Ashley Moss

    12/02/2025

    Taking A Design-Build Approach to Roofing with Ashley Moss

    In this episode of Construction Disruption, host Todd Miller from Isaiah Industries and co-host Ryan Bell engage in an insightful conversation with Ashley Moss, owner and president of MRS Roof Pros in Greenville, South Carolina. This episode delves into Ashley's unique journey into the roofing industry, the challenges, and the innovative approaches of her female-led roofing company. Ashley shares her transformation from an HR assistant to an organizational development specialist, ultimately leading to the creation of MRS Roof Pros in 2025. The discussion explores how Ashley's company differentiates itself by adopting a design-build approach to roofing, focusing on customer partnerships, and using technology to enhance the sales process. From bringing an interior designer’s touch to incorporating customer trust, Ashley’s journey offers a fresh and inspiring perspective on the roofing industry. Timestamps 00:00 Introduction to Construction Disruption 01:08 Exploring Design-Build Approach in Roofing 01:35 Introducing Ashley Moss of MRS Roof Pros 02:39 Ashley's Journey into Roofing 06:01 Reimagining the Roofing Process 09:47 Challenges in the Roofing Industry 12:33 Future Plans for MRS Roof Pros 15:37 The In-Home Sales Process 21:26 Product Selection and Technology 23:05 Technological Advances in Roofing 23:33 Female Perspective in a Male-Dominated Industry 26:04 Challenges and Surprises in Business 28:42 Inspiration and Mentorship 35:28 Rapid Fire Questions 40:19 Final Thoughts and Farewell Connect with Ashley Online LinkedIn:https://www.linkedin.com/in/ashley-moss-a4384452/ Website: https://mrsroofpros.com/ Facebook: https://www.facebook.com/p/MRS-Roof-Pros-61579258323910/?_rdr Instagram: https://www.instagram.com/mrs_roof_pros/ For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    43 min
  4. Finding A Competitive Advantage with Micah Boak

    11/25/2025

    Finding A Competitive Advantage with Micah Boak

    In this episode of Construction Disruption, Todd Miller sits down with Micah Boak from Metallion Industries. With over a decade of experience in the metal roofing industry, Micah shares valuable insights on sales, the benefits of metal roofing, and how faith and gratitude play a crucial role in his career. Micah's unique approach to maintaining a positive attitude and embracing challenges provides a refreshing perspective on both personal and professional growth. Tune in to hear powerful stories and practical advice on how to adopt a mindset of gratitude and faith in both life and business. Timestamps 00:00 Introduction to Construction Disruption 00:21 Meet Micah Boak: A Journey in Metal Roofing 01:55 The Appeal of Metal Roofing 05:06 Faith and Career: Micah's Personal Journey 08:21 The Power of Gratitude and Positive Attitude 09:46 Daily Routines and Mindset 18:34 Challenges and Lessons Learned 25:46 Rapid Fire Questions and Closing Thoughts Connect with Micah Online LinkedIn: https://www.linkedin.com/in/micah-boak-7b47a5337/ Website: https://metallionindustries.com Email: micah@metallionindustries.com Phone: (503) 630-7513 For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    32 min
  5. Insurance Has Changed, Will You?

    11/14/2025

    Insurance Has Changed, Will You?

    In this special episode of Construction Disruption, host Seth Heckman of Isaiah Industries takes a deep dive into the evolving landscape of homeowner insurance and roof coverage. The episode is a rebroadcast of a recent training session addressing the impacts of severe weather events, legislative changes, and market shifts on both insurance carriers and contractors. Learn about the challenges faced by the industry, including increased claims, higher premiums, and policy adjustments. Guest speaker Brad Black, owner of High Performance Roofing, shares firsthand experiences and strategies for navigating these changes. Get insights on educating homeowners, the importance of better roofing solutions, and effective sales approaches in an increasingly complex market. Timestamps 00:00 Introduction to the Podcast 00:34 The Changing Landscape of Homeowner Insurance 02:17 Impact of Severe Weather Events 03:44 Regional Case Studies: Florida, Louisiana, and California 08:21 Nationwide Trends and Financial Implications 15:40 Legislative Reforms and Market Adjustments 26:39 Impact on Homeowners and Contractors 31:43 Interview with Brad Black: Adapting to Industry Changes 34:19 Deductible Dilemma: Homeowners' Expectations vs. Reality 35:13 Industry Shifts: Educating Consumers on Better Roofing 36:46 Challenges with Deductibles and Insurance Policies 37:26 Marketing Strategies: Texas Proof Roof and Class Four Shingles 39:10 Educating Homeowners: The Importance of Quality Roofing 49:41 Navigating Insurance Claims and Appraisals 53:21 Final Thoughts and Recommendations Connect with Seth Heckaman LinkedIn: https://www.linkedin.com/in/seth-heckaman-36b3861b/ Website: https://isaiahindustries.com/ Email: seth.heckaman@isaiahindustries.com For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    1 hr
  6. The Good Contractors List with John Stewart Hill

