The Zest Podcast

Dahlia E. Akhaine
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  • MARKETING

The Zest Podcast is your no. 1 resource for fun and effective marketing strategies to build and run a successful online business. My name is Dahlia Akhaine and I am thrilled to be your host as I am all about that online business lifestyle. I went from being a full-time software developer to becoming a certified strategist in the world of digital marketing and sales! On the Zest Pod, we focus on REAL... real problems, real solutions, real work-life, Forget the fluff, the overused jargon, and leave the fake promises at the door. Let's build your thriving business while living a life of zest!

  1. Four (4) limiting beliefs that keep you stuck with feelings of overwhelm

    19/08/2021

    Four (4) limiting beliefs that keep you stuck with feelings of overwhelm

    Today's episode is sponsored by Mailerlite  There’s nothing wrong with being stuck. It’s a natural occurrence and happens even to the best of us. However, there is everything wrong with remaining in a stagnant place. We feel terrible about being overwhelmed and stuck. But because we are overwhelmed, we can’t get past our current predicament. And this leads to feelings of sadness and worry about our overwhelm. It’s just a circle of negativity. One that I have experienced so many times, and even more when I was just starting out in my business. In today’s episode on the Zest Podcast, I share with you four (4) limiting beliefs that are keeping you stuck with feelings of overwhelm. And of course, in identifying these beliefs, I also share how you can get past them, and get started on what you really want to do.  Why do you feel that you should be doing more?  Why should you not seek out to learn or do more?  How do you get past overwhelm and get stuff done? Join me in the conversation so you never allow your belief system or mindset keep you from doing the things you desire to do. Share this with someone who may be struggling with any of these negative mindsets, and save it for the next time you need to move past being “stuck”

    28min
  2. What to do when your side business is not making any money

    21/07/2021

    What to do when your side business is not making any money

    Today's episode is sponsored by Mailerlite and The Bloomboon Academy. In today's episode of the Zest Podcast, we address a question I get all the time: "What do you do when your side business is not making any money?" And I get it. You started this part-time business for time and financial freedom. You want to be able to quit your full-time job and go all-in into your side-gig. But it's been weeks or maybe months, and nothing is coming in. Wouldn't it be much better if you just quit this effortless venture and focus on what is actually bringing in some tangible income? Join me in today's episode as I share with you why you shouldn't throw in the hat just yet, and what you should actually do instead.

    28min
  3. Ultimate guide to email marketing for product-based businesses - Part 2

    13/04/2021

    Ultimate guide to email marketing for product-based businesses - Part 2

    Listen to part 1 of this series here What do you do with all these subscribers if they never open your emails? Absolutely, nothing! Because no open emails = no taking action = no conversions. On today's episode of the Zest Pod, we cover part 2 of our ultimate guide to email marketing for product-based businesses. So how do we become more proactive in ensuring our emails are opened? Here are five (5) effective strategies you can start using today: Trigger curiosity Take advantage of customer behavior and give discounts they would jump at Share exciting product-based facts or upcoming features Tease limited-time or disappearing bonuses Share emails specially created "just for you" But it's not enough to get our subscribers on our list and opening our emails, we want to make sure they stay put. Here are three ways you can do that: Always keep them in the loop Reward subscribers regularly Always ask for feedback Where are you on your list-building journey? Just getting started or way into the game? Share this episode with a product-based business owner who may find it helpful. Thank you for listening!

    23min
  4. Ultimate guide to email marketing for product-based businesses - Part 1

    06/04/2021

    Ultimate guide to email marketing for product-based businesses - Part 1

    You could lose control of your product-based business any day now. If you are not building an email list. With email marketing, we are able to build a more dedicated online community of people who: Love your brand Love the person behind the brand (i.e. you) Love what you stand for Love to buy from you But to get started you need an email marketing plan. On today’s episode of the Zest Podcast, I am sharing the first in a two-part series of the ultimate guide to creating an email strategy for product-based businesses. Do you own a product-based business or would you love to start one in the future? Tune in today, take back control over your business and stop putting all of your eggs in a basket that’s not even yours. If you want to get started with email marketing, you can open a free account here

    19min
  5. Three (3) Questions to Ask Yourself to Avoid Overspending This Year

    23/03/2021

    Three (3) Questions to Ask Yourself to Avoid Overspending This Year

    What if I could make all of your money problems go away? Well… Not every single one. But today, I want to share with you the three (3) questions you must ask yourself to avoid overspending this year. Do you look at your bank statements and wonder where all your money goes to when you work so hard to make so much? Do you often find yourself constantly in a frenzy of purchasing “shiny objects” which you think you absolutely must have? On the Zest Podcast today, we are talking all things MONEY MATTERS and you are invited to join the conversation. You will learn three (3) conscious questions you need to stop and ask yourself before spending money on anything above $15 this year (yes! You read that amount right) Financial independence does not come from making a huge 5-figure or 6-figure month and then back to level 1. It comes from developing habits to ensure that we are making more than enough and saving more than enough so we never have to rely on anyone for a financial need ever again.

    16min
  6. How to plan your year in six simple steps

    16/03/2021

    How to plan your year in six simple steps

    You've probably given up on this by now But it's not too late to plan for and execute your most successful year yet! Planning an entire year can often seem like a tedious task: - what to include - what to leave out - how to follow through on plans And then after barely completing the plan, things almost seem hopeless as you work through every day counting down to your goals. What would it look like if you had your own custom blueprint of how to create your annual plan in a way that is feasible to follow through with. On the latest episode of the Zest Podcast, we walk through six simple steps to plan your entire year. Why does it matter to build systems rather than setting goals? How can you monitor your goals to ensure you remain on track? What role do your everyday atomic habits play? Tune into today's episode and join me on the six-step plan to annual success Are you a badass woman trying to build a wildly successful business? Join the Female Entrepreneur Association Membership here: http://bit.ly/bbfea

    25min
  7. Content Creator Series - How to create a content strategy that meets business needs

    19/11/2020

    Content Creator Series - How to create a content strategy that meets business needs

    In the final episode of this content creator series, we walk through the nine (9) components of drafting a content strategy that helps you meet your business goals and ensures conversion.

    27min
  8. Content Creator Series - How to create digital content

    12/11/2020

    Content Creator Series - How to create digital content

    How to create a video, audio, and blog content for your brand/ business. Despite the massive amount of information online, content is still king, it is so important that we learn the very basics of content creation. How can we create content in a way that suits our needs and doesn't leave us overwhelmed or drained out. In today's episode, we dive deep into:  - how to create different forms of content - some key tips to take note of when creating content - the platforms to start with for beginners And loads more.

    29min
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Sobre

The Zest Podcast is your no. 1 resource for fun and effective marketing strategies to build and run a successful online business. My name is Dahlia Akhaine and I am thrilled to be your host as I am all about that online business lifestyle. I went from being a full-time software developer to becoming a certified strategist in the world of digital marketing and sales! On the Zest Pod, we focus on REAL... real problems, real solutions, real work-life, Forget the fluff, the overused jargon, and leave the fake promises at the door. Let's build your thriving business while living a life of zest!

Informações

  • Criado por
    Dahlia E. Akhaine
  • Anos de atividade
    2020 - 2021
  • Episódios
    16
  • Classificação
    Livre
  • Copyright
    © Dahlia E. Akhaine
  • Site do podcast
    The Zest Podcast