    11/12/2025

    The Good Contractors List with John Stewart Hill

    Join Todd Miller and Ryan Bell in this episode of Construction Disruption as they welcome John Stewart Hill, founder of The Good Contractors List (TGCL). Based in Texas, John shares his unique journey of faith and entrepreneurship that led to the creation of TGCL, a national platform revolutionizing how homeowners and contractors interact. TGCL is the first and only resource backing each contractor's work with a $25,000 guarantee, offering true peace of mind and a proven mediation process. Since 2011, TGCL has been committed to accountability, integrity, and craftsmanship, creating a community where both contractors and homeowners can trust and thrive. Don’t miss this insightful conversation about trust, character, and the future of the contracting industry. Timestamps 00:00 Introduction and Host Greetings 00:46 Introducing the Guest: John Stewart Hill 02:20 John's Faith Journey and Life Epiphany 06:14 The Birth of The Good Contractors List 12:44 Challenges and Integrity in Vetting Contractors 18:41 The Importance of Third-Party Guarantees 23:02 Follow-Up Process and Contractor Challenges 24:29 Contractor Costs and Community Building 27:50 Vetting and Maintaining Contractor Relationships 29:14 Future Vision for the Good Contractors List 31:43 Impact of Renova Home Partners Bankruptcy 35:36 Rapid Fire Questions 38:52 Final Thoughts and How to Get Involved Connect with John Online LinkedIn: https://www.linkedin.com/in/johnstewarthill/ Website: https://thegoodcontractorslist.com/ For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    42 min
  7. AI and The LinkedIn Edge with Jeb Blount

    10/28/2025

    AI and The LinkedIn Edge with Jeb Blount

    In this episode of Construction Disruption, host Todd Miller and co-host Seth Heckaman from Isaiah Industries discuss the future of sales with bestselling author and leading sales coach Jeb Blount. Jeb shares his insights on fanatical prospecting, the impact of AI on sales, and the importance of emotional intelligence for sales professionals. He also introduces his new book, The LinkedIn Edge, and discusses practical strategies for leveraging LinkedIn for both fast and slow prospecting. Discover how to enhance your sales techniques, build stronger relationships, and stay ahead in the evolving landscape of sales. Timestamps 00:00 Introduction and Welcome 00:27 A Quick Story About Horses 01:21 Introducing Jeb Blount 02:40 Jeb's Journey in Sales and Leadership 05:19 The Inspiration Behind 'The AI Edge' 07:06 The Role of AI in Sales and Business 14:50 The LinkedIn Edge: Enhancing Sales with AI 19:13 Fast and Slow Prospecting Strategies 25:54 Creating Buying Windows 26:32 The Concept of Slow Prospecting 27:12 Breaking Down the Book's Approach 28:02 The Role of Emotional Intelligence in Sales 28:23 AI and the Future of Sales 30:04 The Consultant's Role in Modern Sales 33:15 Advice for New Sales Professionals 37:42 Sales Gravy's Services and Growth 41:37 Family-Run Business Dynamics 47:00 Rapid Fire Questions 49:42 Conclusion and Contact Information Connect with Jeb Online LinkedIn: https://www.linkedin.com/in/jebblount/ Email: jeb@salesgravy.com Website: https://salesgravy.com/ The LinkedIn Edge Book: https://amzn.to/47yYBJJ For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    52 min
  8. The Power of Referrals and Relationship Marketing with Pete Dabbelt

    10/21/2025

    The Power of Referrals and Relationship Marketing with Pete Dabbelt

    Join Todd Miller and Ryan Bell from Isaiah Industries as they kick off another engaging episode of Construction Disruption. This week, they're joined by Pete Dabbelt, Vice President of Sales and Marketing for G4 Marketing Group. Dive into G4's unique approaches to relationship marketing that focus on increasing referrals, customer retention, and reducing marketing costs for home improvement companies. Pete shares key insights into G4's four pillars of relationship marketing, success stories, and how their innovative strategies continue to benefit contractors. Learn how a systematic and consistent approach to customer engagement can significantly boost your business. Plus, get to know Pete through a fun rapid-fire round and hear his thoughts on work-life balance and personal legacy. Timestamps 00:00 Introduction and Welcome 00:45 Meet Pete Dabbelt: Vice President of Sales and Marketing at G4 Marketing Group 02:45 Understanding G4 Marketing's Four Pillars 04:22 G4 Marketing's Services and Client Success Stories 08:52 The Importance of Relationship Marketing 25:02 Getting Started with G4 Marketing 28:33 Rapid Fire Questions with Pete Dabbelt 33:19 Closing Remarks and Contact Information Connect with Pete Online Phone Number: 614-558-2350 Email: pete@g4mg.com LinkedIn: https://www.linkedin.com/in/digitalmarketingpro-dabbelt/ Website: https://gfourmarketing.com/ AI Notetaker: https://www.sybill.ai For more Construction Disruption, listen on Apple Podcasts or YouTube Connect with us on Facebook, Instagram, or LinkedIn This episode was produced by Isaiah Industries, Inc. Construction Disruption was recently featured in this 15 Best Podcasts for Contractors list! This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    36 min
4.8
out of 5
18 Ratings

About

Construction constantly evolves with new technologies, design trends, and best practices. Join us weekly for inspirational conversations with forward thinkers at the forefront of this $1.6 trillion industry. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp